Académique Documents
Professionnel Documents
Culture Documents
http://www.ideaman.net
RETAIL: $14.95
Ideas At Work!
http://www.ideaman.net
RETAIL: $14.95
Selling and marketing are a lot like fishing in a way. You need to go where the fish
are, and you need to know what bait works with each type of fish. Timing is important
too when theyre biting that is great! There are a few more parallels, but I think you
see my point. If you are simply taking a day off and letting your line drop in the water
while you daydream or relax, any old hook or bait will work.
If however, you are hungry youd be more inclined to research your fish and its
characteristics, preferences and places of interest. You might even be willing to have
more than one pole in play, using several different baits and hooks. Cause you want
to eat! Works like that in business, if you want to survive and be profitable.
In my particular case, as an information entrepreneur, I have strategically created a
series of ways to connect with my potential clients.
In addition to my off-line marketing, Ive launched out into the deeper waters. I have
developed a whole series of mini-sites, in addition to my primary
http://www.ideaman.net site to promote my various books, success tools (eg;
http://www.couragetolead.info
or
http://www.canadianideaman.com
or
http://www.trainersplus.com) and additional professional services such as
http://www.executivespeechcoach.ca or http://www.insurancetraining.info.
For more information and a complete listings, visit: http://www.ideasatworkgroup.com
Ive re-formated and re-launched my monthly Ideas@Work! Strategies for Success
ezine to share business and career building ideas with my readers:
To Join: http://www.mymailout.com/MyMailout/Subscribe.aspx?m=1637
Ive also launched a Web-blog to share ideas and thoughts as they come to me. Visit:
http://www.ideasatwork.blogspot.com, to view recent postings.
In each case, I have selected my bait and put my lines in the water. These tested
(#745) tactics are helping me save time (#685).
Investing time learning some new sales words and phrases might just jumpstart your
sales efforts. Learning and strategically applying the words that catch peoples attention
and compel them to investigate what you have to offer, and to actually buy or engage
your services, is time well spent.
Here are 1000 killer sales and marketing phrases from some of North Americas most
intriguing and successful advertisements and sales campaigns over the past 50 years.
These phrases pulled in orders. Some of them are a bit shop worn but creative
marketers can recycle and revisit concepts in creating new ones. Use some of your filler
time to learn a few more, and understand why they work. Figure out which ones fit the
best with what you have to offer, and learn how to use them appropriately. See your
sales soar. (#697)
See if you can incorporate some of these words into your next:
Sales presentation
Advertising campaign and materials
Sales process by applying their wisdom in positioning yourself and your company
Interaction with fellow workers, staff, management, and suppliers
Drop me a note and let me know how you apply them. If you have some new ones to
add to the list that would be great. mailto:bob@businessSuccess.ca
20. Absolute
21. All You Need
22. Adjustable
23. Amazing
24. Adrenaline
25. Alert
26. Affordable
27. Avoiding
28. A Cut Above
29. Advanced
30. Authentic
31. Accelerate
32. Attractive
33. A Pleasant Experience
34. Act Now
35. Amazing Literature
36. Accommodate
37. Analysis
38. Buy
176. Endeavour
177. Expensive
178. Exclusive
179. Ethical
180. Eye-Catching
181. Enhanced
182. Easy Ordering
183. Excitement
184. Exploit
185. Endurance
186. Effective
187. Enterprising
188. Emerging Growth
189. Easily
190. Endorse
191. Enormous
192. Exclusive
193. Expert Advice
194. Expert
195. Everything Supplied
196. Exciting Details
