City For One Planet Lifestyle: Value-Oriented Development and Investment

CITY FOR ONE PLANET
LIFESTYLE
Value-oriented development and investment
Michael Kuhndt, Director
CSCP - Collaborating Centre on
Sustainable Consumption and Production
CSCP: Mainstreaming Sustainability

in Consumption and Production
Innovation
& Business
Models
Michael Kuhndt
Products,
Services &
Infrastructure
+
Habits &
Behaviour

Sustainable
= Lifestyles
www.scp-centre.org | 2
Challenges of Over-Used and Scarce

Resources
< 1 planet
1 2 planets
2 4 planets
> 4 planets
Source: Happy Planet Index
Michael Kuhndt
Consumption and Lifestyles Vary

Greatly

Image Source: UNEP, unep.fr/gssl/

Michael Kuhndt
Consumer in Developed Country

Example from Germany
Average Middle Class Consumer in Europe:
Bernd (34), Self-employed
Food
Eats meat every second day
Buys regional and organic food when possible, but
needs to be comfortable as well
Housing
Middle-sized house (7 rooms) in the countryside
Heating and energy production with wood
Moving
Family
Wife (Age 33); 2 children (Age 4 and 1)
Consumption
4 Planets
Michael Kuhndt
One car (in addition to the one from his wife) as

highly dependent for getting to work and child care,
shopping (no public transport or shopping facilities
in walking distance)
For holidays, likes to travel by car / airplane
Living
Jogging, skiing in the winter and playing tennis in the
summer
Shopping once a week, brand aware
Vision of Sustainable Living 2050

Sustainable Footprint (7~10t/a)
Current Footprint (56t/a)
Michael Kuhndt
Individual Lifestyle Is Embedded in the

City
What is more sustainable city?
Redefine value of sustainable city
Transformation from livable city
with reduced emission and resource

consumption to One Planet City enabling
sustainable living to sustain systematic change
Michael Kuhndt
Identify Hotspots of Lifestyles

Vision: sustainable footprint of 8 tonnes in 2050
Sustainable Footprint (8t/a)
Current Footprint (56t/a)
What if current challenges were overcome?

(Possible Example)
3.0t/a ,mostly vegetarian
Household goods:
0.5t/a, efficient, different and sufficient
Housing:
1.3t/a, 20 m2/person, zero net energy
Food:
Mobility & Tourism:
2.0t/a, 10 000 km/a, no car
Health & well-being:
0.9t/a, Improved health, well-being, happiness
Electric power:
0.3t/a, 1000 kWh via wind and solar
But the 8 tons can also be distributed differently, depending on the needs, wishes and local
circumstances of a household
Michael Kuhndt
What Is Needed to Make the Transformation ?

Opportunities
for Enabling Sustainable City with
Sharing Economy
One Planet Lifestyle
Cities
Transportation
Investors
Housing and working

Food
Goods
Production
ICT

Michael Kuhndt
Michael Kuhndt
Michael Kuhndt
Emerging Innovative Sustainable Option

Bringing sharing economy to the city
Sharing Economy initiatives are connecting citizens with each other bottom-up. This way they are
continuously organizing themselves, providing services to citizens and reaching into fields which
traditionally were administered and controlled by the city administration. We see a need to
coordinate and cooperate with these initiatives, in order to not lose control over systems
and services which are to be provided and monitored by the city government.

