University of Dhaka

Department of International Business

Course Name: Business Statistics
Course Code: EIB-504 (Section: B)

Report on:

Behavioral Pattern of Internet Usage among

University Students
Submitted by,

Taukir Ahmed
Id: 801415064

Supervisor,
Abul Khayer
Asst. Professor
Department of International Business
University of Dhaka
Date of Submission: 21 April 2015

Acknowledgement

At first, we would like to express our gratitude to Almighty Allah for giving us the strength and
opportunity to complete this report in the schedule time.

We also would also like to express our gratitude to our course instructor of Business Statistics,
course- EIB-504, Mr. Abul Khayer for his kind guidance, valuable suggestions and advices for
making this assignment. His suggestions and guidance have made this report in a good manner.

Letter of Transmittal
Date: 21 April, 2015
To
Mr. Abul Khayer
Asst. Professor
Department of International Business
University of Dhaka
Sub: Application for Submission of the Report on Behavioral Pattern of Internet Usage
among University Students.

Dear Sir,
We are very glad to submit you the report on Behavioral Pattern of Internet Usage among
University Students. This report is prepared as a requirement of course code EIB 504 (Business
Statistics). It is our pleasure to submit you the report.
We have tried as far as it was possible to meet all the specification and instructions you have
provided for the report. The report has increased my knowledge about the topic which could not
be possible if you did not give the report to complete. Eventually we would like to thank you for
giving us such an opportunity to work on this important topic. It is worthwhile to mention that
this informative and crafty guideline decorates our report all the way.
We earnestly hope that this report will meet your specifications and would be delighted to furnish
you with any clarification if required.

Yours Truly,
Taukir Ahmed
Id. 801415064

TABLE OF CONTENTS
CONTENTS

Chapter 1:
1.1
1.2
1.2
1.4
1.5
Chapter 2:
2.1

PAGE NUMBER

Introduction
Background of Study
Research Objectives
Methodology of the Report
Limitations of the report
Data Analysis and Discussion
2.1.1 Gender
2.1.2 Department

1
1
1
2
2
3
3
3

Chapter 3:
3.1

Questioner Analysis and Discussion

4
2.2.1 What is the main purpose of using internet?
4
2.2.2 When do you use internet?
5
2.2.3 How do you use internet in education purpose?
5
2.2.4 What is the medium of your internet usage?
6
2.2.5 How many hours do you use internet in a day ?
7
2.2.6 Do you use internet in medical or health purpose?
8
2.2.7 Do you think that using internet may cause physical problem
9
2.2.8 Does social networking sites helps you to communicate with you family
and friends?
10
2.2.9 Does excessive internet usage hamper students study? ............... 12
2.3.0 Internet hampers real life experience? .13
2.3.1 Does Internet hamper sleeping hours14
2.3.2 Do you want to pass more time in inter 15
Chapter 4:
3.1
Statistical Analysis
16
3.2.1 Describing data
16
3.2.2 Numerical Measures of purpose of internet usage
16
3.2.3 Numerical measures of internet using hour
16
3.2.4 Numerical measures of hampering real life experience
16
3.2.5 Numerical measures of hampering sleeping hours17
Recommendations.18
List of References..19

LIST OF TABLES and CHARTS:

TABLES

PAGE NUMBER

Table 1: Distribution of students according to gender

Table 2: Distribution of students according to department

Table 3: Purpose of internet use

Table 4: Time of using internet

Table 5: Sleeping hour

Table 6: Medium of using internet

10

Table 7: Usage hour in a day

11

Table 8: Use of internet in medical or health purpose

12

Table 9: Helps to communicate with family and friends

12

Table 10: Excessive internet usage hamper students study

13

Table 11: Hampers real life experience

13

Table 12: Hampers sleeping hours

14

Table 13: Types of physical problems

15

EXECUTIVE SUMMARY
This study examines Behavioral Pattern of Internet Usage among University Students. The study
focuses on a variety the Behavioral Pattern of Internet Usage among various Students. The
advantages, disadvantages of internet is discussed by asking various questions to the people
The study focused on the usage of internet among people. It is about internet usage, effect on
their personal, educational, social life. Hard copies of questionnaire were distributed among the
students studying in University of Dhaka. Total number of sample collected was 30.
From the study we have found that most of the students are satisfied with internet use. They use
it in a different medium but they need internet in every sort of their life. The respondent who
have provided their strong satisfaction of using internet are maximum number who are both male
& female and the age group between 24-26 years.
From the overall study we found that 87% are satisfied of using internet. They think that without
internet life cannot be easier as they want. Rest of the 13% express their dissatisfaction regarding
different aspects of the internet. Some respondents express their problems of using it. They
suggested some modification of using internet. Overall most of the people are happy to use
internet in their life.

CHAPTER ONE

1.1 Introduction
This report is a primary requirement for the course IB-504: Business Statistics under our
honorable instructor Mr. Abul Khayer at the EMBA Program, Department of International
Business; University of Dhaka. A survey was carried out to analyze the behavioral pattern of
internet usage among university students.
The report is about findings some advantages, disadvantages, humans need from internet and
some other vital issues regarding usage of internet.

