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Fact Sheet

Open Internet Proxy


Mobile internet has undeniably turned a corner. Access to high-speed networks has fueled a
new and substantial level of growth, ignited by flat fee price models, 3G smart phones and plug
and play laptop dongles. In the years to come mobile broadband access is expected to generate
revenues over $140Bn by 2012, close to double the revenue projected for mobile messaging1.
As a result, mobile broadband is quickly evolving from a relatively niche nice to have to a
mainstream service used by the majority of the customer base. Especially in the area of service
enhancement and differentiation.

Challenges in developing a differentiated broadband offering

The commoditization of mobile broadband is providing operators with fresh and tough
challenges in the area of differentiation and service integration.
Key benefits:
A single controlled, open and
maintainable infrastructure
enabling cost effective functional
enhancement through an open plugin framework
Reduced Opex through easier,
less labour intensive day to day
maintainability of the overall
architecture
Reduced required investments for
implementation and integration
Increase revenue by monetising
operator or 3rd party value added
service
Increased competitive edge by
quicker time to market for new
services, architecture enhancements
and integration with OSS, BSS

The number of service innovations have to increase at shorter times to market


Being able to easily add the capabilities of third parties, such as virus and spam control, is
becoming a key element of an operators market differentiation
Integrating mobile broadband capabilities into the existing operator OSS and BSS
environment, such as billing and CRM systems, is key for a sustainable service from a business
perspective.
In essence, operators are faced with an increasing need for service innovation in an environment
which is becoming more complex, business critical and operates at ever increasing volumes.

Essential functionalities

In order to meet these challenges operators require a single, controlled, open and maintainable
infrastructure enabling sustainable service enhancement. The Acision Open Internet Proxy
provides this through the following capabilities:
Internet Service Interception Provides a number of key interception points for key internet
protocols at different layers and application types, including:
TCP/UDP, the two main protocols at the transport layer level;
HTTP and WAP, all types of browsing protocols;
RTSP, the most common streaming video protocol.
Open Plug-in Framework Provides a single environment for controlled application access by
third parties and operator specific functionality. Through the framework, additional functionality
can easily be added to the intercepted traffic flows.
Embedded Capabilities Within the solution a number of essential, pre-integrated core
capabilities are provided such as device profile management, subscriber authorization, service
authentication & filtering and request enrichment & -routing.

(1source Informa 2008)

Key Features:

Benefits

Internet Service Interception


which provides a number of key
interception points for key internet
protocols at different layers
and application types Service
Optimization enables internet
browsing for any device

A single controlled, open and maintainable infrastructure enabling cost effective functional
enhancement through an open plug-in framework

Open Plug-in Framework which


provides a single environment for
controlled application access by
third parties and operator specific
functionality Add Insertions enables
advertising on part of the screen
Essential, pre-integrated core
capabilities are provided such
as device profile management,
subscriber authorization, service
authentication & filtering and
request enrichment & -routing

Reduced OPEX through easier, less labour intensive day to day maintainability of the overall
architecture
Reduced required investments for implementation and integration
Increase revenue by monetising operator or 3rd party value added service
Increased competitive edge by quicker time to market for new services, architecture
enhancements and integration with OSS, BSS

A scalable, cost effective platform

Enabling mobile data services for


over 1.5 billion consumers in 135
countries across six continents

The Acision Open Internet Proxy is a server based, clientless solution running on cost effective,
flexible, high performance blade servers providing n+1 scalability. The platform provides
operational excellence in terms of performance, stability, maintenance and support. Operators
achieve a very competitive price/performance ratio on compact hardware platforms enabling cost
effective scalability. Also, operational expenditure is minimized through a unified deployment
framework requiring minimal manual configuration.

300+ customers including network


operators, service providers and
MVNOs

Acision Broadband Mobility Suite

Acision Company Profile:

Successfully delivering over half the


worlds SMS revenues
Global heritage in messaging
innovation
Independent company

The Acision Open Internet Proxy is part of the Acision Broadband Mobility Suite, the only
network independent end-to-end broadband solution which dynamically controls and monetizes
convergent broadband services for any device, access network, internet application and payment
method. Acision Broadband Mobility Suite provides capabilities to:

To contact your nearest regional


office, please visit our website or
email: contact@acision.com

Copyright Acision BV 2009


All rights reserved. This document is protected
by international copyright law and may not
be reprinted, reproduced, copied or utilised
in whole or in part by any means including
electronic, mechanical, or other means without
the prior written consent of Acision BV.

www.acision.com

Provide actionable
intelligence for
Marketing, Customer
Service and Operations.

Policy
Enforcement

Access
Optimization

Service
Optimization

Control the
mobile
broadband
service

Minimize
network use

Enable the
service for
any device

Open
Internet
Proxy

OPTIMIZATION

Policy Management
Dynamically determine network, service and individual policies

DIFFERENTIATION

For more information

Enhance the mobile


broadband service
through innovative
prepaid offers, bundles
and attractive value added
services

INTELLIGENCE

Control any type of


internet service for any
individual, based on
dynamic parameters

ENFORCEMENT

Compress and adapt all


types of internet traffic

Real Time Data Charging


Charge for any pre-, post paid service and/or bundle
Intelligence Management
Provide intelligence at network, service and customer level

Acision in Mobile Broadband

Acision has been a key player in mobile broadband for many years, with its pedigree going back
to the earliest WAP installations. Components of the Acision Broadband Mobility Suite have
been installed in over 100 customers around the globe.

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