Académique Documents
Professionnel Documents
Culture Documents
PartyGaming Confidential
PartyGaming Confidential
PartyGaming Confidential
1) Multilingual as an offering is more than a client, spanning from customer interface (website) to customer support services (ML Customer
Service). Multilingual aspect of business has been able to increase the market landscape by targeting non english speaking audience in
respective markets. The growth in Multilingual markets like Germany and Russia started with Multilingual Web interface launched during
2nd Quarter of 2006. The increase in absolute market size by ML offerings including Client has increased the relative conversions and Real
Money customers.
2) Conversion % from ML markets (Germany and Russia) are linear indicates that increase in market size has equally increase the real money
numbers ( post ML launch)
3) More than 55% of total RMPs from Germany and Russia have signed up after ML launches from the month of november ( it includes the
aggressive marketing in these regions)
Multilingual Clients' impact on Player Value
Player value as a variable is a measure for player quality coming from a geography, market, affiliate, product, game etc. The player value
on ML clients is lesser than player value on English Clients. The lesser player value on ML Clients is due to the following reasons.
1) ML Clients has relatively high % of new players playing, 75% players on ML Clients have signed up in last 60 days as compared to only
30% on English Client, hence yield per player on ML clients is lower, as yield per player is strongly correlated with player maturity on
system. The difference in yield is more due to higher yields for older players as compared to new players
2) Players on ML Client play more on Lower limit tables as compared to English Clients ( more than 65% of players play on lower limit tables
as compared to 45% on English Clients).As new players play more on lower limit tables as compared to Older players.
3) The slow transition of players from English Client to ML Client is also responsible for lower yield levels on ML Clients. As game play does
not seem to be affected by the language of the product.
Multilingual impact on Player switching from English to Native Language
1) The low transition of players from english to ML clients shows that ML client are not close substitute of English Client. Still higher % of
players who have signed up more than 6 months from now are playing in English Client.
2) The % distribution of gross revenue of ML and English ( 75% English and 5% ML) suggest that Older players are not switching rapidly as
expected from English to their native languages.
3) ML client in a way has not cannabalize the English clients rather than acting as a product to play for low limit and new players.
PartyGaming Confidential
PartyGaming Confidential
Observations on the ML KPIs
German
1)
In the German speaking region, gross revenue from the English client has gone up marginally and from the German clients it has gone
up by 12.36%. Overall revenue from the German client has gone up marginally by 2.23%.
2)
For English client, APD share in the German speaking region has gone down by 7.84% and for the German client in the same region, it
has gone up marginally by 1.1%.
3)
The conversion ratio for English client is 9% and that for the German client is 11%.
4)
The deposits from the Enlish client have shown a marginal downward trend, whereas the deposits from the German client have
increased by 8.38% in the German speaking region. Overall deposits from the German client have gone up by around 8.38%.
French
1)
The Gross revenue for the English as well as the French client in the French speaking region have shown a downward trend. While the
revenue from the English client in the region has gone down by 11.26%, that from the French client has gone down by 13.05%.The
gross revenue for the french client overall has remained nearly the same as previous month to date.
2)
The APDs in the system for the French client overall have increased by around 2.93%. For the English client in the French speaking
region, they have decreased by 6.26% and for the French client in the same region, they have gone down by 11.38% compared to the
previous month to date APDs.
3)
There is a decrease of 20.21% in the deposits from the French client within the French speaking regions whereas for the English client
within the same region, deposits have remained nearly constant as the previous month to date. Overall deposits from the French client
have gone up compared to last month to date by 3.92%.
Portuguese
1)
In the Portuguese speaking region, gross revenue for the Portuguese client has gone down marginally by 4% while for the English client
it has increased by 18.17%. Overall Gross Revenue from the Portuguese client has gone down marginally by 4%.
2)
APDs for English client in the Portuguese speaking region have decreased marginally whereas for the Portugese client within the same
region, it has gone up by 5.69% compared to last month to date. Overall APDs have gone up by 5.88%.
3)
Conversions: The conversion percentage for English client is 19% and 4% for local client.
PartyGaming Confidential
PartyGaming Confidential
4)
The deposits for the English client within the Potuguese speaking region have gone down marginally by around 1% whereas for the
Portugese client in the same region, deposits have gone up by 29.9%. Overall deposits have gone up by 27.51% for the Portuguese
client.
