Big Bazar

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PARTICULARS
INTRODUCTION
OBJECTIVES OF STUDIES
COMPANY PROFILE
VISION AND MISSION
ORGANISATION PROFILE
ORGANISATION CHART(ZONAL)
ORGANISATION CHART(STORE)
DEPARTMENT MANAGER
DEPARTMENTS WITH THEIR PRODUCTS
AWARDS AND RECOGNIZATION
RECOMENDATIONS
CONCLUSION
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Introduction:
The project consists of the topic called A study on Organisational
behaviour Towards Big Bazaar Hubli. It comes the first & the best
retailing chain store in the Hubli city.
Big Bazaar
Big Bazaar is not just another hypermarket. It caters to every need of your
IBMR COLLEGE OF BBA & BCA
family. Where Big Bazaar scores over other stores is its value for money
proposition for the Indian customers.
At Big Bazaar, you will definitely get the best products at the best prices thats what we guarantee. With the ever increasing array of private labels,
it has opened the doors into the world of fashion and general merchandise
including home furnishings, utensils, crockery, cutlery, sports goods and
much more at prices that will surprise you. And this is just the beginning.
Big Bazaar plans to add much more to complete your shopping
experience.
Organized retail comes to Hubli in a big way
Organized retail chains are targeting Hubli, the commercial hub

of north Karnataka, in a big way. With the Kishore Biyani group having
launched its Big Bazaar outlet in the city recently, the stage is set for the
Reliance groups fruits and vegetable outlets.
Reliance Retails fruits and vegetable arm, Reliance Fresh, is slated to
simultaneously open a dozen outlets in Hubli-Dharwad to cater to the
green groceries requirements of this second largest urban centre in the
state with huge potential for growth in the future.
Work on the interiors of its first store on station Road here is complete
and is expected to open sometime soon while bigger outlets are planned
in Deshpande Nagar, Vidyanagar and the residential hotspot on Gokul
Road leading to the local airport.
Though Reliance Retail officials are tightlipped about their future plans
for the twin cities, the market is abuzz with reports that they will have
nine outlets in Hubli and three in Dharwad. Considering the vegetable
and fruit growing potential of north Karnataka region, these sound
credible.
The city has recently witnessed a metamorphosis in the retail, food and
entertainment scenario, with arrival Pizza Hut and caf Coffee day, Food
Court and branded retail chain store Girias before Big Bazaar, and the
prospects of at least two malls and one multiplex taking shape in the near
future.
A leading film distributor and exhibitor of the region, Raiker
Entertainments, may be the first to come up with mall-cum-multiplex on
P B Road in Vidyanagar, the educational hub of Hubli. He has already got
a cinema license from the authorities to go ahead with the building plan.
Designed by Kembhavi Architecture Foundation, it will have two
underground levels plus five upper floors; with a total built-up area of 2.5
lakh sq.ft. It will be the first centrally air-conditioned mall-cum-multiplex
with full power back-up outside of Bangalore and Mangalore in
Karnataka.
Ramesh Raiker of Raiker Entertainments told The Times of India: The
mall multiplex will have five theaters with capacities ranging from 150 to
350 seats. It will be first such facility in north Karnataka to have
escalators from the ground level atrium to the top two floors housing the
theatres.
The underground levels will have parking space and hyper market for
groceries and green groceries. The parking area will have elevators up to
the upper floors.
The mall will accommodate anchor stores, retail stores for branded
products, and food outlets of various sizes and formats to suit varying
budgets.
Another mall-cum-multiplex is likely to come up on Gokul Road, which
is fast emerging as the future residential and commercial hub of the city.
A Bangalore-based real estate developer has plans to develop a shop ping
mall near Court Circle in the heart of Hubli.
Objective Of The Study:

1) To understand the target market and the image of Big Bazaar in the
minds of different customers segment.
2) . To identify the customer view about Big Bazaar.
3) To identify the factors considered by the customers while
purchasing the products from Big Bazaar.
4) To study the operation of Big Bazaar and to gain the practical
knowledge.
Company profile
Pantaloon Retail (India) Limited, is Indias leading retailer that operates
multiple retail formats in both the value and lifestyle segment of the
Indian consumer market. Headquartered in Mumbai (Bombay), the
company operates over 12 million square feet of retail space, has over
1000 stores across 71 cities in India and employs over 30,000 people.
The companys leading formats include Pantaloons, a chain of fashion
outlets, Big Bazaar, a uniquely Indian hypermarket chain, Food Bazaar, a
supermarket chain, blends the look, touch and feel of Indian bazaars with
aspects of modern retail like choice, convenience and quality and Central,
a chain of seamless destination malls. Some of its other formats include
Brand Factory, Blue Sky, ALL, Top 10 and Star and Sitara. The company
also operates an online portal, futurebazaar.com.
A subsidiary company, Home Solutions Retail (India) Limited, operates
Home Town, a large-format home solutions store, Collection i, selling
home furniture products and eZone focussed on catering to the consumer
electronics segment.
Pantaloon Retail was recently awarded the International Retailer of the
Year 2007 by the US-based National Retail Federation (NRF) and the
Emerging Market Retailer of the Year 2007 at the World Retail Congress
held in Barcelona.
Pantaloon Retail is the flagship company of Future Group, a business
group catering to the entire Indian consumption space.
Future Group
Future Group, led by its founder and Group CEO, Mr. Kishore Biyani, is
one of Indias leading business houses with multiple businesses spanning
across the consumption space. While retail forms the core business
activity of Future Group, group subsidiaries are present in consumer
finance, capital, insurance, leisure and entertainment, brand development,
retail real estate development, retail media and logistics. Led by its
flagship enterprise, Pantaloon Retail, the group operates over 12 million
square feet of retail space in 71 cities and towns and 65 rural locations
across India. Headquartered in Mumbai (Bombay), Pantaloon Retail
employs around 30,000 people and is listed on the Indian stock
exchanges. The company follows a multi-format retail strategy that
captures almost the entire consumption basket of Indian customers. In the
lifystyle segment, the group operates Pantaloons, a fashion retail chain
and Central, a chain of seamless malls. In the value segment, its marquee
brand, Big Bazaar is a hypermarket format that combines the look, touch
and feel of Indian bazaars with the choice and convenience of modern
retail.
In 2008, Big Bazaar opened its 100th store, marking the fastest ever
organic expansion of a hypermarket. The first set of Big Bazaar stores
opened in 2001 in Kolkata, Hyderabad and Bangalore.
The groups speciality retail formats include, books and music chain,
Depot, sportswear retailer, Planet Sports, electronics retailer, Ezone,
home improvement chain, Home Town and rural retail chain, Aadhar,
among others. It also operates popular shopping portal, futurebazaar.com.
Future Capital Holdings, the groups financial arm provides investment
advisory to assets worth over $1 billion that are being invested in
consumer brands and companies, real estate, hotels and logistics. It also
operates a consumer finance arm with branches in 150 locations.
Other group companies include, Future Generali, the groups insurance
venture in partnership with Italys Generali Group, Future Brands, a
brand development and IPR company, Future Logistics, providing
logistics and distribution solutions to group companies and business
partners and Future Media, a retail media initiative.
The groups presence in Leisure & Entertainment segment is led through,
Mumbai-based listed company Galaxy Entertainment Limited. Galaxy

leading leisure chains, Sports Bar and Bowling Co. and family
entertainment centres, F123. Through its partner company, Blue Foods
the group operates around 100 restaurants and food courts through brands
like Bombay Blues, Spaghetti Kitchen, Noodle Bar, The Spoon, Copper
Chimney and Gelato.
Future Groups joint venture partners include, US-based stationery
products retailer, Staples and Middle East-based Axiom Communications.
The groups flagship company, Pantaloon Retail was awarded the
International Retailer of the Year 2007, by the US-based National Retail
Federation, the largest retail trade association and the the Emerging
Market Retailer of the Year 2007 at the World Retail Congress in
Barcelona.
Future Group believes in developing strong insights on Indian consumers
and building businesses based on Indian ideas, as espoused in the groups
core value of Indianness. The groups corporate credo is, Rewrite rules,
Retain values.
Group Websites:
FutureBazaar (www.futurebazaar.com)
Future Brands (www.futurebrands.co.in)
Future Group (www.futuregroup.in)
Future Capital Holdings (www.fch.in)
Future Generali (www.futuregenerali.in)
Future Learning & Development (www.fldl.in)
Future Group's vision is to,

"Deliver Everything, Everywhere, Every time to Every Indian
Consumer in the most profitable manner." One of the core values at
Future Group is, 'India ness' and its corporate credo is - Rewrite
rules, Retain values.
Future Group's mission

We share the vision and belief that our customers and stakeholders
shall be served only by creating and executing future scenarios in
the consumption space leading to economic development.
We will be the trendsetters in evolving delivery formats, creating
retail realty, making consumption affordable for all customer
segments for classes and for masses.
We shall infuse Indian brands with confidence and renewed
ambition.
We shall be efficient, cost- conscious and committed to quality in
whatever we do.
We shall ensure that our positive attitude, sincerity, humility and
united determination shall be the driving force to make us
successful.
Business Description
Pantaloon Retail (India) Ltd. The Company's principal activity is to
operate chain retails stores in names of Big Bazaar, Food Bazaar, Central
and Pantaloons. The Big Bazaar is the discount store, which offers a wide
range of products under one roof. The products include apparels and nonapparels such as utensils, sports goods and footwear. The Company also
has its presence into gold retailing by launching Gold Bazaar. The
Company's Food Bazaar provides a range of food and grocery products
ranging from fresh fruits and vegetables, staples, FMCG products and
ready-to-cook products. The Central offers a chain of stores including
books and music stores, global brands in fashion, sports and lifestyle
accessories, grocery store and restaurants. The Pantaloon retail stores
focus largely apparels and accessories.
Core Values:
Indianness: confidence in ourselves.
Leadership: to be a leader, both in thought and business.
Respect & Humility: to respect every individual and be humble in
our conduct.
Introspection: leading to purposeful thinking.
Openness: to be open and receptive to new ideas, knowledge and
information.
Valuing and Nurturing Relationships: to build long term
relationships.
Simplicity & Positively: Simplicity and positively in our thought,
business and action.
Futurebazaar.com offers the widest range of products at lowest