1.2Background of the Study

In the higher education sector, it is difficult to manage and gather all the informations from a
small group of sample. We have studied only 30 respondents from different departments of
University of Dhaka.
Several researches have been conducted on service quality and student satisfaction in the
University of Dhaka.

1.3 Research Objectives

The purpose of this study was to identify the behavioral pattern of internet use .The specific
objectives of the research was to measure the different types of questions regarding internet use
among the people, about time duration of using internet, advantages, disadvantages, health
effects, educational support and many more issues.

1.3Methodology of the Report

The purpose of this study was to identify the behavioral pattern of internet use. The methodology
was developed for the study on behavioral pattern of internet usage among university students.
This methodology consists of several statistical analyses.
The form of survey to be conducted will depend upon direct interviews with the university
students in order to ensure high rate of response. It also helps to ensure the seriousness of the
answers given by the interviewees. Moreover, the sensitivity of some questions and the need for
clear, sharp and explicit answers to some questions compel the need for personal interview
approach.
This is not possible of investigating all population; sampling method will be useful to acquire
data and information to save time and effort. To ensure the representative of the sample, the
sampling should be random. This will ensure that different student groups are included in the
sample.

1.5 Limitation of the Report

We have some limitations in making our report obviously. These are as follows
1. Very short time to make this report;
2. Limitations of data;
3. It is a matter of subjectivity;
4. Limitations of our ability. Etc.

2.1 Data Analysis and discussions:

2.1.1 Gender:
Table 1: Distribution of students according to gender

Gender
Male
Female

Students
15
15

%
50
50

The report is made among 15 male and 15 female students.

2.1.2 Department:
Table 2: Distribution of students according to department

Department ( Among
Faculty of Business
Studies)
International Business
Marketing
Finance
Management
Accounting and
Information Systems
Management
Information Systems
Department of Other
Faculties
Chemistry
Mathematics
Bangla
Botany

No. of Students
6
2
2
1
1
5
No. of student
5
3
4
1

Data was collected from Different departments of Faculty of Business Studies and from the other
faculty departments of University of Dhaka. Most of the data founded from International
Business, Chemistry and Bangla students.

Chapter Three
Questioner Analysis and Discussion:

3.1. What is the main purpose of using internet?

Table 1: Purpose of internet use

Purpose
Study
Social Network
Shopping
News
Others

No of Student
6
10
3
9
2

Main purpose of using internet

7%

Study
20%

Social Network
Shopping

30%

News
Others
10%

33%

The pi-chart shows that most of the students use internet for using social networking sites. Then
they use it for study and other options.

3.2 When do you use internet?

Table 2: Time of using internet

Time
Morning
Noon
Evening
Night

No of Student
3
1
5
21

Time of using internet

25
20
15
No. of students

10
5
0

Morning

Noon
Time

Evening

Night

This statistics indicates that most of the students use internet at night. Some of them use it in the
morning also.

3.3. How do you use internet in education purpose?

Table 3: Sleeping hour

Purpose
Information search
U-Tube learning
Admission
Others

No of Student
5
8
12
5

%
16
27
40
17

Use of internet in education purpose

No; 40%
Yes; 60%

This survey indicates that 40% students use internet in admission purpose. Rest of them use
internet in other purposes.

3.4 What is the medium of your internet usage?

Table 4: Medium of using internet:

Meduim
Mobile
Desktop Computer
Laptop
Others

No of Student
19
7
3
1

Medium of Internet use

20
15
No.of students 10
5
0

Yes

No
Medium

This survey shows that most of the students use by the medium of mobile. Because of easy use
of mobile, it is the easiest medium of use for most of them.

3.5 How many hours do you use internet in a day ?

Table 5: Usage hour in a day

Hour
2
3
4
>4

No of Student
21
5
3
1

%
16
27
40
17

Usage of internet hour

20
18
16
14
12
10
8
6
4
2
0

Strongly Agree

Agree

Moderate

Disagree

This survey indicates that most of the students use internet for two hours. More than four hours
internet use is very often.

3.6 Do you use internet in medical or health purpose?

Table 6: Use of internet in medical or health purpose

Purpose
Yes
No

No of Student
21
9

%
70
30

Usage of internet in health or medical purpose

Yes

30%

No

70%

This survey indicates that 70% student use internet for health and medical purpose. Rest
of them does not use it for that.

3.7. Do you think that using internet may cause physical problem?

Table 7: Use of internet may cause physical problem

Physical problem
Yes
No

No of Student
18
12

%
70
30

Using internet may cause physical problem

Yes
40%

No
60%

This survey indicates that 60% student think that using internet may cause physical
problem for them. Rest of 40% students thinks it will not happen.

3.8. Does social networking sites helps you to communicate with you family
and friends?

Table 8: Helps to communicate with family and friends

Helps to communicate
with family and friends
Yes
No

%
No. of Student
25
5

70
30

Social networking site helps to contact with family and friends

22%

Strongly Agree
Agree

78%

The survey shows that maximum number of people thinks that social networking sites
help them to connect with their family and friends. It is a great source for them to connect those
people who live far from them.

