Académique Documents
Professionnel Documents
Culture Documents
No one knows when or where cricket began but there is a body of evidence, much of it circumstantial, that strongly
suggests the game was devised during Saxon or Norman times by children living in the Weald, an area of dense
woodlands and clearings in south-east England that lies across Kent and Sussex. It is generally believed that cricket
survived as a children's game for many generations before it was increasingly taken up by adults around the
beginning of the 17th century. Possibly cricket was derived from bowls, assuming bowls is the older sport, by the
intervention of a batsman trying to stop the ball from reaching its target by hitting it away. Playing on sheep-grazed
land or in clearings, the original implements may have been a matted lump of sheeps wool (or even a stone or a
small lump of wood) as the ball; a stick or a crook or another farm tool as the bat; and a stool or a tree stump or a
gate (e.g., a wicket gate) as the wicket.
John Derrick was a pupil at The Royal Grammar School in Guildford when he and his friends played creckett circa 1550
Despite many prior suggested references, the first definite mention of the game is found in a 1598 court case
concerning an ownership dispute over a plot of common land in Guildford, Surrey. A 59-year old coroner, John
Derrick, testified that he and his school friends had played creckett on the site fifty years earlier when they attended
the Free School. Derrick's account proves beyond reasonable doubt that the game was being played in Surrey circa
1550.
The first reference to cricket being played as an adult sport was in 1611, when two men in Sussex were prosecuted
for playing cricket on Sunday instead of going to church. In the same year, a dictionary defined cricket as a boys'
game and this suggests that adult participation was a recent development.
The Commonwealth
After the Civil War ended in 1648, the new Puritan government clamped down on "unlawful assemblies", in
particular the more raucous sports such as football. Their laws also demanded a stricter observance of the Sabbath
than there had been previously. As the Sabbath was the only free time available to the lower classes, cricket's
popularity may have waned during the Commonwealth. Having said that it did flourish in public fee-paying schools
such as Winchester and St Paul's. There is no actual evidence that Oliver Cromwell's regime banned cricket
specifically and there are references to it during the interregnum that suggest it was acceptable to the authorities
provided that it did not cause any "breach of the Sabbath". It is believed that the nobility in general adopted cricket
at this time through involvement in village games.
18th-century cricket
1697 to 1725 English cricket seasons and Overview of English cricket 17261815
These men included the 2nd Duke of Richmond, Sir William Gage, Alan Brodrick and Edward Stead. For the first
time, the press mentions individual players like Thomas Waymark.
The first famous clubs were London and Dartford in the early 18th century. London played its matches on
the Artillery Ground, which still exists. Others followed, particularly Slindon in Sussex which was backed by the
Duke of Richmond and featured the star player Richard Newland. There were other prominent clubs at Maidenhead,
Hornchurch, Maidstone, Sevenoaks, Bromley, Addington, Hadlow and Chertsey.
But far and away the most famous of the early clubs was Hambledon in Hampshire. It started as a parish
organisation that first achieved prominence in 1756. The club itself was founded in the 1760s and was well
patronised to the extent that it was the focal point of the game for about thirty years until the formation of MCC and
the opening of Lord's Cricket Ground in 1787. Hambledon produced several outstanding players including the
master batsman John Small and the first great fast bowler Thomas Brett. Their most notable opponent was the
Chertsey and Surrey bowler Edward "Lumpy" Stevens, who is believed to have been the main proponent of the
flighted delivery.
It was in answer to the flighted, or pitched, delivery that the straight bat was introduced. The old "hockey stick" style
of bat was only really effective against the ball being trundled or skimmed along the ground.
19th-century cricket
Main article: Overview of English cricket from 1816 to 1863
The game also underwent a fundamental change of organisation with the formation for the first time of county clubs.
All the modern county clubs, starting with Sussex in 1839, were founded during the 19th century.
No sooner had the first county clubs established themselves than they faced what amounted to "player action"
as William Clarke created the travelling All-England Eleven In 1846. Though a commercial venture, this team did
much to popularize the game in districts which had never previously been visited by high-class cricketers. Other
similar teams were created and this vogue lasted for about thirty years. But the counties and MCC prevailed.
The growth of cricket in the mid and late 19th century was assisted by the development of the railway network. For
the first time, teams from a long distance apart could play one other without a prohibitively time-consuming journey.
Spectators could travel longer distances to matches, increasing the size of crowds.
In 1864, another bowling revolution resulted in the legalisation of overarm and in the same year Wisden Cricketers'
Almanack was first published.
The "Great Cricketer", W G Grace, made his first-class debut in 1865. His feats did much to increase the game's
popularity and he introduced technical innovations which revolutionised the game, particularly in batting.
