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Adobe Training Services

Course Catalog

Adobe Training Services Course Catalog


The Adobe Training Services Course Catalog gives basic information on the courses offered for each product. The first few pages in this
document list the courses offered and subsequent pages provide detailed course descriptions. Target audience, course format, and course
duration are listed for each course as well. Contact us or check out the Adobe Training Services web site, training.adobe.com to register for
courses and get additional information, including pricing and class availability. Happy learning!

What is the Adobe Marketing Cloud?


Now, theres a single service that includes everything digital marketers need to get ahead. The Adobe Marketing Cloud gives you a complete
set of analytics, social, advertising, targeting, and web experience management solutions and a real-time dashboard that brings together
everything you need to know about your marketing campaigns. So you can get from data to insights to action, faster and smarter than ever.

SOLUTIONS

DESCRIPTIONS

CAPABILITIES

Adobe
Analytics

Adobe Analytics combines the power of actionable analytics &


audience segmentation with the distributed value of reporting
and sharing of key business analysis and connects it for data
driven marketing.

Adobe
Social

Adobe Social helps organizations measure and manage


marketing activities across owned, earned, and paid media
ensuring the impact of social is properly attributed.

management and
governance
listening and moderation
publishing and ads
application builder
social analytics
social campaigns

Adobe
Media
Optimizer

Adobe Media Optimizer combines best of breed portfolio


and rules based ad management with intelligent campaign
forecasting and targeted ad delivery for data optimized
advertising.

Adobe
Target

Adobe Target helps organizations dynamically test & present


highly customized experiences to a digital property in order to
drive significantly higher conversion rates.

AB testing
multivariate testing
rules based targeting
geotargeting
recommendations
automated behavioral
targeting

Adobe
Experience
Manager

Adobe Experience Manager optimizes the authoring,


management, and delivery of digital media and content across
owned channels, including Web, mobile, email, print, and social
communities, to brand and drive demand.

Adobe
Campaign

Adobe campaign helps create and manage marketing


campaigns by defining, optimizing, executing, and analyzing
communications and marketing campaigns. Campaign acts as an
execution center for marketing strategies.

reports and analytics


ad hoc analysis
data workbench
data connectors
data warehouse
tag management
report builder

advertising management
audience management
audience targeted creative
ad serving and tracking
professional services

web content management


dynamic media
personalized media
marketing campaign
management
social communities
assets
cloud management
mobile
commerce

cross-channel marketing
optimization
campaign optimization
leads management
application programming
schema and forms

management
administration and data
management

Training
Training
Methods
Methods

Duration
Duration

Marketers and Analysts who wish to improve their analytical skills

Classroom

4 days

Adobe Analytics: Digital


Analyst (VIRTUAL)

Marketers and Analysts who wish to improve their analytical skills

Virtual Classroom / Web


based

4 days

Adobe Analytics: Ad Hoc


Analysis

Data analysts, Web analysts

Classroom

1 day

Adobe Analytics: Ad Hoc


Analysis (VIRTUAL)

Data analysts, Web analysts

Virtual Classroom / Web


based

1 day

Adobe Analytics: Ad hoc


Analysis User Virtual
Training Series

Business analysts

Virtual Classroom / Web


based

1 day

Adobe Analytics: Data


Workbench Administrator

IT professionals, data architects, Data


Workbench administrators

Classroom

2 days

Adobe Analytics: Data


Workbench Analyst

Data analysts, Web analysts, anyone using


Data Workbench for day-to-day analysis

Classroom

1 day

Adobe Analytics: Data


Workbench Analyst ACE

Business analysts who want to become


certified expert end users of Data Workbench

Classroom

4 days + half
day for ACE
Exam

Adobe Analytics: Data


Workbench Architect

Data architects, implementers, developers,


IT professional

Classroom

1 day

Adobe Analytics: Data


Workbench Architect ACE

This course is specifically designed for


personnel who function as the Data
Workbench technical leadthe individual
within the organization who is responsible
for translating clients business requirements into specific transformations and
dimensions by making dataset design and
configuration decisions.

Classroom

4 days + half
day for ACE
Exam

Adobe Analytics: Report


Builder

Web analysts, all Reports & Analytics users Classroom


who want to extend the use of their data
by exporting to Excel

1 day

Adobe Analytics: Report


Builder (VIRTUAL)

Web analysts, all SiteCatalyst users who


want to extend the use of their data by
exporting to Excel

1 day

Capability
Capability

Course
Course Name
Name

Target
Target Audience
Audience

Adobe Digital
Analyst
(Analytics)

Adobe Analytics: Digital


Analyst

Ad hoc Analysis (formerly Discover)

Data Workbench
(formerly Insight)

Report Builder

Virtual Classroom / Web


based

Training
Methods

Duration

Web analysts, Reports & Analytics experts,


architects

Classroom

2 days

Adobe Analytics: Reports


& Analytics Advanced Features and Tools (VIRTUAL)

Web analysts, Reports & Analytics experts,


architects

Virtual Classroom / Web


based

2 days

Adobe Analytics: Reports


& Analytics Advanced
Features and Tools Virtual
Training Series

Web analysts, Reports & Analytics experts,


architects

Virtual Classroom / Web


based

Varies

Adobe Analytics: Reports & Technical lead, programmers, implementAnalytics Implementation


ers

Classroom

4 days

Adobe Analytics: Reports & Technical lead, programmers, implementAnalytics Implementation


ers
(VIRTUAL)

Virtual Classroom / Web


based

5 sessions (5
hours each)

Adobe Analytics: Reports & Technical lead, programmers, implementAnalytics Implementation


ers
Virtual Training Series

Virtual Classroom / Web


based

Varies

Adobe Analytics: Reports & Marketers, product managers, content


Analytics User
managers, analysts

Classroom

3 days

Adobe Analytics: Reports & Marketers, product managers, content


Analytics User (VIRTUAL)
managers, analysts

Virtual Classroom / Web


based

3 days

Adobe Analytics: Reports


& Analytics User Virtual
Training Series

Virtual Classroom / Web


based

Varies

Capability

Course Name

Target Audience

Marketing Reports &


Analytics (formerly
SiteCatalyst)

Adobe Analytics: Reports


& Analytics Advanced Features and Tools

(Social
AMO
Analytics)

Marketers, product managers, content


managers, analysts

Training
Methods

Duration

The AEM Sites: Advanced Developer class


is designed for developers who wish to
learn about advanced topics of application
development with the AEM Platform.

Classroom

3 days

AEM Sites: Author (AEM


6.0)

The AEM Author class is designed for all


AEM users including Authors, Developers,
and System administrators.

Classroom

2 days

AEM Sites: Author (AEM


6.0) (VIRTUAL)

The AEM Author class is designed for all


AEM users including Authors, Developers,
and System administrators.

Virtual Classroom / Web


based

2 days

AEM Sites: Developer (AEM The AEM Developer class is designed for
6.0)
developers who wish to learn more about
application development with the AEM
Sites.

Classroom

4 days

AEM Sites: System Administration (AEM 6.0)

This is a highly technical class, designed


specifically for System Administrators.

Classroom

3 days

Adobe Experience
Manager: Advanced
Developer

Developers who wish to learn about advanced topics of application development


with the CQ WCM Platform

Classroom

3 days

Adobe Experience
Manager: Commerce

Developers

Classroom

1 day

Adobe Experience
Manager: Content Author

All AEM users including authors, developers, and system administrators

Classroom

1 day

Adobe Experience Manager: Content Author (VIRTUAL)

All CQ users including authors, developers,


and system administrators

Virtual Classroom / Web


based

1 day

Adobe Experience
Manager: Developer

Developers / Programmers

Classroom

4 days

Adobe Experience
Manager: Digital Asset
Management Developer

AEM Developer or equivalent

Classroom

2 days

Adobe Experience Manager: Digital Asset Management End User

Web Interface Designers and Developers,


Web Graphics Personnel, Content Editors,
AEM Author Attendees

Classroom

1 day

Adobe Experience Manager: Marketing Campaign


Manager

Users of AEM who want to manage their


multi-channel marketing campaigns for
mobile, apps, social communities, social
media and more

Classroom

1 day

Adobe Experience Manager: Marketing Campaign


Manager Developer

AEM Developers

Classroom

1 day

AEM Sites: Mobile for Sites


and Apps

Developers

Classroom

2 days

Adobe Experience Manager: Multi Site Manager

AEM Developers

Classroom

2 days

Adobe Experience Manager: Security

Developers, Administrators

Classroom

1 day

Adobe Experience Manager: Social Communities

AEM Developer equivalent

Classroom

2 days

Adobe Experience Manager: System Administration

System administrators

Classroom

3 days

Adobe Experience Manag- Developers


er: Use and Extend Widgets

Classroom

2 days

Apache Jackrabbit Deep


Dive

Developers

Classroom

1 day

Apache Sling Deep Dive

Developer / Programmer

Classroom

1 day

Capability

Course Name

Target Audience

Adobe Experience
Manager
(AEM)

AEM Sites: Advanced


Developer (AEM 6.0)

Capability

Training
Methods

Course Name

Target Audience

AEM Assets: Developer


(AEM 6.0)

This course is suitable for developers who Classroom


are looking for in-depth understanding of
AEM Asset management tool. The participants should have attended the AEM
Developer course or have equivalent experience in AEM component development.

Duration
2 days

AEM Assets: User (AEM 6.0) This course is suitable for developers who Classroom
are looking for in-depth understanding of
AEM Asset management tool. The participants should have attended the AEM
Developer course or have equivalent experience in AEM component development.

1 day

AEM DPS Integration

AEM Developers, Authors, and Users

Virtual Classroom / Web


based

4 hours

AEM Formsfor AEM


Developer

This course is suitable for developers who


intend to work with the Forms capability of AEM. The participants should have
attended the AEM Sites: Developer course
or have equivalent experience in AEM
component development.