prices everyday!
Buying products is a 3 step simple process. All one has to do is
Search, Register and Buy. Here you can expect a shopping experience
akin to shopping at an actual bazaar but with added simplicity &
everyday low prices and an assurance of 'your product' will be delivered
within 7 days of purchase.
Future Bazaar won the top spot after beating other established
players like Rediff, Indiatimes, Sify, ebay, Indiaplaza, Chennai Bazaar
and India Mall. The award was presented to Future Bazaar for its "decent,
no-nonsense approach, while providing a good shopping experience".
We are proud to inform you that Future Bazaar has been named as
the Best Indian Website 2007 in the Shopping category by PC World.
Affiliated companies
Pantaloon Industries limited
Pantaloon Industries Limited was incorporated in 1987 and its
shares are listed on the Bombay Stock Exchange. The main activities of
PIL are to set up textile units and manufacturing and marketing of fabrics
and readymade garments.
Home Solutions Retail India Ltd.

Home Solutions Retail (India) Ltd. (HSRIL) leads the groups foray
in the home improvement and consumer electronics retailing segment. It
caters to home management requirements and products, including
furnishings and textiles, furniture, consumer electronics, home electronics
and home services. It operates retail formats like Home Town, Furniture
Bazaar, Collection I, E-Zone, Electronics Bazaar and Got It.
Future Capital Holdings

Future Capital is the financial arm of the group and is involved in
asset management (both private equity and real estate funds) with plans to
get into other financial services including insurance, credit and other
consumer related financial services. Its associate companies are Kshitij
Investment Advisory Co. Ltd., Indivision Investment Advisers Ltd., and
Ambit Investment Advisory Co. Ltd.
Coverge M retail (India) Ltd

Converge M Retail (India) Ltd., leads the groups foray into the
communication and IT products segment. It operates formats like M-Port,
MBazaar and Gen M.
Indus League Clothing Ltd.

The group owns a majority stake in Indus League Clothing Ltd.,
one of the leading apparel manufacturers and marketers in India. Some of
its leading brands include Indigo Nation, Scullers, Urbana, Urban Yoga
and Jealous.
Galaxy Entertainment Corporate Ltd.

The group owns a stake in Galaxy Entertainment Corporate Ltd.
that operates chains like Bowling Company, Sports Bar and Brew Bar.
Joint Ventures Companies

Planet Retail Holdings Ltd.
The group is a joint venture partner in Planet Retail Holdings Ltd.,
which operates sports, lifestyle and leisure retail chain. It also owns the
franchisee and distribution rights of brands like Marks & Spencer, Guess,
Debenhams and Puma in India.
Footmat retail
Footmart Retail is a joint venture with Liberty Shoes and is
engaged in the retailing of footwear products in India.
GJ Future Fashions
GJ Future Fashions is a joint venture with kids apparel
manufacturer - Gini & Jony.
Capita Land Retail India

The group is a joint venture partner in Capita Land Retail India,
along with Singapore-based Capita Land Limited. The company provides
retail management services to retail properties owned or managed by
various group companies and investment funds.
ETAM Future Fashions India Pvt. Ltd.

ETAM Future Fashions India Pvt. Ltd., is a joint venture with
French-retailer, ETAM and the group. The company is involved in
manufacturing and distribution of womens fashion and lingerie products.
Board of Directors:
Mr. Kishore Biyani, Managing Director
Mr. Gopikishan Biyani, Wholetime Director
Mr. Rakesh Biyani, Wholetime Director
Mr. Ved Prakash Arya, Director
Mr. Shailesh Haribhakti, Independent Director
Mr. S Doreswamy, Independent Director
Dr. D O Koshy, Independent Director
Ms. Anju Poddar, Independent Director

