HISTORY OF BANK

The history of banking refers to the development of banks and banking throughout history, with
banking defined by contemporary sources as an organization which provides facilities for
acceptance of deposits, and provision of loans.

The history begins with the first prototype banks of merchants of the ancient world, which
made grain loans to farmers and traders who carried goods between cities. This began around
2000 BC in Assyria and Babylonia. Later, in ancient Greece and during the Roman Empire,
lenders based in temples made loans and added two important innovations: they accepted
deposits and changed money. Archaeology from this period in ancient China and India also
shows evidence of money lending activity.

Many histories position the crucial historical development of a banking system to medieval and
Renaissance Italy and particularly the affluent cities of Florence, Venice and Genoa. The Bard
and Peruzzi families dominated banking in 14th century Florence, establishing branches in
many other parts of Europe. The most famous Italian bank was the Medici bank, established by
Giovanni Medici in 1397. The oldest bank still in existence is Bank a Monte de Pasch de Siena,
headquartered in Siena, Italy, which has been operating continuously since 1472.
The development of banking spread from northern Italy throughout the Holy Roman Empire,
and in the 15th and 16th century to northern Europe. This was followed by a number of
important innovations that took place in Amsterdam during the Dutch Republic in the 17th
century, and in London in the 18th century. During the 20th century, developments in
telecommunications and computing caused major changes to banks' operations and let banks
dramatically increase in size and geographic spread. The financial crisis of 20072008 caused
many bank failures, including some of the world's largest banks, and provoked much debate
about bank regulation.

INTRODUCTION OF BANK

Finance is the life blood of trade, commerce and industry. Now-a-days, banking sector acts as
the backbone of modern business. Development of any country mainly depends upon the
banking system.

The term bank is either derived from old Italian word bank or from a French word banque
both mean a Bench or money exchange table. In olden days, European money lenders or money
changers used to display (show) coins of different countries in big heaps (quantity) on benches
or tables for the purpose of lending or exchanging.

HISTORY OF ICICI BANK

ICICI Bank was originally promoted in 1994 by ICICI Limited, an Indian financial institution,
and was its wholly-owned subsidiary. ICICI's shareholding in ICICI Bank was reduced to 46%
through a public offering of shares in India in fiscal 1998, an equity offering in the form of
ADRs listed on the NYSE in fiscal 2000, ICICI Bank's acquisition of Bank of Madura Limited
in an all-stock amalgamation in fiscal 2001, and secondary market sales by ICICI to
institutional investors in fiscal 2001 and fiscal 2002. ICICI was formed in 1955 at the initiative
of the World Bank, the Government of India and representatives of Indian industry. The
principal objective was to create a development financial institution for providing medium-term
and long-term project financing to Indian businesses.

In the 1990s, ICICI transformed its business from a development financial institution offering
only project finance to a diversified financial services group offering a wide variety of products
and services, both directly and through a number of subsidiaries and affiliates like ICICI Bank.
In 1999, ICICI become the first Indian company and the first bank or financial institution from
non-Japan Asia to be listed on the NYS

After consideration of various corporate structuring alternatives in the context of the emerging
competitive scenario in the Indian banking industry, and the move towards universal banking,
the managements of ICICI and ICICI Bank formed the view that the merger of ICICI with
ICICI Bank would be the optimal strategic alternative for both entities, and would create the

optimal legal structure for the ICICI group's universal banking strategy. The merger would
enhance value for ICICI shareholders through the merged entity's access to low-cost deposits,
greater opportunities for earning fee-based income and the ability to participate in the payments
system and provide transaction-banking services. The merger would enhance value for ICICI
Bank shareholders through a large capital base and scale of operations, seamless access to
ICICI's strong corporate relationships built up over five decades, entry into new business
segments, higher market share in various business segments, particularly fee-based services,
and access to the vast talent pool of ICICI and its subsidiaries.

In October 2001, the Boards of Directors of ICICI and ICICI Bank approved the merger of
ICICI and two of its wholly-owned retail finance subsidiaries, ICICI Personal Financial
Services Limited and ICICI Capital Services Limited, with ICICI Bank. The merger was
approved by shareholders of ICICI and ICICI Bank in January 2002, by the High Court of
Gujarat at Ahmadabad in March 2002, and by the High Court of Judicature at Mumbai and the
Reserve Bank of India in April 2002. Consequent to the merger, the ICICI group's financing
and banking operations, both wholesale and retail, have been integrated in a single entity.