Classroom

2 days

AEM Formsfor JEE Forms This course is suitable for JEE developers
Developer
who will work with the Forms capability of
AEM.

Classroom

3 days

Adobe Experience Manager: Mobile

Developers

Classroom

1 day

AEM Sites: Multi Site Manager (AEM 6.0)

Developers

Classroom

2 days

Adobe Experience Manager: Integration with Adobe


Marketing Cloud Solutions

Developers

Classroom

2 days

Duration

Course Name

Adobe Scene7

Adobe Experience Manager: Web graphics personnel, designers/


Scene7 Getting Started with developers
Publishing System
(VIRTUAL)

Virtual Classroom / Web


based

2 hours

Adobe Experience Manag- Marketing graphics personnel who create


er: Scene7 Image Authoring and manage professional product photogCore Concepts (VIRTUAL)
raphy

Virtual Classroom / Web


based

Self-paced

Adobe Experience Manager: Scene7 Introduction to


Template Basics (VIRTUAL)

Web graphics personnel, Designers, Developers

Virtual Classroom / Web


based

2 hours

Adobe Experience Manager: Scene7 Media Portal


Administration (VIRTUAL)

Web graphics personnel, Designers, Developers

Virtual Classroom / Web


based

2 hours

Adobe Experience Manager: Scene7 Publishing


System Core Concepts

Web interface designers and developers,


web graphics personnel

Classroom

2 days

Adobe Experience Manager: Scene7 Publishing


System Core Concepts
(VIRTUAL)

Web interface designers and developers,


web graphics personnel

Virtual Classroom / Web


based

2 days

Adobe Experience Manager: Scene7 Sets and Viewer


Presets (VIRTUAL)

Web graphics designers, Developers

Virtual Classroom / Web


based

2 hours

Adobe Experience Manager: Scene7 eCatalog


Workflow (VIRTUAL)

Web Interface Designers and Developers,


Web Graphics Personnel

Virtual Classroom / Web


based

2 hours

Adobe Campaign: Administration

Administrators and Developers

Classroom

1 day

Adobe Campaign: Application Programming

Developers

Classroom

1 day

Adobe Campaign: Data


Management

Analysts and Advanced Marketers

Classroom

1 day

Adobe Campaign: Discovery User Training

Anyone interested in Adobe Campaign

Classroom

1 day

Adobe Campaign: Intro to


Cross-Channel Marketing
Optimization

Marketing users who plan and execute


campaigns

Classroom

2 days

Adobe Campaign: Intro to


Lead Management Optimization

B2B Marketers

Classroom

2 days

Adobe Campaign: Reporting

Developers and Analysts

Classroom

1 day

Adobe Campaign: Schema


and Forms Management

Developers and Architects

Classroom

1 day

Adobe Campaign: Survey


Management

Marketers

Classroom

1 day

Adobe Target: Recommendations and Cross Selling

Marketers, analysts, and other subject


matter experts who implement campaigns
on the website.

Classroom

1 day

Adobe Target: Recommendations and Cross Selling


(VIRTUAL)

Marketers, analysts, and other subject


matter experts who implement campaigns
on the website

Virtual Classroom / Web


based

1 day

Adobe Campaign

Recommendations
and Cross Selling
(Target)

Target Audience

Training
Methods

Capability

Training
Methods

Duration

Content editors & managers, marketing


professionals, merchandising specialists,
product Managers

Classroom

2 days

Adobe Target: Site Search


and Merchandising (VIRTUAL)

Content editors & managers, marketing


professionals, merchandising specialists,
product Managers

Virtual Classroom / Web


based

2 days

Adobe Target: 360-degree


Personalization (VIRTUAL)

Virtual ClassThis course is intended for frequent users


room / Web
of Target Standard or Target Premium,
including both strategists as well as subject based
matter experts (SMEs). Those interested
in this course may have roles that involve
Optimization, Digital Strategy, or eCommerce, including Optimization Managers,
Campaign Managers, Marketing Analysts,
Content Managers, and Web Analysts.

3 hours

Adobe Target: Automated


Personalization

This course is intended for frequent busiClassroom


ness users of Target Premium, including
both strategists as well as subject matter
experts (SMEs). Those interested in this
course may have roles that involve Optimization, Digital Strategy, or eCommerce, including Optimization Managers, Campaign
Managers, Marketing Analysts, Content
Managers, and Web Analysts.

1 day

Adobe Target: Introduction


to Target Standard (VIRTUAL)

Strategists, Implementers, Technical Users

Virtual Classroom / Web


based

3 hours

Adobe Target: Target


Classic Basic Operations
(VIRTUAL)

Marketing professionals, marketing


manager

Virtual Classroom / Web


based

2 hours

Adobe Target: Target Classic Behavioral Targeting for


Marketers (VIRTUAL)

Marketing professionals

Virtual Classroom / Web


based

2 hours

Adobe Target: Target Classic Power User

Marketing professionals, product managers, Web analysts

Classroom

3 days

Adobe Target: Target Classic Targeting and Segmentation (VIRTUAL)

Marketing professionals

Virtual Classroom / Web


based

2 hours

Adobe Social: Administration (VIRTUAL)

Administrators

Virtual Classroom / Web


based

4 hours

Adobe Social: Applications


(VIRTUAL)

Marketers and community managers that


build apps for their Facebook pages

Virtual Classroom / Web


based

2 hours

Adobe Social: Overview


(VIRTUAL)

Marketers, community managers, multichannel analysts or others that analyze


and optimize social media

Virtual Classroom / Web


based

4 hours

Adobe Social: Publishing


and Moderation
(VIRTUAL)

Marketers and community managers that


publish and moderate social posts

Virtual Classroom / Web


based

2 hours

Adobe Social: Reporting


(VIRTUAL)

Social marketing managers

Virtual Classroom / Web


based

4 hours

Capability

Course Name

Target Audience

SiteSearch and
Merchandising
(formerly
Search&Promote)

Adobe Target: Site Search


and Merchandising

Target Standard

Target Classic
(formerly Target
Advanced)

Adobe Social

Training
Methods

Duration

Capability

Course Name

Target Audience

Adobe Media
Optimizer

Adobe Media Optimizer:


Advanced Campaign Management (VIRTUAL)

Frequent users of Adobe Media Optimizer


and Subject Matter Experts

Virtual Classroom / Web


based

30 minutes

Adobe Media Optimizer:


Bid Rules (VIRTUAL)

Frequent users of Adobe Media Optimizer


and Subject Matter Experts

Virtual Classroom / Web


based

30 minutes

Adobe Media Optimizer:


Constraints (VIRTUAL)

Frequent user of Adobe Media Optimizer


and Subject Matter Experts

Virtual Classroom / Web


based

30 minutes

Adobe Media Optimizer:


Display (VIRTUAL)

Frequent users of Adobe Media Optimizer


and Subject Matter Experts

Virtual Classroom / Web


based

1 hour

Adobe Media Optimizer:


Facebook (VIRTUAL)

Frequent users of Adobe Media Optimizer


and Subject Matter Experts

Virtual Classroom / Web


based

30 minutes

Adobe Media Optimizer:


Performance Monitoring
(VIRTUAL)

Frequent users of Adobe Media Optimizer


and Subject Matter Experts

Virtual Classroom / Web


based

45 minutes

Adobe Media Optimizer:


Search I, Basics & Dashboards (VIRTUAL)

Frequent users of AMO premium

Virtual Classroom / Web


based

1 hour

Adobe Media Optimizer:


Search II, Portfolio & Simulations (VIRTUAL)

Frequent users of AMO premium

Virtual Classroom / Web


based

1 hour

Adobe Media Optimizer:


Search III, Reporting &
Bulksheets (VIRTUAL)

Frequent users of Adobe Media Optimizer


and Subject Matter Experts

Virtual Classroom / Web


based

1 hour

Adobe Media Optimizer:


Search Tracking (VIRTUAL)

Frequent user of Adobe Media Optimizer


and Subject Matter Experts

Virtual Classroom / Web


based

30 minutes

Using Adobe Acrobat Connect Professional

Professionals who plan on creating and


hosting Adobe Acrobat Connect Pro meetings

Classroom

2-3 days

Using Adobe Presenter

Professionals who want to create and man- Classroom


age Adobe Presenter presentations

1-2 days

Adobe Core
Services

Adobe Analytics: Dynamic


Tag Management User
(VIRTUAL)

Technical leads, coders, IT, administrators.

Virtual Classroom / Web


based

1 day

Adobe Digital Publishing Suite

Digital Publishing Suite


Enterprise

Designers, traditional media publishers,


ad agencies, and major media and brand
organizations

Classroom

1 day

Digital Publishing Suite:


Analytics for DPS

This course is designed for business


analysts and DPS users who are new to
Analytics.

Classroom

1 day

AIR 2 and Flex 4: Building


Beyond the Browser

Experienced Flex developers wishing to


build desktop application using Adobe AIR

Classroom

2 days

Adobe Flash Catalyst: Designing Interactive Applications

Designers wishing to use Flash Catalyst as


an application development tool. There
will be an emphasis on preparing Photoshop/Illustrator files for use in Catalyst, as
well as preparing assets for handoff to Flex
application developers.

Classroom

2 days

Flex 4 and LiveCycle Data


Services 3: Data Driven
Development

Developers wishing to extend their Flex


knowledge and leverage LiveCycle Data
Services in Flex applications

Classroom

2-3 days

Flex 4: Developing Rich


Internet Applications

Developers wishing to build rich Internet


applications in Flex

Classroom

4-5 days

Adobe Connect
(Other)

Adobe Flash Platform

Capability

Course Name

Target Audience

Training
Methods

Duration

Adobe LiveCycle

LiveCycle ES4: Designer


Specialist

LiveCycle Form and Template Developers

Classroom

2 days

LiveCycle ES4: Developing


Applications

Developers new to LiveCycle ES4

Classroom

2 days

LiveCycle ES4: HTML5 and


PDF Forms

Developers looking to gain introductory


knowledge relating to rendering XDP templates to either HTML5 or PDF Forms.

