SUCCESSFUL & SUSTAINABLE COMMUNITY ENTERPRISE A STORY

OF AMALSAD
Gujarat and especially south Gujarat in India was powerhouse of the freedom
movement of India. Dandi March in 1930 by Mahatma Gandhi inspired many people
to join freedom fight in the mode of non-violence.
Leaders knew that the true India is living in the villages and no development would
be possible if villagers are ignored. Therefore many social workers concentrated on
rural area and tried to understand problems of villagers. Due to poor road condition
and lack of communication facility, villagers did not have access to basic facilities
and for procurement of food other than what they cultivate themselves, they were
mostly dependent on state controlled supply system, which was full of corruption.
Basic necessities like sugar, kerosene were sold in black market while the real
beneficiary rarely received the merchandise. To help rural poor get better service, 27
freedom fighters from Gandevi taluka under leadership of Late Shree Durlabhjikaka
(Who was Deputy Collector in British Government, who resigned his post and joined
the movement) formed a cooperative society by name Amalsad Vibhag Vividh
Karyakari Sahakari Mandali Ltd. Amalsad in 1941 and registered under section 10 of
Bombay Cooperative Act VII of 1925. This cooperative took the responsibility to
distribute the control commodities in this area by establishing a fair price shop. In the
beginning, though there were many villages in its area, and Kachholi village was
selected to start a shop to distribute the controlled items from government. Due to
sincere and honest identification of beneficiary and proper distribution system, this
shop became a great success and the society replicated this shop all 17 villages.
This humble beginning has come a long way and the society is gaining strength by
year adding new activities and trying to fulfill every need of the local people. This
society at a glance is shown at Annexure-A.
Membership
The society started with a few members in the beginning and was engaged in
running fair price shops. In 1950 they had less than 300 members and during that
period they started savings and fixed deposit scheme. In 1956 they started
marketing agricultural produce from local farmers and encouraged them to be
members. They marketed mango in the first year and in 1957 added Chiku, Banana
etc. The membership grew slowly and they realized that agricultural produce
procurement and marketing is going to provide livelihood for local farmers and
improve their standard of living.
Membership grew from 691 in 1955 to 6733 in 1990. In 1995, the society members
took a decision to bifurcate membership into agriculturally active members and other
members to distribute benefits of agri-product marketing only to the farmers which
was earlier being distributed within all members.
In 2014, there were 4164 farmer members (called Class-A members) and 4034 other
members (Class-B). Class-B members are part of trading activities. Every member
has equal share of Rs.100/- each. Membership and other financials at a glance is
given at Annexure-B. The society discouraged farmers who were not supplying their

produce for more than 1 year and thereby the membership number came down
between 2000 and 2005.
Upon discussion with members, it came to light that though number of members in
class-A are 4164, there are multiple members from each family and they submit their
produce by distributing within family members to keep the membership to get as
many voting right as possible from each family. The actual number of families who
are members in class-A as on 2014 is 889. This also makes the task of the society
easier as they primarily deal with 889 families. In similar manner, though there are
5119 Class-B members but actually they are from 2402 households. As they are not
active agri-members, the day to day dealing with them is much less than class-A
members. The timeline of membership growth and corresponding financials are
given in Annexure-B.
The ratio of male to female members in class A is nearly 50:50 whereas in class B
female membership is almost 70%.

Area of operation
The society is spread across 17 villages of Gandevi Taluka within a geographical
spread of 6 Km approximately. Gandevi taluka has a current population of about
39000 and 90% of them are of Hindu religion.
Organisation Structure
The board of the society has 15 members drawn with 14 representatives from Class
A and 1 from class B. Any policy level decision in board meeting held every month
requires concurrence from at least two-third majority from Class-A.
Secretary is the CEO of the society and is assisted by one Office Superintendent
and one General Supervisor who together form the top management reporting to the
Board. All divisions directly work in co-ordination with this top management team.
However, every division has complete decision making authority within their area of
activity. An organization structure chart is given at Annexure-D.
Every division has a head of area with about 2 to 3 other staff depending on the
working time of single or multiple shifts. Accounts division also looks after
cooperative bank, therefore has 3 more staff and they work one shift.
There are 70 permanent employees and about 10 employees on daily wage. All of
them are also members of society with more than 50% farmer members who get
flexible work timings during harvest season to take care of their field activities.
The recruitment and selection process for employees is purely based on merit with a
condition that all employees must be drawn from members of the society. In the
history of this society, not a single employee has resigned or quit the job to seek
employment elsewhere. There is no formal supervision process for employees and

