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Product Categories
Almarai has currently 7 product categories which are as follows:
1. Dairy Liquids: This portfolio contains a wide range of fresh and long-life
products. Some of the most sort after products range from Fresh Laban
and Fresh Milk to Flavoured Milks and more advanced dairy products such
as Lactofree Lactose free milk, Vetal Milk and Vetal Laban.
2. Yoghurts and Desserts: 100% natural, fresh cows milk and enriched with
calcium. This category has a wide choice of options ranging from
traditional products such as Zabadi, Gishta and Labneh to Fruit Yoghurts
and Crme Caramel.
3. Foods- Ranges from Cream Cheese to Feta and Mozzarella. It also offers
Butter, Cream and Ghee
4. Jucies- First introduced in 1999. Currently Almarai offers 14 with 40%
market share across the GCC
5. Bakery- This category incorporates 2 brands-LUsine and 7Days. It ranges
from croissants and breads to ready-to-eat pastries and biscuits.
6. Poultry- The Alyoum brand was launched to cater to the Poultry category.
The Brand means today, indicating the freshness of the product offerings.
The brand offers a wide choice of fresh poultry products including whole
birds and a diverse selection of cut-up portions.
7. Infant Formula- The International Paediatric Nutrition Company combines
Almarais quality you trust, with Mead Johnsons century-long heritage of
paediatric science and dedication to providing infants with the best start in
life.
Almarai has 5 major brands covering the various categories mentioned aboveAlmarai, Alyoum, 7Days, LUsine and Nuralac.