Classroom

2 days

Introduction to SearchCenter for SEM Experts

Experienced search marketing professionals

Virtual Classroom / Web


based

2 hours

SearchCenter User Training

Search marketing professionals, marketing


managers

Classroom

1 day

SearchCenter User Training


(VIRTUAL)

Search marketing professionals, marketing


managers

Virtual Classroom / Web


based

1 day

Adobe Search
Center+

Adobe Analytics: Digital Analyst


Training Method: Classroom
Target Audience: Marketers and Analysts who wish
to improve their analytical skills
Duration: 5 days

Course Description: This four-day course focuses on giving you the knowledge and skills to enable you to become a successful digital analyst. Not only
will we discuss the framework within which a web analytics program will
thrive, we will also discuss a multitude of reporting examples spread across
several industries. This course has been designed to provide you with the
broadest possible view without sacrificing attention to very specific reporting and data interpretation scenarios. The best fit for this class would be a
student who is either just stepping into digital analyst space or who has a
minimum to moderate level of experience with web analytics data or web
analytics tools.

Adobe Analytics: Digital Analyst (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Marketers and Analysts who wish
to improve their analytical skills
Duration: 5 days

Course Description: This four-day course focuses on giving you the knowledge and skills to enable you to become a successful digital analyst. Not only
will we discuss the framework within which a web analytics program will
thrive, we will also discuss a multitude of reporting examples spread across
several industries. This course has been designed to provide you with the
broadest possible view without sacrificing attention to very specific reporting and data interpretation scenarios. The best fit for this class would be a
student who is either just stepping into digital analyst space or who has a
minimum to moderate level of experience with web analytics data or web
analytics tools.

Adobe Analytics: Ad Hoc Analysis


Training Method: Classroom
Target Audience: Data analysts, Web analysts
Duration: 1 day

Course Description: Formerly Discover User Training, the Ad Hoc Analysis


User training will teach you how to use ad hoc analysis to do deep analysis
on your Web site traffic. This one-day course shows how ad hoc analysis
goes beyond day-to-day analytics questions and allows you to explore hidden relationships between your reports. The application gives you the ability
to take segmentation to the next level by applying virtually any segment to
any report, revealing the segments effect on site traffic, paths through your
site, and conversion. Ad hoc analysis queries the entire data set with unprecedented speed and flexibility.

Adobe Analytics: Ad Hoc Analysis (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Data analysts, Web analysts
Duration: 1 day

Course Description: Formerly Discover User Training, the Ad Hoc Analysis


User training will teach you how to use ad hoc analysis to do deep analysis
on your Web site traffic. This one-day course shows how ad hoc analysis
goes beyond day-to-day analytics questions and allows you to explore hidden relationships between your reports. The application gives you the ability
to take segmentation to the next level by applying virtually any segment to
any report, revealing the segments effect on site traffic, paths through your
site, and conversion. Ad hoc analysis queries the entire data set with unprecedented speed and flexibility.

Adobe Analytics: Ad hoc Analysis User Virtual Training Series


Training Method: Virtual Classroom / Web based
Target Audience: Business analysts
Duration: 1 day

Course Description: Ad hoc analysis user series has two 3-hours modules
for virtual delivery. The course teaches you how to use ad hoc analysis to
do deep analysis on your website traffic. Ad hoc analysis goes beyond dayto-day analytics questions and allows you to explore hidden relationships
between your reports. The course equips you in getting started with this
powerful analytics tool, created calculated metrics, create segments and
sequential segments, build a detailed analytic reports and also use pathing
analysis. The course covers segmentation in detail. In this course, participants will gain insight into using Adobe ad hoc analysis, with its foundation
features and are set to explore the segmentation further.

Adobe Analytics: Data Workbench Administrator


Training Method: Classroom
Target Audience: IT professionals, data architects,
Data Workbench administrators
Duration: 2 days

Course Description: In Data Workbench Administrator training (formerly


Adobe Insight Administrator training), attendees are introduced to all components and develop an understanding of how data is collected and organized for analysis. Participants receive instruction on the role and location of
all system configuration files; how to access and modify them, and how to
troubleshoot general operational issues. The course covers user and server
administration through features including access control, address files, clustering, and server synchronization. Attendees will also learn best practices
for the Server Files Manager and Profile Manager interfaces.

Adobe Analytics: Data Workbench Analyst


Training Method: Classroom
Target Audience: Data analysts, Web analysts, anyone using Data Workbench for day-to-day analysis
Duration: 1 day

Course Description: Data Workbench Analyst training (formerly Adobe


Insight Analyst training) begins with a general overview of architecture,
terminology, and concepts. It then teaches participants how to navigate
through Data Workbench Client to create and design new analysis workspaces, reports, and dashboards. Attendees will learn about core functionality
accessible through contextual menus, while also being introduced to more
advanced capabilities of the product. Participants will cover the dataset
schema and how it should be used to correctly interpret report results. Finally, attendees are given exercises to complete in order to reinforce the key
concepts presented during the course.

Adobe Analytics: Data Workbench Analyst ACE


Training Method: Classroom
Target Audience: Business analysts who want to become certified expert end users of Data Workbench
Duration: 4 days + half day for ACE Exam

Course Description: The Data Workbench Analyst certification course


(formerly the Adobe Insight Analyst certification course) provides in-depth
training and Adobe Certified Expert (ACE) credentials for business analysts
who want to become expert end users of Data Workbench. It begins with an
introduction to Data Workbenchs architecture, core concepts, terminology
and data structures. Next, it moves into a comprehensive overview of the
entire user interface, including all tabs, workspaces and contextual menus.
The Data Workbench dataset schema including coverage of the dimension types from an analytical perspective is presented with examples.
Correct data interpretation is taught by detailed examination of the dynamic
selection functionality, and a strategy is recommended for translating plain
English business questions into meaningful workspaces. Next, the course
moves into segment creation, report publishing and distribution, and using
the filter editor to hone queries to answer sophisticated and complex business questions. The course also explains all key visualization types, providing
special focus on path browsers and process maps. Finally, the statistical
analysis, cluster analysis, and predictive scoring tools are explained and
examined.
This course is strongly augmented by dedicated, hands-on lab work, during
which time participants walk step by step through exercises that reinforce
the topics covered during lectures. A comprehensive exam provides students
with an opportunity to demonstrate mastery of course content.

Adobe Analytics: Data Workbench Architect


Training Method: Classroom
Target Audience: Data architects, implementers,
developers, IT professional
Duration: 1 day

Course Description: Data Workbench Architect training (formerly Adobe Insight Architect training) covers Data Workbench configuration and architecture for personnel who will be responsible for translating their users analysis
needs and reporting requirements into dataset and profile configuration.
Attendees are presented with a detailed synopsis of the product architecture,
instruction on data acquisition, and the configuration of various components
of the Data Workbench platform to process and prepare data for analysis
and reporting purposes. This course discusses the creation and configuration
of dimensions to extend the Data Workbench dataset, while also presenting
the key stages of data processing, profile creation and configuration, log
source definition, specialized transformations for manipulating and cleansing
data, conditions, and the use of data transformation and integration engines.

Adobe Analytics: Data Workbench Architect ACE


Training Method: Classroom
Target Audience: This course is specifically designed
for personnel who function as the Data Workbench
technical lead the individual within the organization who is responsible for translating clients
business requirements into specific transformations
and dimensions by making dataset design and configuration decisions.
Duration: 4 days + half day for ACE Exam

Course Description: The Data Workbench Architect certification program


(formerly Adobe Insight Architect certification) provides in-depth training
and Adobe Certified Expert (ACE) credentials for candidates who want to
configure and construct datasets to support their clients business analysis
needs. An Adobe Certified Expert Architect is able to understand the data
collection process and to troubleshoot issues related to dataset configuration
and construction. The skills gained in this comprehensive training program
enable architects to determine an appropriate implementation strategy and
successfully satisfy business requirements. A comprehensive exam provides
students with an opportunity to demonstrate mastery of course content.

Adobe Analytics: Report Builder


Training Method: Classroom

Course Description: In this course you will learn how to use Report Builder to
extract the information that you need out of Marketing reports and analytics
Target Audience: Web analysts, all Reports & Analytics users who want to extend the use of their data into Microsoft Excel, and then use the strengths of Excel to format and manipulate the data. The class begins with creating a simple request and covers
by exporting to Excel
the full functionality of the tool. The latest enhancements like anomaly
Duration: 1 day
detection, and real-time data are included too.
You will start with the Request Wizard, learn how to calculate date ranges,
build data tables, create and save filters; create real-time data requests,
anomaly detection requests, the copy and paste functionality including
multiple request changes, and then, end with saving, scheduling and sharing
your reports.

Adobe Analytics: Report Builder (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Web analysts, all SiteCatalyst users
who want to extend the use of their data by exporting to Excel
Duration: 1 day

Course Description: In this course you will learn how to use Report Builder to
extract the information that you need out of Marketing reports and analytics
into Microsoft Excel, and then use the strengths of Excel to format and manipulate the data. The class begins with creating a simple request and covers
the full functionality of the tool. The latest enhancements like anomaly
detection and real-time data are included too.
You will start with the Request Wizard, learn how to calculate date ranges,
build data tables, create and save filters; create real-time data requests,
anomaly detection requests, the copy and paste functionality including
multiple request changes, and then, end with saving, scheduling, and sharing
your reports.

Adobe Analytics: Reports & Analytics Advanced Features and Tools


Training Method: Classroom
Target Audience: Web analysts, Reports & Analytics
experts, architects
Duration: 2 days

Course Description: Formerly SiteCatalyst Advanced Features & Tools training, this two-day course will teach you how to identify and act on important
segments on your site by understanding how to use advanced features and
tools to create actionable data. You will learn how to create and monitor
campaigns in Reports & Analytics. You will also learn how to integrate your
Reports & Analytics data with data external to your Web site in order to
understand your business from end to end.

