Market Research Consulting

WHO ARE WE?

We offer wide spectrum of research and consulting services with in-depth knowledge of different industries.
We are known for customized research services, consulting services and Full Time Equivalent (FTE)
services in the research world. We explore the market trends and draw our insights with valid assessments
and analytical views.
WHAT VERTICALS WE TRACK?

Advanced Materials Research

Energy & Power Research

Aerospace Research

Food & Beverages Research

Agriculture Research

Healthcare Research

Chemicals Research

Packaging Research

Electronics & Semiconductor Research

Telecom & IT Research

HOW WE DO?
We use advanced techniques and tools among the quantitative and qualitative methodologies to identify the
market trends. Our research reports and publications are routed to help our clients to design their business
models and enhance their business growth in the competitive market scenario. We have a strong team with
hand-picked consultants including project managers, implementers, industry experts, researchers, research
evaluators and analysts with years of experience in delivering the complex projects.
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AGRICULTURE MARKET RESEARCH
Agriculture is the world's largest industry. It employs more than one billion people and generates over $1.3
trillion dollars worth of food annually. Agriculture Industry consists of different activities which
includesharvesting crops, plants, livestock feeding, grazingetc. The industry is influenced by weather
conditions prevailing in a particular place.
EMERGING MARKETS

Agricultural Biotechnology
Market

Seeds Market
Bio-herbicides Market

Food Irradiation Market

Agribusiness Market

Dairy Products Market

Marine Biotechnology

Farm Equipment Market

Poultry-Keeping Machine Market

CURRENT SCENARIO

Market

Feed Acidifiers Market

A large proportion of resources are used to meet the demand for agricultural products through technology
improvements mainly in seeds, fertilizers and irrigation. Agro-processing industries in developing countries
generate 40 percent to 60 percent of manufacturing value added and agro-industrial products accounting for
as much as half of their total exports.
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AGRICULTURE MARKET FORECAST (2012-2022)
11
10
9
8
7
6
5
4
3
2

Year
The Global agricultural industry accounted for $3.67 trillion in 2014 and is growing at a CAGR of 6.05% to
reach $5.87 trillion by the year 2022. Rapid demographic and socioeconomic transformations, with
population growth, urbanization, rising incomes and globalization acts as key drivers of industry growth.
Whereas, continuous challenges of a declining natural resource base, recurrent natural and human-caused
disasters, climate change, and political instability inhibits the industry growth.
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AGRICULTURE INDUSTRY KEY PLAYERS BY REGION
BASF
Novozymes
A/S

3M
Company
John Deere
Monsanto
Company
Dow
Agrosciences
LLC

Evonik
Industries
AG
Syngenta
AG
DuPont
The Mosaic
Company

Escorts ltd
Mahindra &
Mahindra India
Ltd. Cropscience
National Agricultural Bayer
Ltd
Development
Company
Almarai
Company

Agri SA

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AGRICULTURE REGIONAL MARKET SHARE
North
America: 24%

Europe:
27%

Asia
Pacific:
42%

Latin
America:
7%

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GLOBAL AGRICULTURAL MARKET TRENDS
The rise of the developing economies and the weakening of many developed
markets, especially Europe, are two global irreversible trends. The emerging
markets will have a huge impact on demand. It is expected that by 2050 there
will be about 9 billion people in the world but they will be eating as much food
as 13 billion people at todays nutritional levels. To meet such an increase in
demand, global food output will have to double over the next four decades.
Growth in global demand over recent years has outpaced supply throughout
the world, sharply reducing global commodity inventories. This trend of tight
market conditions is projected to persist for many commodities into the next
decade, sustaining relatively high agricultural commodity prices.

Over the past forty years there has been a significant change in the
composition of agricultural production. The global output of cereals, oil crops,
sugar, vegetables, eggs and meat has increased more than the global
population, while global output of pulses, roots and tubers (ex. Potato) has
declined relative to total population growth. While cereal production has
increased faster than the global population, it has failed to keep pace with
historical production growth rates. The production of meat and eggs has grown
even faster than oil seeds due to the increased standards of living.

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GLOBAL AGRICULTURAL MARKET TRENDS
Annual Agrifood demand by Region
3500

Asian Region is accounting for around 52 % of

the global share whereas Rest of the World
occupied more than 48% in 2007.