they all work through the passion of doing things right for the society with very high
sense of ownership.
Apart from salary, the society also provides provident fund, gratuity, group insurance
and personal accident insurance cover to all employees. Every year during festive
time the society grants bonus once. While discussing with some employees who are
with the society for over 20 years, they mentioned that they dont remember any time
when the salary and benefits were delayed.
Fulfilling needs of local community
The society started with PDS of control commodities within the area but kept
assessing regular needs of local people.
The main crop in this area is paddy, Mango, Chiku, Banna Suran (Elephant Foot),
Banana etc. The local farmers were having difficulty in getting fair price for their crop
due to lack of market access, and intermediaries used to exploit them offering very
low price which they used to sell in north India at a market driven much higher price.
The society started working with farmers and coordinated with markets in Delhi and
Jaipur to regularly monitor the ongoing rates which enabled them offer optimally high
price for the farmers. Sensing the opportunity, many farmers joined the society as
members and have been deriving benefits against their crop for over 60 years.
Currently main crop dealt by the society are Mango and Chiku. There are 40 different
grades of chiku and 18 grades of mango depending on size. The farmer members
supply their crop during harvesting season in their nearest warehouse (the society
has two warehouses with electronic weighing and mechanized gradation facility) and
within 24 hours receive the information on their variety and weight of supply and
rates to be paid to them against the same. Payment of collation is made during end
of every month. At the end of the year, the profit from Class A member transaction is
calculated and distributed among them after deducting 3% charges towards
administration expenses of the society.
It is running 17 departmental stores in all 17 villages where, apart from the control
commodities distributed against ration card, all other merchandise of modern day
needs are sold. The grocery department collates grains and pulses from farmers and
procures other articles from outside and keeps the inventory as per requirement.
Due to lack of availability of medicine in the area, they opened a medicine shop in
Amalsad village which keeps items at par with an urban chemist shop and people
from all 17 villages depend on this shop for genuine medicines at reasonable price.
They are running a petrol pump in the area for last 20 years and people from distant
locations also visit here for refilling as the pump is known for purity and right quantity.
The pump runs in two shifts 7 days a week.
They have a store with all types of cloth and readymade garments procured from
Surat and other apparel hubs providing clothing and accessories at very reasonable
rate to local public.

The fertilizer and building materials division keeps in stock all kinds of fertilizers,
pesticides, cement, rod, asbestos sheets etc. While conducting interview with some
employees of this division, some fertilizer customers and one of the suppliers, the
process of procurement could be understood which is quite proactive. For Mango
and Chiku no fertilizers and pesticides are necessary. Typically a mango tree once
planted provides fruit for 40 years and for chiku it is 80 years. To keep the soil fertile,
they have been using compost and natural articles. The society has tied up with
Agriculture University nearby in 2012 who have been working with farmers for
development of own manures and the society facilitates farmers availing 40%
subsidy on the cost of preparing the manure. For last 40 years the society has been
encouraging farmers to get the fruits ripen through natural process instead of
chemical ripe and the now every farmer believes in this process as the taste of the
fruit gives them better return.
For paddy cultivation, the farmers use fertilizers and insecticides whereas they were
ignorant earlier of the quantity and timing of use. To help farmers the society has
established a soil testing laboratory which offers free service to farmer members who
get the right advice on this aspect. As everything is well planned on requirement of
fertilizers and pesticides, the society has been able to place order for the same to
manufacturers well in advance.
All the members get flat 7% discount upon purchase from all the outlets (except
petrol pump) run by the society. The members who want to pay later from these
outlets also get a 3 months interest free credit without any discount. Non-members
also in large numbers visit the outlets to get grocery, cloths, building materials,
fertilizers etc which they find is offered as lower price than other commercial outlets.
The cooperative bank takes savings from members and also offers loan at rates
attractive than commercial banks. While discussing with customers in the bank,
many senior citizens said they never thought they would need an account elsewhere.
This bank is giving them loan whenever necessary and all the people of this society
are like family members. The loan processing takes 2 days maximum depending the
track record of the members in terms of repayment of previous loans and the
secretary is fully authorized by the board to sanction loan.
This area of Gujarat has gas pipeline connection to every home for domestic cooking
and people have to pay bill as per meter reading. Local people had difficulty
travelling to distant location for payment of gas bill. To help people make this
payment easily without traveling long distance and wasting their time, the society has
taken wireless connectivity from Gas Company and is collecting bills in a counter in
their cloth outlet with a nominal charge of Rs.5 per bill. They are adding more
terminals in each of their department store outlets so that the villagers even dont
have to travel outside their village to make this payment. The society is also
negotiating with BSNL and Public insurance companies to collect payment on their
behalf in its outlets so that villagers dont have to travel outside unnecessarily for
payment of bills.
The local people are so closely associated with the society that they feel this has
always been their part of life. The society has acquired vehicles and has started
Antimvahini for carrying body for cremation. It also provides ambulance service to