INTRODUCTION TO ICICI BANK

ICICI Bank is India's second-largest bank with total assets of about Rs.1,67,659 crore at March
31, 2005 and profit after tax of Rs. 2,005 crore for the year ended March 31, 2005 (Rs. 1,637
crore in fiscal 2004). ICICI Bank has a network of about 560 branches and extension counters
and over 1,900 ATMs. ICICI Bank offers a wide range of banking products and financial
services to corporate and retail customers through a variety of delivery channels and through its
specialized subsidiaries and affiliates in the areas of investment banking, life and non-life
insurance, venture capital and asset management.

ICICI Bank set up its international banking group in fiscal 2002 to cater to the cross border
needs of clients and leverage on its domestic banking strengths to offer products internationally.
ICICI Bank currently has subsidiaries in the United Kingdom and Canada, branches in
Singapore and Bahrain and representative offices in the United States, China, United Arab
Emirates, Bangladesh and South Africa.

ICICI Bank's equity shares are listed in India on the Stock Exchange, Mumbai and the National
Stock Exchange of India Limited and its American Depositary Receipts (ADRs) are listed on
the New York Stock Exchange (NYSE).

As required by the stock exchanges, ICICI Bank has formulated a Code of Business Conduct
and Ethics for its directors and employees.

At April 4, 2005, ICICI Bank, with free float market capitalization of about Rs. 308.00 billion
(US$ 7.00 billion) ranked third amongst all the companies listed on the Indian stock exchanges.

ICICI Bank was originally promoted in 1994 by ICICI Limited, an Indian financial institution,
and was its wholly-owned subsidiary. ICICI's shareholding in ICICI Bank was reduced to 46%
through a public offering of shares in India in fiscal 1998, an equity offering in the form of
ADRs listed on the NYSE in fiscal 2000, ICICI Bank's acquisition of Bank of Madura Limited
in an all-stock amalgamation in fiscal 2001, and secondary market sales by ICICI to
institutional investors in fiscal 2001 and fiscal 2002. ICICI was formed in 1955 at the initiative
of the World Bank, the Government of India and representatives of Indian industry.

The principal objective was to create a development financial institution for providing mediumterm and long-term project financing to Indian businesses. In the 1990s, ICICI transformed its
business from a development financial institution offering only project finance to a diversified
financial services group offering a wide variety of products and services, both directly and
through a number of subsidiaries and affiliates like ICICI Bank. In 1999, ICICI become the first
Indian company and the first bank or financial institution from non-Japan Asia to be listed on
the NYSE.

After consideration of various corporate structuring alternatives in the context of the emerging
competitive scenario in the Indian banking industry, and the move towards universal banking,
the managements of ICICI and ICICI Bank formed the view that the merger of ICICI with
ICICI Bank would be the optimal strategic alternative for both entities, and would create the
optimal legal structure for the ICICI group's universal banking strategy.

The merger would enhance value for ICICI shareholders through the merged entity's access to
low-cost deposits, greater opportunities for earning fee-based income and the ability to
participate in the payments system and provide transaction-banking services.

The merger would enhance value for ICICI Bank shareholders through a large capital base and
scale of operations, seamless access to ICICI's strong corporate relationships built up over five
decades, entry into new business segments, higher market share in various business segments,
particularly fee-based services, and access to the vast talent pool of ICICI and its subsidiaries.

In October 2001, the Boards of Directors of ICICI and ICICI Bank approved the merger of
ICICI and two of its wholly-owned retail finance subsidiaries, ICICI Personal Financial
Services Limited and ICICI Capital Services Limited, with ICICI Bank.

The merger was approved by shareholders of ICICI and ICICI Bank in January 2002, by the
High Court of Gujarat at Ahmadabad in March 2002, and by the High Court of Judicature at
Mumbai and the Reserve Bank of India in April 2002. Consequent to the merger, the ICICI
group's financing and banking operations, both wholesale and retail, have been integrated in a
single entity.

DEFINITION

A Multinational finance service provider in India. It is 2nd largest bank in the country which is
headed by Chand kochhar (One amongst powerful lady by Forbes). The finance organization
was established in year 1994 at Vadodara, Gujarat.

OBJECTIVE
ICICI BANK was found to be popular for its customer friendly services as well as the facility it
provides to the people. It was also found that its employees are trained enough to handle its

customers. Because of all these reasons ICICI BANK has become very much popular in
todays context.