Russian
1)
Gross Revenue for the English client in the Russian speaking region has decreased by 11% whereas for the Russian client in the same
region, it has gone up by 6.71%. Overall Gross revenue for the Russian market has increased by 9.31%.
2)
There in an overall increase in the deposits by 8%, with the deposits from the English client in the Russian speaking region going up by
13.65% and for the Russian client in the same region, going up by 10.37%.
3)
The APDs for English client in the Russian speaking region have gone down by 6.81% but for the Russian client within the same region
it has gone up by 8.35%. Overall APDs in the system for the Russian client have gone up by 8.13%.
Spanish
1)
Gross Revenue for the Spanish client has gone up overall by 63.26%. For the English client in the Spanish speaking region, it has gone
down by 8.52% and from the Spanish client in the same region, it has gone up by approximately 34.6% compared to last month to date.
2)
The deposits for English client in the Spanish speaking region have gone down by 2.14% and for Spanish client in the same region it
has gone up by around 14.23%. Overall deposits have gone up by 21.57%.
3)
Conversions: For the English client the conversion ratio is 12% and for the local client it is 6%.
* All comparisons are made with the last month to date figures.
PartyGaming Confidential
PartyGaming Confidential
Language Wise Performance Indicators
French
English
Key Figures
Indicator
German
Current Week
-5% to +5%
% of Total
Increase
Weekly Trend (12 wks.)
Current
Current Month to
date
this data is as of
25-Nov-07
% (compared to last month
to date)
Gross Revenue
$8,110,115
88.67%
$28,081,498
99.39%99.39%
Deposits
$17,166,977
86.54%
$59,337,176
101.15%
Redeems
$11,220,763
90.35%
$40,745,114
100.76%
384731
78.71%
1325365
$1,529,903
87.59%
$4,361,743
97.9%
Registrations
68714
74.44%
234709
96.8%
Cashier Registrations
18446
71.10%
67127
95.9%
RMPs
7209
73.92%
26766
93.54%
Gross Revenue
$79,347
0.87%
$260,135
99.31%
Deposits
$299,395
1.51%
$1,060,101
103.92%
Redeems
$157,850
1.27%
$419,444
117.33%
7904
1.62%
27908
103%
$16,118
0.92%
$53,835
101.6%
Registrations
2637
2.86%
10152
109.9%
Cashier Registrations
433
1.67%
1722
105.9%
RMPs
149
1.53%
601
103.09%
$785,988
8.59%
$2,731,348
102.23%
Deposits
$1,906,808
9.61%
$6,820,576
108.38%
Redeems
$819,718
6.60%
$3,167,430
124.96%
79718
16.31%
282322
101%
$134,329
7.69%
$453,579
Registrations
12643
13.70%
45805
Cashier Registrations
3625
13.97%
13618
RMPs
1335
13.69%
4937
Gross Revenue
$18,467
0.20%
$74,049
Deposits
$66,133
0.33%
$208,567
127.51%
Redeems
$17,068
0.14%
$117,030
189.90%
3860
0.79%
13306
$6,419
0.37%
$21,129
124.2%
Registrations
2303
2.49%
8551
122.0%
Cashier Registrations
689
2.66%
2532
120.1%
RMPs
128
1.31%
338
111.18%
Bonus
Bonus
Gross Revenue
Portuguese
Decrease
Bonus
Bonus
98%
82.8%
92.8%
89.2%
103.65%
95.96%
106%
Total
Spanish
Russian
PartyGaming Confidential
Gross Revenue
$98,586
1.08%
$353,003
109.31%
Deposits
$316,357
1.59%
$1,066,407