In 1859, a team of leading English professionals set off to North America on the first-ever overseas tour and, in
1862, the first English team toured Australia.
Between May and October 1868, a team of Australian Aborigines toured England in what was the first Australian
cricket team to travel overseas.
In 1877, an England touring team in Australia played two matches against full Australian XIs that are now regarded
as the inaugural Test matches. The following year, the Australians toured England for the first time and were a
spectacular success. No Tests were played on that tour but more soon followed and, at The Oval in 1882, arguably
the most famous match of all time gave rise to The Ashes. South Africa became the third Test nation in 1889.
National championships
A major watershed occurred in 1890 when the official County Championship was constituted in England. This
organisational initiative has been repeated in other countries. Australia established the Sheffield Shield in 189293.
Other national competitions to be established were the Currie Cup in South Africa, the Plunkett Shield in New
Zealand and the Ranji Trophy in India.
The period from 1890 to the outbreak of the First World War has become an object of nostalgia, ostensibly because
the teams played cricket according to "the spirit of the game", but more realistically because it was a peacetime
period that was shattered by the First World War. The era has been called The Golden Age of cricket and it featured
numerous great names such as Grace, Wilfred Rhodes, C B Fry, K S Ranjitsinhji and Victor Trumper.
20th-century cricket
Growth of Test cricket
Sid Barnes, traps Lala Amarnath lbw in the first official Test between Australia and India at the MCG in 1948
When the Imperial Cricket Conference (as it was originally called) was founded in 1909, only England, Australia and
South Africa were members. India, West Indies andNew Zealand became Test nations before the Second World
War and Pakistan soon afterwards. The international game grew with several "affiliate nations" getting involved and,
in the closing years of the 20th century, three of those became Test nations also: Sri
Lanka, Zimbabwe and Bangladesh.
Test cricket remained the sport's highest level of standard throughout the 20th century but it had its problems,
notably in the infamous "Bodyline Series" of 193233 whenDouglas Jardine's England used so-called "leg theory" to
try and neutralise the run-scoring brilliance of Australia's Don Bradman.
world-class players. The schism lasted only until 1979 and the "rebel" players were allowed back into established
international cricket, though many found that their national teams had moved on without them. Long-term results of
World Series Cricket have included the introduction of significantly higher player salaries and innovations such as
coloured kit and night games.
Limited-overs cricket
In the 1960s, English county teams began playing a version of cricket with games of only one innings each and a
maximum number of overs per innings. Starting in 1963 as a knockout competition only, limited overs grew in
popularity and in 1969 a national league was created which consequently caused a reduction in the number of
matches in the County Championship.
Although many "traditional" cricket fans objected to the shorter form of the game, limited overs cricket did have the
advantage of delivering a result to spectators within a single day; it did improve cricket's appeal to younger or busier
people; and it did prove commercially successful.
The first limited overs international match took place at Melbourne Cricket Ground in 1971 as a time-filler after a
Test match had been abandoned because of heavy rain on the opening days. It was tried simply as an experiment
and to give the players some exercise, but turned out to be immensely popular. Limited overs internationals (LOIs or
ODIs, after one-day Internationals) have since grown to become a massively popular form of the game, especially
for busy people who want to be able to see a whole match. The International Cricket Council reacted to this
development by organising the first Cricket World Cupin England in 1975, with all the Test playing nations taking
part.
21st-century cricket
Cricket remains a major world sport in terms of participants, spectators and media interest.
The ICC has expanded its development programme with the goal of producing more national teams capable of
competing at Test level. Development efforts are focused on African and Asian nations; and on theUnited States. In
2004, the ICC Intercontinental Cup brought first-class cricket to 12 nations, mostly for the first time.
In June 2001, the ICC introduced a "Test Championship Table" and, in October 2002, a "One-day International
Championship Table". Australia has consistently topped both these tables in the 2000s.
Cricket's newest innovation is Twenty20, essentially an evening entertainment. It has so far enjoyed enormous
popularity and has attracted large attendances at matches as well as good TV audience ratings. The inaugural ICC
Twenty20 World Cup tournament was held in 2007 with a follow-up event in 2009. The formation of Twenty20
leagues in India the unofficial Indian Cricket League, which started in 2007, and the official Indian Premier
League, starting in 2008 raised much speculation in the cricketing press about their effect on the future of cricket
Ads
OMG! Its a modern day slave auction! Hardworking athletes, heroes of their nations, drawn into a hideous human
cattle market, suffering the supreme humiliation of having a price put on their talent. What is the world coming to?