Adobe Analytics: Reports & Analytics Advanced Features and Tools (VIRTUAL)
Training Method: Virtual Classroom / Web based
Target Audience: Web analysts, Reports & Analytics
experts, architects
Duration: 2 days

Course Description: Formerly SiteCatalyst Advanced Features & Tools training, this two-day course will teach you how to identify and act on important
segments on your site by understanding how to use advanced features and
tools to create actionable data. You will learn how to create and monitor
campaigns in Reports & Analytics. You will also learn how to integrate your
Reports & Analytics data with data external to your Web site in order to
understand your business from end to end.

Adobe Analytics: Reports & Analytics Advanced Features and Tools Virtual Training Series
Training Method: Virtual Classroom / Web based
Target Audience: Web analysts, Reports & Analytics
experts, architects
Duration: Varies

Course Description: The Reports & Analytics Advanced Features and Tools
Virtual Training Series is an adapted set of trainings based on our Adobe Analytics: Reports & Analytics Advanced Features and Tools course. Designed to
be more flexible for the busy marketer, each course is 3 hours in length and
delivered via Adobe Connect. The new virtual training series format allows
for easier scheduling and eliminates the time and cost of traveling.

Adobe Analytics: Reports & Analytics Implementation


Training Method: Classroom
Target Audience: Technical lead, programmers,
implementers
Duration: 4 days

Course Description: Formerly SiteCatalyst Implementation Training. This


four-day course, created for the person who places code on the page, is
designed to give you the information you need to implement Reports & Analytics on your site using JavaScript. You will learn to take business requirements, translate them into an implementation solution, and code them on
the page. Topics include Traffic Variables, Conversion Variables, Configuration
Variables, Processing Rules, JavaScript plug-ins, troubleshooting implementations, data manipulation tools, advanced Reports & Analytics tools, and your
role as a technical lead.
This an excellent preparatory course for taking the Adobe Certified Expert:
SiteCatalyst Implementation exam.

Adobe Analytics: Reports & Analytics Implementation (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Technical lead, programmers,
implementers
Duration: 5 sessions (5 hours each)

Course Description: Formerly SiteCatalyst Implementation Training. This


four-day course, created for the person who places code on the page, is
designed to give you the information you need to implement Reports & Analytics on your site using JavaScript. You will learn to take business requirements, translate them into an implementation solution, and code them on
the page. Topics include Traffic Variables, Conversion Variables, Configuration
Variables, Processing Rules, JavaScript plug-ins, troubleshooting implementations, data manipulation tools, advanced Reports & Analytics tools, and your
role as a technical lead.
This an excellent preparatory course for taking the Adobe Certified Expert:
SiteCatalyst Implementation exam.

Adobe Analytics: Reports & Analytics Implementation Virtual Training Series


Training Method: Virtual Classroom / Web based
Target Audience: Technical lead, programmers,
implementers
Duration: Varies

Course Description: The Reports & Analytics Implementation Virtual Training


Series is an adapted set of trainings based on our Adobe Analytics: Reports &
Analytics Implementation course. Designed to be more flexible for the busy
marketer, each course is 3 hours in length and delivered via Adobe Connect.
The new virtual training series format allows for easier scheduling and eliminates the time and cost of traveling.

Adobe Analytics: Reports & Analytics User


Training Method: Classroom
Target Audience: Marketers, product managers,
content managers, analysts
Duration: 3 days

Course Description: Formerly SiteCatalyst User training, this three-day training is tailored to help you use Reports & Analytics to find answers to your
business questions. You will learn how the reporting interface and navigation
work, how to run reports to get the answers you are looking for, and how to
configure reports for effective decision-making. You will learn how to distribute reports, create useful dashboards and segment your data so that you can
get the right information to the right people at the right time.

Adobe Analytics: Reports & Analytics User (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Marketers, product managers,
content managers, analysts
Duration: 3 days

Course Description: Formerly SiteCatalyst User training, this three-day training is tailored to help you use Reports & Analytics to find answers to your
business questions. You will learn how the reporting interface and navigation
work, how to run reports to get the answers you are looking for, and how to
configure reports for effective decision-making. You will learn how to distribute reports, create useful dashboards and segment your data so that you can
get the right information to the right people at the right time.

Adobe Analytics: Reports & Analytics User Virtual Training Series


Training Method: Virtual Classroom / Web based
Target Audience: Marketers, product managers,
content managers, analysts
Duration: Varies

Course Description: The Reports & Analytics User Virtual Training Series is an
adapted set of trainings based on our Adobe Analytics: Reports & Analytics
User course. Designed to be more flexible for the busy marketer, each course
is 3 hours in length and delivered via Adobe Connect. The new virtual training series format allows for easier scheduling and eliminates the time and
cost of traveling.

AEM Assets: Developer (AEM 6.0)


Training Method: Classroom
Target Audience: Developers
Duration: 2 days

Course Description: This two-day course is designed for developers who are
looking for in-depth knowledge of AEM Asset management tool. AEM works
with WebDAV client, Creative cloud, and Scene 7. In this course, participants
will learn to configure these tools, and utilize them to give a better web-solution to end users. This course thoroughly demonstrates how users across
an organization can manage, store, and access images, videos, documents,
audio clips, and rich media such as Flash files for use on the web, in print,
and for digital distribution.

AEM Assets: User (AEM 6.0)


Training Method: Classroom
Target Audience: Developers
Duration: 1 day

Course Description: This one-day course is designed for users who are
looking for knowledge of AEM Asset tool. AEM works with WebDAV client,
Creative cloud, and Scene 7. In this course, participants will learn to configure
these tools, and utilize them to give a better web-solution to end users. This
course thoroughly demonstrates how users across an organization can manage, store, and access images, videos, documents, audio clips, and rich media
such as Flash files for use on the web, in print, and for digital distribution.

AEM DPS Integration


Training Method: Virtual Classroom / Web based
Target Audience: AEM Developers, Authors and
Users
Duration: 4 hours

Course Description: eMedia Publisher is a module for the Adobe Experience


Manager that allows the system to publish content to the Adobe Digital
Publishing System. Once AEM and the module are configured and using the
appropriate templates, you can publish folios to DPS. Articles can be uploaded directly to the Adobe Folio Producer service and can continually check to
make sure articles are in sync with the latest changes. This course describes
how to create an iPad app using DPS App Builder.

AEM Formsfor AEM Developer


Training Method: Classroom
Target Audience: This course is suitable for developers who intend to work with the Forms capability
of AEM. The participants should have attended the
AEM Sites: Developer course or have equivalent
experience in AEM component development.
Duration: 2 days

Course Description: This two-day course provides you with working knowledge on AEM Forms. The course includes theory about AEM Forms features
followed by hands-on exercises. The participants will learn to create adaptive forms, add form components, leverage existing XDP assets to create
form, digitally sign the forms, initiate reviews, localize the forms, integrate
adaptive forms with web services, and integrate forms with Analytics.

AEM Formsfor JEE Forms Developer


Training Method: Classroom
Target Audience: This course is suitable for JEE
developers who will work with the Forms capability
of AEM.
Duration: 3 days

Course Description: This three-day course is ideal for Adobe JEE Developers
who are migrating to AEM Forms. The course helps students to understand
the basic AEM Sites and AEM Forms development concepts. The first day
of the course teaches the fundamentals of building a custom AEM website
based on templates and components. It provides with the conceptual information on JCR, web framework, and OSGi framework. Then, the next two
days of the course familiarizes the students about AEM Forms features with
hands-on exercises. The participants will learn to create adaptive forms, add
form components, leverage existing XDP assets to create form, digitally sign
the forms, initiate reviews, localize the forms, and integrate adaptive forms
with web services.

AEM Sites: Advanced Developer (AEM 6.0)


Training Method: Classroom

Course Description: AEM Sites: Advanced Developer training teaches develTarget Audience: The AEM Sites: Advanced Develop- opers the advanced topics of building a custom AEM 6.0 application, based
er class is designed for developers who wish to learn on OSGi and JCR. This includes practice with OSGi component development
and development topics like Unit Testing and Maven project setup. The
about advanced topics of application development
training also reviews areas that are relevant for successful AEM projects like
with the AEM Platform.
dispatcher caching, deployment & packaging and integration methods are
Duration: 3 days
taught.
The training builds up on the basic AEM Sites: Developer training. Participants need to have a good understanding of AEM components and templates. In addition, Java skills are required.

AEM Sites: Author (AEM 6.0)


Training Method: Classroom

Course Description: The AEM Author Training course teaches improved features
and functionalities of AEM 6.0, which helps you improve your authorTarget Audience: The AEM Author class is designed
ing
skills,
based on a standard project environment. AEM 6.0 gives you the
for all AEM users including Authors, Developers, and
freedom
of
authoring from both touch devices and computers. This course
System administrators.
covers authoring concepts of Touch optimized UI. It includes introduction to
Duration: 2 days
AEMs dynamic publishing, the roles and responsibilities of a content author,
and best practices of working with AEMs content management features.
This training enables students to create new web pages based on various
templates as well as update and modify content on an AEM based website.
It also enables students to use additional functionalities such as Workflows,
Forms, Campaigns, Newsletters, and Reports, in addition to creating and
managing Mobile Pages.
This is not a developer training; it introduces you to the idea behind AEM,
and administering content using readymade templates.

