What is Human Resource Management

The term human resource management (HRM) has relatively adopted in business organizations
in place of personnel management. HRM can be defined as the management of activities under
taken to attract, develop, motivate, and maintain high performing workforce with in the
organization HRM involves following characteristics. First, it focuses on horizontal authority and
reduced hierarchy. The second characteristic is that the role of human resource professionals is
to support and facilitate line managers who have the direct responsibility of managing personnel.
Thirdly, HRM is proactive and fused with corporate level planning. The fourth characteristic is that
employees are seen as subjects who have potential to develop and grow. The purpose of HRM is
to specify employees potential and develop it in line with the needs of the organization.
Finally, HRM holds the view that the management and non-management have a common interest
in the success of the organization (Krulis cited in Goss, 1994).The development of HRM in the
1980s is reflective of an increased realization of the importance of human element in
organizations. Goss (1994) stated that the evolution of HRM could be linked to socio-economic
factors such as changes in international competition, restructuring of industrial sectors and
organizations, and changes in the concept of managerial. According to Goss (1994), during
the1970s and the early 1980s the US and the UK industries became incompetent at international
markets because of increasing domination of Japanese manufacturers.
Therefore, Western managers began to analyze the Japanese industry and concluded that
Japanese organizations value people as the key asset of business. In short, this conclusion
opened the way for the development of HRM.
Human Resource Management Today and The Scope of HRM
Poole (1990) started that todays HRM could be described as broad and strategic, involving all
managerial personnel, valuing employees as important assets of organizations, and being
proactive in its responsibilities. Moreover, today human resource functions refer to those tasks
and duties performed in both large and small organizations to coordinate human resources
(Byars & Rue, 1991). These functions of human resource management activities can be listed as
follows:

To ensure that the organization apply equal employment opportunities and other government

obligations.
To conduct job analysis to specify different requirements of jobs in an

organization.

To identify personnel requirements that led the organization to achieve its

objectives.
To develop and implement a plan that meet personnel and job requirements.

To recruit employees needed by the organization in order to achieve its

objectives.
To select personnel in order to fill vacant positions within an organization.
To provide orientation and training to the employees.
To design and implement management and organizational development

programs.
To design and implement performance appraisal systems to evaluate employee

performance.
To assist employees in developing career plans.
To design and implement compensation systems for employees.
To mediate the relationship between organizations and its units.
To design systems for discipline and grievance handling.
To develop employee communication systems.
To develop employee health and safety programs
The present study aim to cover all of the HRM activities mentioned above.
Background of the Square Textiles Ltd.
Square Textiles Ltd. started its journey by establishing the first unit in 1997. One year later the
second unit was established. Square Textile is a subsidiary company of Square Group .The
Company was incorporated as a public limited company in the year of 1994. The operation was
started in 1997.It was enlisted in Dhaka Stock Exchange & Chittagong Stock Exchange in 2002.
Within a very short time of span the company achieved some significance success. Square
Textile receives Oeko-Tex standard 100 and ISO-9002 certificates in the year 2000. Authorized
capital of the company is tk. 1000 million. Its paid- up capital is tk. 251.90 million. 1,223
employees are working in this organization. The business lines of Square Textiles Limited are
manufacturing and marketing of yarn. The factory is located in Saradaganj, Kashimpur, Gazipur,
Bangladesh. Its office is located at Uttara in Dhaka.
Objective

To provide Company overview:

To provide market overview and analysis

To reveal operational, management and HRM planning.

Discuss all HRM practice

The company sets the following objectives for it to achieve:

To strive hard to optimize profit through conduction of transparent business operations within
the legal and social framework with malice to none and justice for all
To create more jobs with minimum investments
To be competitive in the internal as well as external markets
To maximize export earning with minimum imported in-puts

To

reduce

the

income

gap

between

top

and

bottom

categories

of

employees.

Limitations and Suggestions

The present study is expected to contribute to the literature since it provides a basis to compare
HRM practices in Bangladesh against those in other countries. However, there are several
limitations/drawbacks of the study that needs to be mentioned. One of these drawbacks is that
the number of organizations participated in the research was 200, so the size of the sample was
not large enough to be a good representative of the population of interest (i.e., all private sector
organizations in Bangladesh). Yet, it is a consolation that the sample of the present study
included organizations from a wide range of sectors. Secondly, the data were collected via
questionnaires answered by HR professionals working in organizations. These individuals may
have a tendency to answer the questions in a more positive way. Thus, there is a probability of
social desirability problem in the given answers. Thirdly, most of the organizations in the sample
were large- or medium-sized organizations. Thus, the results of the study may not generalize to
HRM practices install-sized organizations in Bangladesh. Fourthly, in this study HRM practices in
different countries were examined by reviewing the related literature. However, it would be a
much better strategy to conduct a cross-cultural comparison study, using the same data collection
instrument across different countries and collecting data from organizations that are similar teach
other in terms of size, sector, etc. Lastly, the present study solely focused on the current practices
of HRM in the surveyed organizations but it is also important to assess the influences of HRM
practices on business performance. The issue of effects of HRM on business performance of
organizations was beyond the aim of this Report yet it may be an important point to consider in
future research.
HRM Practice in BD through Square Textile. LTD.
Human resource planning:
Square has a personal and administrative Department. Square is one of the biggest employers in
Bangladesh. The total number of employers in Bangladesh. The total number of employees is
1,223. For the employees there are systematic in house training in home and abroad. To motivate
the employees, along with salary and benefits the company provides various facilities like free
meals , free transportation , 24 hour medical center , on site sports . A production and
accommodation facility includes full time supply of safe drinking water, adequate lighting and
ventilation facilities from sheet.