197. Extra
198. Envision
199. Exercising
200. Economical
201. Elastic
202. Error Proof
203. Entire
204. Ease of Use
205. Envied
206. Easy Operation
207. Extra Income
208. Enriched
209. Efficient
210. Easy To Install
211. Easy To Use
212. Exploding
213. Energy
214. Express
215. Experts Say
216. Express Service
217. Equal
218. Exact
219. Explained
220. Easy To Read Instructions
221. Ease
222. Enjoyment
223. Exceptional
224. Eager
225. Effortless
226. Excellent
227. Excellent Service
228. Excellent Quality
229. Experts Agree
230. Excellent Offer
231. Free Newsletter
232. Free Ideas
233. Free Cassette
234. Free Written Evaluation
235. Freedom
236. Fascinating
237. Free Of Charge
238. Fast Turn-Around
239. Fast Service
240. Freely
241. Fast Results
242. Flexibility
243. Full
244. Free/No Obligation
245. Free Quote
246. Fun
247. Full Range of
248. Full- Featured
249. Free Demonstration
250. Fully
251. Free Estimates
252. Free Details
253. Free With Purchase
254. For A One-Time Fee of $___
255. Full Effect
256. Flat Rate
257. First Month Free
258. Fact
259. Fantasy
260. Factory Direct -To-You
261. Faster Service
262. Free Consultation
263. Free Brochure
264. Free Issue
265. Fascination
266. Free Trial Offer
267. Free Advice
314. Good-Taste
315. Get Something Extra
316. Growth
317. Gaining On ____________
318. Greatest
319. Ground-Floor Opportunity
320. Ground-Floor Offer
321. Give
322. Gratification
323. Garage Sale
324. Get Ahead
325. Good
326. Genuinely
327. Gift
328. Makes A Great Gift
329. Gigantic
330. Guarantee
331. Genuine
332. Huge
333. Happy
334. Hard
335. Heavy
336. Huge Demand
337. Hefty
338. Highest Rated
339. Highly Rated
340. High Growth
341. Hottest
342. Healthy
343. High
344. Helping People Like You
345. Historic
346. Hurry Offer Ends Soon
347. Hope
348. Hungry
349. Help
350. Hearty
351. Heighten
352. Handsome
353. Hot Property
354. Healing
355. Have Fun
356. High Class
357. Holiday Sale
358. Holiday Price
359. High Speed
406. Illustrated
407. Ironclad Guarantee
408. In a Flash
409. Inspire
410. Inspiration
411. Its a Breeze
412. Interactive
413. Introductory Offer
414. Immediate Respond
415. Immediately
416. Improved
417. Informative
418. Instructive
419. Interesting
420. Inform
421. Intelligent
422. Is Provided With
423. Insane Prices
424. Imagination
425. Investigation
426. Investment
427. Jesting
428. Justice
429. Just In Time
430. Judgment
431. Killing Prices
432. Knowledge
433. Largest
434. Latest
435. Launching
436. Lively
437. Liberated
438. Late-Breaking
439. Longevity
440. Largest Selling
441. Leading Name
442. Lower Price
443. Limited Time Offer May Be
Withdrawn
444. Live
445. Long Term
446. Low
447. Low Risk Solution
448. Lease Negotiation
449. Lifetime Income
450. Lease To Buy
451. Leadership
452. Latest Technology
453. Lifetime Warranty
454. Lasting Impression
455. Loved
456. Luxury
457. Lifeblood
458. Last Minute
459. Lowest Prices Ever
460. Live Your Dream
461. Low Price
462. Less Hassle
463. Low Interest
464. Larger Than Life
465. Light-Weight
466. Life Time Guarantee
467. Loyalty
468. Luxury
469. Legal
470. Leading
471. Liability
472. Light Weight
473. Largest Selection
474. Like No Other
475. Learn About
476. Lavishly
477. Liberal
478. Lifetime
479. Limited
480. Lowest
481. Motivation
482. Modern
483. Modified
484. Master
485. Magnetizing
486. Mammoth
487. Maximum
488. Minimal Investment
489. Massive
490. Mega
491. Money-Saving
492. Mainstream
493. Masterpiece
494. Magic
495. Miracle
496. Millions
543. Original
544. Out-Of-Sight
545. Of The Year
546. Optional
547. Others Cost Twice As Much
548. Order Today
549. Once In A Lifetime Opportunity
550. Opportunities
551. Obsession
552. Overwhelming
553. Option to Purchase
554. Option to Choose
555. Organized
556. Outstanding
557. Obligation
558. Order Now
559. Only $ _______
560. Order Direct
561. Original
562. Odd
563. Overrated