Member of the Mobility Department, Ghent, Belgium

promote sharing city via Innovative approaches by
expanding sharing infrastructure,
utilizing idle public resources
Seoul
promoting existing sharing enterprises providing more access to data
incubating sharing economy startups
San
Francisco
The US
Conference of
Mayors
attraction of
Start-ups and creative industries
Investments
Know-how carriers
resolve to make cities more sharable by
Encouraging a better understanding
Creating local task forces
Making appropriate publicly owned assets available for maximum
utilization
Source:h9p://www.collabora<veconsump<on.com
Michael Kuhndt
Cities Integrate Sharing Economy

Transportation
Examples of good practices
Bike lanes in Copenhagen
Bike sharing programme in Hangzhou
D.C. free parking spaces to carsharing
Elecctric car sharing programme in Milan
Charging station for shared electric car
Role of the city

Initiate car sharing, bike
sharing programme
Construct facilities (bike
lanes, parking lots,
charging stations etc.) for
shared transportation
Integrate sharing option
in transportation
reservation system

Michael Kuhndt

Food
Green roof on government structure,
Hongkong
Community Gardens in the eThekweni
Municipality South Africa
Urban gardening: Governador Valadares ,
Brazil

Michael Kuhndt
Role of the city

Initiate urban gardening
project from public open
space
Offer initial support for
facilities, technology to
ensure productivity
Innovative marketing
system, including quality
labeling
...


Goods
Repair Cafe in Amsterdam
Library tools in Toronto
Little free library in the UK

Michael Kuhndt
Role of the city

Finance or develop
communal sharing hub
(e.g. tools library, flea
market, repair caf etc.)
Initiate project to share
government owned/
maintained tools (e.g.
media tools, gardening
tools etc.)

Housing
and working
Community garden, shared working
tools, common dinner, monthly group
meeting in co-housing in Aarhus
Affordable creative spacesinitiated by
Sydney
Role of the city
Seoul shares municipal buildings with the

public during off-hours and idle days
Connected and Sustainable Work

initiated by Amsterdam and Cisco
Park Fab Lab in Kenya funded by the

government
Finance or co-develop co-housing

communities
Develop communal space within existing
communities for co-housing, e.g.
common living room, kitchen, audio room
etc.
Develop new co-working space, also as
incubator for entrepreneurship
Reinventing idle city-owned properties
and provide support by renting out and
maintaining
Sharing municipal buildings with the
public during off-hours and idle days
Partnership with private sector to
establish enabling facilities for coworking, e.g. ICT for distance working
Michael Kuhndt
Beyond What Exists, Visioning Promising

Practices Brings Large Potential
Michael Kuhndt
Partnership with Private Sector Enhances

the Benefit
Survey on Sharing Economy business
What additional support is needed to further upscale the
impact of your initiative?
Marketing and communication of product/service
75%
New partnerships
69%
Further financial support
63%
Communication with consumers
49%
Education of consumers
44%
Communication with stakeholders and potential partners
44%
35%
Impact assessment of products /services
30%
Public policy (taxes, financing, regulatory, legislation, etc).

Other
No support required
% of respondants
Michael Kuhndt
0%
8%
6%
20%
40%
60%
80%
What if Sustainability Can Be

Experienced?
One Planet City
The One Planet City to experience, learn,

discuss
Meeting place, showroom, creative workshops
Together in cooperation with other

sustainability pioneers
What if...?
Questions & Focus:
What is a One Planet City?

Which practices are behind a One Planet
Lifestyle?
What are the necessary infrastructure and
actions?
How can consumers contribute?
Michael Kuhndt
Sustainable City Lab Integrating Sharing

Options
Tailor sustainable development strategy for your city
Tangible Foresight with Bernd
Identifying lifestyle opportunities in your city
How will citizens lives be different and yet the
same?
What will have to have happened to enable
this change?
Joint minds
Imagine new possibilities together
Reframe stuck debates
Create a better understanding of problems
and solutions
Play out the consequences of innovative
actions

Michael Kuhndt
Opportunities of Enabling Sustainable City

with Sharing Economy
Policy Framework
One Planet Lifestyle
Cities
Investors
Transportation
Housing and working
Food
Goods
Production
ICT

Public-Private Partnership
Michael Kuhndt
Multi-stakeholder process management
Pathway of Enabling Sustainable City

with Sharing Economy
Assisted
implementa<on
Tailoring framework
Visioning
Mapping of
opportunity elds
Capacity building
Stakeholder Involvement
Managing advisory board