FUNCTION OF THE ICICI BANK

In order to accomplish the above objectives, the Corporation performs the following functions:

1. Providing finance in the form of long-term or medium term loans or equity participation.
2. Sponsoring and underwriting new issues of shares and other securities,
3. Guaranteeing loans from other private investment sources.
4. Making funds available for reinvestment by revolving investment as rapidly as possible.
5. Providing project advisory services i.e. offering advice
to private sector companies in the pre-investment stages on Government policies and
procedures, feasibility studies and joint venture search, and
to Central and State Governments on specific policy related issues.

TYPES OF FINANCIAL ASSISTANCE

OF THE ICICI BANK
The Corporation provides finance-in the following forms:
1. Underwriting of public issues and offer or sale of industrial securities.
2. Direct subscription to such securities.
3. Securing loans in rupees payable over periods up to 15 years.
4. Providing similar loans in foreign currencies for payment of imported capital equipment and
technical service.
5. Guaranteeing payments for credit made by others.

6. Providing credit facilities to manufacturers for promoting sale of industrial equipment on

deferred payment terms.
7. Providing financial services like leasing, instalment sale and asset credit.

The ICICI sells securities from its own portfolio to the investors whenever it can get a
reasonable price for them. It does so for the dual purpose of revolving its resources for new
investments and for encouraging the investment habit in others and thereby promoting a wide
spread distribution of private industrial securities. Thus, unlike normal investors the ICICI does
not retain successful investments merely because they are profitable.

ICICI assisted manufacturing industries in all sectors, that is, the private sector, the joint sector,
the public sector and the cooperative sector but the major beneficiary was the private sector.
ICICIs assistance comprised of foreign currency loans, rupee loans, guarantees, and
subscription of shares and debentures. The Corporation showed increasing interest in the
development of new industries in backward regions.

There was a remarkably significant increase in financial the issue of capital. Assistance is also
provided for completion of formalities connected with the public issue and of legal formalities
for raising loans. assistance by ICICI in capital investment and joined the other financial
institutions in setting up SHCIL, CRISIL and OTC Exchange of India Ltd. It has recently set
up its own bank and a mutual fund like the UTI. The Corporations vision has been extending
far beyond its immediate function off funding industrial projects. It has been looking at all
sectors of the economy and wherever a was perceived, has designed either a new concept or a
new instrument, or even a new institution to cater to it. In this regard, its development activities
have encompassed such diverse areas as technology, financing, project promotion, rural
development, human resources development and publications.

BANKING PRODUCTS&SERVICES
1) Saving account
The 'saving account' is generally opened in bank by salaried persons or by the persons who
have a fixed regular income. This facility is also given to students, senior citizens, pensioners,
and so on
Saving accounts are opened to encourage the people to save money and collect their savings
In India, saving account can be opened by depositing 100 (approx. US $2) to 5000 (approx. US
$100). The saving account holder is allowed to withdraw money from the account as and when
required. The interest which is given on saving accounts is sometime attractive, but often nominal.
At present, the rate of interest ranges between 4% to 6% per annum in India. The interest rates vary
as per the amount of money deposited (lying) in the saving bank account, scheme opted, and its
maturity range. It is also subject to current trend of banking policies in a country.

2)Special Savings Account

ICICI Banks Special Savings Account provides comprehensive banking services to non
profit motive organizations like Trusts, Associations, Societies, Clubs, NGOs, Hospitals,
Educational and Research Institutes and section 25 companies and entities eligible for a
Savings Account as per RBI Guidelines

3)Life Plus Senior Citizens Account

Carry out your day-to-day banking transactions independently with ICICI Banks Life Plus
Senior Citizens Savings Account, a saving account designed for our customers above 60
years of age.
We have special Senior Citizen desks at all our branches, where you can carry out all your
banking transactions, without having to wait in queues.

4)Fixed deposit
A sum of money given to a bank, financial institution or company whereby the
receiving entity pays interest at a specified percentage for the time duration of the
deposit. At the end of the time period of the deposit the amount that is originally given
is returned to the investor. Fixed deposits are also known as term deposits. Fixed
deposits are operated by ideal money. the interest is charge 9 to10% per annum. the
facilities are provided by fixed deposit receipt.