564. Over Coming
565. Outstanding Benefits
566. Proven
567. Precious
568. Profit
569. Phenomenal
570. Proven Track Record
571. Priority
572. Pride
573. Pioneers
574. Performance
575. Popularity
576. Potential
577. Price Comparison
578. Profit Generating
579. Prime-Quality
580. Portable
581. Perfect
582. Productivity
583. Pay Only
584. Powerful
585. Practical
586. Professional
587. Profitable
588. Principle
589. Privileged
590. Premier
591. Prosper
592. Phone Today
593. Profusely
594. Personalized
595. Promptness
596. Perspective
597. Patented
598. Personal Fortune
599. Poised
600. Permanent
601. Provocative
602. Promotional
603. Prices Below Competitors
604. Private Invitation
605. Promising
606. Preppie
607. Pre-Paid
608. Plus Get
609. Protection
610. Purchasing Power
611. Portable
612. Preserve
613. Prevent
614. Purchase That Lives Up To Its
Promises
615. Quality
616. Quickly
617. Qualified
618. Quality- Minded
619. Quick Tips
620. Quantity Pricing
621. Quieter
622. Risk Nothing
623. Revolutionary
624. Reveal
625. Reliable
626. Reduced
627. Remarkable
628. Read All About It
629. Rewards
630. Reap The Benefits
631. Rates As Low As _______
632. Ready To Use
633. Rapid Change
680. Savvy
681. Slashing Prices
682. Safe
683. Smart
684. Save Money
685. Save Time
686. See Before You Buy
687. Send No Money Now
688. Send For Free Details
689. Sale
690. Stable
691. Save
692. Start With Nothing
693. Speed Delivery
694. Sufficient
695. Solve
696. Spotlight
697. Soar
698. Sure-Fire
699. Sure To Fit Your Budget
700. Speedy
701. Stay Competitive
702. Suitable
703. Setting High Standards
704. Special Discounts
705. Superb
706. Substantial Savings
707. State Of The Art
708. Small Investment
709. Secured Opportunity
710 Same As Cash
711. See the Savings
712. Stand Out From the Crowd
713. Sizzling
714. Simple Step
715. Simple to Use
716. Superior Living
717. Set Your Own Hours
718. Shape Your Tomorrow
719. Start-Up
720. Step-By-Step
721. Sharply
722. Same Day Delivery
723. Satisfaction Guarantee
724. Safe For The Environment
725. Special Bonus
726. Sincerely
727. Surprise Bonus
728. Super Sale
729. Save Hundreds
730. Save Thousands
731. Significant
732. Softer
733. Succeed
734. Swiftest
735. Support
736. Showcased
737. Short Term Lease
738. Simply Powerful
739. Stimulating
740. Stop Wasting Time
741. Specializing In
742. Sky-Rocketed
743. Standard
744. Terrific
745. Tested
746. Tremendous
747. Traditional
748. Trouble Free
749. Test Drive
750. Tech
751. Tests Prove
752. Time Saving
753. Top Name
754. Timely
755. Take Care of
756. Time Tested
757. Tough
758. Tax Deductible
759. Total
760. Times Running Out
761. Tried and True
762. Tax Benefits
763. Thousands
764. Top Level
765. Technology
766. Technical
767. Time Limited Info
768. Toll Free
769. Truth
770. Trusting
771. Top
10
818. Wonderful
819. We Really Care
820. Wide Variety
821. Wide Range Of
822. While Supplies Last
823. Works in Minutes
824. Without Lifting A Finger
825. World's Greatest
826. You Select
827. Young
828. Year Round
829. You Qualify
830. You Owe It To Yourself
831. You Can To
832. Rent To Own
833. Your Choice of _____
834. Youthful
835. (__?) Years Experience
836. 100% Money Back Guarantee
837. 100% Satisfaction
838. Admired
839. Accurately
840. Acknowledgement
841. Automated
842. Autograph
843. Appealing
844. Awesome
845. Appropriate
846. All New
847. 2 Simple Steps
848. Allure
849. Available
850. Blown Away
851. Before Theyre Gone
852. Below Wholesale Prices
853. Below Retail Prices
854. Below Dealer Price
855. Brilliant
856. Big Demand
857. Best Quality
858. Brand New
859. Big Bonus
860. Buy Direct And Save
861. Balanced Price
862. Best Selling
863. Cancel Anytime
11
864. Caution
865. Commercial
866. Clearance
867. Congratulations
868. Collectable
869. 24-Hour Service
870. Cash Rebate
871. Collectors Item
872. Crammed
873. Consumer Help
874. Clear
875. Debt Free
