HOW #CSFORALL BECOMES

#CSFORMYSTUDENTS
S A R A H YO U N G
U TA H S TAT E O F F I C E O F E D U C AT I O N / S T E M A C T I O N C E N T E R

@ YO U N G U T S C I E N C E
S A R A H . Y O U N G @ S C H O O L S . U TA H . G O V

HOW DO YOU SCALE

I N N O VAT I O N ?
A M O D E L F O R C O N S I D E R AT I O N :

LESSON #1: DESIGN FOR THE FUTURE,

NOT FOR TODAY
Innovation requires VISION
The App Store did not exist at
the time the iPhone launched
(it actually came about a year
later)
This was not playing it safe
This was about designing for
the FUTURE as opposed to
TODAY

#1 Do not be
stopped by existing
infrastructure in
education or policy

LESSON #2: START SMALL AND GROW

iPhone originally only available on the AT&T
platform for the first five years
Allowed for the platform to be honed and
refined before going large scale where variation
could kill the vision
Also, provided a joint investment so multiple
companies were supporting the vision of
success

#2 Target your launch sites

LESSON #3: MARKETING

The original iPhone advertisement that debuted during the
Oscar broadcast 2007

LESSON #3: MARKETING

LESSON #3: MARKETING

Know your audience
It was about USING the iPhone, not the technical specs
Who is our audience for Computer Science?
This marketing already exists for #CSforALL

All resources from : https://code.org/promote

LESSON #3: MARKETING

All resources from : https://code.org/promote

LESSON #3: MARKETING

Computer
The technology
science would
in
have
Jurassic
beenWorld?
a betterMade
career
possible
path than
by computer
training
raptors
scientists.

but I can handle it.

Im from Minnesota.

#3 Build tools to communicate

your message.

LESSON #4: TRAILBLAZERS ARE KEY

Early adopters are to be
embraced, supported, and
celebrated
How many of you know at
least ONE amazing
teacher?
Treat them well, what you
are asking is not easy

#4 This is you. CS Education needs

you.

LESSON #5: TEAM EFFORT

The vision had to spread beyond the company to include
other tech providers
Information, training, communication, needs to be accessible
to stakeholders. This includes parents, principals, students,
universities, industry, after school entities, museums, etc.

#5 These are your friends.

Collaboration is key to Computer
Science for all.

LESSON #6: SOCIAL MEDIA BUILDS

MOMENTUM
New products are
regularly launched using
Facebook, Twitter,
Instagram, LinkedIn,
Snapchat, etc.
#CSforAll White House
Initiative

LESSON #6: SOCIAL MEDIA BUILDS

MOMENTUM
#CSforAll

#STEM

#MNSTEMConf

@STEMUtah

#6 Tweet now, and often.

LESSON #7: BE RELEVANT

What is wrong with this image?
Theres an App for that.
Texting, Email, internet, cell phone
access, maps, technological
connectivity toward global society
College and career ready
expectations for all students

#7 Would you do it?

LESSON #8: BE DIFFERENT

The original iPhone introduced
new platform, a new interface, a
new system
Ask your students Different is
appealing
When you claim similarity, its easy
to say We already do that.

#8 Embrace differences of CS
education.

LESSON #9: MULTIPLE ITERATIONS

ARE NECESSARY
Just like our lesson plans, we need to constantly revisit the vision to
make improvements
CS Education 1.0, 2.0, 3.0, 3.0 S.

#9 Try, try, and try again.

LESSON #10: ACCESS IS KEY

Whether its price dropping or cost-effective models, the
model will only scale with a vision of access for ALL
This means using free curriculum, finding innovative ways to
train teachers, building exposure and experience in K-12,
leveraging CTE and STEM TOGETHER

#10 - CS ED NEEDS TO BE BUILT

ON ACCESS AND EQUITY

LESSON #10: ACCESS IS KEY

All resources from : https://code.org/promote

10 THINGS CS EDUCATION NEEDS TO

BE SUCCESSFUL
L E S S O N S L E A R N E D F RO M
APPLE
#1 - DESIGN FOR THE FUTURE, NOT FOR
TODAY
#2 - START SMALL AND GROW
#3 - MARKETING
#4 - TRAILBLAZERS
#5 - NEEDS TO BE A TEAM EFFORT
#6 - NEEDS SOCIAL MEDIA TO BUILD
MOMENTUM
#7 - BE RELEVANT
#8 - BE DIFFERENT
#9 - MULTIPLE ITERATIONS
#10 BE BUILT ON ACCESS AND EQUITY

S T E P S TO S C A L E C S
E D U C AT I O N TO YO U R
STUDENTS
#1 Dont be stopped by existing
infrastructure in education or policy.
#2 Target launch sites.
#3 Tools to communicate the message.
#4 This is you.
#5 These are your friends.
#6 Tweet now, and often.
#7 Would you do it?
#8 Embrace differences.
#9 Try, try, and try again.
#10 Include all your students. Engage ELL,
GT, FRL,YIC, etc.

WHAT DOES IT LOOK LIKE IN

MINNESOTA?
Who are your leaders?
How do you get involved? How do you get others involved?
Who are your partners?
Where are your launch sites?
Where can you give feedback to inform future iterations?
What are your baseline access and equity metrics, and how do you
measure increases?

YES, UTAH CAN BE INNOVATIVE

We are using these themes to build a #CSforALL initiative as a Code.org
partner state.
Nominate a teacher!
K-6 Trainings are free, include GEAR and relicensure points, build into
existing elementary programs
Middle School Science cohort includes teachers, district leaders, and
representatives from all our informal science education institutions.
High school cohorts held spaces for Youth-In-Custody teachers
Industry certification pathways and partnerships for high schools with
Department of Workforce Services
Flyers to parents These schools are offering CS, is yours?

WHAT DOES IT LOOK LIKE IN

MINNESOTA?
Who are your leaders?
How do you get involved? How do you get others involved?
Who are your partners?
Where are your launch sites?
Where can you give feedback to inform future iterations?
What are your baseline access and equity metrics, and how do you
measure increases?

A FEW WORDS ABOUT

EXPERIENCE VS. ENTHUSIASM
Back in my day
Hour of Code
All hands on deck
Welcome all teachers.
They are the key to
your future.

THANK YOU

Sarah Young

sarah.young@schools.utah.gov

@YoungUTScience

All resources from : https://code.org/promote