AEM Sites: Author (AEM 6.0) (VIRTUAL)


Training Method: Virtual Classroom / Web based

Course Description: AEM Sites: Author training course teaches improved features
and functionalities of AEM 6.0, which helps you improve your authorTarget Audience: The AEM Author class is designed
ing
skills,
based on a standard project environment. AEM 6.0 gives you the
for all AEM users including Authors, Developers, and
freedom of authoring from both touch devices and computers. This course
System administrators.
covers authoring concepts of Touch optimized UI. It includes introduction to
Duration: 2 days
AEMs dynamic publishing, the roles and responsibilities of a content author,
and best practices of working with AEMs content management features.
This training enables students to create new web pages based on various
templates as well as update and modify content on an AEM based website.
It also enables students to use additional functionalities such as Workflows,
Forms, Campaigns, Newsletters, and Reports, in addition to creating and
managing Mobile Pages.
Note:This is not a developer training; it introduces you to the idea behind AEM,
and administering content using readymade templates

AEM Sites: Developer (AEM 6.0)


Training Method: Classroom

Course Description: AEM Sites: Developer training teaches the fundamentals


of building a custom AEM website based on templates and components. It
Target Audience: The AEM: Developer class is designed for developers who wish to learn more about provides with the conceptual information on JCR, web framework, and OSGi
framework.
application development with the AEM Sites.
Duration: 4 days

Using CRXDE Lite, students will develop a custom website while reinforcing
the fundamental concepts, such as components, templates, dynamic image
rendering, navigation, and modularization. It also provides an overview of
mobile sites.
AEM 6.0 has deep coverage on Sightly the new templating language that
helps front-end developers to quickly develop components.

AEM Sites: System Administration (AEM 6.0)


Training Method: Classroom
Target Audience: This is a highly technical class,
designed specifically for System Administrators.
Duration: 3 days

Course Description: AEM Sites: System Administrator training focuses on


the updated architectural changes for the latest version, and covers topics
such as installing, configuring, maintaining, and troubleshooting in AEM.
Participants are introduced to basic concepts of AEM architecture and AEM
integration in a production-level environment consisting of Cluster, Dispatcher, Mongo DB, SSO, LDAP, etc. Furthermore, participants get an overview of
AEM files, directory structures, finding important log files, and adjusting the
logging configuration. Some of the topics covered in this training include
Backup, User administration, Security, and Performance tuning. The training
also covers integration of AEM with alternative third-party webapp servers
like IIS and Apache. The course is a good combination of theory and handson exercises.

Adobe Experience Manager: Commerce


Training Method: Classroom

Course Description: The training covers the following topics:

Target Audience: Developers

yy Commerce concepts in AEM

Duration: 1 day

yy AEM eCommerce API


yy Default commerce providers in AEM
yy Default Hybris AEM commerce implementation
yy Custom AEM Commerce implementations

Adobe Experience Manager: Marketing Campaign Manager


Training Method: Classroom
Target Audience: Users of AEM who want to manage their multi-channel marketing campaigns for
mobile, apps, social communities, social media and
more

Course Description: The course is designed for those who wish to use AEM
to control their multi-channel marketing campaigns. In addition to providing
an overview of MCM features, this training also enable you to set up brands
and campaigns, work with leads, lists, and campaigns, understand MCM on
Author and publish systems.

Duration: 1 day

Adobe Experience Manager: Marketing Campaign Manager Developer


Training Method: Classroom

Course Description: This training covers the following topics:

Target Audience: AEM Developers

yy MCM features overview

Duration: 1 day

yy Setting up brands and their campaigns


yy Leads, lists, and newsletters
yy MCM-related OSGi configurations
yy Author/Publish systems
yy Segmentation and related components
yy Mail server integration
yy External systems integration

Adobe Experience Manager: Mobile


Training Method: Classroom
Target Audience: Developers
Duration: 1 day

Course Description: Mobile channels have gained considerable importance


in the last few years, mainly driven by the success of the iPhone. This training
will instruct students on how to build a mobile website with AEM, including
mobile development best practices and specific CQ techniques to allow
content reuse and optimization through the different devices.

AEM Sites: Mobile for Sites and Apps


Training Method: Classroom
Target Audience: This training is useful for those
developers who are required to use AEM to manage
websites for mobiles devices, view a mobile page
that emulates a mobile device, or switch between
several views.

Course Description: Mobile channels have gained considerable importance


in the last few years, mainly driven by the success of the iPhone and Android
devices. This training will instruct students on how to build mobile website
and Apps with the help of AEM, including mobile development best practices and specific AEM techniques to allow content reuse and optimization
through the different devices. The duration of this training is two days.

Duration: 2 days

Adobe Experience Manager: Multi Site Manager


Training Method: Classroom
Target Audience: AEM Developers
Duration: 2 days

Course Description: Managing multiple sites within the same CQ instance


gives authors the opportunity to reuse content across channels, languages
and national sections. However, different levels of complexity have to be taken into account: the ability to inherit changes from the content master to the
copies; the ability to unlock content in one of the copies and start a different
version of the same content; and the ability to use the same piece of content
within different layouts
AEM Multi Site Manager allows the management of all these levels of complexity and provides a set of features to support authors managing a large
number of sites.

AEM Sites: Multi Site Manager (AEM 6.0)


Training Method: Classroom
Target Audience: AEM Developers
Duration: 2 days

Course Description: Managing multiple sites within the same AEM instance
gives authors the opportunity to reuse content across channels and global
sections. However, different levels of complexity have to be taken into account the ability to inherit changes from the content master to the copies;
the ability to unlock content in one of the copies and start a different version
of the same content; and the ability to use the same piece of content within
different layouts. AEM Multi Site Manager allows the management of all
these levels of complexity and provides a set of features to support authors
managing a large number of sites.

Adobe Experience Manager: Security


Training Method: Classroom
Target Audience: Developers, Administrators
Duration: 1 day

Course Description: In this training, participants will learn about possible


attacks against AEM installations and protection against them. After completing the training, the participants will be able to configure CQ5 and dispatcher
in a secured way. The training also demonstrates the considerations to be
made while implementing the codes for CQ5. This training covers security
related AEM features, security considerations in code, XSS attacks, securing
the AEM environment, and User generated content.

Adobe Experience Manager: Social Communities


Training Method: Classroom
Target Audience: AEM Developer equivalent
Duration: 2 days

Course Description: The AEM Social Communities course focuses on giving


you the knowledge and skills to enable you to master the AEM Social Communities tool. In this training, you learn how to use, configure and extend
the Social Community components that come with AEM. It will enable you
to build up a Social Community in AEM by using existing components and
creating your own components by extending existing functionality.

Adobe Experience Manager: Integration with Adobe Marketing Cloud Solutions


Training Method: Classroom
Target Audience: AEM Developers
Duration: 2 days

Course Description: This course teaches developers how to integrate AEM


with Marketing Cloud solutions. Developers are provided with the login
credentials to Marketing Cloud solutions such as Reports & Analytics, Adobe
Target, Search&Promote, and Scene7. Each chapter focuses on one Marketing
Cloud solution. Practice sessions on each chapter focus on how to send the
data from AEM to Reports & Analytics, Adobe Target, and Search & Promote.
The training covers the out-of-the-box components that make integration
simpler. Training also covers accessing digital assets from Scene7.

Adobe Experience Manager: Use and Extend Widgets


Training Method: Classroom
Target Audience: Developers
Duration: 2 days

Course Description: Formerly CQ Using and Extending Widgets. This training


course enables developers to utilize the AEM technology stack to develop
Rich Internet Applications. Participants will be introduced to highly polished
user interface elements that are compatible across the most important
browsers and that allow the creation of desktop-grade UI experiences.

Apache Jackrabbit Deep Dive


Training Method: Classroom
Target Audience: Developers
Duration: 1 day

Course Description: The course covers JCR standards, repository model, and
architecture of Jackrabbit. Following are the topics included:
yy Jackrabbit architecture, components, and tools
yy Deployment and configuration
yy Node types and data modeling
yy Key API elements (Repository, Session, Node)
yy Versioning, observation and security
yy Search
yy Persistency
yy Performance and other practical tips

Apache Sling Deep Dive


Training Method: classroom
Target Audience: Developer / Programmer
Duration: 1 day

Course Description: The topics covered by this course include both content on
Apache Sling API and content on related tools to work with Apache Sling, in
particular within its OSGi container.
In addition, this course covers the following:
yy Technology basics: REST and OSGi
yy Use of the Apache Felix console and Maven annotations
yy URL and script resolution
yy Scripting languages and servlets
yy Key concepts on resource resolution, resource mapping and resource
provision
yy Key components of the Sling API (including Adaptable)
yy Advanced features of the SlingPostServlet

Adobe Experience Manager: Scene7 Getting Started with Publishing System (VIRTUAL)
Training Method: Virtual Classroom / Web based
Target Audience: Web graphics personnel, designers/developers
Duration: 2 hours

Course Description: This fast-paced, instructor-led online course focuses on


the essential workflow and startup tasks for using the Scene7 Publishing
System (SPS) for Image Serving and Zoom. Attendees will also learn how
to preview images using static sizes and zoom, and how to generate image
URLs. This course is a prerequisite for any of the other SPS webinar modules
(eCatalog, Template Basics, Sets and Viewer Presets, and Media Portal).

Adobe Experience Manager: Scene7 Image Authoring Core Concepts (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Marketing graphics personnel
who create and manage professional product
photography
Duration: Self-paced

Course Description: Learn to use Adobe Scene7 Image Authoring to create


colorized and pattern-mapped renders and vignette files from professional product images. In this blended learning approach, each student will
be given 30 days to access a library of over 80 comprehensive, self-paced
tutorials. They will practice hands-on with exercise files. At the conclusion of
the course, the student will meet with a live trainer to answer questions and
review materials.
It is assumed that trainees have access to the Image Authoring software, an
add-on solution available from Adobe Scene7. Assuming they already have a
permanent license of Image Authoring, trainees can obtain additional temporary license keys if they purchase additional seats in the class.

Adobe Experience Manager: Scene7 Introduction to Template Basics (VIRTUAL)


Training Method: Virtual Classroom / Web based

Course Description:

Target Audience: Web graphics personnel , Designers, Developers

Scene7 Publishing System (SPS) Template Basics is one of the most powerful
additions to the Scene7 toolkit, allowing customers to manipulate unlimited
layers of image and text entirely through the URL. This instructor-led online
course focuses on a real-world workflow with the goal of creating a merchandising product image with configurable banners (such as New and
Sale) and a variable text box.