876. Discover
877. Estimated
878. Enjoy
879. Accellerated
880. Elegant
881. Extensive
882. Enhancing
883. Emerging
884. Enormous Potential
885. Experts Agree
886. Full Size
887. Financial
888. Fraction of the Cost
889. Full Spectrum
890. Fresh Start
891. Fraction of the Price
892. Fabulous
893. Full Colour
894. Fully Explained
895. Free-No Obligation
896. Finest Quality
897. Favourable
898. Full or Part Time
899. Financing Available
900. Cost Effective
901. Golden
902. Good-Tasting
903. Global
904. Astonishment
905. Enchanted
906. Grateful
907. Get Something Extra
908. Get Results Overnight
909. Essential
12
953. Priceless
954. Thousands Sold
955. Millions Sold
956. Hundreds Sold
957. Low Factory Prices
958. No-Nonsense
959. Nothing Else To Buy
960. Official
961. Two Free Bonuses
962. Legitimate
963. Intangible
964. Unbelievable Bargains
965. Variety
966. Preview
967. Perpetual
968. Price Includes Shipping
969. Support
970. Useful
971. Lasting
972. No Hype
973. National
974. Same day Service
975. Tip Of The Iceberg
976. Vision
977. Thinner
Notes:
13
"...he is always on! Bob has the ability to grab his audiences attention and keep it!
... if Bob is involved - your program or seminar is guaranteed to succeed!"
Maurice Lavigne, London Drugs Coordinator for Training and Development
Bobs innovative, challenging, and practical Ideas At Work! have been successfully applied by thousands of
leaders and professionals in seven countries spanning three continents, to date.
Bob is a frequent contributor to North American consumer, trade and on-line publications on leadership,
employee motivation and training, creativity and innovative problem solving, priority and time management,
and customer service. He is the author of nine books, four Success Systems, a mini-book series, an E-book
Series and a variety of special reports to reinforce his various programs including: Why Didnt I THINK of
that?, "Im Already Running As Fast As I Can!", Creating Time to Sell, Lead or Manage and Speaking for
Success! Visit: www.LifeDesignSystems.com for more information or purchase.
Award winning kitchen designer (retired), Bob Hooey, CKD-Emeritus is one of 75 Canadian kitchen
designers who have earned this prestigious Certification by the National Kitchen and Bath Association.
In December 2000, Bob was given a CAPS National Presidential Award for his energetic contribution to
the advancement of CAPS and his living example of the power of one; and elected to the CAPS
National Board. Bob is co-founder and past president of the BC Chapter - Canadian Association of
Professional Speakers (CAPS), a professional member of CAPS-Edmonton, and honorary founding member
of CAPS-Sask. Bob is also a national member of the Canadian Society of Training and Development.
In 1998, Toastmasters International recognized Bob for his professionalism and outstanding
achievements in public speaking. That summer in Palm Desert, California, Bob became the 48th person in
their 75-year history to be awarded this prestigious professional level honor as an Accredited Speaker.
He has been honored by the United Nations Association of BC (1993) and received the CANADA 125 award
(1992) for his ongoing contributions to the community.
In 1988, Bob joined 3 other men to sail a 65-foot gaff rigged schooner from Honolulu, Hawaii to Kobe,
Japan, barely surviving a baby typhoon enroute.
Ideas to enhance your business or career! -- Strategies to Success!
"I still get comments from people about your presentation. Only a few speakers have
left an impression that lasts that long. You hit a spot with the tourism people."
Janet Bell, Yukon Economic Forums
Rising above the storm! How to take personal leadership when life flips
you upside down or throws you into change
The Power of ONE! Yes, one person can make a difference! YOU!
Big Dreams Small Steps! You can achieve and live your dream!