Except, of course, these so-called slaves get paid a lot of money ($42 million for 78 players), willingly signed the
contracts (and in the case of Australia, leaned on their cricket board to allow them to sign on) and will now play
games that will generate a ton of cash for themselves and their owners. Um my heart weeps for them?
On the other hand what! Rich people getting richer? Were all getting taken for a ride, I tell you! Sport should be
free it belongs to all of us! It is an honor to play for the nation and for our enjoyment; why do they need to get paid
more than an allowance? After all, we dont give our children money to play, do we? Okay, fine well throw them a
birthday party once a year too. And maybe buy them a doll to play with. A fake one, that is, not Deepika Padukone.
And just look at the people whove bought the teams! Filthy capitalists and dancing movie stars with six-pack abs
and dimples! How dare they? Only the people of India should have been allowed to buy these teams! Whats that
you say? These people are Indians? Nonsense! Everybody knows a real Indian is poor, illiterate and lives in a
village without electricity and only dirt roads to walk on. Everybody else is a Western stooge out to destroy our
culture where money is simply not important.
But wait! Whats this? The ICC says theres no place in the schedule for the IPL to stage its games? Well! Talk about
racism! Theyre all jealous of Indian ingenuity is what they are! Down with the ICC! And just look where they all met
in Malaysia! Who meets in Malaysia? Underworld characters, thats who. Havent you seen Donand Gangster?
Kuala Lumpur is where they all go! Oh my God! Theyre going to kill us all!
But what if all this money thing goes to Dhonis (those greasy locks are now worth $1.5 million eat that Andrew
Symmonds!) head and we lose all our ODI matches? After all, weve lost matches before because our cricketers
were busy making too much money by advertising stuff the talking heads on TV said so! And they never lie! Admaking is practically devil-worshiping, after all. Everybody knows that!
On the other hand damn, Im tired of all this outrage. How long does this news cycle last anyway? Oh, it just goes
on till I drop dead of exhaustion? Lovely. You know what, Im going to conserve my energy. Ill need it when Lalit
Modi brings American style football to India and players start earning tens of millions to mow each other down for
the supreme honor of holding on to a ball that doesnt even look like a ball. Or when Russell Crowe brings his rugby
fixation to India so we can lose to the Australians at yet another sport.
Hey, by the way, are these the guys wholl have to wear those neon orange and hot pink outfits? Oh, please let it be
them!
The Ferozeshah Kotla ground displayed products like A1 pumps, Apollo dental
cream, Status shirts, Rajdoot paints, Labu cycles, T-T banians, Sahu tyres. These
commercial entity. As a result, the BCCI has paid more than 200 crore in taxes
over the last couple of years, but that number may not be even close to their actual
tax bill.
2. OK. So, given that they pay taxes and the Central government treats it like a
business, the BCCI isnt public, right?
Well, yes and no. Take a look, for instance, at the people who run the BCCI. Its
working committee includes Anurag Thakur, a member of Parliament and Arun
Jaitley, a leader of the federal opposition and a former Cabinet minister; the
Finance Committee is led by J.M. Scindia, a minister of state in the central
government; and the IPL committee is led by Rajeev Shukla, a former journalist
and now a minister of state. Im sure there are other political bigwigs on the list, but
I think Ive made my point: how private is an organization that is led by so many
public figures?
Now, to be fair, the list includes a fair number of businessmen and ex-cricketers.
And Im sure some of these politicians have some knowledge and ability to
contribute to the BCCI, but isnt this all a flagrant violation of conflict-of-interest
norms? Take a look, for example, at the U.S. Senate ethics code, which says:
A Senator and anyone earning an annual rate of pay above $25,000 and
employed for more than 90 days in a calendar year:
If you say the BCCI is a private entity, then theres no way these politicians can
justify their decision to be a part of it (even though all BCCI officer holders are
honorary). If you say the BCCI is a publicentity, then it needs to be regulated better
so that it is more accountable to taxpayers. And its not as if the conflict-of-interest
is an abstract issue; the question has already come up in court:
The Committee has noted that the Board had been enjoying
questionable tax benefits having got exemption to the tune of Rs 225 cr
before 2007 & having submitted only Rs 92 crore out of the Rs 118 crore
that was demanded in 2007.
Moreover out of the Rs 375 crore Tax that that was demanded in 2 years
from 2007 to 09, the BCCI has paid only Rs 249 crore.
The Committee said its astonished that the Income Tax Department
could not finalise the assessment of income of BCCI for the last three
years.