Duration: 2 hours

Adobe Experience Manager: Scene7 Media Portal Administration (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Web graphics personnel, Designers, Developers
Duration: 2 hours

Course Description: Media Portal is a powerful tool for the Scene7 Publishing
System (SPS) that allows content owners to give restricted access to their
content to third-party users. In this instructor-led webinar, attendees will
learn not only how to administer the Media Portal, but also how the end
users would be interacting with the system, with the goal of making the
experience easy for end users. In addition, trainees will learn how Media
Portal overlaps with SPS, and how to maximize their use of both systems to
achieve their goals.

Adobe Experience Manager: Scene7 Publishing System Core Concepts


Training Method: Classroom

Course Description: Scene7 customers typically only use 10 to 20 percent of


Target Audience: Web interface designers and devel- what the system has to offer. This fast-paced, two-day workshop gives new
users not only the skills required to effectively employ core SPS dynamic
opers, web graphics personnel
imaging functionality, but also the ability to repurpose assets across prodDuration: 2 days
ucts such as Zoom, Sets, eCatalogs and Templates. Every student who takes
this class will leave with skills and experience applicable to the needs of any
Scene7 customer.

Adobe Experience Manager: Scene7 Publishing System Core Concepts (VIRTUAL)


Training Method: Virtual Classroom / Web based

Course Description: Scene7 customers typically only use 10 to 20 percent of


Target Audience: Web interface designers and devel- what the system has to offer. This fast-paced, two-day workshop gives new
users not only the skills required to effectively employ core SPS dynamic
opers, web graphics personnel
imaging functionality, but also the ability to repurpose assets across prodDuration: 2 days
ucts such as Zoom, Sets, eCatalogs and Templates. Every student who takes
this class will leave with skills and experience applicable to the needs of any
Scene7 customer.

Adobe Experience Manager: Scene7 Sets and Viewer Presets (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Web graphics designers, Developers
Duration: 2 hours

Course Description: This instructor-led webinar focuses on the creation of


image collections in Scene7 Publishing System (SPS), and configuration of
the viewers that display them. It also touches on the different ways to implement viewers and how to generate a working URL per asset.

Adobe Experience Manager: Scene7 eCatalog Workflow (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Web Interface Designers and Developers, Web Graphics Personnel
Duration: 2 hours

Course Description: In this instructor-led webinar, attendees will learn the entire workflow for uploading, authoring and publishing eCatalogs for use with
the Scene7 Publishing System (SPS). Attendees will also learn power tips
to make eCatalogs more polished, such as adding custom names to pages,
setting up search and sharpening the pages in the viewer.

Adobe Campaign: Administration


Training Method: Classroom
Target Audience: Administrators and Developers
Duration: 1 day

Course Description: This one-day course is designed for developers who


want to configure and administrators who want to manage Adobe Campaign
in support of marketing users.
Every lesson includes hands-on exercises for students to apply classroom
concepts and practice what they learn. Attendees also receive a Student Guide
and Student Lab Handbook to take away with them from the training.

Adobe Campaign: Application Programming


Training Method: Classroom
Target Audience: Developers
Duration: 1 day

Course Description: This one-day course is designed for developers who want
to write advanced business logic in Adobe Campaign.
Every lesson includes hands-on exercises for students to apply classroom concepts and practice what they learn. Attendees also receive a Student Guide and
Student Lab Handbook to take away with them from the training.

Adobe Campaign: Data Management


Training Method: Classroom
Target Audience: Analysts and Advanced Marketers
Duration: 1 day

Course Description: This one-day course is designed for analysts who want to
prepare data for targeting, personalization, and reporting.
Every lesson includes hands-on exercises for students to apply classroom
concepts and practice what they learn. Attendees also receive a Student
Guide to take away with them from the training.

Adobe Campaign: Discovery User Training


Training Method: Classroom
Target Audience: Anyone interested in Adobe Campaign
Duration: 1 day

Course Description: Adobe Campaign Discovery User training will introduce


you to cross-channel marketing with Adobe Campaign. You will discover
how marketers plan, design, execute, and measure cross-channel campaigns.
This one-day training consists of lecture sessions, and hands-on exercises.

Adobe Campaign: Intro to Cross-Channel Marketing Optimization


Training Method: Classroom
Target Audience: Marketing users who plan and
execute campaigns
Duration: 2 days

Course Description: This two day course is designed for those who want to
efficiently and effectively plan, execute and measure cross-channel marketing campaigns. Students learn best practices for using the Adobe Campaign
platform to drive marketing initiatives across all channels.
Every lesson includes hands-on exercises for students to practice what they
learn. Attendees receive a Student Guide and Student Lab Handbook to take
away with them from the training.

Adobe Campaign: Intro to Lead Management Optimization


Training Method: Classroom
Target Audience: B2B Marketers
Duration: 2 days

Course Description: This two-day course is designed for marketers who


want to efficiently and effectively conduct marketing programs that produce
high-value leads for sales. Students learn best practices for using Adobe
Campaigns Lead Management solution to drive B2B marketing initiatives
across channels.
Every lesson includes hands-on exercises for students to practice what they
learn. Attendees receive a Student Guide and Student Lab Handbook to take
away with them from the training.

Adobe Campaign: Reporting


Training Method: Classroom
Target Audience: Developers and Analysts
Duration: 1 day

Course Description: This one-day course is designed for developers who


want to design, build, update, and distribute custom reports they implement
with Report Builder.
Every lesson includes hands-on exercises for students to apply classroom
concepts and practice what they learn. Attendees also receive a Student
Guide to take away with them from the training.

Adobe Campaign: Schema and Forms Management


Training Method: Classroom
Target Audience: Developers and Architects
Duration: 1 day

Course Description: This one-day course is designed for application developers who want to extend the factory data model and user interfaces to meet
business requirements.
Every lesson includes hands-on exercises for students to apply classroom
concepts and practice what they learn. Attendees also receive a Student Guide
and Student Lab Handbook to take away with them from the training.

Adobe Campaign: Survey Management


Training Method: Classroom
Target Audience: Marketers
Duration: 1 day

Course Description: This one-day course is designed for marketers who want
to conduct surveys using Adobe Campaign Survey Manager.
Every lesson includes hands-on exercises for students to apply classroom
concepts and practice what they learn. Attendees also receive a Student Guide
and Student Lab Handbook to take away with them from the training.

Adobe Target: Recommendations and Cross Selling


Training Method: classroom
Target Audience: Marketers, analysts, and other
subject matter experts who implement campaigns
on the website
Duration: 1 day

Course Description: Through detailed, hands-on instruction, this course


(formerly Adobe Recommendations User Training) teaches new users the
fundamental operations of Recommendations and Cross Selling so that they
can suggest the most popular and compelling products, articles, downloads
and other content to web site visitors. This course lays the groundwork
so that students walk away with a working knowledge of how to plan, build
and execute recommendations, how to correctly read and interpret test results, and how to continue to refine their recommendation strategies in order
to improve as an optimization organization.

Adobe Target: Recommendations and Cross Selling (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Marketers, analysts, and other
subject matter experts who implement campaigns
on the website
Duration: 1 day

Course Description: Through detailed, hands-on instruction, this course


(formerly Adobe Recommendations User Training) teaches new users the
fundamental operations of Recommendations and Cross Selling so that they
can suggest the most popular and compelling products, articles, downloads
and other content to web site visitors. This course lays the groundwork so
that students walk away with a working knowledge of how to plan, build and
execute recommendations, how to correctly read and interpret test results,
and how to continue to refine their recommendation strategies in order to
improve as an optimization organization.

Adobe Target: Site Search and Merchandising


Training Method: Classroom
Target Audience: Content editors & managers,
marketing professionals, merchandising specialists,
product Managers
Duration: 2 days

Course Description: Formerly Search&Promote User Training. This course


provides detailed, hands-on instruction of Adobe Search&Promote for
business users who will be using the tool on a regular basis, or for those who
will be managing such users. A must have for anyone using this product to
optimize the visitors experience on their website.

Adobe Target: Site Search and Merchandising (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Content editors & managers,
marketing professionals, merchandising specialists,
product Managers
Duration: 2 days

Course Description: Formerly Search&Promote User Training. This course


provides detailed, hands-on instruction of Adobe Search&Promote for
business users who will be using the tool on a regular basis, or for those who
will be managing such users. A must have for anyone using this product to
optimize the visitors experience on their website.

Adobe Target: Introduction to Target Standard (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Strategists, Implementers, Technical Users
Duration: 3 hours

Course Description: Introduction to Target Standard is a 3-hour, virtual


instructor-led course designed to walk you through the core concepts and
features of Target Standard so that you can successfully run marketing
activities on your site. You will learn how to create activities, which involves
using the Visual Experience Composer to define experiences. As part of that
process, youll also learn how to upload assets, as well as how to create
and use audiences for targeting and reporting purposes. You will learn how
to interpret report results, and you will understand how Target Standard
integrates with Target Standard. This course provides a thorough overview
that equips you with a working knowledge of all of the major moving parts
of Target Standard so that you can optimize personalization activities for
maximum revenue lift.

