Define communication according to 7

authorities
*communication is about sharing of ideas, information, knowledge, and opinions while
interacting with another person
-Shuchi M. Bhardwaj
*Communication is transfer of information from one person to another, whether or not it elicits
confidence. But the information transferred must be understandable to the receiver
G.G. Brown.
*Communication is the intercourse by words, letters or messages.
- Fred G. Meyer.
*Communication exist in all social settings, it serves as the foundation on which the success
or otherwise of an action or interest can be built and evaluated.
-Linda
*Communication is transfer of information from one person to another,whether or not it
elicits confidence. But the information transferred must be understandable to the receiver.
-Vinayak
*Its very imperative to be very concise in communicating a message so as to enable the
receiver the message understand it so as to enhance effective communication.
-Tsavwua kelvin
*Communication as an art and a science to disseminate message to the public.
-Senaka

Different Elements of communication

*the source of information and message (speaker/center)
*Message binds the speaker and listener , writer ,and speaker
*Encoding is the process of converting the message ; either words .
*Channel, the pathway means such as personal or non-personal, verbal
and non-verbal.
*Decoding is the process of interpreting (analyze)receiver.
*Receiver is a good communicator takes the receivers preconceptions and
frames of reference into consideration; how they will react, where common ground is shared,

their sense of humor, their moral conduct, etc. All of these things will affect how the receivers
decode messages.
*Feedback is the source judges its success based on the feedback it
receives, so pay close attention. If Googles servers crashed tomorrow, there would be a lot of
confused sources. The same would be true if you delivered a flawless marriage proposal, only to
receive a look of bewilderment and horror. And then there are famous marketing nightmares,
such as Aqua Teen Hunter Forces LED signs that were mistakenly identified as explosive devices.
Feedback is the moment of reckoning. Whether things go right or wrong, it serves as one of the
most important learning opportunities we have.
*Context is simply the environment in which your message is delivered. context
can easily make or break the effectiveness of communication.

December 13, 2013 by Will Gemma

Seven Cs of Effective Communication

1. Completeness - The communication must be complete. It should convey all facts
required by the audience. The sender of the message must take into consideration the
receivers mind set and convey the message accordingly. A complete communication has
following features:
Complete communication develops and enhances reputation of an organization.
Moreover, they are cost saving as no crucial information is missing and no additional cost is
incurred in conveying extra message if the communication is complete.
A complete communication always gives additional information wherever required. It leaves no
questions in the mind of receiver.
Complete communication helps in better decision-making by the audience/readers/receivers of
message as they get all desired and crucial information.
It persuades the audience.
2. Conciseness - Conciseness means wordiness, i.e, communicating what you want to
convey in least possible words without forgoing the other Cs of communication.
Conciseness is a necessity for effective communication. Concise communication has
following features:
It is both time-saving as well as cost-saving.
It underlines and highlights the main message as it avoids using excessive and needless
words.
Concise communication provides short and essential message in limited words to the
audience.

Concise message is more appealing and comprehensible to the audience.

Concise message is non-repetitive in nature.
3. Consideration - Consideration implies stepping into the shoes of others. Effective
communication must take the audience into consideration, i.e, the audiences view points,
background, mind-set, education level, etc. Make an attempt to envisage your audience,
their requirements, emotions as well as problems. Ensure that the self-respect of the
audience is maintained and their emotions are not at harm. Modify your words in message
to suit the audiences needs while making your message complete. Features of
considerate communication are as follows:
Emphasize on you approach.
Empathize with the audience and exhibit interest in the audience. This will stimulate a positive
reaction from the audience.
Show optimism towards your audience. Emphasize on what is possible rather than what is
impossible. Lay stress on positive words such as jovial, committed, thanks, warm, healthy, help,
etc.
4. Clarity - Clarity implies emphasizing on a specific message or goal at a time, rather than
trying to achieve too much at once. Clarity in communication has following features:
It makes understanding easier.
Complete clarity of thoughts and ideas enhances the meaning of message.
Clear message makes use of exact, appropriate and concrete words.
5. Concreteness - Concrete communication implies being particular and clear rather than
fuzzy and general. Concreteness strengthens the confidence. Concrete message has
following features:
It is supported with specific facts and figures.
It makes use of words that are clear and that build the reputation.
Concrete messages are not misinterpreted.
6. Courtesy - Courtesy in message implies the message should show the senders
expression as well as should respect the receiver. The sender of the message should be
sincerely polite, judicious, reflective and enthusiastic. Courteous message has following
features:
Courtesy implies taking into consideration both viewpoints as well as feelings of the receiver of
the message.
Courteous message is positive and focused at the audience.
It makes use of terms showing respect for the receiver of message.
It is not at all biased.