4. Where does that leave us?
Not sure. In the end, we have a bunch of political honchos running a game that
makes hundreds of millions of dollars a year and is a national passion but we
dont really know how transparent their books are; we dont know why certain
states levy an entertainment tax and others dont; and we dont know how
professional the whole outfit is. The problem is that more government intervention
isnt necessarily the answer, but more transparency may be. Does anyone know,
for example, if Indian MPs are required to disclose their incomes and stock
holdings? Does anyone know if the BCCI has a charter that spells out how its
possible that an office holder can also own an IPL franchise?
Many of the players benefitting from this 'one-time' largesse would be the ones who
slogged it out in domestic tournaments for many years without getting matching financial
rewards, and never got to play Test matches for various reasons.
Although the details are still being worked out, officials involved in chalking out the
scheme say that players are expected to receive a minimum of Rs.15 lakh and a
maximum of Rs.1crore. They say only former first-class players and Test/ODI cricketers
who played till 2003-04, when the BCCI launched a monthly-pension scheme, are being
considered for this scheme.
N Srinivasan, president of the Board of Control for Cricket in India (BCCI), made the
initial announcement about this at the Indian Premier league (IPL) opening ceremony in
Chennai on Tuesday. He said that the proceeds of the three play-off IPL games would be
distributed among those who have played both international and domestic cricket for a
long time.
This benefit will be besides the BCCI's monthly gratis scheme for former players and a
separate pension scheme that some state associations like Delhi are running.
Giving a peep into the scheme, Rajeev Shukla, chairman of the IPL governing council,
said that the idea was to reward those who never got reward for toiling for years in
domestic cricket.
"The modalities are still being worked out, but we have agreed to distribute
between Rs.75 crore and Rs.100 crore among the players who are very old and not
financially well-off," Shukla told Mail Today.
"However, we are yet to decide the criteria for distribution of this money, like the period
for which this scheme will be implemented and the slabs of the number of matches etc.,"
he said.
A senior BCCI official involved in the drawing up of the scheme said that besides the IPL,
the BCCI could also draw money from its share of profit from the Champions League
T20, which is organised in association with Australian and South African boards.
"The plan is to take roughly about Rs.18 crore from the IPL and about Rs.70 crore from
the Champions League T20 to make up the fund that would be distributed," he disclosed.
"Around 200 players who would benefit would be those who have played over 75 firstclass matches but never Test cricket, besides those who played Test cricket and One-day
Internationals before 2003-04," he said. "A player who qualifies for this scheme would
receive at least Rs.15 lakh and a maximum of Rs.1 crore. The domestic limited-over
tournaments like Deodhar Trophy, Vijay Hazare Trophy, and the Ranji Trophy one-day
matches will also be taken into account. Three one-day games would be constituted as
one first-class match and if someone falls short of 75 first-class-match criterion, the
limited-over matches played by him would be taken into account to see if he reaches the
75-match mark."
Former left-arm spinner Rajinder Goel, who played the maximum first-class matches in
India without getting to play Test cricket, is excited at hearing the BCCI announcement.
"It's good to hear that the BCCI also thinks about players like us who never played Test
matches. I am excited since hearing the announcement and I expect to get the benefit of
this scheme. I have started getting congratulatory phone calls from people who are
saying that I would qualify for this new scheme, though I don't know what it is," Goel told
Mail Today from Rohtak home.
"I've played maximum firstclass matches in India - 157 - and 123 of them are Ranji
Trophy matches. When I used to play there was little money. When I got a job in the
State Bank of India in 1963 and shifted to Delhi, I used to get Rs.5 per day for a firstclass
match," said the legendary spinner, who represented Southern Punjab, Delhi and
Haryana.
Rajeev Shukla said that one of the main reasons for giving this benefit to players is that
the old BCCI scheme of allotting benefit matches to deserving players had become nonfunctional.
"The allotment of benefit matches was an exercise that had become limited to paper.
Players have been allotted benefit matches, but many matches have not taken place.
That's why we thought of giving a one-time benefit to players, many of whom don't have
the resources to organise their benefit matches," he explained.
Read more at: http://indiatoday.intoday.in/story/domestic-players-to-get-at-least-rs-15lakh-each-from-bcci/1/183293.html
The BCCI, considered the world`s richest cricket body, has earned a surplus
of Rs.382.36 crore in 2011-12.
Informing this today after the BCCI`s Finance Committee meeting in Delhi, Board
Treasurer Ravi Savant told PTI that the net income figure has been arrived at "provided
there is no tax (levied on the amount)."
"The Finance Committee passed the accounts and they will be placed before the Board`s
Working Committee that should be meeting in the first week of September," he said.