108.04%
Redeems
$187,067
1.51%
$659,750
106%
9867
2.02%
33546
108%
$56,384
3.23%
$164,123
Registrations
3396
3.68%
11410
104%
Cashier Registrations
2145
8.27%
6736
111%
RMPs
810
8.31%
2496
121%
Gross Revenue
$53,554
0.59%
$182,075
163%
Deposits
$81,296
0.41%
$299,521
122%
Redeems
$16,107
0.13%
$68,172
2685
0.55%
9744
$3,510
0.20%
$14,952
Registrations
2614
2.83%
10030
Cashier Registrations
606
2.34%
2254
103%
RMPs
121
1.24%
424
119%
Gross Revenue
$9,146,058
100.00%
$31,682,108
Deposits
$19,836,966
100.00%
$68,792,348
102%
Redeems
$12,418,573
100.00%
$45,176,940
102%
488765
100.00%
1692191
$1,746,663
100.00%
$5,069,361
96%
Registrations
92307
100.00%
320657
97%
Cashier Registrations
25944
100.00%
93989
97%
RMPs
9752
100.00%
35562
97%
Bonus
Bonus
Bonus
100%
86%
110%
78%
90%
100%
99%
PartyGaming Confidential
25-Nov-07
Current Month
to date
Decrease
Monthly Trend from Day
of Launch
-5% to +5%
Key Figures
Gross Revenue
$1,614,769
67.44%
$5,195,518
Gross Revenue
Deposits
$1,703,744
47.54%
$5,766,830
Redeems
$1,386,396
62.92%
$5,479,581
52688
40.01%
184808
$194,505
59.36%
$612,717
Registrations
9351
43.12%
27404
Cashier Registrations
1023
23.01%
3189
RMPs
651
33.25%
Cashier Registrations
to RMP
Increase
Current Week
Current
% of Total
$779,579
32.56%
$2,708,301
Deposits
$1,880,416
52.46%
$6,721,780
Redeems
$816,970
37.08%
$3,151,126
79006
59.99%
279658
$133,154
40.64%
$450,261
Registrations
12333
56.88%
44654
Cashier Registrations
3422
76.99%
13013
2468
RMPs
1307
66.75%
4869
64%
77%
Cashier Registrations
to RMP
38%
37%
Registration to
Cashier Registration
11%
12%
Registration to
Cashier Registration
28%
29%
Conversion
7%
9%
Conversion
11%
11%
30.65
28.11
Revenue Per
Player Daily
9.87
9.68
26.96
24.80
Yield per
Player Daily
8.18
8.07
Bonus
Bonus
German
English
this data is as of
IIIIIIIIIIIIIIIIIIIIII88.64%
IIIIII8.63%
I0.83%
II1.12%
I0.58%
0.24%
Bonus $ (%)
IIIIIIIIIIIIIIIIIIIII86.05%
IIIIII8.95%
II1.07%
IIIIII3.24%
0.3%
0.42%
Registrations
Cashier Registrations
Share in (%)
IIIIIIIIIIIIIIIIII73.2%
IIIIIIIIII14.29%
IIIIII3.17%
IIIIIII3.56%
IIIIII3.13%
II2.67%
Share in (%)
IIIIIIIIIIIIIIIII71.43%
IIIIIIIIII14.49%
III1.84%
IIIIIIIIIIIIII7.17%
IIII2.4%
IIIII2.7%
IIIIIIIIIIIIIIIIII75.27%
IIIIIIIIII13.89%
III1.7%
IIIIIIIIIIIIII7.02%
II1.2%
I0.96%
Gross Revenue system is the aggregate revenue generated on all Partygaming brands and games reported
on Game Language code.
Deposits is the total EZE IN reported on Transaction Language code
The Green and Red signals indicate the postive and negative change respectively in the comparitve figures of month to date of Key
Performance Indicators. Blue indicates normal variance defined as -5 to +5% for every KPI.
The Orange bar in weekly trend graphs represents the current week picture with respect to black bars.
The Line Graphs are simple representation of KPI movements over last 30 days ( positive/negative slope and fluctuations represents
the data movement)
The Bar Graphs represents the weekly trend of KPIs for last 12 weeks.