3.9. Does excessive internet usage hamper students study?

Table 9: Excessive internet usage hampers students study

Excessive internet usage

hamper students study
Yes
No

%
No. of Student
26
4

70
30

Excess Internet hampers student's study

22%

Strongly Agree
Agree

78%

This survey shows that excess internet usage hampers students study. 80% student thinks that if
a student use excess internet, that will hamper their study.

3.10. Internet hampers real life experience?

Table 10: Hampers real life experience

Hampers real life

experience
Strongly Agree
Agree
Moderate
Disagree

No. of Student
14
5
7
4

Internet hampers real life experience

20
18
16
14
12
10
8
6
4
2
0

Strongly Agree

Agree

Moderate

Disagree

This survey shows that most of the students think that internet use may hamper their real
life. People are now giving more time in virtual life rather than real life.

3.11. Does Internet hamper sleeping hours?

Table 11: Hampers sleeping hours

Hampers real life

experience
Strongly Agree
Agree
Moderate
Disagree

No. of Student
18
5
5
2

Internet hampers sleeping hours

20
18
16
14
12
10
8
6
4
2
0

Strongly Agree

Agree

Moderate

Disagree

This survey shows that internet hampers sleeping hours of people. 5 people agree and moderate
with that, rest of them disagreed with that.

3.12 Do you want to pass more time in internet?

Table 12: Want to pass more time in internet?

Want to pass more time

in internet?
Yes
No

%
No. of Student
26
4

87
13

Want to pass more time in internet

22%

Strongly Agree
Agree

78%

This survey shows that 87% of people want to pass more time in internet. Only 13 % people
think the other way. Popularity of internet is increasing among the people.

Chapter Four
3.1 Statistical Analysis:
Different technics are applied for statistical analysis. Mean, median, and standard
variance is calculated of collected data.
3.2 Describing Data:
3.2.1. Numerical Measures of purpose of internet usage:
Respondents
purpose

of

internet 30

Mean

Median

Standard

Deviations
4.21

usage

3.2.2. Numerical measures of internet using hour:

Internet using hour

Respondents

Mean

Median

Standard

30

4.1

Deviations
5.254

3.2.3. Numerical measures of hampering real life experience:

Respondents
Hampering
experience

real

life 30

Mean

Median

Standard

4.4

Deviations
5.254

3.2.4. Numerical measures of hampering sleeping hours:

Respondents
Hampering

sleeping 30

Mean

Median

Standard

4.3

Deviations
5.421

hours

The above table represents the analysis of the overall pattern of internet usage among the
students. The mean score of internet use is 5, which is between agreed & strongly agree. So, it is
close to agree level. The mean of internet using hour is 4, it indicates that people use internet
for several hours in their daily work. The survey is also about the hampering fact of sleeping
hours among the people. It indicates that excess internet hampers the sleeping hour among the
people. The standard deviation for this item is 5.421.
Only Thirty respondents have been taken as a sample to find out the opinion regarding
behavioral pattern of internet use. Different respondents opines differently. Almost maximum
students give their satisfaction regarding internet usage.
In our survey, 50% respondents were female and 50% respondents are male. So there are some
differences of giving opinion about different questions. This also gives some different answers
from the respondents.
.
The survey indicates that different people use internet in different way. It may hamper their
sleeping hour, real life experience, or students study. But overall internet is being used in a wide
range. People are using it in every part of their life. The statistical analysis shows the desire of
using internet among the people.

Recommendations
After the analysis of the survey of all the collected data, we can discuss overall behavioral
pattern of internet usage among students. The respondents are from University of Dhaka and the
data shows that different people use internet in different manner.
People use internet basically for social networking and for educational purposes. They use
internet via mobile and laptop. People often use internet for 2-3 hours in an average. Sometimes
it hampers their normal life, sleeping hour, and also for real life experiences. People are now
enjoying their virtual life rather than real life. These are the disadvantages of internet we can say.
But without internet people cannot lead their life in modern age. It helps them to contact with
their family and friends. Social awareness are now growing very fast via internet usages. It is
also a positive impact of internet.
From this research we can find that the impact of internet is huge in our life. There is behavioral
difference of using internet. But people use it in a wide range and getting the full advantage from
internet.

List of References:

https://books.google.com.bd/books
http://www.pewinternet.org/2010/02/03/social-media-and-young-adults/
http://www.pewglobal.org/2015/03/19/internet-seen-as-positive-influence-oneducation-but-negative-influence-on-morality-in-emerging-and-developingnations/
http://www.google.com.bd/url?
sa=t&rct=j&q=&esrc=s&source=web&cd=9&ved=0CGQQFjAI&url=http%3A
%2F%2Fwww.scopemed.org%2F%3Fmno
%3D600&ei=Jec1Vdf3N4ei8QXEuoHADw&usg=AFQjCNGxo8J1aK3n26PxHW
ZRG5-NqIqjFw&bvm=bv.91071109,d.dGc