3000

($
B
illio
n
D
o
lla
r
s
)

2500
2000
2007

1500

2050

1000
500
0
Asia Total

Rest of the
World

China

India

Rest of Asia

During 2050, Asia has seen two fold growth.

Among the Asian countries, China accounted for
more than 50% of the revenue followed by India.
The favorable growth is driven by rapid income
growth, urbanization, and changes in lifestyles
induced by globalization.

Asian region has undergone a dramatic shift in its dietary patterns in recent years. The trend is towards the
consumption of more processed foods with shorter preparation time as more women enter the workforce.
Chinas accession to the WTO, imports of low-priced agricultural commodities noticeably affected domestic
price trends. There is a shift from the traditional supply chains characterized by many traders and
intermediaries and face-to-face interactions between agents, towards chains with fewer links and more
impersonal dealings. The emerging agenda for sustainable development in this region must focus on making
agriculture less risky for smallholders; and conserving the environment and raising productivity.
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GLOBAL AGRICULTURAL MARKET TRENDS
Agricultural disputes can adversely affect agri production and
trade flows are significantly affected by government policies and
regulations. Governmental policies affecting the agricultural
industry, such as taxes, tariffs, duties, subsidies and import and
export restrictions on agricultural commodities and commodity
products. In addition, international trade disputes can adversely
affect agriculturalcommodity by limiting or disrupting trade
between countries or regions.
Many factors contribute to global supply/demand
imbalances. These include cyclically poor harvests
related to weather, restrictive trade policies and the
increasing diversion of crops for bio-fuel production.
Many locations are experiencing climate driven events
such as floods and droughts, which some observers
ascribe to climate change induced by CO2 emissions.
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PORTERS FIVE FORCES ANALYSIS - AGRICULTURE
Bargaining power of suppliers

Moderate/
High

Government regulations restrict

entry
High capital requirements for
new entrants
Established firms have brand
name loyalty with customers.

Threat of substitutes

Competitive rivalry

Threat of new entrants

The cost of switching from one

supplier's product to another
supplier's product is high
The supplier's product is highly
differentiated

Due to the number of firms involved,

many agricultural industries are
often
described
as
perfectly
competitive
Higher exit barriers can increase
rivalry and competitive pressures.

High

Low

Buyers will bargain harder if the

product constitutes a major portion
of the buyers total costs
The increasing use of contracts can
increase the power of the buyer
through controlling the amount of
price information in the marketplace

Bargaining power of buyers

Grain products also compete in

a variety of industrial based
markets, such as energy and
bioplastics
When price is the customers
primary motivator, the threat
of substitutes is greater.

Moderate

Low

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SECONDARY RESEARCH SOURCES

PRIMARY RESEARCH SOURCES

INDUSTRY RELATED SOURCES

Annual/Financial

Reports,

SEC

Investor/Corporate

Presentations,

INDUSTRY PARTICIPANTS

Fillings,
International

CEOs, Chairman, Presidents, Vice Presidents,

Association of Agricultural Economists, Consultative

Directors,

Group

Research

Business, Head, CCO, CSO, Regional Managers,

(CGIAR), Association for International Agriculture

Area Managers, Digital Marketing Managers,

and

on
Rural

International
Development

Agricultural
(AIARD),

Food

and

Agriculture Organization of the United Nations (FAO),

International Farming Systems Association - Europe
Group (IFSA), Company Websites, Articles, Press
Releases, Journals, e-journals, Books and White
Papers.

Business

Development

Managers,

Planning

Managers,

Operations

Managers,

Deputy

Managers,

Diversity

Officers,

Supervisors,

Coordinators,

Data

Managers,
Engineers,

Technical

Managers,

Executive

Marketing

Managers,

Sales

Professionals,

Marketing Executives, Purchase Managers, and

AUTHENTICATED SOURCES

Consultants.

Seeking Alpha, Factiva, Hoovers, Bloomberg,

Business-week, and One-Source.
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Thank You

Website:
http://www.strategymrc.com/

Email: info@strategymrc.com
Contact: +1-301-202-5929
+91-40-699-955-75

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