Active Player Days APDs system is the unique APDs across all Partygaming brands and games reported on Reporting Day
(System)
Language Code
Bonus (System) Bonus is the total bonus distributed across all partygaming brands and games reported on Current
Language Code
Registrations
The total number of Play money registrations across all Partygaming brands reported on Registration
Language Code
Cashier RegistrationsThe total number of Cashier registrations across all Partygaming brands reported on Registration
Language Code
Real Money Players The total number of sign ups across all Partygaming brands reported on Conversion Language Code
PartyGaming Confidential
25-Nov-07
Current Month
to date
Decrease
Monthly Trend from Day
of Launch
-5% to +5%
Key Figures
Increase
Current Week
Current
% of Total
Gross Revenue
$77,326
75.59%
$263,824
Gross Revenue
$24,975
24.41%
$82,958
Deposits
$242,206
81.50%
$874,553
Deposits
$54,977
18.50%
$187,334
Redeems
$106,006
67.29%
$549,374
Redeems
$51,525
32.71%
$118,304
3609
76.19%
13614
1128
23.81%
4212
$3,955
72.21%
$20,663
$1,522
27.79%
$4,360
Registrations
447
25.30%
1503
1320
74.70%
4894
Cashier Registrations
21
63.64%
71
Cashier Registrations
12
36.36%
50
RMPs
RMPs
Cashier Registrations
to RMP
0%
6%
Cashier Registrations
to RMP
0%
0%
Registration to
Cashier Registration
5%
5%
Registration to
Cashier Registration
1%
1%
Conversion
0%
0%
Conversion
0%
0%
Revenue Per
Player Daily
21.43
19.38
Revenue Per
Player Daily
22.14
19.70
Yield per
Player Daily
20.33
17.86
Yield per
Player Daily
20.79
18.66
Bonus
Bonus
Registrations
French
English
this data is as of
IIIIIIIIIIIIIIIIIIIIII88.64%
IIIIII8.63%
I0.83%
II1.12%
I0.58%
0.24%
Bonus $ (%)
IIIIIIIIIIIIIIIIIIIII86.05%
IIIIII8.95%
II1.07%
IIIIII3.24%
0.3%
0.42%
Registrations
Cashier Registrations
Share in (%)
IIIIIIIIIIIIIIIIII73.2%
IIIIIIIIII14.29%
IIIIII3.17%
IIIIIII3.56%
IIIIII3.13%
II2.67%
Share in (%)
IIIIIIIIIIIIIIIII71.43%
IIIIIIIIII14.49%
III1.84%
IIIIIIIIIIIIII7.17%
IIII2.4%
IIIII2.7%
IIIIIIIIIIIIIIIIII75.27%
IIIIIIIIII13.89%
III1.7%
IIIIIIIIIIIIII7.02%
II1.2%
I0.96%
Gross Revenue system is the aggregate revenue generated on all Partygaming brands and games reported
on Game Language code.
Deposits is the total EZE IN reported on Transaction Language code
The Green and Red signals indicate the postive and negative change respectively in the comparitve figures of month to date of Key
Performance Indicators. Blue indicates normal variance defined as -5 to +5% for every KPI.
The Orange bar in weekly trend graphs represents the current week picture with respect to black bars.
The Line Graphs are simple representation of KPI movements over last 30 days ( positive/negative slope and fluctuations represents
the data movement)
The Bar Graphs represents the weekly trend of KPIs for last 12 weeks.
Active Player Days APDs system is the unique APDs across all Partygaming brands and games reported on Reporting Day
(System)
Language Code
Bonus (System) Bonus is the total bonus distributed across all partygaming brands and games reported on Current
Language Code
Registrations
The total number of Play money registrations across all Partygaming brands reported on Registration
Language Code
Cashier RegistrationsThe total number of Cashier registrations across all Partygaming brands reported on Registration
Language Code
Real Money Players The total number of sign ups across all Partygaming brands reported on Conversion Language Code
PartyGaming Confidential
25-Nov-07
Current Month
to date
Decrease
Monthly Trend from Day
of Launch
-5% to +5%
Key Figures
Increase
Current Week
Current
% of Total
Gross Revenue
$413,155
81.61%
$1,250,973
Gross Revenue
$93,082
18.39%
$330,959
Deposits
$385,720
55.90%
$1,106,367
Deposits
$304,347
44.10%
$1,029,299
Redeems
$383,906
67.75%
$1,194,385
Redeems
$182,738
32.25%
$639,464
9361
49.76%
33712
9451
50.24%
32018
$61,449
52.88%
$185,186
$54,749
47.12%
$158,228
Registrations
835
21.23%
3439
Registrations
3099
78.77%
10226
Cashier Registrations
598
23.38%
2492
Cashier Registrations
1960
76.62%
6065
RMPs
606
44.66%
2410
RMPs
751
55.34%
2267
Bonus
Bonus
Russian
English
this data is as of
Cashier Registrations
to RMP
101%
97%
Cashier Registrations
to RMP
38%
37%
Registration to
Cashier Registration
72%
72%
Registration to
Cashier Registration
63%
59%
Conversion
73%
70%
Conversion
24%
22%
Revenue Per
Player Daily
44.14
37.11
Revenue Per
Player Daily
9.85
10.34
Yield per
Player Daily
37.57
31.61
Yield per
Player Daily
4.06
5.39
IIIIIIIIIIIIIIIIIIIIII88.64%
IIIIII8.63%
I0.83%
II1.12%
I0.58%
0.24%
Bonus $ (%)
IIIIIIIIIIIIIIIIIIIII86.05%
IIIIII8.95%
II1.07%
IIIIII3.24%
0.3%
0.42%
Registrations
Cashier Registrations
Share in (%)
IIIIIIIIIIIIIIIIII73.2%
IIIIIIIIII14.29%
IIIIII3.17%
IIIIIII3.56%
IIIIII3.13%
II2.67%
Share in (%)
IIIIIIIIIIIIIIIII71.43%
IIIIIIIIII14.49%
III1.84%
IIIIIIIIIIIIII7.17%
IIII2.4%
IIIII2.7%
IIIIIIIIIIIIIIIIII75.27%
IIIIIIIIII13.89%
III1.7%
IIIIIIIIIIIIII7.02%
II1.2%
I0.96%
Gross Revenue system is the aggregate revenue generated on all Partygaming brands and games reported
on Game Language code.