5)Recurring Deposit from Icici bank

Recurring deposit are a good investment option for small investors if they do
not have a lump sum amount to invest at one go, but wish to save a smaller sum
of money on a regular basis. As one of the leading private sector banks in India,
ICICI Bank offers its customers highly flexible RD options at competitive
interest rates. ICICI Bank RD is a good savings solution for investors who want
high returns on short term investments with low constraints on liquidity. The
bank offers both traditional RD scheme, as well as Flexible Recurring Deposit
Scheme called i-Wish which allows an optimal balance between liquidity and
returns. Flexible holding periods and easy payouts let depositors plan their
investments to suit their individual goals. A Recurring Deposit account with

ICICI Bank provides additional benefits such as: loan against the deposit, Tax
Deduction at Source (TDS) is not applicable, etc

6)Salary Account
ICICI Bank Salary Account is a benefit-rich payroll account for Employers and Employees.
As an organization, you can opt for our Salary Accounts to enable easy disbursements of salaries and
enjoy numerous other benefits. Additionally, ICICI Bank offers a host of advantages for your
employees like instant credit of salaries, offers on bill payments, Phone Banking, Free Internet
Banking and much more. To know more about the ICICI Bank Salary Accoun

7)Child Education Planning

Planning for your childs special education needs isnt an easy task, but its not
insurmountable either. While support services vary from state to state, all states are
required to assist your child in receiving the same education they provide every other
child in school. The resources in this section can help you develop a plan to address your
childs education needs

8)Tax saver fixed deposit

Tax saver fixed deposit is a type of fixed deposit by investing in which you can get tax
deduction under section 80C of the Indian Income Tax Act, 1961. Normally, tax saver
deposits are of two types - Single holder Type Deposits" and Joint holder Type
Deposits. Such deposits are offered for a lock-in period of 5 years. Any investor can
claim a deduction of maximum Rs.1, 50,000 by investing in tax saver fixed deposi

9)Bank@Campus
With ICICI Banks Bank@Campus, your child can now transact from his account at the click of
a mouse. Bank@Campus is a technology-enabled service, which allows your child to get the
bank account to his computer screen. He need not visit the branch at all. Maximum convenience
and easy access. Yes, your child can now surf the Net and access all the details of his / her
account at the click of a mouse! No need to visit the bank branch at all.

10)HOME LOAN
ICICI Bank is provider home loan in the country. It offers some unbeatable benefits to its
customers like doorstep services.

a)PERSONAL LOAN
ICICI Bank provides personal loan to its customers which is easy to get and is absolutely
hassle free. The public can get Rs.15 lakh loan with minimum documents.

b)CAR LOAN
ICICI Bank has also become the countries bank in giving car loans. It has tied up with all
the leading automobiles manufacturers to ensure the best deals. It has flexible schemes
and quick processing.

c)COMMERCIAL VEHICLE LOAN

It has services like funding of new vehicles, refinance on used vehicles, balance transfer on
high cost loans top-up on existing loans,

d)TWO WHEELER LOANS

ICICI Bank also provides two wheeler loans at competitive interest rates and has also
became the no.1 bank in financing two wheelers loans. It finances 90 percent of the ON
ROAD Cost of the vehicle. And it also provides convenient options and comfortable
tenors from 6 month to 36 months.

11)CARDS
ICICI Bank offers a variety of cards to suit our different transactional needs. Their range
includes Credit Cards, Debit Cards and Prepaid cards. These cards offer the customers
convenience for their financial transactions like cash withdrawal, shopping and travel.
These cards are widely accepted both in India and abroad. Details and features of each
types of cards are given below. CREDIT CARDS DEBIT CARDS TRAVEL CARDS
PREPAID CARDS PURCHASE CARDS BUSINESS CARDS

a)CREDIT CARDS
ICICI Bank Credit Cards give the customers the facility of cash, convenience and a range
of benefits, anywhere in the world. These benefits range from life time free cards,
Insurance benefits, global emergency assistance service, discounts, utility payments,
travel discounts and much more.

Some of the important features of CREDIT CARDS are as followsBalance transfer facility Global emergency assistance service Wide acceptance Photo card
Self set limit Cash advance facility

b)DEBIT CARDS
The ICICI Bank Debit Card is a revolutionary form of cash that allows customers to
access their bank account around the clock, around the world. The ICICI Bank Debit
Card can be used for shopping at more than 3.5 Lakh merchants in India and 24 million.

This debit card enables instant on-line debit to their ICICI Bank account. Every time they
can swipe their card at restaurants, shops, petrol pumps, multiplexes, etc., the amount
that they have spent is debited to their account

Its debit card is accepted at over 3.5 Lakh merchant establishments in India i.e.
restaurants, department stores, grocery stores, petrol pumps, etc. Besides, they can use it
conveniently at more than 3,000 ICICI Bank ATMs and more than 18,000
VISA/MasterCard ATMs all over Travel the world and enjoy the freedom of using the
debit card. This debit card gives then access to over 24 million shops and 1 million Visa
ATMs all over the world giving them the freedom of payment anywhere in the world.