Ms. Bala Deshpande, Independent Director
Mr. Anil Harish, Independent Director
Organization Profile:
Isse sasta aur accha kahin nahi
Big Bazaar is a chain of department stores in India, currently with
75 outlets. It is owned by the Pantaloon Retail India Ltd, Future Group. It
works on the same economy model as Wal-Mart and has considerable
success in many Indian cities and small towns. The idea was pioneered by
entrepreneur Kishore Biyani, the CEO of Future Group. Currently Big
Bazaar stores are located only in India. It is the biggest and the fastest
growing chain of department store and aims at being 350 stores by the
end of year 2010.
Big Bazaar has democratized shopping in India and is so much
more than a hypermarket. Here, you will find over 170,000 products
under one roof that cater to every need of a family, making Big Bazaar
Indias favorite shopping destination.
At Big Bazaar, you will get the best products at the best prices -this is our guarantee. From apparel to general merchandise like plastics,
home furnishings, utensils, crockery, cutlery, sports goods, car
accessories, books and music, computer accessories and many, many
more. Big Bazaar is the destination where you get products available at
prices lower than the MRP, setting a new level of standard in price,
convenience and quality.
If you are a fashion conscious buyer who wants great clothes at
great prices, Big Bazaar is the place to be. Leveraging on the companys
inherent strength of fashion, Big Bazaar has created a strong value-formoney proposition for its customers. This highlights the uniqueness of
Big Bazaar as compared to traditional hypermarkets, which principally
revolve around food, groceries and general merchandise.
Big Bazaar has clearly emerged as the favorite shopping
destination for millions of its consumers, across the country, its success
is a true testament to the emotional bonding it has established with the
Indian consumer, on account of its value offerings, inspirational appeal
and service levels. We believe Big Bazaar is a true pan-Indian model that
can enter into most towns in India and democratize shopping everywhere.
25 26 27th January, 2008... Indias Sabse Saste Din
The acceptance and loyalty that Big Bazaar has garnered over the
years, was well evident on 26th January 2006.
On the day India celebrates its Republic Day, the company honored the
consumer by calling it the Maha Savings Days. Shoppers at all Big
Bazaar and Food Bazaar outlets across the country were offered products
at prices never heard before in the history of shopping.
The offers were spread across categories from electronics to
utensils, from apparel to furniture and food. This event received
tremendous response from the regular and an entirely new set of
shoppers, which resulted in nearly 2 million people visiting the stores on
that day. And most stores were able to post record sales for a single day.
Store Study:
Big Bazaar
Akshey center
Gokul road Hubli.
This store is of 2 flour and divided into 5 levels based on the nature of
products. There are 21 departments in this store and 156 Human Resource
employed. Stores location is very standard where near by there is Air port
& also there are no other standard retail stores so it does not have any
competition. Almost all people who are residing in surrounding areas visit
Big Bazaar for their day today purchases
As this store is big enough with 5 levels and 21 departments has

long product range and product depth. Ones a customer get inside the
store he will find all kinds of products available that may be Food item,
Cosmetic, Electronic, Garments, Furniture etc.
Because of these features it has a very good reputation in that area
and customers who are residing far away and in other areas they also visit
the store.
Organization Chart: (Zonal)

President
Vice President
Marketing
Head
HR Head
Category
Head
Operation
Head
Finance
Head
Marketing
Manager
HR
Manager
Store
Manager
HR
Manager
Organization Chart: (Store)
Store Manager
Asst Store Manager
Finance
Manager
Dept
Manager
HR
Executiv
e
Administrati
on
Info
Tech
Cashing
Dept Head
Visual
Merchandising
Asst
DM
Asst DM
Maintena
nce
Marketing
Executive
Team
Leader
House
Keeping
Team
Member
Security
CSD
Departmental Managers:
There are 21 departments in this store like Electronic dept, Depot dept,
NBD dept, Mobile Bazaar Dept, Star sitar Dept, PUC Dept, Ladies Dept,
Mens Dept, Furniture Dept, Footwear Dept, Home Dcor Dept. Each
department will be assigned with targets which has to be achieved within
the assigned period that may be of Daily, Weekly, monthly and yearly.
Cashier
Each department has a department Manager & Assist DM. Their

job is concerned mainly with sales. They look after customers orders
delivery post sale service if any etc . All Dept managers ADM, Team
members work under coordination & cooperation.
Administration:
Store administration comes under Store Manager its functions are store
maintenance, House Keeping, Security etc.
Information Technology:
This department is responsible for the maintenance of the systems of the
stores. All billing machines their functioning networking with the master
machine etc. If there is any problem with the machine then this
department comes into function.
Cashing Dept:
This department is responsible for the collection of sales amount ie cash
sales, Credit sales, etc under this department all billing machines of the
stores comes. The sales amount collected throughout the day by the
cashiers has to be submitted to this department.
Marketing Executive:
This dept is responsible for the marketing of the store in different
different media like Television, Newspaper, and Holdings etc. the
authorized person has to visit different companies and has to look after
for tie-ups etc.
Visual Merchandise:
This department is responsible for the product arrangement at the store

with respect to their nature. The basic function of this dept is it divides
the store into some departments based on the nature of the product and
within the department it decides how the products should be arranged by
keeping in mind the customer should not suffer.
HR Executive:
Human Resource executive mainly look after employees mainly their
problems. This department performs the functions like Recruitment,
Selection, Training and development.
CSD (Customer Service Desk):

This is the separate unit, which is mainly focuses on customer service like
if the customer find difficulty in finding any product, Customer
complaints any replacement, Customer assistance etc.
Departments with their Products:

Product arrangement:
LEVEL-1
a) Depot:
1) General books
2) Office stationary
3) Children stationary
4) Film VCDs & DVD
Major Brands in this department:

For VCDs & DVDs:
1) Moser bear
2) T-Series
3) Yesh Raj Films
4) Anand Audio
5) Jhankar
6) Sarvotham
For Office stationary:

1) Stick
2) Apsara
3) Kores
4) Fiber Castle
5) Depo exposes
6) Park
7) Cello
8) 3 M
9) Kangaroo
10)Built
11)Matrix
For Books:
1) Penguin
2) Roopa
3) Bentam
4) Classic
b) NBD (New Business Development)

This is the department which is introduced because the space is available
in the store after making arrangement for other department and this
department consists of the products which are not introduced and are not
regular goods.
1) Wrist Watches
2) Fashion Jewelry
3) Sunglasses
4) Auto accessories
Major Brands in this department
For Wrist Watches:

1) Escort
2) Lumax
c) Gold Bazaar:
Navaras Gold Jewelry
This is the separate unit not related to Big Bazaar they share profits on
percentage basis
d) Mobile Bazaar:
1) All kinds of Hand sets ranging from Rs 1000 to 25000 of different
companies
2) Mobile accessories
3) Coddles phones & land line phones

1) Nokia
2) Sony Ericsson
3) Motorola
4) Samsung
5) Beetal
6) Pacetel
e) Star Sitara:
1) Cosmetics
2) Fragrances
3) Herbals
4) Pharmaceuticals

For Fragrances:
1) MKD distributors
2) G R fragrances
3) BCPL
4) Nabed
5) Intercraft
6) Indo French
7) For Herbals:
1) Lotus
2) VLCC
3) Shehnaaz Hussain
4) Biotech
For Cosmetics:
1) Color Bar
2) Lakme
3) May Billine
4) Revlon
5) Street wear
6) Vega and roots
Plastics, Utensils, Crockery (PUC)
g) Plastics:
1) Buckets
2) Casseroles
3) Containers
4) Boxes
5) Flasks
6) Bowls
7) Jugs & sippers
8) Bottles & Mugs
Major brands in this department:

1) Milton
2) Dream Line
3) Cello
4) Poly set
5) Chetan
h) Utensils:
1) Plates, Bowls, Glasses

2) Non stick Cookwares
3) Kitchen tools
4) Tiffin Boxes

1) Dream line
2) Premier
3) Neelam
4) Nirlep
5) Prestige
6) Servo flame
i) Crockery
1) Crockery cutlery
2) Table Materials / Napkins
3) Casseroles
4) Dinner sets
5) Wine, Juice Glasses
Major brands in this dept:

01)Dream line
02)Loapala
j) Luggage:
1) Travel bags
2) Trolleys
3) Bags: Schools, Collage Ladies purse
4) Suitcase

1) VIP
2) American Tourist
3) Aristocrat
4) Safari
5) Alfa
6) Milestone
LEVEL- 2
a) Ladies Department:
1) Sarees
2) Dress materials
3) Under garments
4) Nightwears
5) Western wears

1) Shila
2) Shristhi
3) Kalakruthi
4) MSIL
Jeans:
1) Bretni
2) DJ & C
3) Ruff & Tuff
4) Gelluse
Accessories:
1) Johnson and Johnson
2) Paris beauty
3) VIP
b) Mens Department:
1) Formals (Shirts & Pants)
2) Casuals (Shirts & pants)
3) Party wears
4) Jeans T-Shirts
5) Others Accessories (Lungi Dhoti etc)
6) Fabrics (Cut pieces)
7) Suits & Blazers
8) Levis Signature garments

1) DJ & C
2) Ruff & Tuff
3) Levis
4) Night hood
5) Peter England
6) Raymonds
LEVEL-3
a) Furniture Department:
1) Dining Table
2) Bedroom Accessories
3) Hall accessories (Sofa sets, Chairs, Computer table etc)
4) Mattresses
b) Footwear Bazaar :
1) Sports Shoes
2) Formal Shoes
3) Casual Shoes
4) Mens Sandals
5) ladies Sandals
6) Ladies Casuals
7) Ladies Chapple
8) Ladies fancy Sleepers
9) ladies Sports shoes
Major brands in this departments:

1) Rebok
2) Nike
3) Puma
4) Loto
5) Van hussain
6) Hallen solly
7) New balance
c) Home Dcor:
1) Flower vase
2) Artificial Flowers
3) Religious gifts
4) Candle stand
5) Umbrellas
6) Photo Frames
7) Assorted color Stones
8) Frame Paintings
9) Water falls (artificial)
10) Birthday items
d) Home line:
1) bed sheets, Pillows , bed spreads
2) Towels, Yellow dust
3) Razai , Carpets, Cushion covers
4) Chair bags

1) Riviera
2) Oriental
3) Orchid
4) Home collection
5) Home expression
6) Sameera
7) Home style
8) Sweet dreams
e) Toys Dept:
1) Soft toys
2) Educational toys
3) Board games, Action figures
4) Dolls