Deposits is the total EZE IN reported on Transaction Language code
The Green and Red signals indicate the postive and negative change respectively in the comparitve figures of month to date of Key
Performance Indicators. Blue indicates normal variance defined as -5 to +5% for every KPI.
The Orange bar in weekly trend graphs represents the current week picture with respect to black bars.
The Line Graphs are simple representation of KPI movements over last 30 days ( positive/negative slope and fluctuations represents
the data movement)
The Bar Graphs represents the weekly trend of KPIs for last 12 weeks.
Active Player Days APDs system is the unique APDs across all Partygaming brands and games reported on Reporting Day
(System)
Language Code
Bonus (System) Bonus is the total bonus distributed across all partygaming brands and games reported on Current
Language Code
Registrations
The total number of Play money registrations across all Partygaming brands reported on Registration
Language Code
Cashier RegistrationsThe total number of Cashier registrations across all Partygaming brands reported on Registration
Language Code
Real Money Players The total number of sign ups across all Partygaming brands reported on Conversion Language Code
PartyGaming Confidential
25-Nov-07
Current Month
to date
Decrease
Monthly Trend from Day
of Launch
-5% to +5%
Key Figures
Increase
Current Week
Current
% of Total
Gross Revenue
$39,526
63.81%
$142,982
Gross Revenue
$22,413
36.19%
$76,618
Deposits
$93,235
73.92%
$351,551
Deposits
$32,901
26.08%
$119,676
Redeems
$43,616
84.70%
$192,069
Redeems
$7,878
15.30%
$34,844
1686
56.44%
6085
1301
43.56%
4823
$5,187
77.12%
$22,231
$1,539
22.88%
$7,163
Registrations
526
36.48%
1701
Registrations
916
63.52%
3320
Cashier Registrations
140
38.04%
431
Cashier Registrations
228
61.96%
797
RMPs
51
50.50%
206
RMPs
50
49.50%
196
Bonus
Bonus
Spanish
English
this data is as of
Cashier Registrations
to RMP
36%
48%
Cashier Registrations
to RMP
22%
25%
Registration to
Cashier Registration
27%
25%
Registration to
Cashier Registration
25%
24%
Conversion
10%
12%
Conversion
5%
6%
Revenue Per
Player Daily
23.44
23.50
Revenue Per
Player Daily
17.23
15.89
Yield per
Player Daily
20.37
19.84
Yield per
Player Daily
16.04
14.40
IIIIIIIIIIIIIIIIIIIIII88.64%
IIIIII8.63%
I0.83%
II1.12%
I0.58%
0.24%
Bonus $ (%)
IIIIIIIIIIIIIIIIIIIII86.05%
IIIIII8.95%
II1.07%
IIIIII3.24%
0.3%
0.42%
Registrations
Cashier Registrations
Share in (%)
IIIIIIIIIIIIIIIIII73.2%
IIIIIIIIII14.29%
IIIIII3.17%
IIIIIII3.56%
IIIIII3.13%
II2.67%
Share in (%)
IIIIIIIIIIIIIIIII71.43%
IIIIIIIIII14.49%
III1.84%
IIIIIIIIIIIIII7.17%
IIII2.4%
IIIII2.7%
IIIIIIIIIIIIIIIIII75.27%
IIIIIIIIII13.89%
III1.7%
IIIIIIIIIIIIII7.02%
II1.2%
I0.96%
Gross Revenue system is the aggregate revenue generated on all Partygaming brands and games reported
on Game Language code.