Read more at: http://indiatoday.intoday.in/story/bcci-clocks-rs-350-crore-net-income-in2012-13-gross-revenue-worlds-richest-cricket-body-team-india/1/300907.html
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Big hitter: England's Kevin Pietersen makes a tidy sum - but many Test cricketers are
paid much less
In a world where the sports pages are dominated by diamond encrusted footballers, many people
imagine all professional sportsmen to be on easy street.
That makes events such as the alleged betting scandal involving members of the Pakistan cricket team
even harder for some to understand.
But many may also be surprised at how much some of the cricketers playing in the select few Test-class
cricket teams earn, compared to perceptions of what a top-class professional sportsman makes.
For example, did you know Pakistan's players are on roughly the UK average wage?
Despite failing to come even close to their football playing counterparts earning power, the members of
the England cricket team do much better. The central contract system is understood to give them
between 250,000 to 400,000 a year about four week's wages for a top Premier League footballer.
Australia's top cricketers get a similar amount, while South Africa's players earn around 105,000 a year.
On the other side of the coin, Pakistan's players are contracted for much less, at around 22,500 a year,
while Bangladesh's players get 12,000.
Beyond their guaranteed earnings, top class cricketers will pick up extra cash in match fees, win bonuses
and sponsorship opportunities.
Those picked to play in the glitzy Indian Premier League can also substantially boost their earnings.
England star Kevin Pietersen is reported to be the highest-paid IPL player with a two-year $1.5million
(973,000) deal, according to the Daily Telegraph.
Below Daily Mail cricket expert Lawrence Booth, goes into more detail on how much top cricketers make.
CRICKET CENTRAL CONTRACT EARNINGS
Country
Earnings
Per player, per year. Source: Daily Mail August 2010
The 4,000 cheque that Mohammad Aamer picked up at Lord's on Sunday as Pakistan's player of the
series underlined his country's status as the poor relations of world cricket.
It would be small change for most international cricketers, but is more than three times the 1,300 he
earns a month from his Pakistan Cricket Board contract.
Although the Pakistanis are thought to pick up around 3,000 per Test, that is still half as much as the
English and Australian players.
Even the more experienced Mohammad Asif - the other Pakistan fast bowler implicated in the no-ball
scandal - receives relatively little.
Despite being in the highest of the three categories used by the PCB to determine payments, Asif picks
up less than 2,500 a month - roughly the same as a young cricketer playing his first game for India. That
can rise with match fees and win bonuses, but even then the Pakistanis lag behind every other Testplaying nation bar Bangladesh, where top players get about 1,000 a month.
England's top centrally contracted cricketers, by contrast, are understood to be paid in the region of
250,000-400,000 a year, while the top-earning South Africans are paid more than 100,000 for central
contracts. Even the best-paid West Indians, who operate under a cash-strapped board, get a retainer of
nearly 80,000. And the Pakistanis' sense of grievance may be fuelled by the riches of neighbours and
rivals India.
The best Indian players, such as Sachin Tendulkar and Rahul Dravid, earn a basic salary of more than
80,000 - a figure that soars with match and tour fees, sponsorship deals and Indian Premier League
contracts.
India's young pace bowler Ishant Sharma, who turns 22 today, earned around 4,000 for each of the 150
balls he sent down in this year's IPL - a competition the Pakistani sare banned from playing in for political
reasons.
Even more gallingly for the Pakistanis, cricketers from other nations - riding on the back of an increase in
player power - are now paid a percentage of their board's annual income.
Indian cricketers pick up 26% of their board's takings, the Australians 25% and South Africans 20%. Once
all payments and endorsements are taken into account, leading South African cricketers take home close
to 1million a year.
Read more: http://www.thisismoney.co.uk/money/article-1702948/How-much-do-top-cricketersearn.html#ixzz2dLxus5dV
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You are here: Home Sunday Spotlight IPL, the business of big bucks and big people
Little did Lalit Modi, chairman and commissioner of the Indian Premier League,
visualise that his disclosing of shareholders in the Kochi consortium would
snowball into such a huge crisis, which has all but ensured his ouster as the allpowerful boss of the cash-ridden Twenty20 league.
Modis disclosure of Sunanda Pushkars sweat stake in the Kochi team may have
led to her close friend and former minister Shashi Tharoors fall from grace, but the
after effect of it has been equally bad for Modi. In the aftermath of Modi-Tharoor
twitter spat, an embattled and embarrassed central government is going all out to
get to the bottom of the financial mess of this franchise-model league and the
skeletons are falling out of the closet like a pack of cards. Even as the I-T raids on
franchisees offices across the country continue, the alleged proxy stakes of
politicians and Modi are coming out in the open.