Adobe Target: Target Classic Basic Operations (VIRTUAL)


Training Method: Virtual Classroom / Web based

Course Description: Formerly Test&Target Basic Operations. Understand the


Target Audience: Marketing professionals, marketing power of Target Advanced to optimize your website. This virtual instructor-led course takes you through the basics of Target Advanced. Get acmanagers
quainted with terminology and how to set up campaigns to discover what is
Duration: 2 hours
working and what might work better on your website. This class will give you
hands-on experience exploring the elements required to create a campaign
that tests different creative pieces to see which is the most successful. It will
also show you how to access and understand the reports that are generated,
as well as introduce you to multivariate testing and some additional Target
Advanced features.
Note: This information is also covered in the Target Advanced Power User
training

Adobe Target: Target Classic Behavioral Targeting for Marketers (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Marketing professionals
Duration: 2 hours

Course Description: Formerly Test&Target Behavioral Targeting for Marketers. One of the most powerful features of Target Advanced is its ability
to present the most compelling content to visitors in real time, based on
their website behavior. This course will provide you with an understanding
of when and how to target visitors with content, based on the actions they
perform on your site. The result for visitors is a much richer and more satisfying experience, since the content they view on your site will most closely
align with their preferences and personality. This kind of positive experience
makes it easier for visitors to find what they want on your website, maximizing conversion opportunities.
This course introduces behavioral targeting concepts and tools. It also provides you with hands-on experience within Target Advanced, using a training
web site to create your own sample script profile and apply it in a behaviorally targeted campaign.

Adobe Target: Target Classic Power User


Training Method: Classroom
Target Audience: Marketing professionals, product
managers, Web analyst
Duration: 3 days

Course Description: Formerly the Test&Target Power User course, this training provides detailed, hands-on instruction for those who will be using the
Target Advanced interface on a regular basis, or for those who will be managing such users. This course lays the groundwork so that students achieve
a working knowledge of how to plan, build, and execute campaigns, as well
as how to correctly read and interpret test results. The course agenda (to
the right) has been designed with several hands-on exercises interspersed
throughout all three days, so that users are given ample time in the interface,
actually using and testing campaigns that they build themselves.

Adobe Target: Automated Personalization


Training Method: Classroom
Target Audience: This course is intended for frequent
business users of Target Premium, including both
strategists as well as subject matter experts (SMEs).
Those interested in this course may have roles that
involve Optimization, Digital Strategy, or eCommerce, including Optimization Managers, Campaign
Managers, Marketing Analysts, Content Managers,
and Web Analysts.
Duration: 1 day

Course Description: This training provides detailed, hands-on instruction for


Adobe Targets automated personalization capability. Learn how to dynamically personalize content and offers to individuals using image and text
offers, reporting groups, content exclusions, and control groups. Understand
how to measure the success of automated activities by setting business goals
and interpreting results. Understand the optimization algorithms and their
improvements on model performance. Students leave this class with a working knowledge of how to use automated personalization to ensure that their
optimization efforts are increasing conversion and revenue.

Adobe Target: Target Classic Targeting and Segmentation (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Marketing professionals
Duration: 2 hours

Course Description: Formerly Test&Target Targeting and Segmentation


Training. Target Advanced is a powerful, feature-rich tool that can be used to
better understand your visitors based on the different content to which they
respond. After gaining this fact-based insight on the preferences of different
visitor segments, you can then target content to those groups. In this course,
we show you how to identify visitor segments and measure the content to
which they are most receptive. Then we show you how to take that information and target content to the right visitors to maximize their experience on
your website. The course provides hands-on work with Test&Target so that
you can fully understand its capabilities regarding targeting and segmenting.
Note: This information is also covered in the Target Advanced Power User
training

Adobe Target: 360-Degree Personalization


Training Method: Virtual Classroom / Web based

Course Description: Adobe Target: 360-Degree Personalization is a 3-hour,


Target Audience: Frequent users of Target Standard virtual, instructor-led course that provides hands-on instruction for users
or Target Premium, including both strategists as well who are interested in leveraging the Adobe Master Marketing Profile (MMP)
Shared Audiences (SA) core service, as well as Analytics as the Reporting
as Subject Matter Experts (SMEs).
Source for Target (A4T), in order to inform their optimization activities using
Duration: 3 hours
a more complete understanding of their visitors. Students will learn how
they can use the MMP and the Analytics/Target integration to achieve a true
360-degree understanding of their customers to drive more relevant experiences for better engagement and improved ROI.

Adobe Social: Administration (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Administrators
Duration: 4 hours

Course Description: This four-hour virtual training introduces participants to


the administrative features within Adobe Social. As the administrator, participants will learn how to add and manage users, setup and assign permissions
and ownership, and modify preferences for their Adobe Social Account.

Adobe Social: Applications (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Marketers and community managers that build apps for their Facebook pages
Duration: 2 hours

Course Description: This two-hour course will show students how to use the
Adobe Social App Builder to create customized page applications for their
Facebook pages or websites. Students will learn about the many app templates and elements available to quickly create high-quality apps. Students
will also practice creating apps in a training test environment.

Adobe Social: Overview (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Marketers, community managers,
multichannel analysts or others that analyze and
optimize social media
Duration: 4 hours

Course Description: This four-hour course will show students how to use
Adobe Social to publish posts to Facebook, Google+, and Twitter, and moderate Facebook and Twitter posts. Students will learn how to create Facebook Page Apps and how to configure Adobe Social to monitor and capture
social media mentions about their company on social media platforms in
order to better understand how the social web impacts their business. This
training also covers Adobe Social reports and metrics.

Adobe Social: Publishing and Moderation (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Marketers and community managers that publish and moderate social posts
Duration: 2 hours

Course Description: This two-hour course shows students how to use Adobe
Social to publish posts on Facebook, Google+, and Twitter, as well as how
to track link posts to Social Campaigns. Students learn how to moderate
Facebook and Twitter posts and comments. The course also covers reports
related to publishing, moderation, and Social Campaigns.

Adobe Social: Reporting (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Social marketing managers
Duration: 4 hours

Course Description: This four-hour course is designed for user who wants to
better understand the data available in Adobe Social and how to use that in
analyzing social marketing performance. The aim of this course is to address
the full scope of available social performance data to understand the various
types of social metrics and how to access them in Adobe Social.
Adobe Social integrates social engagement, social listening, and social
conversion by bringing together social platform data and Adobe Analytics
capabilities. This course is designed to begin with the basic social platform
data and move into the more integrated reports.

Adobe Media Optimizer: Advanced Campaign Management (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Frequent users of Adobe Media
Optimizer and Subject Matter Experts
Duration: 30 minutes

Course Description: Advanced Campaign Management (ACM) allows an advertiser to make quick, automated changes to their Search Engine structure
based on their current inventory. It is a feature that advertisers find particularly useful during promotions or if they have frequent changes to their line
of products, stock levels etc.

Adobe Media Optimizer: Bid Rules (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Frequent users of Adobe Media
Optimizer and Subject Matter Experts
Duration: 30 minutes

Course Description: The Adobe Media Optimizer standard offering, also


known as Bid Rules, gives you the ability to define rules to control the bids
that are set on your keyword set. The goal of this webinar is to give you a
good overview of the bid rules offering so you can set up rules.

Adobe Media Optimizer: Constraints (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Frequent user of Adobe Media
Optimizer and Subject Matter Experts
Duration: 30 minutes

Course Description: Constraints (also known as Limits) allow you to create


thresholds to control your online marketing performance. This feature can
be used in addition to the Portfolio Theory Approach. The agenda of this
webinar is to walk you through the basics of constraints and the process
of creating them. Constraints should not be confused with Bid Rules. Your
Adobe Account Manager can help you determine which courses you should
attend.

Adobe Media Optimizer: Display (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Frequent users of Adobe Media
Optimizer and Subject Matter Experts

Course Description: This one-hour webinar includes a walkthrough of the


Display Dashboard and the creation of Portfolios and Campaign for Display.

Duration: 1 hour

Adobe Media Optimizer: Facebook (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Frequent users of Adobe Media
Optimizer and Subject Matter Experts
Duration: 30 minutes

Course Description: This thirty-minute webinar will include a walkthrough of


the Social Dashboard, Facebook ad creation, and the basics of optimization.

Adobe Media Optimizer: Performance Monitoring (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Frequent users of Adobe Media
Optimizer and Subject Matter Experts
Duration: 45 minutes

Course Description: The webinar on Performance Monitoring provides you


with tips for analyzing how your search marketing campaigns are performing. Best practices around analysis of short term and long-term trends will be
included.

Adobe Media Optimizer: Search I, Basics & Dashboards (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Frequent users of AMO premium
Duration: 1 hour

Course Description: This one-hour session is the first of three webinars that
cover Search tools & features in Adobe Media Optimizer. The goal of these
webinars is to provide information about the Adobe Digital Marketing technology to help you reach your Search advertising goals. There are additional
webinars in this series, Search II and Search III. Your Adobe Account Manager
can help you determine which courses you should attend.

Adobe Media Optimizer: Search II, Portfolio & Simulations (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Frequent users of AMO premium
Duration: 1 hour

Course Description: This one-hour session is the second of three webinars


that cover Search tools & features in Adobe Media Optimizer. The goal of
these webinars is to provide information about the Adobe Digital Marketing
technology to help you reach your Search advertising goals. There are additional webinars in this series, Search I and Search III. Your Adobe Account
Manager can help you determine which courses you should attend.

Adobe Media Optimizer: Search III, Reporting & Bulksheets (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Frequent users of Adobe Media
Optimizer and Subject Matter Experts
Duration: 1 hour

Course Description: This one-hour session is the second of three webinars


that cover Search tools & features in Adobe Media Optimizer. The goal of
these webinars is to provide information about the Adobe Digital Marketing technology to help you reach your Search advertising goals. There are
additional webinars in this series, Search I and Search II. Your Adobe Account
Manager can help you determine which courses you should attend.

Adobe Media Optimizer: Search Tracking (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Frequent user of Adobe Media
Optimizer and Subject Matter Experts

Course Description: This thirty-minute webinar will cover the basics of how
Search is tracked in Adobe Media Optimizer.