Prepare yourself to WIN! Apply the success skills of the worlds top
leaders in taking your career, your team and company to the next level
"We greatly appreciate the energy and effort you put into researching and
adapting your keynote to make it more meaningful to our member councils. Early feedback from our delegates indicates that this year's convention
was one of our most successful events yet and we thank you for your contribution to this success." Larry Goodhope, Executive Director, AAMDC
Protect your conference investment leverage your training investment. Call now to explore
how to engage Bob Idea Man Hooey and his Ideas At Work! for your next corporate retreat,
conference, sales training or association meeting. 1- 888 - 848 - 8407 (Toll Free North America)
Bob draws from a wealth of experience and innovation to create programs designed to enhance your career
or organizational performance. Visit: www.ideaman.net for details on these programs
As with his keynotes, each of these programs can be tailored to fit your time requirements and desired results.
General session, breakout, 1/2-day concurrent, or full day sessions can be designed and delivered. Titles can be
changed to reinforce the theme of your event. Ask about Bobs other customized keynotes, programs, executive
coaching, facilitation, and MC services to help make your next training session or convention a solid success.
I'm Already Running As Fast As I Can! - Get what you want and still have a life
Today's executives, entrepreneurs and business owners, employees, and families are over-committed and
over-whelmed. Increase your personal and professional productivity and balance your time more effectively.
Explore practical ideas and innovative, use-immediately techniques that free up time for the important people
and activities in your life. Recognize and minimize your time wasters. Recapture your idle time for more
productive use. Schedule your priorities to regain your balance. This session will energize, educate and
empower your team to invest the time needed to succeed!
Why Didn't I 'THINK' Of That? Applied creativity, strategic planning & innovative problem
solving secrets
Your ability to remain competitive draws from your ability to solve your clients problems. Apply specific ideas,
creative tips, techniques and innovative problem-solving models for business and personal success. Begin
tapping into your creative genius. Discover new styles of applied idea generation. Explore new management
and creativity tools and innovative ideas for your business or organization. View problems as opportunities to
grow and change the way you live or do business. Set and apply 'workable' ideas and strategies for success
for your career or organization. Observation combined with application provide an innovative foundation for
growth in any field. Become the creative catalyst needed for change in your career and organizations
success. Inventing the future Ideas At Work!
Secrets of EFFECTIVE Customer Service - Millennium management tips for ongoing success
Business success and survival in the 21st century will depend on your ability to define, anticipate and exceed
changing customer needs. A novel idea! Your ability to recruit, service and retain your customers may
determine your eventual success. Transform customer complaints into new business and long-term growth
opportunities. Convert customers into loyal fans, evangelists, champions, and repeat buyers! Explore exciting
new ideas to build customer loyalty and provide for continued and productive growth. Apply field-proven,
innovative ideas on customer service, product development, staff training and effective promotion.
Creating TIME to Sell, Lead or Manage Successfully create more face-to-face time for the
sales and marketing process for profitable, long-term relationships.
The average North American salesperson still puts in a 53-hour week, and yet averages less than 8 hours
of direct selling time. The average North American leader or executive has in excess of 40 hours of
unfinished work on their agenda at any one time. How much would a 25-50% increase in potential sales
bring to your bottom line? Would it pay to invest time learning how to increase your productivity? How to
invest time building customer loyalty and productive partnerships? How would you or your sales force invest
an additional 1-2 hours per day? This interactive, innovative, hands-on, idea-rich program, challenges you to
systemize your activities, prioritize your activities, and streamline your processes to free-up productive time
for the sales and marketing process. If you are looking for ways to build long-term relationships and a more
productive sales career or business, invest your time here.
Focus on results-oriented ideas, which will allow you to redefine, set, and accomplish your priorities, increase
your productivity, and dramatically increase your sales results and build repeat business. Its about working
less, not just smarter! Making more money in less time with a better system to enhance and sustain your
performance over the long haul!