1) Fun school
2) Venus
3) Mitashi
4) Creatives
5) United
6) Shadilal & Sons
7) Flamingo
Kids department
f) Boys section:
1) T-Shirts, Trousers, jeans
2) Cotton shirts, Cargo, Cod raw
3) Ethic wears
4) Co ordinates
5) Rain cotes
g) Girls Section:
1) Ethic wears
2) Co- ordinates
3) Cotton frocks
4) Western wears
1) Tara Rum Pum collection

2) Disney
3) Pink And Blue
4) Power ranges
5) Promo
h) Infants:
1) Jhablas
2) Vests
3) Bibs feedings
4) Bed items
5) Baba suits
6) Frock
Level 4
Food Bazaar
a) Beverages:
1) Soft drinks
2) Mineral water
3) Juices
4) Health drinks
b) Confectionaries:
All kinds of Chocolates & Confectionaries
c) Fruits & Vegetables:

d) Staples:
1) Dal, Rice, Atta, Rava items
2) Oils, Masala items
3) Dry fruits
4) Spicy items
5) Ready meals
6) Breakfast cereals
e) Process Dept:
1) Health drinks
2) Ready to eat
3) Corn flaks, Chips
4) Instant mixes
5) Soups, Bread items, pickle
6) Spreads

For Beverages:
1) Maaza
2) Slice
3) Bisleri
4) Cocacola
5) Pepsi
6) Thumps up
7) Appy
For confectionaries:
1) Dairy Milk
2) Nestle
3) Parle
For Staples:
1) Ashirwad
2) Pillsbury
3) Dhara
4) Sunflower
Non-food Dept
f) Home care:
1) Phenyl, Detergents
2) Dish wash, Tissue papers, Scratch
3) Shoe cases, Fresh wrap,
g) Personal care:
1) Soaps, tooth paste, Shampoo
2) Deodorants, Body spry
3) Baby food, Talcum powder
4) Mens apparel

For Home care:
1) Lysole
2) HLL
3) Nirma
For Personal care:

1) Colgate
2) Pepsodent
3) Parachute
4)Lux International
Level 5
Electronic Bazaar:
1) Televisions
2) Sound System
3) Refrigerators
4) Washing machines
5) Microwave
6) Rice cookers
7) Juicers
8) Irons, Mixers & Grinders

1) Sony
6)Creative
2) Vidiocon
7)Philips
3) LG
8)Samsung
4) HCL
9)Onida
5) IBM
10)Whrilpool
Famous Brand Of Big Bazaar:

Big Bazaar has gradually introduced private labels in fashion over
the last few years. Every year, new private labels are introduced to
increase their share over other brands..
Knighthood
It is the mens formalwear brand with a wide range that includes formal
shirts, trousers, suits, blazers and basic mens accessories like ties and
handkerchiefs.
Ctee
A brand of T-shirts with smart lines and remarks, it is targeted at the
young and young-at-heart. It comes in 3 lines-pink for women; green for
pre-teens and blue for men
DJ&C
Indias cool answer to international labels is positioned for the 20-35 year
age group. It targets both men and ladies and the range includes designer
denims, casuals, street-wear and campus-wear.
DJ&C Sports
This is a unisex sportswear range for the age group of 20-40 years.
Shatranj
The mens ethnic wear range consists of kurtas, kurta pyjama sets and
heavy sherwani sets.
Shyla
True to its tagline `what women want, Shyla offers a complete range of
formal/semi-casual line of ladies tops, trousers, skirts, etc.
Srishti
The complete ethnic wear range offering a range of traditional designs for
ladies, encompasses both salwar kameez sets and mix-n-match/fusion
wear.
Pink n Blue
The kids brand range created to celebrate the spirit of childhood, has the
blue range for boys and pink for girls. There is an infant line available as
well. Pink n Blue covers the entire apparel needs of kids right across tshirts, shirts, jeans, trousers, shorts, dresses and ethnic-wear/occasionwear.
AWARDS AND RECOGNISATION

Year 2009
CNBC Awaaz Consumer Awards 2009
Most Preferred Multi Product Chain - Big Bazaar
Most Preferred Multi Brand Food & Beverage Chain - Big Bazaar
Images Fashion Forum 2009
Most Admired Fashion Group Of The Year - Future Group
Most Admired Private Label - Pantaloons, the lifestyle format
Critics Choice For Pioneering Effort In Retail Concept
Creation - Central
Coca-Cola Golden Spoon Awards 2009
Most Admired Food & Grocery Retailer Of The Year
Most Admired Food Court
Most Admired Food Professional
Year 2008
Indian retail forum awards 2008 most admired retail
company of the year-Future Group
Retail Face of the Year - Kishore Biyani
Best Retailer of the Year (Hypermarket) - Big Bazaar
Future Group was awarded the Most Admired Retail Company of the
year by
the Indian Retail Forum at a glittering ceremony organised in Mumbai.
Mr. Kishore Biyani also won Retail Face of the Year.
India Retail Forum (IRF) is a platform for intellectual insights and
information
exchange for the retail business in the Indian subcontinent. The forum
presents the business of retail in the region to a global audience, with the
express aim of facilitating understanding about and encouraging
investment
in this massive marketplace.
Big Bazaar, the value format of Future Group bagged the Best Retailer Of
The Year (Hypermarket).
.
The INDIASTAR Award 2008
Food Bazaar: Best Packaging Innovation
Food Bazaar bagged the INDIASTAR Award for Best Packaging