Evaluating economic,
social & ecological benefit
Manual on integrating shareable city strategy

Integration into city future goal
Defining milestones
Visioning One-Planet Lifestyle City
Creating joint understanding
Setting targets
Transportation
Hospitality
Housing
Energy Environment
Industry and Commercial development
Analyzing relevant
stakeholders
City administration
Policy maker
Civil society
Business
Academics
Assessing
Status quo
Existing initiatives
Existing legislation
Existing idle capacity

Existing Infrastructure
Michael Kuhndt
Risk Mitigation to Value Creation in

Sustainable City Development
Focus
Systems &
lifestyles
Reduce waste
Target
Sustainable
Creating services to shape
Society
and support sustainable
systems and lifestyles
Sustainable
Consumption
Improve process
and infrastructure
to reduce emission
from production
and living
Value crea1on
Sustainable
Technology
Sustainable
Components
Sustainable
Treatment
End-of-pipe
Treat waste treatment to clean
Sustainable
the environment
Operation
Michael Kuhndt
Risk mitigation
Catalyse Sustainable Lifestyles for Living

Good Tomorrow and Today
SPHERE OF
CONTROL
INFRASTRUCTURE
& POLICY
SPHERE OF
INFLUENCE
CITIZENS
LIVELIHOODS
SPHERE OF
CONCERN
SUSTAINABLE
LIVING
Securing Future
Sustainable Living
Michael Kuhndt
Thank you for your

attention!
Michael.kuhndt@scp-centre.org

Collaborating Centre on Sustainable
Consumption and Production
www.scp-centre.org

City For One Planet Lifestyle: Value-Oriented Development and Investment

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CITY FOR ONE PLANET

CSCP: Mainstreaming Sustainability

Challenges of Over-Used and Scarce

Consumption and Lifestyles Vary

Image Source: UNEP, unep.fr/gssl/

Consumer in Developed Country

Bernd (34), Self-employed

Wife (Age 33); 2 children (Age 4 and 1)

One car (in addition to the one from his wife) as

Vision of Sustainable Living 2050

Sustainable Footprint (7~10t/a)

Current Footprint (56t/a)

Individual Lifestyle Is Embedded in the

Transformation from livable city

with reduced emission and resource

Identify Hotspots of Lifestyles

Current Footprint (56t/a)

What if current challenges were overcome?

3.0t/a ,mostly vegetarian

0.5t/a, efficient, different and sufficient

1.3t/a, 20 m2/person, zero net energy

Mobility & Tourism:

2.0t/a, 10 000 km/a, no car

Health & well-being:

0.9t/a, Improved health, well-being, happiness

0.3t/a, 1000 kWh via wind and solar

What Is Needed to Make the Transformation ?

One Planet Lifestyle

Housing and working

Emerging Innovative Sustainable Option

Cities Integrate Sharing Economy

Role of the city

Cities Integrate Sharing Economy

Role of the city

Cities Integrate Sharing Economy

Role of the city

Cities Integrate Sharing Economy

Role of the city

Seoul shares municipal buildings with the

Connected and Sustainable Work

Park Fab Lab in Kenya funded by the

Finance or co-develop co-housing

Beyond What Exists, Visioning Promising

Partnership with Private Sector Enhances

Further financial support

Communication with consumers

Communication with stakeholders and potential partners

Impact assessment of products /services

Public policy (taxes, financing, regulatory, legislation, etc).

What if Sustainability Can Be

The One Planet City to experience, learn,

Meeting place, showroom, creative workshops

Together in cooperation with other

Questions & Focus:

What is a One Planet City?

Sustainable City Lab Integrating Sharing

Opportunities of Enabling Sustainable City

Multi-stakeholder process management

Pathway of Enabling Sustainable City

Managing advisory board

Manual on integrating shareable city strategy

Existing idle capacity

Risk Mitigation to Value Creation in