TRAVEL CARDS ICICI Bank also provides Travel Cards. The Hassle free way to Travel
the world. Traveling with US Dollar, Euro, Pound Sterling or Swiss Francs; Looking for
security and convenience; take ICICI Bank Travel Card. Issued in duplicate. Offers the
Pin based security. Has the convenience of usage of Credit or Debit card.

ICICI Banks travel cards have many benefits. Some of they are given below- Easy
purchase Easy cash withdrawal Easy shopping Replacement card Online account access
Internet transaction Best exchange rates Best security features Emergency medical and
travel assistance

c)PRE-PAID CARDS
ICICI Bank brings to the customers a complete bouquet of pre-paid cards providing
payment solutions at their fingertips. ICICI Bank pre-paid cards are a safe &
convenient way for associate payments, disbursements, gifting & small ticket transactions.
Pre-paid cards are available on a VISA platform thus providing accessibility to over 3.5
Lakh merchant establishments & cash withdrawal from all VISA ATMs in India.

Pre-Paid cards have three types of cards

Annuity cards Pre-direct cards Easy cash cards Annuity cards ICICI Bank along with
ICICI Prudential Life Insurance has created a unique offering for the Annuity Plan
holders. Annuity plan holders usually get the annuity paid through bank cheques. They
have made life easier for the customers by introducing the first card based Annuity
payment program. Annuity payment solution will be managed by ICICI Bank. ICICI
Bank will issue prepaid cards to the Annuity plan holders. The monthly annuity will be
loaded on the prepaid card held by the customer. The customer will be able to use the
ICICI Bank ICICI Prudential Life Annuity Card at the merchant outlets and all the
ICICI Bank ATMs.

d)EASY CASH CARDS

Easy Cash Pre-paid Card is a non-photo card. It is a pre-paid card with magnetic stripe.
Re-loadable prepaid card: The card will be a pre-paid card with magnetic stripe and can be
loaded in rupees

Minimum balance requirement:

There is no minimum balance requirement.

Spending limits
Daily usage of up to Rs.25000 can be done through this card.

24 hour cash withdrawal

The card can be used to withdraw cash and do on-line POS transactions from any VISA
ATM. The VISA ATM can be accessed using 4 digits PIN provided with welcome kit.

Accepted at all visa merchants:

The card is accepted by all merchants accepting VISA electron cards. One can just
present the card, sign on charge slip & be debited for exact amount. The card is free of
transaction fee.

Validity:
The Card will be valid up to 3 years. Before the end of 3years, a new card will be issued
to all the active cardholders.

Balance enquiry:
The balance on the card can be determined at ICICI Bank ATM or by calling at ICICI
call center

e)PRE-DIRECT CARDS Minimum Balance

There is no minimum balance requirement for the Annuity card

Transactions Supported:
The Annuity card can be used to withdraw cash and do online POS transactions from any
VISA ATM or merchants accepting VISA cards. The card can be used in India, Nepal and
Bhutan.

Spend Limits:
You can withdraw upto a maximum of Rs. 25,000/- per day in cash from ATMs

Prepaid Value
Annuity Card can be loaded in rupees for any amount.

Validity
The card will be valid for a period of ten (10) years. Before the end of three years a new
card will be mailed to your mailing address

Statement
You will receive an e-statement through email to the given e-mail address once every
month.

On-line Account Access:

You will get Internet Login Id and password to log into the system on-line and check on
card balance and statements

Cash

withdrawal Fee

cash withdrawals will be free at ICICI Bank ATMs per month. At non-ICICI Bank
ATM, the charges will be Rs 30/- per transaction

f)BUSINESS CARDS

The ICICI Bank Business Card is aimed at SMEs as an enabler for their business. The
Business card is a smart alternative to cheques, cash, and personal credit cards. With its
purchasing convenience, cost savings, available credit, and detailed reporting facilities,
the ICICI Bank Business Credit offers what their business needs to stay on top

FEES & CHARGES

Transaction type

Transaction charges

Joining Fee

ZERO

Annual Fee

ZERO

Interest Charge

1.99% Per Month.

Cash withdrawal from VISA ATM's

1% of withdrawal amount subject to a

minimum of Rs.100

Late Payment Charge

1% of Total Amount Due subject to a

Min of Rs.100 and Max. Rs. 500

12)INVESTMENT AND INSURANCE

Apart from deposits products and loan offerings ICICI Bank also offers various
investment options that ranges from ICICI Bank tax savings bond to equity
investments through initial public offer and investment in pure gold.