local people to take them to hospital whenever need arises. For members these
services are free while non-members can also avail this service at a nominal charge.
It has also tied up with travel agencies to provide vehicle for baraat during marriage
which is charged at reasonable rate.
The society does not have a hospital of its own but has tied up with three hospitals
nearby for treatment of local people at subsidized rates. They also have made
arrangement with a homeopath doctor who visits the society office and sees patients
dispensing medicine free of cost.
They also fund for library and computer centre to all nearby government run schools
and regularly create awareness to encourage parents send their children to school.
There are some lean months between August to November in harvest which keeps
their godowns underutilized. To utilize this period they tie up with manufacturers in
Sivakashi, Tamilnadu for supply of fire crackers and this sale goes on for almost a
month before diwali festival. The MRP mentioned in firecrackers packet are
exorbitantly high and typically the society gets 15% or sometimes more margin from
sale of a cracker packet sold at Rs.250 whose MRP mentioned on packet is about
10 times, i.e. Rs.2500. In 2014 they made a sale of about Rs.1 Crore. People from
far off locations like Surat and other nearby cities come to buy crackers from here.
Almost all the population in Gujarat is vegetarian and is fond of sweets. During
festivals like navaratri and diwali sweets are prepared in many different variety and
some shops take advantage of this surge in demand to adulterate and make more
money. To provide better service to the local community the society for last 10 years
has been regularly preparing fresh sweets during festive times (which coincides with
lean season for the warehouses) using pure ghee and other rich ingredients and sell
them directly from the warehouse at prices lower than the local market.
While discussing with the current secretary (who is secretary of the society for over
23 years), he mentioned that every new activity added is never done with a profit
motive. They are still running the PDS shops in their department stores even if it
gives minimal margin, but they continue to run them as it gives the poor their share
in public distribution of commodities. As per him, the focus of the society is always to
provide more benefits to the people through various activities and this is an indirect
way of giving profits to them which they would have received later in form of
dividends during closure of financial year if society had always thought of getting
more profit margins on every activity.
Use of technology
The society has been adopting appropriate technology in every field. It started
investing in servers and computing systems in early 90s linking all their stores and
godowns. Within few years they developed their own information system which they
mention as stakeholders information system rather than management information
system. Due to proper capture of information at right place and time, they are able to
manage their inventory in a very efficient manner.

The farmers supplying chiku and mango get automatic sms on their mobile within 24
hours giving details of the grades and quantity received from them and collation price
against each grade to be paid to them. This has been possible due to the information
system created by them to have access to North India mandi price information and
rates details offered by other societies in the district.
They have also developed mechanized system of automatic mango and chiku
transport conveyer grading and separation system with automatic electronic
weighing and receipt printing where only the operator has to enter the membership
number while putting the crop into the inward bay.
Soil testing laboratory set up by the society helps farmer reduce consumption of
fertilizer and pesticide in their paddy and other grain cultivation.
Wireless connectivity within all outlets and godowns are a part of their information
sharing mechanism.
Competition
The society turned to farmer members to protect them from exploitation of
intermediaries. Even now many intermediaries open office and take other godowns
on rent to collect produce from farmers. But with the level of trust and confidence
built by this society over such a long period of time, farmer members bring all their
produce to the society godown. The intermediaries are able to collect some produce
from non-members but in past decade due to poor pricing management and
exploiting motive on intermediary part in terms of wrong weight and grading, people
are hesitant to go to them. They many times prefer to supply their produce to society
through some existing member, who accept the same if and only if the fruits are
ripen without using any chemical. In Gandevi taluka 3 nos of intermediary open office
every harvest season for last 5 years.
While the society has been able to bind its members through offering better rates, it
also has encouraged more societies to come up in nearby talukas rather than
expanding themselves geographically.
In 50s and early 60s, 10 more societies in similar lines that of Amalsad have been
formed in other talukas in Navsari district. They formed a federation in 1968 to share
all information within themselves on daily basis so that they can provide better
service to local community. With recent computing power, all the societies are
connected through their servers so that information exchange is effective. A
comparative performance within all societies is attached for reference.
The federation took over a fruit pulp unit from state government and has expanded
its operation manufacturing variety of juice, pulp, pickles etc and exporting their
products mostly to USA. Every society shares profit based on the inputs provided by
them to the plant in terms of raw materials and capital. The turnover of this unit was
close to Rs.7 Crore (70 Million Indian Rupees) in 2013-14.
One production supervisor mentioned during an interview, I was working with
Gujarat Government in this factory when it was closed and I was jobless for 3 years.