Duration: 30 minutes

Using Adobe Acrobat Connect Professional


Training Method: Classroom
Target Audience: Professionals who plan on creating
and hosting Adobe Acrobat Connect Pro meetings
Duration: 2-3 days

Course Description: In this instructor-led training, students will learn how


to create and host an Adobe Acrobat Connect Pro meeting, and will cover
topics including scheduling meetings; displaying content in meetings; using
audio and video during meetings; customizing the meeting room; interacting with participants; recording, editing, and downloading meetings,
using breakout rooms, using the Outlook Add-In, administrating an Acrobat
Connect Pro account; and creating and managing Adobe Connect Events.
In addition to teaching methodology, the course focuses strongly on best
practices for hosting meetings and managing associated content. The course
also includes optional content for recording a demonstration and interactive
simulation using the Adobe Captivate application.

Using Adobe Presenter


Training Method: Classroom
Target Audience: Professionals who want to create
and manage Adobe Presenter presentations
Duration: 1-2 days

Course Description: In this instructor-led training, students will learn how


to create Adobe Presenter presentations, and it will cover topics including
recording and editing slide narration; publishing locally, to PDF, and to the
Adobe Acrobat Connect Pro Server; adding quizzes, animations, links, files,
Flash content, and importing and recording audio and video to a presentation; managing presentations; and customizing presentations. The course
includes content, which teaches students how to create and manage training
courses, virtual classrooms, training curriculums, and events. The course
also includes optional content for recording a demonstration and interactive
simulation using the Adobe Captivate application.

Adobe Analytics: Dynamic Tag Management User (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Technical leads, coders, IT, administrators.
Duration: 1 day

Course Description: This one-day training will teach you how to use Dynamic
Tag Management in order to manage tags for your Adobe Marketing Cloud
and third-party tools. You will learn how to create Data Elements and Rules
in order to fire tags throughout your site. You will also learn how to debug
DTM to verify that your tags are working as intended.

Digital Publishing Suite Enterprise


Training Method: Classroom
Target Audience: Designers, traditional media
publishers, ad agencies, and major media and brand
organizations
Duration: 1 day

Course Description: In this course you will learn how to use Adobe Digital
Publishing Suite to design and lay out mobile documents, build single-folio
viewer and multi-folio viewer apps to deliver innovative reading experiences,
dynamic content, and high-impact advertising on leading tablet devices that
get consumers more deeply engaged with your content and your brand.
In addition, you learn how to create multi-folio apps with entitlements and
subscriptions, Apple iTunes and Newsstand subscriptions, and custom viewer app navigation for Apple iPad and Android tablets.
Adobe Digital Publishing Suite is a complete solution that lets individual
designers, traditional media publishers, ad agencies, and major media and
brand organizations create, distribute, monetize, and optimize cutting-edge
interactive content and publications for tablet devices. Efficiently bring your
tablet content to market. Smooth integration with Adobe Creative Suite 5.5
software and tight control over the complete application creation and publishing process empower you or your design and production staff to deliver
engaging tablet documents that meet even the most intensive deadlines.

Digital Publishing Suite: Analytics for DPS


Training Method: Classroom
Target Audience: This course is designed for business analysts and DPS users who are new to
Analytics.
Duration: 1 day

Course Description: Analytics for Digital Publishers introduces actionable


analytics using Adobe Reports & Analytics for DPS users. The students learn
concepts related to common Key Business Requirements (KBRs), Key Performance Indicators (KPIs), and the metrics that support them. At the end of
the day, students should be able to know and formulate business questions
and have a model for how to begin answering them in the context of the
publishing world.
In this course, you will learn how to use Reports & Analytics for DPS. You
will use best naming practices for DPS, generate, and analyze metrics from
R&A reports. You will also learn how to share reports through downloading,
emailing, and bookmarking.
The class wraps up with instructions on how to customize reports and how
to save them for future access, including creating dashboards with key metrics and performance indicators and creating Calendar events.

AIR 2 and Flex 4: Building Beyond the Browser


Training Method: Classroom
Target Audience: Experienced Flex developers wishing to build desktop application using Adobe AIR
Duration: 2 days

Course Description: This course is designed to equip experienced Adobe


Flex developers with the skills needed to begin developing robust desktop
applications using Adobe AIR.

Adobe Flash Catalyst: Designing Interactive Applications


Training Method: Classroom
Target Audience: Designers wishing to use Flash Catalyst as an application development tool. There will
be an emphasis on preparing Photoshop/Illustrator
files for use in Catalyst, as well as preparing assets
for handoff to Flex application developers.
Duration: 2 days

Course Description: In Adobe Flash Catalyst: Designing Interactive Applications, you will learn how to build interactive applications using Flash Catalyst
that can be published to the web or desktop as fully functional applications.
If you are building dynamic data-driven applications with Adobe Flash Builder, you will also learn how to import the Flash Catalyst projects into Flash
Builder to use as the basis for your site.
This course will help both designers and developers use Flash Catalyst to
optimize the design, planning, and prototyping of their applications.
Designers who have worked with Adobe Photoshop, Adobe Illustrator, Adobe Flash Professional, or Adobe Fireworks will find that the Flash Catalyst
interface is a familiar and comfortable environment.

Flex 4 and LiveCycle Data Services 3: Data Driven Development


Training Method: Classroom
Target Audience: Developers wishing to extend
their Flex knowledge and leverage LiveCycle Data
Services in Flex applications
Duration: 2-3 days

Course Description: This is a comprehensive introduction to using LiveCycle


Data Services 3 with the Adobe Flex 4 framework. An additional one-day
independent practical lab may be included to enhance the learning experience. Emphasized topics include:
yy Messaging, remoting, and web services
yy Performance profiling and unit testing
yy Client-side data manipulation
yy Model-driven development using the Fiber Framework and Flash
Builder 4

Flex 4: Developing Rich Internet Applications


Training Method: Clasroom
Target Audience: Developers wishing to build rich
Internet applications in Flex
Duration: 4-5 days

Course Description: This is an introduction to developing Rich Internet Applications (RIAs) for the Adobe Flash Platform using the Adobe Flex 4 framework. An additional one-day independent practical lab may be included to
enhance the learning experience. Emphasized topics include:
yy Custom components and layout control
yy Handling and extending events
yy Validating and formatting data
yy Navigation, animation, and visual state control
yy Text and style control
yy Spark component skinning
yy Introduction to remote data access
yy Working with typed data in DataGroup and DataGrid components
yy Deploying Flex applications over the web and on AIR

LiveCycle ES4: Designer Specialist


Training Method: Classroom
Target Audience: LiveCycle Form and Template
Developers
Duration: 2 days

Course Description: This is an advanced, two-day, instructor-led workshop


designed for developers who are familiar with design environments and
wish to create dynamic PDF templates. The workshop focuses on creating
complex, dynamic PDFs using LiveCycle Designer and is geared towards
developers who build front-end applications and forms.
Through a series of lectures, demonstrations and exercises, you will develop
a dynamic form template that utilizes some of the more advanced features
of creating dynamic forms. Over the course of the two days, you will build
a dynamic account information form. Topics covered include working with
multiple master pages, scripting, sub-form containers, floating fields and
Designers dynamic properties.
The workshop uses Adobe LiveCycle Designer and may use LiveCycle Workbench, which is the integrated development environment (IDE) for creating
LiveCycle applications.

LiveCycle ES4: Developing Applications


Training Method: Classroom
Target Audience: Developers new to LiveCycle ES4
Duration: 2 days

Course Description: This workshop is designed as an introduction to LiveCycle ES4. In addition to providing you with theory about LiveCycle features, a
large segment of the training is devoted to hands-on exercises and demonstrations. Each lesson will start with an activity to introduce some of the
concepts that will be covered in the lesson. We will then cover the content of
the lessons using a combination of lectures and demonstrations. Each lesson
will end with an exercise allowing you to put into practice the functionality
covered in the lesson.
The exercises are divided into tasks and build upon each other to complete
an example New Employee Hire solution. In addition to the core tasks for
the exercises, there are optional tasks that add extra functionality to the final
process. To complete this workshop, there is a self-paced lab that consists
of a set of requirements from which you must create your own end-to-end
solution that implements the functionality covered during this workshop.
The workshop uses Adobe LiveCycle Workbench ES4, which is the integrated
development environment (IDE) for creating LiveCycle applications. As well,
you will also be introduced to the Admin User Interface and the LiveCycle
ES4 modules that provide the document/ form-centric functionality.

LiveCycle ES4: HTML5 and PDF Forms


Training Method: Classroom
Target Audience: Developers looking to gain
introductory knowledge relating to rendering XDP
templates to either HTML5 or PDF Forms

Course Description: This workshop is designed as an introduction to LiveCycle Forms ES4. In addition to providing you with theory about the features,
a large segment of the training is devoted to hands-on exercises as well as
demonstrations.

Duration: 2 days

SearchCenter for SEM Experts - VIRTUAL TRAINING


Training Method: Virtual Classroom / Web based
Target Audience: Experienced search marketing
professionals
Duration: 2 hours

Course Description: This two-hour course introduces the experienced marketing professional to the SearchCenter product. You will be familiarized
with importing campaigns from search engines, creating campaigns in the
interface, bid automation, report availability, and activity monitoring. NOTE:
This course does NOT cover basic SEM principles, so if you are new to search
marketing, please take the one-day SearchCenter User Training.

SearchCenter User Training


Training Method: Classroom
Target Audience: Search marketing professionals,
marketing managers
Duration: 1 day

Course Description: This one-day course will teach you how to use SearchCenter to centralize keyword management with one interface across multiple search engines, automate keyword bidding based on defined performance thresholds as well as enable automated email alerts. Also, learn how
to generate custom and automated reports as well as intelligently optimize
keyword campaigns.

SearchCenter User Training (VIRTUAL)


Training Method: Virtual Classroom / Web based
Target Audience: Search marketing professionals,
marketing managers
Duration: 1 day

Course Description: This course will teach you how to use SearchCenter to
centralize keyword management with one interface across multiple search
engines, automate keyword bidding based on defined performance thresholds as well as enable automated email alerts. Also, learn how to generate
custom and automated reports as well as intelligently optimize keyword
campaigns.