HR Practices of SQUARE textile:

Recruitment
Training

Performance Management
Labor relation
Employee relation
Job analysis
Job design
Selection
Development
Incentives
Benefits

Recruitment and Selection process in SQUARE:

Recruitment is the process trough which the organization seeks applicants for potential
employment. Selection refers to the process by which it attempts to identify applicants with the
necessary knowledge, skills, abilities and other characteristics that will help the company achieve
its goals, companies engaging in different strategies need different types and numbers of
employees. The strategy a company is pursuing will have a direct impact on the types of
employees that it seeks to recruit and selection.
Source of recruitment:
There are two kinds of source SQUARE uses for recruitment. They are1. External source
2. Internal source.
We try to discuss all relative sources which are used for recruitment in
SQUARE
Internal source:
SQUARE thinks that current employees are a major source of recruits for all but entry-level
positions. Whether for promotions or for Lateral job transfers, internal candidates already know
the informal organization and have detailed information about its formal policies and procedures.
Promotions and transfer are typically decided by operating managers with little involvement by
HR department.
Job-posting programs:
HR departments become involved when internal job openings are publicized to employees
through job positioning programs, which informs employees about opening and required
qualifications and invite qualify employees to apply. The notices usually are posted on company
bulletin boards or are placed in the company newspaper. Qualification and other facts typically
are drawn from the job analysis information.
The purpose of job posting is to encourage employees to seek promotion and transfers the help
the HR department fill internal opening and meet employees personal objectives. Not all jobs

openings are posted .Besides entry level positions, senior management and top stuff positions
may be filled by merit or with external recruiting. Job posting is most common for lower level
clerical, technical and supervisory positions.
Departing Employees:
An often overlooked source of recruiters consists of departing employees. Many employees leave
because they can no longer work the traditional 40 hours work week .School, child care needs
and other commitments are
The common reason. Some might gladly stay if they could rearrange their hours of work or their
responsibilities .Instead, they quit when a transfer to a part-time job may retain their valuable skill
and training. Even if part- time work is not a solution, a temporary leave of absence may satisfy
the employee and some future recruiting need of the employer.
External source:
When job opening cannot be filled internally, the HR department of SQUARE must look outside
the organization for applicants. We discuss all the external source of recruitment at bellow:
Walk-ins and Write-ins:
Walk-ins are some seekers who arrived at the HR department of SQUARE in search of a job;
Write-ins are those who send a written enquire .both groups normally are ask to complete and
application blank to determine their interest and abilities. Usable application is kept in an active
file until a suitable opening occurs or until an application is too old to be considered valid, usually
six months.
Employee referrals:
Employees may refer job seekers to the HR department .Employee referrals have several
advantages .Employees with hard to find job skill may no others who do the same work.
Employees referrals are excellent and legal recruitment technique, but they tend to maintain the
status quo of the work force in term of raise, religions, sex and other characteristics, possibly
leading to charges of discrimination.
Advertising:
Want ads describe the job and the benefits, identify the employer, and tell those who are
interested how to apply .They are most familiar form of employment advertising .for highly
specialist requites, ads may be placed in professional journal or out of town newspaper in areas
with high concentration of the desired skills
General Manager- production:

Age: 28-35 years; Graduate with specialization in garment mfg

technology from NIFT or equiv.

Minimum 10 years experience in similar position of a unit with a

minimum of m1000machines.

Must have detailed hands on knowledge of industrial engineering.

We offer competitive salary which is commensurate with experience and
qualification.

If you aspire to an exiting and rewarding career , send your detailed

resume, quoting your present and expected salaries to jobs
Now today no body thinks anything without internet. So SQUARE give
their advertise at internet
RECOMMEDATIONS
Recommendations: From the analysis with the organization
Structure we have seen that its span of super vision is too large. A number of departments report
directly to the general manager. If the number were less the efficiency and productivity of the
organization might be increased. Quality control department should remain prompt always.
So that it can maintain a certain level of standard as per the market demand to capture the
foreign market share it should strive more.