Innovation in
India, for its private label brand Fresh And Pure Chakki Atta.
INDIASTAR Award is a biennial event which aims to promote and
encourage
excellence in packaging design, innovation and technology. The contest
was
established in 1972 and is considered as the most popular and premier
event
for Indias packaging fraternity. This year there were around 357 entries
and
the participants had to submit a sample of their designs for selection.
With this award, Pantaloon Retail (India) Limited becomes the first
Indian
Retailer to win the prestigious INDIASTAR Award.
Retail Asia Pacific 500 Top Awards 2008
Gold Winner - Top Retailer 2008 Asia Pacific
Retail Asia Publishing Pte, the institutor of these awards, aims to set a
platform that appraise, raises and recognizes the development and growth
of
retailing throughout the Asia Pacific region.
.
Coca-Cola Golden Spoon Awards 2008
Most Admired Food & Grocery Retail Visionary of the Year: Kishore
Biyani
Most Admired Food & Grocery Retailer of the Year Supermarkets:
Food
Bazaar
Most Admired Food & Grocery Retailer of the Year - Hypermarkets: Big
Bazaar
Most Admired Retailer of the Year - Dynamic Growth in Network
Expansion
across Food, Beverages & Grocery: Future Group
Most Admired Food & Grocery Retailer of the Year - Consumer's Choice:
Big
Bazaar
The Coca-Cola Golden Spoon Awards 2008, were given away for the first
time as a culmination of the Food Forum India 2008 a two day
convention, which saw the participation of leading brands, retailers &
retail
support organizations from across the globe. The awards were presented
to
honour enterprise, innovation and achievement in the food retailing
business
as a benchmark of excellence.
The Reid & Taylor Awards For Retail Excellence 2008
Retail Leadership Award: Kishore Biyani

Retail Best Employer of the Year: Future Group
Retailer of The Year: Home Products and Office Improvements:
HomeTown
The Reid & Taylor Awards for Retail Excellence are an important feature
of
the Asia Retail Congress, Asias single most important global platform to
promote world-class retail practices. These awards are aimed at
honouring
the best, in the Asian Retail scenario. India played host to Asia Retail
Congress 2008.
YEAR 2007
Images Retail Awards
Most Admired Retail Face of the Year: Kishore Biyani
Most admired retailer of the year: Large format, multi product store: Big
Bazaar
Most admired retailer of the year: Food and Grocery: Food Bazaar
Most admired retailer of the year: Home & office improvement:
HomeTown
Most admired Retail Company of the year: Pantaloon Retail (India) Ltd.
Images Retail Forum followed strict international benchmarks in deciding
the
top honours for Images Retail Awards 07, with IRIS as knowledge
partner
and global consulting firm AT Kearney as the Process Approver.
National Retail Federation Awards
International Retailer for the Year 2007 Pantaloon Retail (India) Ltd
The National Retail Federation is the worlds largest retail trade
association
with over 1.4 million members in the US and across the world. Some of
the
past winners of the award include Metro AG (Germany), Carrefour
(France),
Zara (Spain), Boticario (Brazil) and Ito Yokado (Japan). The award was
presented at the Retails Big Show held in January 2007 in New York.
World Retail Congress Awards
Emerging Market Retailer of the Year 2007 Pantaloon Retail (India) Ltd
The inaugural World Retail Congress held in Barcelona, Spain in
March2007
attracted over one thousand retail professionals from over sixty countries.
The awards were decided by a multinational Grand Jury. Winners in other
categories included Inditex, Mall of Emirates, Marks & Spencer and
IKEA.
Hewitt Best Employers 2007
Best Employers in India (Rank 14th) Pantaloon Retail (India) Ltd
Leading human resources consultancy, Hewitt Associates conducts an
annual
survey of the best employers in India, as part of its global initiative. It is
based on CEO interview, People Practices Inventory and Employee
Opinion
Surveys. Pantaloon Retail became the only retailer to feature among the
twenty-five best employers in India.
PC World Indian Website Awards
Best Indian Website In The Shopping Category - Futurebazaar.com
PC World, a leading consumer technology magazine selected the best
Indian
websites in various categories based on use of technology for delivering