Of the eight franchisees in action, at least three - Rajasthan Royals, Kings XI
Punjab and Kolkata Knight Riders - appear to be under the scanner of various
financial wings of the government for their money transactions. Incidentally, all
these three teams have some link to Modi. Here is a lowdown on the ownership
patterns of the eight franchisees.
Mumbai Indians
Owners: Indianwin Sports Pvt Ltd. Though it is a well-known fact
that Reliance Industries owner Mukesh Ambani and his wife Nita
Ambani own the team, their names dont figure in the list of
Deccan Chargers
Owners: Deccan Chargers Sporting Ventures. Deccan Chronicle
Holdings Ltd owns 100% stake in the side. I-T raid happened on
Wednesday.
Delhi Daredevils
Owners: GMR Sports Pvt Ltd. Soon after the Deccan Chargers and the Royal
Challengers Bangalore declared their ownership patterns after coming under the
scrutiny of government agencies, Daredevils too revealed their details, according
to which GMR Holdings Pvt Ltd owns 51% of total stakes. I-T raid took place on
Thursday.
Rajasthan Royals
Owners: Jaipur IPL Cricket Pvt Ltd. A subsidiary of the Mauritiusbased EM Sporting Holdings, JICPL is under intense scrutiny for
suspected unaccounted foreign funding. The RR is also under the
scanner for Modis suspected benami stake in the franchise. Suresh Chellaram,
who holds just 45% of stakes in the side, is the brother-in-law of Modi (He is
married to Modis wife Minals sister Kavita), while Emerging Media (run by Manoj
Badale and a close confidant of Modi) has about 12% stake. Actor Shilpa Shetty
and her husband Raj Kundra also own about 12% stake. Another major
stakeholder is Blue Water Estate of Lachlan Murdoch (32%), son of media baron
Rupert Murdoch.
Chennai Super Kings
Owners: India Cements are 100% stake holders in the franchise. The VC and
MD of India Cements, N Srinivasan, has been in the eye of a storm stirred by his
detractors, who point out conflict of interest as he is also the secretary of the Board
of Control for Cricket in India. I-T raid conducted on Wednesday.
Kings XI Punjab
Owners: KPH Dreams Cricket Pvt Ltd. Ness Wadia of Bombay
Dyeing, Bollywood actor Preity Zinta and Colway Investment Ltd
are the majority stake holders with 23% each. Mohit Burman, part
owner of this struggling team, is the brother of Gaurav Burman, who is married to
Modis step-daughter Karima. The franchise is reportedly up for sale now. I-T raid
was conducted on Friday. Gaurav is also a stakeholder in Global Cricket Venture,
which has digital, mobile and internet rights of IPL.
Why would celebrities and corporates vie with each other to own an IPL team
? Because the franchisees earn huge money .A franchise normally earns
revenue from a portion of the Ticket sales,Sponsorships,a cut from the
broadcasting rights sold by the Board of Control for Cricket in India. The net
worth of each IPL team would give an idea why there is great demand for
IPL team ownership . Whether a team wins or losses the IPL franchisee
earns money through sponsorships and jersey branding . This money is
much more than what they pay for the players cumulatively . As many as 10
to 18 brands are sponsored on jersey of IPL players. IPL management ties
up with brands and also for media rights .The franchisee gets a share from
this money,depending on the brand and number of sponsors . This has
emerged as the single largest source of revenue for a franchisee . At the
beginning of this season the estimated brand value of IPL teams were as
follows . KKR-$45 million approx,MI -$ 44.62 million,CSK -$45.28
million,RCB-$37.81 million,Kings xI -$30.78 million,DD-$34.22 million, RR$27.05 million,Sun Risers-$31.49 million, PW-$29.45 million.
Recent happenings reveal very clearly IPL is a business model to make
money by vile means . The root cause for all these evils is the greed for
money.One might earn fast money through betting.But in the process he or
she might have lost something which money can't buy. I feel it is time for the
BCCI ,IPL committee and the government to clean up the IPL mess.The SC
has already pulled up BCCI and IPL for its languid approach in cleaning up
the irregularities and spot fixing. More appropriately the SC said "Save the
gentleman's game " .
While IPL 6 continues to scale new records of viewership and ad revenue, its
touched new heights in terms of scandals and controversies.
Worst things first Top cricket and business controversies IPL 6
Even as the Indian T20 league has fascinated viewers, it has had a few
thorny issues too like spot-fixing, twitter rants and sledge-fests.
fast bowler Sreesanth and spinners Ankeet Chavan and Ajit Chandila
were held by the cops for allegedly colluding with bookies to bowl badly
in three games. This is the worst scandal to hit the league.
