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SAP's On-Demand Platform Strategy

Alok Goyal, SAP India


July 15, 2011

Market Needs
What we hear from customers and prospects
People
Insight, mobility, collaboration, personalization

POA

EPM

BI 2.0

Large Enterprises
Continuous innovation at the core without disruption
New ways to streamline and improve processes in
lines of business
Improve decision making
Improve TCO and time-to-value
Need to support business networks
Small & Midsize Enterprises
Establish business core without CAPEX
Enable growth, globalization and efficiency
Flexibility to start small and expand

2011 SAP AG. All rights reserved.

Market Needs: No Compromise


On premise, on demand and cloud co-existence

Hybrid business solutions and networks


are becoming the norm
Companies will choose services
for different purposes
from both public and private clouds
integrated with on-premise solutions
Openness and ecosystem strength will be
key success factors for providers
Orchestration of hybrid solution landscapes
will become key

2011 SAP AG. All rights reserved.

SAPs Product Strategy


Reflects these customer requirements

Deployment choice and flexibility


ORCHESTRATION

ON DEVICE

ON DEMAND

ON PREMISE

Portfolio of on-premise and on-demand


solutions
Capabilities to leverage commercial cloud
infrastructures for on premise solutions
SAP and partner solutions fit together and
support hybrid deployment scenarios
Built to be consumed with mobile devices

TECHNOLOGY

2011 SAP AG. All rights reserved.

Built on proven SAP NetWeaver technology

Comprehensive On Demand Portfolio


Seamlessly integrated for a hybrid world
Companies

Departments

People

SAP Business
ByDesign

Sales
OnDemand

Travel
OnDemand

BI
On Demand

SAP Business
ByDesign for
Subsidiaries

Career
OnDemand

Sourcing
OnDemand

SAP StreamWork

ByD based
Partner
Solutions

Carbon Impact

2011 SAP AG. All rights reserved.

SAPs Commercial Platform


A new way to sell and buy applications and services

2011 SAP AG. All rights reserved.

SAPs On Demand Platform


A technology foundation for the future

Core

and

Edge

Open

and

Secure

Private

and

Public

Functional

2011 SAP AG. All rights reserved.

Lightweight

Collaborative

Analytical

Delivering A Platform-as-a-Service
Unified technology stack vision
Partner Add-ons
| Sales
OnDemand

Solutions

SaaS

Customer Add-ons
SAP Applications
User Interface

Solution Content

| Carbon
Impact

Analytical

Metadata / Configuration

Model / Services
Core
Platform

PaaS

Edge

Tools
LCM

Next Generation Technology Platform


In-Memory Computing Engine

Infrastructure

IaaS

Infrastructure & Operations

Efficiency
2011 SAP AG. All rights reserved.

Innovation

Private Cloud

Public Cloud

Openness
8

SAP Platform Technology


Enabling Core and Edge Applications

CORE

Characteristics

Examples

2011 SAP AG. All rights reserved.

EDGE

Business processes
Transactional
Data centric

Light-weight, utility apps


Purpose-specific
Collaborative, networked

Line of business on
demand apps (sales,
logistics, supply chain)
Industry-specific
processes-driven apps

Carbon Impact
Collaborative promotions
Budget review & approval
HR hiring approval app

SAP Business ByDesign


Current platform Evolving to next generation core
Mash up

Office

RIA Client
(Silverlight)

Mobile / Device

Web Service

Service Layer

Infrastructure (Lean PI)

Integration

Development Tools and Partner SDK

Extensibility Layer
Application Platform

(Business Logic / Depl. Units)

Analytics

Search

In Memory
(TREX)

Business Configuration

Multi-tenancy

Single Stack ABAP Server OD / TCO optimized

Operations: Infrastructure and Life Cycle Management

2011 SAP AG. All rights reserved.

Built-in Service and Support (ITSAM)

Unified Repository (UI / SOA / Analytics)

Platform extensible at all


layers non-modifying and
multi-tenant aware
Unified Repository and
Layering Concept
Integrated SDK for all content
types in MS Visual Studio
Scales linearly low TCO
Support for multiple
platform consumers
On-demand Operations
10

Next Generation Edge Platform


For the next generation applications
SAP

BIOD

SAP

SAP Carbon

StreamWork
SAP Apps

Impact

Partner Apps

Customer
Extensions

SAP Applications

Natively multi-tenant

Development Capabilities
Model Driven, IDE, Scripting, Tools

Standards based interoperability

Functional Capabilities
Analytical

Collaboration

Built-in security
Platform Services
Lifecycle

Security

Data Services

Common application and service


life cycle

Next Generation Application Server

Lower TCD, faster learning


SAP In-memory Computing Engine

Hosting infrastructure agnostic


SAP Cloud, Public Cloud (e.g. Amazon EC2),
Private Cloud, Virtual Appliances

2011 SAP AG. All rights reserved.

11

SAPs On Demand Platform Strategy


Summary
SAP delivers a comprehensive application development
Platform-as-a-Service
Developers can build new, core on-demand transactional
applications as well as lightweight application extensions to
existing on premise and on demand applications
The SAP OnDemand Platform (PaaS) will support multiple
cloud infrastructure options(SAP, Private Cloud, and Public
Cloud) that best fits the type of applications
The core and extension platform capabilities are built upon
SAP NetWeaver

2011 SAP AG. All rights reserved.

12

Thank You!

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