When the federation took over this, I never thought they will search for me and offer
me a job here. I am so happy I am getting a decent salary here and more than that
my skills are so well recognized by the management. When new production line was
set up this year, many modifications were made from the original plan submitted by
the consultant based on my suggestions as I had been working here for long and
know how to avoid unnecessary process and reduce waste. I feel like I could change
the factory into a productive one. I am an electrical supervisor, but when need arises
I even look after other areas.
The federation spends Rs.20 lakh every year in a nearby hospital in Valsad where
members of all societies can get treatment at a very nominal cost.
Relationship with community
There was visibility of high level of confidence in within local people with the society.
The increasing bond created through making all daily needs available within easy
reach and providing better price for produce keeps people connected. Upon
interview with over 30 members at random (in society office, at the outlets and inside
village) brought out deep sense of ownership associated with the organization. Many
villagers commented it has now become impossible to think of our life without this
society.
Some members said they were members and after their sons and daughters now
new generation grandchildren also are more eager to join this movement. It is such a
small community, everyone knows each other by name and is proud to mention that
they are a part of one family. The highlights of reason for people glad to be part of
the system (brought forward from several round of interviews) are as given below.

Credit to members it terms of loan or purchase credit whenever required

Cheaper price for merchandise purchased than outside.
The society tries to understand every simple and small needs of the people
and takes steps to fulfill them.
Anytime villagers come forward with some suggestions, the society assesses
them positively and takes immediate action. The underground water of the
area is hard and not fit for drinking. When villagers approached society, they
installed large water treatment plant in every village so that health of local
people is not affected.
Provides better rates for produce and makes payment in time.
Even if Gujarat is a dry state, there is illicit country liquor problem in remote
rural area everywhere, but due to regular awareness programs and
counseling, this has completely vanished and people use their resources
productively.
There is not a single instance of corruption reported so far in day to day
operation of the society. All the employees are well respected for their
integrity, sincerity and hard work.

The farmers trust society so much that they even dont come alongwith their produce
for deposit as they know once it reaches the godown, they will get exact details of
grades and weight and will get best price.

Funding to hospitals and schools and providing ambulance service, antimvahini

service etc adds to social binding. The society avoids building temples as they think
this might create a communal divide. Rather they regularly donate to organize
functions and celebrations for all religions. Eye camps (with facility for cataract
operation) and medical check-up camps in association with Rotary club and
Government health department are organized almost every month.
The society organizes relief for flood in the community in case of such emergency
and also regularly takes up repairing / reconstruction of roads leading to better
communication within all 17 villages.
All the members meet 4 times formally every year (including their Annual General
Meeting) where many cultural events are organized and members wholeheartedly
participate along with family members in participation and performance.
In the cooperative bank there are over 8000 savings accounts and they have never
asked any account holder to provide their specimen signature. They honour cheques
out of trust assuming no one would ever try to make any fraudulent attempt.
Sometimes, (very rare, may be once or twice a year) if the cashier feels it might be a
wrong cheque, would personally call the account holder to verify and never it has
been found otherwise. In the history of the bank, not a single fraud case has been
detected.
At any point of time there would be Rs. 2 to 3 million in cash would be available in
the bank building due to end-of-day collection from outlets and cash to be paid to
farmers. The bank does not have a strong room nor does it have any security guard
outside. Upon enquiry the employees said they rely on trust and till now nothing has
happened.
While talking to some members who are very senior in age, they said they have coexisted with the society since they remember. One member mentioned that some of
their young generation family members few times got lured by the intermediaries
who promised them higher price for produce and supplied few times outside society.
But when they made a real assessment later, they found they are losing due to
wrong weighing system and improper grading even if on the surface they are offering
higher rates. Several groups have sometime or other has suffered due to greed of
instant profit but has later joined back the mainstream.
As per them the best part they like about the society is Gandhian philosophy. There
is no discrimination on the ground of marginal or large farmer, caste or religion.
Everyone is equal and gets same treatment in every transaction and development
activities.
While talking to some of the suppliers like maintenance support provider for
computing system, fertilizer stockiest etc, they were so proud of being associated
with this society. The fertilizer supplier said the society due to better planning
reduces lot of his efforts as no emergency purchase takes place. For him the society
is like an ATM (in his own words) where he can get his money anytime he requires.