Deposits is the total EZE IN reported on Transaction Language code
The Green and Red signals indicate the postive and negative change respectively in the comparitve figures of month to date of Key
Performance Indicators. Blue indicates normal variance defined as -5 to +5% for every KPI.
The Orange bar in weekly trend graphs represents the current week picture with respect to black bars.
The Line Graphs are simple representation of KPI movements over last 30 days ( positive/negative slope and fluctuations represents
the data movement)
The Bar Graphs represents the weekly trend of KPIs for last 12 weeks.
Active Player Days APDs system is the unique APDs across all Partygaming brands and games reported on Reporting Day
(System)
Language Code
Bonus (System) Bonus is the total bonus distributed across all partygaming brands and games reported on Current
Language Code
Registrations
The total number of Play money registrations across all Partygaming brands reported on Registration
Language Code
Cashier RegistrationsThe total number of Cashier registrations across all Partygaming brands reported on Registration
Language Code
Real Money Players The total number of sign ups across all Partygaming brands reported on Conversion Language Code
PartyGaming Confidential
25-Nov-07
Current Month
to date
Decrease
Monthly Trend from Day of
Launch
-5% to +5%
Key Figures
Increase
Current Week
Current
% of Total
Gross Revenue
$108,541
85.52%
$405,564
Gross Revenue
$18,371
14.48%
$73,421
Deposits
$132,994
66.95%
$401,607
Deposits
$65,667
33.05%
$206,552
Redeems
$81,129
82.70%
$272,972
Redeems
$16,969
17.30%
$116,299
5453
58.82%
19879
3818
41.18%
13161
$8,655
57.69%
$30,276
$6,348
42.31%
$20,349
Registrations
1430
38.74%
5343
Registrations
2261
61.26%
8427
Cashier Registrations
337
33.30%
1419
Cashier Registrations
675
66.70%
2490
RMPs
200
60.98%
1026
39.02%
333
Bonus
Bonus
Portuguese
English
this data is as of
RMPs
128
72%
Cashier Registrations
to RMP
19%
13%
24%
27%
Registration to
Cashier Registration
30%
30%
Conversion
14%
19%
Conversion
6%
4%
Revenue Per
Player Daily
19.90
20.40
Revenue Per
Player Daily
4.81
5.58
18.88
Yield per
Player Daily
3.15
4.03
Cashier Registrations
to RMP
59%
Registration to
Cashier Registration
Yield per
Player Daily
18.32
IIIIIIIIIIIIIIIIIIIIII88.64%
IIIIII8.63%
I0.83%
II1.12%
I0.58%
0.24%
Bonus $ (%)
IIIIIIIIIIIIIIIIIIIII86.05%
IIIIII8.95%
II1.07%
IIIIII3.24%
0.3%
0.42%
Registrations
Cashier Registrations
Share in (%)
IIIIIIIIIIIIIIIIII73.2%
IIIIIIIIII14.29%
IIIIII3.17%
IIIIIII3.56%
IIIIII3.13%
II2.67%
Share in (%)
IIIIIIIIIIIIIIIII71.43%
IIIIIIIIII14.49%
III1.84%
IIIIIIIIIIIIII7.17%
IIII2.4%
IIIII2.7%
IIIIIIIIIIIIIIIIII75.27%
IIIIIIIIII13.89%
III1.7%
IIIIIIIIIIIIII7.02%
II1.2%
I0.96%
Gross Revenue system is the aggregate revenue generated on all Partygaming brands and games reported
on Game Language code.
Deposits is the total EZE IN reported on Transaction Language code
The Green and Red signals indicate the postive and negative change respectively in the comparitve figures of month to date of Key
Performance Indicators. Blue indicates normal variance defined as -5 to +5% for every KPI.
The Orange bar in weekly trend graphs represents the current week picture with respect to black bars.
The Line Graphs are simple representation of KPI movements over last 30 days ( positive/negative slope and fluctuations represents
the data movement)
The Bar Graphs represents the weekly trend of KPIs for last 12 weeks.
Active Player Days APDs system is the unique APDs across all Partygaming brands and games reported on Reporting Day
(System)
Language Code
Bonus (System) Bonus is the total bonus distributed across all partygaming brands and games reported on Current
Language Code
Registrations
The total number of Play money registrations across all Partygaming brands reported on Registration
Language Code
Cashier Registrations The total number of Cashier registrations across all Partygaming brands reported on Registration
Language Code
Real Money Players The total number of sign ups across all Partygaming brands reported on Conversion Language Code