It provides following investment products.

ICICI Bank Tax Saving Bonds
Government of India Bonds
Investment in Mutual Funds
Initial Public Offers by Corporate
Investment in "Pure Gold"
Foreign Exchange Services
Senior Citizens Savings Scheme, 2004

Any investment can be made through any branch of ICICI Bank. It also provides the ease
of investing through electronic channels like ATMs and Internets. DEMAT SERVICES
ICICI DEMAT service has over 11.5 lakh account holders .It offers following features to
its customers.

e-Instructions:
Through this anyone can transfer securities 24 hours a day and 7 days a week through
internet at a lower cost. It can also be done through customer care officer.

Consolidation Demat Account

Through this anyone can dematerialize their physical shares in various holding patterns
and consolidate all such scattered holdings into their primary demat accounts at reduced
costs.

DIGITALLY SIGNED STATEMENT

Through this any account holder can receive their account statement and bill by email.

Mobile Request
Account holder can access their de-mat account by sending sms to enquire about holdings,
transactions ,bills & ISIN details.

Mobile Alerts:
The account holder can receive sms alerts for all debits, credits as well as any request
which cannot be processed. Dedicated customer care executives specially trained at their
call centre, to handle all queries. Countrywide network of over 235 branches, one is never
far from an ICICI Bank Demat Services outlet Private Banking ICICI Bank also provides
private banking services.

NRI BANKING
Under NRI Banking ICICI Bank provides a variety of services
MONEY TRANSFER
BANK ACCOUNTS
INVESTMENTS
PROPERTY SOLUTIONS

INSURANCE
LOANS

MONEY TRANSFER
Under NRI Service ICICI Bank provides money transfer facility from one place to
another place of the world.

BANK ACCOUNTS

Under bank accounts ICICI Bank provides a number of accounts facilities .

Some of they are as follows-

Rupee savings account

Fixed deposits
Special accountStudents accounts
Seafarers account

Rupee savings account

Under rupee savings account ICICI Bank provides two types of account facilities.

They areNRE savings account

NRO savings account
Under fixed deposit it provides various account services. Some of they are as follows
NRE fixed deposit
NRO fixed deposit
NRE recurring deposit

FCNR fixed deposit

And under special accounts it provides two types of accounts. They are students accounts
and seafarers accounts.

13)INVESTMENTS
Under investments it provides various services. Some of they are as followsInternational deposit
Mutual fund
Online share trading
Structured deposit
Private equity
Commercial real state

PROPERTY SOLUTIONS
Under property solutions it provides some services to the customers. Like it provides
home loan to the customers. It also provides help to the customers in searching houses.

INSURANCE
Under insurance ICICI Bank provides both general as well as life insurance services to

its customers.

14)LOANS
ICICI Bank provides loans to the customers against their deposits.

CORPORATE BANKING
ICICI BANK gives a number of facilities under corporate banking services.

CORPORATE NET BANKING

CASH MANAGEMENT TRADE SERVICES
TRADEWAY
FOREX ONLINE
SME SERVICES
ONLINE TAXES

CORPORATE NETBANKING
Corporate Internet Banking (CIB), facilitates banking from their desk. At the click of a
mouse the customers can access their accounts at ICICI Bank and also keep track of
their accounts at its various branches in India.

Account Information
Real time balance information and summary of days transaction.

Fund Transfers
Manage their Supply-Chain network, effectively by using its Corporate Internet Banking
fund transfer mechanism.

CASH MANAGEMENT
ICICI Bank is a leading player in the field of Cash Management Services (CMS) market.
Its Cash Management Service is technology driven with a versatile software, hardware
and network support. Customized daily transaction reports and web-enabled reports are
offered regularly to its clients. CMS solutions are designed to be company-specific
allowing a corporate to efficiently manage its treasury. Cash management products covers
both collections and payments.

Collection Products
Local Cheque Collections
One of the largest network spanning over 488 locations
Courier pick-up can be provided
Process flow can be structured to suit the companys requirements

Cash Collections
Cash Collection from dealers and business associates on behalf of companies
Cash pick-up facility in 28 locations
Customized MIS for cash collection
Payment Products

Anywhere Banking Cheques issued payable at par at various ICICI Bank locations
single account to be operated at any ICICI Bank branch for this facility Ideal for small
value, large volume payments

Fund Transfers
Online transfer of funds between accounts maintained with any branch of ICICI Bank.