There is no contract with the society till now and he feels he wont need a contract
and transactions run so smooth without any obstacle.
The computer maintenance provider said he is associated with the society for over
15 years and it is like his family. Every year the price is negotiated based on the
market price by society enquiring from other organizations about ongoing price.
In case of both suppliers interviewed, both had one commonality that they have
never met the secretary or general supervisor in all these years they have been
transacting for the business. They only meet the concerned person who has full
authority to take decision and they get payment always in time. For them all
employees they deal with during their transaction have been like their family
members and not even once they have to request for payment in time. The
maintenance provider said many times if due to some reason he could not come to
Amalsad for collecting cheque, the society people would send the payment to
Navsari if anyone from society is visiting district headquarters.
They think all the employees placed in different areas are experts in their field who
are very open and transparent in their dealing. Disagreements sometimes happen
due to short supply or wrong supply or delay in service but get sorted out soon as it
happens in families.
All the suppliers also get invite to participate in their celebrations and function and
those are the time they meet many people who are not employees. The fertilizer
supplier said even if he stays far from Amalsad, he makes sure to visit with family for
celebrations as he feels at home with the warmth and hospitality of the people.
Top management team
The team of secretary along with office superintendent and general supervisor
constitute the think tank of the society.
Though there is no written rule, but by norm the office superintendent is groomed to
take over once the secretary retires. The general supervisor becomes the
administration head by taking over the position of office superintendent and general
supervisor is drawn from existing line of staff depending on their qualification,
experience and analytical capability. The Board decides about this position from the
list of prospective candidates.
They spend time evaluating suggestions for new activities, analyzing information
collected from markets and planning for smooth operation. In course of working they
have developed information crunching skills which enables them provide better rates
for farmers. They also take decisions on investment of reserves and surplus and
regularly invest in portfolios like Kribhco, IFFCO etc where the dividends get
distributed within members.
They also network with other societies and work closely with them. If one society has
development a system which is working well for them, others try to evaluate
possibility of taking that as benchmark and implement themselves.

While discussing with the secretary, he was very emotional and passionate about his
involvement. He had been working here for over 23 years and due for retirement in a
short time. He had been of all praise for every employee and says it might be great
luck for the society that anyone who has joined here is highly dedicated, honest and
hardworking. He has been working towards improvement of analytical skills of
employees through training and on the job experiences so that every employee can
decide the best for the members. The salary structure is marginally lower than
outside opportunities but the members are given flexibility to work in their field when
required and provided job enrichment through decentralization of authority. He is of
the opinion that the salary of employees should be at par with employees working in
other organizations with similar job description as the new generation might look for
other alternatives and wont be so dedicated and passionate of staying attached to
the society.
The employees also have a very high opinion about the top management team and
say they never thought they are authority as they in their working years never
hesitated to walk into secretarys chamber or to others for any kind of issues which
received immediate attention. Any member also has easy access to the
management team in case of any grievance or suggestions.
An enriching experience
Living within the society for about two weeks, meeting people and experiencing their
commercial and social transactions would be a real enriching experiencing for
anyone.
Many would raise their eyebrow doubting existence of such an organization, but yes,
it exists, has been doing well for the community and trying hard in all respect to
induce overall development.

ANNEXURE-A
PROGRESS TIME LINE
1941
1944
1947
1948
1949
1950
1952
1954
1955
1955
1956
1956
1957
1957
1957
1958
1959
1959
1959
1960
1960
1960
1961
1961
1962
1963
1965
1965
1966
1967
1968
1968
1971
1971
1973
1977
1979
1980
1981
1981
1982
1984
1985
1985
1986
1986
1989
1990
1990

