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specific performance
stare daisies
private markets
rule of law
2.
Which of the following is the path through
which contractionary monetary policy works?
the process of systematically collecting and analyzing information
in order to define a marketing problem
4.
_____ is the process of converting meaning into messages composed of
words and nonverbal signals.
Translating
Decoding
Encoding
Filtering
5.
Sam, a marketing manager, often makes ethical decisions based on
what others feel about those decisions. He often considers opinions from
other managers and employees. Which of the following ethical systems do
Sams decisions follow?
6.
Consequentialism
Utilitarianism
Relativism
Egoism
7.
Which of the following is typically included in the drafting stage of
writing an effective business message?
Double-checking everything
8.
If a population is known to be normally distributed, what can be said
of the sample distribution of the sample mean drawn from this population?
For a sample size n < 30, the sampling distribution of the sample
mean is normally distributed.
For a sample size n > 30, the sampling distribution of the sample
mean is normally distributed.
For any sample size n, the sampling distribution of the sample mean
is normally distributed.
For a sample size n < 50, the sampling distribution of the sample
mean is normally distributed.
9.
the production of products or services that will generate the highest
return on investment
10. Lori is using secondary research to develop a business report. How can
she write her report in a way that demonstrates originality in thought?
11. Annie, an employee who often attributes her team failures to bad luck,
attributes other teams failures to personal shortcomings. Which of the
following cognitive biases do Annies attributions exemplify?
Self-deception bias
Belief bias
In-group bias
Hindsight bias
Cyclical unemployment
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Natural unemployment
Structural unemployment
Frictional unemployment
Virtually identical, though one is much more difficult than the other
15. Federal law and business leaders alike favor ____________ as a means of
governing private business ethics.
Self-regulation by companies
It requires employers to give notice to employees that an
unscheduled drug test will be conducted for all employees.
17. Alex is playing his music at full volume in his dorm room. The other
people living on his floor found this to be a nuisance, but Alex doesnt care.
Alexs music playing is an example of:
positive externality
normative externality
negative externality
Pareto externality
social norms
management dynamics
management theory
organizational behavior
organizational dynamics
20. Regarding using personality testing as part of the hiring process, experts
have concluded that:
Allow those with limited English ability enough time to process
their thoughts into English.
24. Joyce finds that the members of the project team to which she has been
assignment in her management class are all athletes on the colleges football
and basketball teams. She immediately considers dropping the class because
she thinks her experience with that team will be negative. Joyce is likely
reacting to a__________.
semantic memory
negativity bias
stereotype
self-serving bias
25. According to the Classical growth model, an economy that increases its
saving will grow:
26. A 911 emergency response service needs operators who are bilingual in
English and Spanish. A few applicants of Spanish origin are rejected due to
poor English-speaking skills. They file a complaint on the grounds of
discrimination based on nationality. Their complaint is squashed. Here, the
defense of the federal government is on the grounds of:
Circumstantial evidence
Inculpatory evidence
Exclusionary rule
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28. Advertising, personal selling, sales promotion, public relations, and direct
marketing are marketing communications alternatives that make up a firms
__________.
promotional mix
communication source
marketing mix
media strategy
29. What is the main drawback to the Negotiation & Agreement strategy for
overcoming resistance to change?
ineffective
time-consuming
scattergram
stem-and-leaf diagram
frequency distribution
histogram
a concept that describes the stages a new product goes through from
product concept to commercialization
33. The study of similarities and differences among consumers in two or
more nations or societies is referred to as __________.
cross-cultural analysis
international sociographics
market synthesis
transnational anthropology
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Demand for labor will increase until the equilibrium wage rate is
$17.85.
35. In which of the following situations is a budget surplus most likely to
occur?
36. How many parameters are needed to fully describe any normal
distribution?
Intrastate activities affecting interstate commerce can be regulated
only by the state governments.
The states have the exclusive power to commerce that passes that
passes across their lines.
38. Fred takes Betty to dinner at a very expensive and exclusive restaurant.
The menu does not mention prices. The server takes their order, and both
Betty and Fred enjoyed the meal immensely. When the bill comes, Fred
refuses to pay because the menu had no prices and because he and the server
never engaged in language indicating an offer and acceptance. The server
said, Are you ready to order? and when Fred said Yes, the server merely
asked, What may I get you tonight?
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40. When two regression models applied on the same data set have the same
response variable but a different number of explanatory variables, the
model that would evidently provide the better fit is the one with
a__________.
Exceed the marginal cost of diamonds but equal to the average total
cost of diamonds.
Exceed both the marginal cost and the average total cost of
diamonds
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43. Jay stops at the shopping mall to purchase a new pair of jeans from the
Diesel store. He is the ultimate consumer in a pipeline from the producer
through intermediaries, including the clothing store. This pipeline is
actually a__________.
marketing tunnel
consumer market
marketing channel
distribution matrix
Mannerisms and age are two valid features that can be used to judge
a persons credibility.
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Well-educated individuals can be highly relied upon as guides to
ethical values.
Complying with the act saves time and money, but deteriorates
efficiency.
49. Suppose that college tuition is higher this year than last and that more
students are enrolled in college this year than last year. Based on this
information, we can best conclude that:
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despite the increase in price, quantity demanded rose due to some
other factors changing.
50. Frequent, abusive, threatening phone calls by creditors are most likely to
provoke the basis for a claim of _____________.
misrepresentation
malicious representation
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