15)TRADE SERVICES
ICICI Bank offers a wide range of Trade Services designed to assist you in building on
your strengths, so that your company can size business opportunities across the world.
ICICI Bank has in place a Centralized Trade-Services Unit, which adheres to six sigma
standards. As a result, ICICI Bank customers experience fewer delays in receiving
payment, require less effort in locating collection information, gain increased control over
foreign receivables and experience improved cash flows.

Online Trade Services

ICICI Bank customers can effect remittances as well as get their applications for issuance
of Letters of Credit and Bank Guarantees processed online.

This not only extends tremendous convenience to the entire process, but also allows the
customer to enjoy the benefits of simplified documentation, online verification of status
and savings in cost and time. Online Trade Services can be availed by enrolling for
Corporate Internet Banking (CIB) offered by ICICI Bank.
Besides it also provides various other services.

Advisory services
Export document tracking facilities
Trade facilitation services
Country scan
Concepts in international trade

16)TRADEWAY SERVICES
ICICI Bank provides trade way services. It has following benefitsSingle point of contact for all the India bound collections.
Efficient Document Handling and Payment Collection Services
Cost / Time Advantages through economies of scale

Online status enquiry facility.

Leveraging of ICICI Banks extensive domestic network and area coverage
Specialized processing team with expertise in Trade Services.

FX ONLINE SERVICE
FX Online is a real time foreign exchange trading system which provides automated
quotes for FX spots & FX forwards.

FX Online Features
Competitive and transparent quotes from ICICI Bank treasury.
Transaction in a secure network..
Instantaneous deal confirmation.
User defined controls for currency, amount and transaction type.

SME- SERVICESICICI Bank also offers some services to the customers. The customers business now has
end to end solutions on which they can depend. From the anytime anywhere convenience
of Roaming Current Account to forex remittance services that simplify and speed up their
business.

ONLINE TAXES-

ICICI Bank also provides online taxes facilities.

ONLINE SERVICE
INTERNET BANKING
FOREX ONLINE
DEBT ONLINE
BILLS PAYMENT

TRADE SERVICES
CASH MANAGEMENT
SECURITIES MARKET

ONLINE SERVICE
For online service there must be a corporate id and an user id and password.

FOREX ONLINE
For this again there must be an separate user id and password. DEBT ONLINE-Again
Separate user id and password is important for this.

DEBT ONLINE
Debt Online is a transaction platform that offers a transparent and paperless way of
investing in debt instruments in a secure environment.

Debt Online Features

Live quotes for Government of India securities from ICICI Group.

Chat facility to negotiate with dealers and conclude your deal.
Straight through processing using a CSGL account. This ensures a smooth and automated
settlement process.

17)BILLS PAYMENT
Electronic Bill Presentment and Payment is a powerful tool for managing Supply-Chain
network. EBPP facilitates online presentment and payment of bills, which eliminates all
the paper work, minimizes risks and leads to better relationship between customer.

Bills Payment features and benefits.

Creation of a Closed User Group, between a company and its channel partners for online
presentment and payment. For e.g. A vendor can present

Bills to a company and the company can make an online payment to the vendor. There is
flexibility of making immediate or a scheduled payment.

The bill payment gateway can also be seamlessly integrated to a web based ordering
system of a corporate, facilitating online presentment and payment

The payment of utility bills like electricity, telephone, mobile, etc. can also be done. ICICI
Bank has tied up with around 50 utility companies across the country.

Online Trade Services

ICICI Bank customers can effect remittances as well as get their applications for issuance
of Letters of Credit and Bank Guarantees processed online. This not only extends
tremendous convenience to the entire process, but also allows the customer to enjoy the
benefits of simplified documentation, online verification of status and savings in cost and
time. Online Trade Services can be availed by enrolling for Corporate

Internet Banking (CIB) offered by ICICI Bank. By clicking on any of the links to enter
CIB .If one become an existing ICICI Bank customer.

Besides this ICICI Bank also provides Advisory services to its customers. So that they
can know forex markets, currency movements, regulatory issues, risk management and
other issues in trade finance. So According to that they can plan their business.

ICICI Bank also provides latest movements in currency to their customers.

ICICI Bank constantly customizes solutions and introduces innovative products for its
trade services clients.
Apart from these facilities ICICI Bank provides a number of other trade related services
to its customers. some of they are gives hereunder.
Export development facility Service
Trade facilitation service
Country scan
Concepts in international trade

18)TRADEWAY SERVICE
ICICI Bank introduced trade way service to provide international banking gateway for
India related trade business. It has some benefits to its customersSingle point of contact for all the India bound collections.
Efficient Document Handling and Payment Collection Services..
Cost / Time Advantages through economies of scale..