Registration of Society
Started Kachholi Retail Shop
Started Amalsad Retail Shop
Started Agriculture Advances
Rebate Scheme for Consumer
Started Savings and Fix Deposit Scheme
Started Consumer Credit
Started Manual extracting edible oil (By Bullock Mill)
Working criteria of each society is defined by the Coop. Registrar
Started Kotha Retail Shop
Started Ancheli Retail Shop
Started Agriculture Produce Marketing (Mango)
Started Vasan Retail Shop
Started Kolva Retail Shop
Stared Agriculture Produce Marketing (Chiku, Banana, Elephant Fruit)
Head office of Society is shifted to Amalsad from Kachholi
Started flour mill and water pump at Kotha
Started Lusvada Retail Shop
Construct two Godowns at Amalsad
Started Devdha Retail Shop
Started Dhamdachha Retail Shop
Bought a Tractor and Rental Tractor cultivation Service Started
Started flour mill at Devdha
Started flour mill and water pump at Ancheli
Head office Administrative building constructed
Chiku Grading Machine developed by own technology
Started flour mill at Kolva
Banana Export started
Participate the Delegation of Indian Government visiting Western Europe for Banana Export
For transportation of goods Society bought a motor truck
Construct Godown at Amalsad
Society celebrate Silver Jubilee
Started Sub Retail shop at Kachholi
Started flour mill at Vasan
Bought one more Tractor for Rental Tractor cultivation Service
Society bought an ambassador Car
Issue Bonus Share to Member
Construct Godown cum Office at Amalsad
Bought a new chiku Grading Machine
Society provide Air compressor for members vehicle
Bought a building of Amalsad Retail Shop which was on rental base earlier
Bought a building of Vasan Retail Shop which was on rental base earlier
Trying to Export chiku in Gulf Country
Started Medicine store
Started Mohanpur Retail Shop
Started Ganghor Retail Shop
Started Taliyara Retail Shop
Started weekly Homeopathic clinic
Started flour mill at Taliyara

1990
1991
1991
1991
1991
1991
1991
1992
1992
1992
1992
1993
1994
1995
1996
1997
1999
2000
2000
2003
2004
2005
2005

Started Amalsad Gam Retail Shop

Started Sarikhurad Retail Shop
Started P.D.S. at Mohanpur Retail Shop
Started Bhensla Retail Shop
Started P.D.S. at Ganghor Retail Shop
Started P.D.S. at Taliyara Retail Shop
Important Amendment in Bought law regarding member classification of Society
Golden Jubilee celebrated
Agriculture produces Collection centre building constructed at Amalsad
Started flour mill at Bhensla
Computerization of all activities
Started Fuel pump of BPCL at Amalsad
Started Collection Centre of Agriculture produces at Kachholi
Started to load Special Chiku Rake by Railway
Started P.D.S. at Amalsad Gam Retail Shop
Construct own Two Storied building of Amalsad Gam Retail Shop
Provide Ambulance service to Member
Agriculture produces Collection centre building constructed at Kachholi
Change year ending. (Instead of July - June to April - March)
Started providing fertilizer at Kachholi Collection Centre
Awarded by National cooperative excellence Award 2004 by P.M. Shree Manmohan singhji.
Society introduce uniform and I-card for Employee,
Gujarat State Fruit and vegetable federation Bardoli facilitate society and organize a whole
day seminar on
Agri. Business cooperation- The unfinished Agenda inviting the experts
from various fields.
2005 Shree Kikubhai Naik the only alive Founder member passed away.
2005 Society decided for uniform color of all buildings.
2006 Started Financial transaction At Kachholi Collection Centre
2006 Construct own Two Storied building of Amalsad Station Retail Shop
2006 Construct own building of Ancheli Retail Shop
2006 Started providing subsidy for soil and water analysis.
2007 Awarded by National cooperative excellence Award 2006 by Secretary for Agriculture and
cooperation
Mr. K.P.Mishra
2007 Awarded by National productivity council Award 2006 in the category of development in
Horticulture
through cooperative sector by the central government agriculture minister for
state Shree Dr.Akhilesh
Prasad singh
2008 Both Agriculture collection centers connected with wireless
2008 Computerization at all Retail shops.
2008 Society certified by ISO 9001-2000.
2009 Construct own building of Agriculture produces Collection centre office building and
Godown at Kachh

ANNEXURE-B

COMPARISION OF DIFFERENT SOCIETY PERFORMANCE IN NAVSARI DISTRICT

ANNEXURE-C
SUMMARY OF PROGRESS

ANNEXURE-D
ORGANISATION STRUCTURE
SECRETARY
OFFICE
SUPERINTENDENT

Departmen
t Stores
(17 Nos in
17
Villages)

Medicine
Store at
Amalsad
Village

Admin.
Division

Accounts
Division
including
Coop Bank

GENERAL SUPERVISOR

Fruit
Division

Cloth
Division

Grocery
Division

Petrol
Pump

Fertilizer
and
Building
Materials
Division