Académique Documents
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AP US Govt
21.The Office of Press Secretary coordinates the medias relationship w/ the
president.
22.The White House Press Corporation is a group of five thousand journalists that
are admitted into the White House briefing room during presidential news
conferences.
23.Photo op photo opportunity
C-SPAN Cable-Satellite Public Affairs Network; feeds to most cable systems in
the US
Trial Balloon leaked ideas from officials guaranteed anonymity
Pack journalism tendency of journalists that share the same environment to
adopt similar
viewpoints
Gatekeeper media executives who direct the flow of news
Horse Race Journalism mass media election coverage, focuses on candidate
ranking
Media event a newsworthy situation compelling mass media coverage; often
created by candidates
24.The television hypothesis is the belief that tv is to blame for low citizen
knowledge of public affairs
25.Soft news is general entertainment programming that often includes political
affair discussion.
26.When news focuses on historical & factual background, socioeconomic
differences in political knowledge diminish.
27.Contextual information gives meaning to unfamiliar events and reduces
knowledge gaps.
28.Political agenda is a list of issues that need govt attention.
29.Local news cover crime twice as much as other topics b/c because it is the
easiest, cheapest and laziest news to cover. Crime provides good visuals.
30.Going public is a presidential strategy to influence policy elites & gain media
coverage by directly appealing to American people.
31.Medias role in political socialization is contradictory because many political
leaders go to friendly media outlets to criticize the rest of media as an
institution. Thus, the public tends to develop more skepticism of the press.
32.News stories in the 2008 election, when there was no incumbent, were found to
have 68% positive stories on Obama. Only 33% of news stories on McCain were
considered positive.
33.Fox respondents had the most misconceptions concerning the Iraq war (45%)
compared to that of the least, PBS and NPR (4%). I think this is because
commercial television networks executives tend to lean toward their political
biases.
34.Watchdog journalism scrutinizes public and business institutions & publicizes
misconduct.
35.