Speaking for Success! - A primer for effective interpersonal communications and powerful
presentation skills
Your ability to succeed in life or business is built on your ability to effectively communicate your ideas orally
or in writing. Studies have documented your ability to climb the corporate ladder is directly dependent on
these skills. This pro-active program, lead by an award-winning, internationally acclaimed speaker, will give
you solid skills and understanding of what it takes to be an effective communicator. Enhance your abilities by
applying proven ideas and success tools. Uncover innovative ideas and secrets from North America's finest
communicators and speaking professionals. Overcome your fear of speaking and tap into your real power to
connect with an audience. Explore how to dramatically increase your chances of being promoted, and how to
enhance your career. Discover how to accurately organize and powerfully convey your thoughts. Apply your
communication skills as a leadership, sales and negotiation success tool.
Leadership 101
Wining in the Boardroom - Maximized Meetings
Creating the future! - Innovation and Vision
Get to YES! - Sales and Negotiation Basics
As soon as you move up one step from the bottom, your effectiveness depends
on your ability to reach others through the spoken or written word.
Peter Drucker, Author of the Effective Executive
Privacy
Performance
Professionalism
Ask yourself?
Do you have an important presentation scheduled?
Do you have an award to accept? To present?
Do you have an video conference to conduct?
Do you have a rally the troops speech to give?
Do you have a new sales pitch to design and deliver?
Do you have an important interview coming up?
Do you need a hand co-coordinating the logistics?
Do you need some help scripting a video, hosting a video
conference or Power Point program?
Then you need to call Bob Idea Man Hooey and engage his professional services today! Bobs schedule
allows him to only take a select number of coaching clients each year, so call now!
Bob Idea Man Hooey, Accredited Speaker, is an award-winning Toastmaster (48th in the world to earn
their coveted professional level Accredited Speaker designation) who has been inspiring audiences across
North America for over 10 years. He is a founding Professional member of the Canadian Association of
Professional Speakers and co-founder and past President of the CAPS BC Chapter.
Bob has earned the respect of his peers across North America. His Ideas At Work! have been
successfully applied by thousands of executives, management, sales and leadership professionals around
the world. Author of 9 books, including two on enhanced speaking skills, 4 success systems and a
mini book series, Bob is a frequent contributor to North American consumer, on-line, corporate, association
and trade publications.
Call: 1-888-848-8407 (Client Toll Free North America) to explore engaging Bob as your personal
presentation coach and creative consultant for your next event. E-mail your questions or schedule
requests to bob@ideaman.net Visit one of our websites for more information: www.ideaman.net;
or www.ExecutiveSpeechCoach.ca
$24.95
$24.95
$24.95
$24.95
$16.95
$29.95
$29.95
$32.95
$32.95
Mini-book Series
$9.95
$9.95
$9.95
$9.95
$9.95
$9.95
$9.95
$14.95
$14.95
$14.95
$14.95
$14.95
$14.95
$19.95
$14.95
$19.95
$19.95
Im Already Running As Fast As I Can! Get what you want and still have a life
$24.95
$24.95
Why Didnt I THINK of That? Creativity, strategic planning and problem solving
$24.95
$24.95
$16.95
$29.95
Thinking Beyond the FIRST SaleCreating repeat business for sales professionals
$29.95
Coaching for Optimal Results Bringing out the best in your team
$32.95
Success Skills for leaders, entrepreneurs and those who support them
$32.95
$185.00
MiniBook Series
$9.95
$9.95
Unleash Your Business Potential out-perform, think and market your competition
$9.95
$9.95
$9.95
Thanks Mom! - A gratitude journal for the special women in our lives
$9.95
Dad, Youre Still My Hero! A gratitude journal for the men who make a difference
$9.95
$50.00
$14.95
Think Before You INK! - Writing for resultsnew E-book for 2005
$14.95
$14.95
$14.95
$14.95
$14.95
$19.95
$14.95
$19.95
$19.95
Total
Total
Total
Sub-Total
GST # 89945056
7%
Shipping and Handling: $3.50 for 1st item. Add $1 for each additional item
Grand Total
Send check or money order
Payable to: Ideas At Work!
Allow 2-3 Weeks for delivery
All items sent Canada Post
Ideas At Work!
#10, Creativity Corner
Egremont, AB T0A 0Z0
(780) 736-0009