Rahul Dravid Vs Kieron Pollard: Rahul Dravid is the last person you
would expect to use harsh words. But he was driven up the wall when
Mumbai Indians Kieron Pollard gave an aggressive send-off to RRs
Shane Watson after catching him. Dravid called it an act of cowardice.
The viewership statistics and trends seen till the 38th match in IPL 6 2013
(which is fifty percent of the IPL6) are staggering, so much so that no other
live event has ever created this kind of reach in India.
Though the online viewership for IPL6 has been steadily increasing, its
interesting to note that the television consumption for IPL has been gradually
slipping. According to WAM data, w
hile the online viewership has been pegged at 52 per cent, the
television viewership has observed a sharp decline of around 13.6 per
cent as compared to last years numbers.
With DAS Phase 2 coming into force in Week 14 of 2013, there has been
rampant switching off of analog signals across 38 cities, which has impacted
not just IPL ratings, but ratings of other channel as well. Also the ongoing
spot fixing controversy has dented the image of the property.
How were the viewership trends durig IPL 5
During the entire IPL 5 edition, despite of lower rating on TV viewership,
Times Internet Limited, official online streamer in partnership with YouTube
for IPL recorded around 113 million views, a rise of 56 percent in contrast of
IPL-4 (2011) that had witnessed 72 million views.
[Updated April 2013]
IPL 6 2013 is here and a season of huge business spendings and earnings
has begin.
The Advertising and Sponsorships Business spendings of IPL 6 2013
100+ Brands: More than 100 brands riding the IPL 6 through direct
advertising or sponsorships or innovative associations with teams. This
includes big as well small and even local brands such as Raindrops
basmati rice, Noida International University, Amity University, Live-In
GroupM is the countrys largest media buying house and has facilitated
deals worth Rs 75 crore between various brands and IPL stakeholders.
Value at which new deals have been struck has gone up by almost
100%. All of the six central sponsorships owned by the IPL
management were up for renewal this year. While the number of
sponsors came down to five, the value at which new deals have been
struck has gone up by almost 100 per cent. For instance, realty
company DLF had signed a five-year title sponsorship deal with IPL for
Rs 40 crore a year whereas new sponsor PepsiCo has picked up the
tab for Rs 79.6 crore per year for the next five years. The cola company
is also the pouring partner (essentially means the players will only drink
PepsiCo products on the ground) of eight teams. The other sponsors
roped in by the IPL management include Vodafone, Yes Bank,
McDonalds and Star India. Each of these is learnt to have bought the
rights for around Rs 28-30 crore a year.
A total of 37 players were auctioned in IPL 6 2013 and the total amount spent
on them is around a whopping $11.89 million.
While the most expensive player in IPL 6 Auction 2013 was Glenn Maxwell
who went to Mumbai Indians for $1,000,000, the most expensive Indian
player was Abhishek Nayar who was sold for $675,000. Here is the list of top
most expensive players and their final auction prices for IPL 6 2013 are as
follows
1. Glenn Maxwell- $1,000,000 for Mumbai Indian
2. Ajantha Mendis- $725,000 for Pune Warrior
3. Kane Richardson- $700,000 for Pune Warriors
4. Thisara Perera- $675,000 for Sunrisers Hyderabad
5. Abhishek Nayar- $675,000 for Pune Warrior
6. Senanyake- $625,000 for Kolkata Knight Rider
7. Chris Morris -$625,000 for Chennai Super King
8. Dirk Nannes- $600,000 for Chennai Super Kings
9. Jaydev Unadkat- $525,000 for Royal Challengers Bangalore
Well if Sunrisers Hyderabad does not sound familiar to you here, its the new
kid on the block. Here is there official video of Sunrisers Hyderabad which
will look to set a mark in their debut IPL season:
After receiving a fairly good response from advertisers for this years
Indian Premier League (IPL-6 ), Multi Screen Media (MSM), the official
broadcaster of the IPL, has hiked its advertising rates by 10%
MSM had earlier lowered rates by 10-15 % for IPL-6 and was charging
Rs 4- 4.5 lakh for a ten-second ad spot.
The reduced rates had made the property attractive for many
advertisers as brands made a comeback after having given the
tournament a miss last year.
MSM, which has only 20% of ad inventory left currently, may further
hike rates if the tournament kicks off well.
MSM is looking to make Rs 950 crore in advertising revenue from IPL6, up from Rs 750 crore it garnered last year.
MSM which will broadcast IPL on SET Max and Sony Six, has also
struck large deals with Coca-Cola, Parle Agro, Marico, Berger Paints
and Airtel.
Godrej will launch a brand new campaign with its new brand
ambassador Aamir Khan during the 54-day Twenty20 tournament.