solutions, information being presented in an intuitive and concise manner
and overall experience aided by design.
Readers Digest Trusted Brands Platinum Awards
Trusted Brands Platinum Award (Supermarket Category) Big Bazaar
The Readers Digest awards are based on surveys done among consumers
by
independent research agency, Nielsen Media Research. This is the second
consecutive time Big Bazaar has won this award.
Recommendations
Since the store is located outer part of the city and near by there are
no good restaurants so Big Bazaar has a good opportunity to
introduce a restaurant. Customers which are visiting the store they
may give good business.
As the Brand name is positioned in the minds of the customers
again it has to focus on its Tag line which says ISSE SASTA AUR
ACHA KAHIN NAHI. To support this it has to introduce various
offers and concentrate on prices they should not be more.
Most of the customers agree that services are good and some of
them says it is not good again while interacting with customers
they were complaining that services are very poor specially in case
of exchanging of damaged products the sales executives takes too
much time. So the store has to concentrate the customer should not
get irritated with the store.
Most of the customers are satisfied with the organized retailing so
store has to provide best dealing to the customers. It has to identify
the needs of the customer through continuous feed back and

according to the customers feed back it has to act.
The technology mostly affects the buying behavior of the customer
so employees should be trained properly and while recruiting the
manpower a special care should be taken that the applicant should
be of sound of technically.
Since most of the customers find promotions of the store in News
Papers so Big Bazaar has to concentrate on other medias like
Television, Radio and Internet.
The response towards the pre and post services of the store is
Moderate and while interacting with the customers they were telling
that it is not good specially after sales store doesnt concentrate on
customers so the store should concentrate on Post sales service.
aintains a logistic department first the goods will be placed in
that department and according to the need the goods will be
placed in store for sal
Conclusion:
This study has basically helped to know the organizational behaviour
toward Big bazaar and what influence people to shop at big bazaar. Most
of the customers are influenced by the Brand name & offers of big bazaar.
Big bazaar have great brand position & offers for there customers that
acts as the motivating factor which brings the customers to big bazaar.
Specially in Apparels. more over the store has good opportunity in
Restaurant business because in that Area there are no good restaurants so
store has to concentrate on that. Most of the customers were telling about
the prices of many products are more compare with the prices that local
market offers. product range and product depth is good so store has to
maintain this and still try to improve it because its tag line says ISSE
SASTA AUR ACCHA KAHIN NAHI.
I believe that Big Bazaar has the potential to make happy its
customers and retain them. And it has its brand name to reckon with in
the market and I offer my best wishes for the same and hope that my
work will be of some use for the company.
BIBLIOGRAPHY
TEXT BOOKS:1. Exploring marketing Research
Websites:www.pantaloon.com
www.bigbazaar.com
www.google.com
Zikmund
Thomson learning
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I

IBMR COLLEGE OF BBA & BCA

Organized retail comes to Hubli in a big way

IBMR COLLEGE OF BBA & BCA

Organized retail chains are targeting Hubli, the commercial hub

IBMR COLLEGE OF BBA & BCA

Objective Of The Study:

IBMR COLLEGE OF BBA & BCA

IBMR COLLEGE OF BBA & BCA

IBMR COLLEGE OF BBA & BCA

IBMR COLLEGE OF BBA & BCA

Mumbai-based listed company Galaxy Entertainment Limited. Galaxy

Future Group's vision is to,

IBMR COLLEGE OF BBA & BCA

Future Group's mission

IBMR COLLEGE OF BBA & BCA

IBMR COLLEGE OF BBA & BCA

Futurebazaar.com offers the widest range of products at lowest

IBMR COLLEGE OF BBA & BCA

Home Solutions Retail India Ltd.

Future Capital Holdings

Coverge M retail (India) Ltd

Indus League Clothing Ltd.

IBMR COLLEGE OF BBA & BCA

Galaxy Entertainment Corporate Ltd.

Joint Ventures Companies

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Capita Land Retail India

ETAM Future Fashions India Pvt. Ltd.

IBMR COLLEGE OF BBA & BCA

Ms. Anju Poddar, Independent Director

IBMR COLLEGE OF BBA & BCA

IBMR COLLEGE OF BBA & BCA

IBMR COLLEGE OF BBA & BCA

As this store is big enough with 5 levels and 21 departments has

Organization Chart: (Zonal)

IBMR COLLEGE OF BBA & BCA

Organization Chart: (Store)

Asst Store Manager

IBMR COLLEGE OF BBA & BCA

IBMR COLLEGE OF BBA & BCA

Each department has a department Manager & Assist DM. Their

IBMR COLLEGE OF BBA & BCA

This department is responsible for the product arrangement at the store

CSD (Customer Service Desk):

Departments with their Products:

IBMR COLLEGE OF BBA & BCA

Major Brands in this department:

For Office stationary:

IBMR COLLEGE OF BBA & BCA

b) NBD (New Business Development)

Major Brands in this department

IBMR COLLEGE OF BBA & BCA

For Wrist Watches:

Major Brands in this department:

IBMR COLLEGE OF BBA & BCA

Major Brands in this department:

IBMR COLLEGE OF BBA & BCA

Plastics, Utensils, Crockery (PUC)

IBMR COLLEGE OF BBA & BCA

Major brands in this department:

IBMR COLLEGE OF BBA & BCA