7. Correctness - Correctness in communication implies that there are no grammatical errors

in communication. Correct communication has following features:
The message is exact, correct and well-timed.
If the communication is correct, it boosts up the confidence level.
Correct message has greater impact on the audience/readers.
It checks for the precision and accurateness of facts and figures used in the message.

MSG
Management Study Guide

The Nature of Communication

1. Communication is related to human activity: Communication exchanges are actually

directly linked with every single ball of human being lifetime. It is necessary within
primary some sort of substantial human being lifetime. Taking pleasure in restful lifetime,
acquiring person-to-person interactions, creating a flourishing point out and so on. Arent
probable without having communication exchanges.
2. Communication involves two or more parties: At least, two parties are involved in
virtually any communication exchange process. This party exactly who communicates
information is known as sender and the party exactly who is provided with the info is
known as a device. Even so in some instances some sort of sender could send out a
message for you to many receivers.
3.Communication could be one-way or maybe two-way process: Communication might
take the design involving two-way or maybe one-way process. With two-way
communication, the receiver sends his feedback to the sender after receiving the
message. One-way communication means you move involving information style sender
to be able to receive only. In this particular means of communication receiver doesnt
present his or her reaction to your sender.
4. Success of communication depends on a proper understanding of the parties involved:
Powerful communication comes about if your receiver feels your concept you might say
your sender posts the idea. If the receiver doesnt deliver his or her reaction to your
sender, your sender is not going to fully grasp your receivers view. In this case, your
communications are going to be inadequate. As a result, to make your communication
prosperous the two senders and receiver got to know your side effects of different.
5. Conversation in organization flows in a variety of styles: With organization, information
flows in a variety of recommendations, for example way upward direction, down way,
horizontal way and many others.

6.Communication is media or channel based: Every single person communication comes

about by means of suing a selected method. This media could be composed, common
and non-verbal or maybe a mixture of spoken and non-verbal media.
It makes use of appropriate and correct language in the message.

Copyright 2015 by The Business Communication

Models of Communication
1. Physiological-Impairment Noise: Physical maladies that prevent effective
communication, such as actual deafness or blindness preventing messages from
being received as they were intended.
2. Semantic Noise: Different interpretations of the meanings of
certain words. For example, the word "weed" can be interpreted as an undesirable
plant in a yard, or as a euphemism for marijuana.
3. Syntactical Noise: Mistakes in grammar can disrupt
communication, such as abrupt changes in verb tense during a sentence.
4. Organizational Noise: Poorly structured communication can prevent
the receiver from accurate interpretation. For example, unclear and badly stated
directions can make the receiver even more lost.
5. Cultural Noise: Stereotypical assumptions can cause
misunderstandings, such as unintentionally offending a non-Christian person by
wishing them a "Merry Christmas".
6. Psychological Noise: Certain attitudes can also make
communication difficult. For instance, great anger or sadness may cause someone
to lose focus on the present moment. Disorders such as Autism may also
severely hamper effective communication.
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Features of Communication

1. Simple language : The language used in the communication should be

simple and understandable.
2. Clearness : The communicator should be clear in his mind about the
objective of his communication. There should not be any ambiguity in
communication.
3. Adequacy of information : It should contain adequate information and
should be complete in all respect; otherwise it will not serve the purpose of
communication.
4. Proper medium of communication : The communicator should select
the proper media of communication by considering such factors as the nature of
communication, urgency of communication, distance between communicator and
recipient of communication etc.

5. Accurate : An effective communication should be accurate. False and

misleading statement will seriously undermine the reputation of the business. It
may also lead to expensive litigation.
6. Courtesy : Politeness is, of course, one of the important attributes of good
business communication. A polite language should be used in communication. It
helps improve business relations.