Godrej will release as many as nine new ad films around the
masterbrand Godrej.
Soft drinks giant PepsiCo, which is doling out huge moolah around the
IPL having paid Rs 396 crore for title sponsorship, bagging pouring
rights for eight of the teams and signing on as a presenting sponsor on
MSM, will back this up with strategic and high-decibel marketing and
activation plans.
The 2012 IPL 5 matches were streamed online by IPL official partner,
Times Internet Limited (TIL) in partnership with YouTube.
Video views from India showed a strong growth of over 87 per cent
from the previous year standing at 80 million in 2012 compared to 43
million in 2011.
The final 2012 IPL 5 match on May 27 generated 7.5 million video
views, making it the highest single-day viewership during the entire
season.
Facts about the IPL Business Model: How a Franchise makes money
A franchise normally earns revenue from
Ticket sales
Sponsorships
A cut from the broadcasting rights sold by the Board of Control for
Cricket in India.
What didthe 2012 IPL 5 Victory mean for KKR (Money wise)
Here are some real statistics about how the winner of IPL 5 benefits from the
win and how it impacts the business and money it makes:
The IPL 5 Player costs: It is estimated KKR spent about Rs 100 crore,
including Rs 50 crore for hiring players, this season. Four players
The IPL 5 Winners Prize Money: When Kolkata Knight Riders (KKR)
beat two-time defending champion Chennai Super Kings to win their
first ever title in the Indian Premier League (IPL) on Sunday night, the
Knights not only shed their underachievers tag, but also pocketed Rs
10 crore in prize money, ensuring that the T20 cricket franchise was
able to make profit this season.
The instant brand recall that the jersey logo creates works out for Rose
Valley Group which paid Rs 5 crore for a place on the KKR jersey.
KKR brand value can be considered to have more brand value since
North, West and South have more than one team to support and the
East has just KKR. This means as a brand, KKR has a larger following
than any other team.
For any team to gain in brand value, three metrics have to be in place
core product quality or the quality of cricket played, marketing
effectiveness, and governance. While KKR have consistently been a
brand to reckon with, given Shah Rukh Khans star power and
marketing prowess, the team has never been known for its
performance, making the playoffs for the first time in the past four
seasons last year. Their win will change this, ensuring that the KKR
franchises value gets a major push. Also, the issues around
governance and controversies that surrounded KKR seem to have been
sorted out.
How much does brand value matter ? Does it actually convert to money
for an IPL Franchise ?
That performance is a key index to brand value is clear from last years
team brand rankings.
The value of Chennai Super Kings which won IPL for two consecutive
years in 2010 and 2011 and were the finalists this year was pegged at
$75.13 million, making them the most valuable team in the IPL.
However these ranking and value for each team were bound to change after
KKRs win in this 2012 IPL 5.
All the IPL business and cricket controversies of previous IPL seasons:
IPL 1 (2008)
Mumbai Indians stand-in captain Harbhajan Singh slaps Kings XI Punjabs S
Sreesanth after losing a match in Mohali. A sobbing Sreesanth is caught on
camera. After investigations, BCCI hands Harbhajan an 11-match
suspension. Sreesanth rakes up the issue in the ongoing edition only to be
reprimanded.
IPL 2 (2009)
Shifted to South Africa due to general elections, the second edition is marred
by allegations of Foreign Exchange violations. The Enforcement Directorate
one year later issues Red Corner in the name of former IPL commissioner
Modi. Kings XI co-owner Mohit Burman is beaten up by security guards on
well as reducing the fee which would have been for 74 matches instead of
94. Their request for Open Auction with no player retention is also rejected.
During IPL, RCB cricketer Luke Pomersbach arrested by police for harassing
NRI woman Zohal Hameed and bashing up his boyfriend. Dispute settled out
of court. Life ban on Deccan Chargers pacer TP Sudhindra after being
caught in a sting operation agreeing to spot-fix matches. Veteran UP pacer
Shalabh Srivastava handed five-year ban on being caught agreeing to fix
matches. Mohnish Mishra, Amit Yadav and Abhinav Bali receive one-year
bans for unsubstantiated bragging. Pune players Rahul Sharma and Wayne
Parnell caught in a rave party in Mumbai. Deccan Chargers scrapped from
IPL after they fail to pay up franchisee fee to the BCCI. IPL 6 (2013) Delhi
Polices Special Cell arrests India pacer S Sreesanth, domestic players Ajit
Chandila and Ankeet Chavan who have allegedly spot-fixed three of
Rajasthan Royals matches in the current edition of IPL. The trio brought to
Delhi and in Police custody