WORKSHOP ON COMMUNICATION

CONTENT
Definition
Communication process model
Communication process
Communication & organization
Communication types
Communication Barriers
Communication distortion- example
Effective Communication-Guidelines
Listening
Levels of listening
Active listening
An example of bad & good communication
EXPECTATION
We expect that those who attend this workshop are already reasonably good communicators.
by attending this workshop they will further sharpen their communicative skills.
COMMUNICATION - DEFINITION
Transfer of information from the sender to Receiver, with the information being understood
by the Receiver
The above definition is the basis for Communication Process Model

COMMUNICATION PROCESS MODEL

Focuses on:
Sender of Communication
Transmission of Message
Receiver of the Message
Noise, which interferes with communication &
Feed back

IDEATION

ENCODING
SENDER

FEED BACK

NOISE

TRANSMISSION

RECEIVER

UNDERSTANDING

DECODING

RECEPTION

COMMUNICATION PROCESS MODEL

COMMUNICATION PROCESS

Sender:
has an idea (thought) to be communicated
The thought is encoded in a way that is understood by both the Sender & Receiver
Transmission:
through a channel (medium) that links the sender with the receiver
Proper selection of channel- vital for effective communication

The Receiver:
should be ready for the message
receives the message
decodes the message in to thoughts
should get the same idea or thought as that of sender on decoding
Communication is incomplete unless it is understood by Sender & Receiver

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A person with closed mind does not understand the message, especially when information is
unpleasant
Noise: is any thing that hinders communication- may be with the sender, transmission or
receiver.
Example:
Any disturbance that affects the development of clear thoughts.
Ambiguous symbols that result in faulty encoding
Interruptions in transmission
Understanding can be obstructed by prejudices.
Inattention
Fear of possible consequences of change- desired change may not occur

Feedback:

essential to check the effectiveness of communication

confirms whether the message is correctly encoded, transmitted, received, decoded &
understood or not.
confirms whether the information has been acted up on.
HOW DOES COMMUNICATION HELP INDIVIDUALS
It helps us:
interact with others
satisfy the need for problem solving
satisfy our ego
satisfy our need for recognition
release tension, fear & anxiety
satisfy need for warmth & affection from others.
IMPORTANCE OF COMMUNICATION IN AN ORGANIZATION
A means to interlink people together in an
Organization to achieve a common purpose
To effect coordination & change-group activity is impossible without effective
Communication
For better interpersonal relationships

PURPOSE OF EFFECTIVE COMMUNICATION IN AN ORGANIZATION

Effective communication is required to:
Establish & disseminate goals of the organization
Develop plans for their achievement
Organize human & other resources effectively
Select, develop and appraise members
Lead, direct, motivate & create a favorable climate in which
People willingly contribute
Control performance
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 relate the organization with external environment-customers, suppliers, stock holders,

government & community

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