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chromatic mediant. Being sandwiched between those two more normal chords limits its
disruption to the key in the same way as the Williams example.
Some chromatic mediants were used in the late romantic era within the context of a key,
taking on functions within that key. In major, these are III and VI (i.e. In C major, you may
find A major or E major in such music). In minor, these are bvi (the imperial march example)
and bii (i.e. in c minor, you may find Ab minor or D-flat minor in such music). Those usages
expanded upon, but did not throw away, the tonality that was established. Those particular
romantic-era instances are sometimes called altered chords rather than chromatic mediants,
since those may be approached using progressions other than third-progressions.
Note that when I said above, 'disruptive of the sense of key', I did not mean that necessarily
as a negative - it is a balance. The expanded color palette provided by the use of borrowed
chords and chromatic mediants is found in all types of film music. In some cases, such as
thematic statements, you will likely want to limit your disruption to the prevailing tonality
(i.e. if you do use chromatic mediants in a thematic statement, it would be an isolated
occurrence that would be preceded and followed by diatonic or borrowed chords that possess
a strong function in that key, and by extension would have a functional aspect itself). In other
cases, such as transitions, you may want to go a little crazier with the chromatic mediants,
and let them take you off into strange places. Then you settle down for a little while, and then
modulate again, etc. It's all about balance and compositional design.