Online status enquiry facility.

Leveraging of ICICI Banks extensive domestic network and area coverage.
Specialized processing team with expertise in Trade Services.
Pre-transaction and post-transaction analytical tools available on the site.
It allows us to monitor our transactions at any time we wish.
ICICI Bank also provides mobile banking services to all its bank, credit card, demat and
its loan customers.
ICICI Bank Mobile Banking can be divided into two broad categories of facilities:

ALERT FACILITY
REQUEST FACILITY
Alert Facility

19)RURAL SAVING ACCOUNT

This facility keeps the customers informed about the significant transactions in
their accounts. It keeps them updated at regular point of time. Request FacilityThis facility enables the customers to carry for their account

balance.

Rural Bank specialises in providing banking products and services to farmers and
the general population alike. Farmers can choose from various loans to help grow
their farm businesses, and they can also open day to day banking, savings, and
investment accounts. If youre not a farmer, you can still look forward to being an
account holder.

20)Foreign Exchange

Services

Competitive rates

Free Replacement Card along with ICICI Bank Travel Card on purchase

Online purchase of Foreign Exchange and delivery at doorstep in select cities.

24x7 international toll free numbers for ICICI Bank Travel Card holders in select countries

Wide network of 1600+ Foreign Exchange serving branches in India .Located your nearest
branch

Foreign Currency

Most convenient and easy way of transacting while abroad

Offered in 13 currencies

Accepted everywhere

ICICI Bank Travel Card

Offered in 9 currencies

Chip Based card offered in 4 currencies

Access money anytime, anywhere

Access at any Merchant establishments with a card-swipe terminal or VISA ATM

Free Replacement Card

Insurance facility

Remote reload facility

Emergency assistance services.

American Express Traveller's Cheques

Safest form of currency

Alt

ernative to cash

Offered in 6 currencies

Safety and security because of dual signature facility

Can be replaced within 24 hours if lost / stolen

Accepted virtually anywhere in the world

Easier to plan, track and control travel expenses

Outward Remittance

Extensive network

Reach to most parts of the world

Transfer in 16 currencies

Online Transfer facility for Residents through Internet banking

Simple way to send money outside India

Remit money abroad quick, and reliable

Send money for education, gift money or maintenance for loved ones or donation for
a cause

Literature review:
A literature review discusses published information in a particular subject... area, and sometimes
information in a particular subject area within a certain time period. A literature review can be just a
simple summary of the sources, but it usually has an organizational pattern and combines both
summary and synthesis. A summary is a recap of the important information of the source, but a
synthesis is a re-organization, or a reshuffling, of that information. It might give a new...

DATA ANALYSIS & INTERPRETATION

Period

No. of customers

Percentage

Percent 6 month

40

40%

1 year

30

30%

2 year

20

20%

3 year

10

10%

TOTAL =100

TOTAL=100%

Analysis and InterpretationIn survey among hundred customers it is found that 40% customers are loyal to the bank for
last 6 months and 30% are loyal to it for the last 1 year whereas 20% are loyal to it for the last
2 year and only 10% are loyal to it since last 3 years.So seeing this the bank should focus on

retaining more customers in future. It should such schemes which can attract more customers
and can retain them for longer periods.

2. About satisfaction with its services among its customers

Response

Excellent

Good

Average

Bad

No. of customers
Percent

40
40%

30
30%

20
20%

10
10%

Analysis and Interpretation

Among all customers 40% customers said that its service is excellent whereas 30% said that it is good
and according to 20% customers found it is average and 10% said that it is bad. Most of the customers
are happy with this but the bank should always introduce innovative services for the customers.

3. Which service is better that the bank provides to its customers -

Net banking
30
30%

Share trading
20
20%

Mutual fund
30
30%

Commodity trading
20
20%

Analysis and Interpretation

About its different services offered by it to the customers among hundred customers 30% said that its
net banking is good whereas 20% customers said that its share trading is good and 30% of its
customers said that mutual fund service is quite good and 20% of its customers said that its
commodity trading service is good enough. Many customers are liking net banking and mutual fund
more than share trading and commodity trading so it should also focus on these areas. So that it also
become more interesting for the customers.

4. About time taken by its employees in customer dealing-

Time
Customers
Percent

10Minutes
50
50%

20 minutes
25
25%

30 minutes
15
15%

40minutes
10
10%

Analysis and Interpretation

About this particular question the customers response is like this.50% customers said that
they take 10 minutes in dealing with one customers whereas 25% customers said that they
take near about 20 minutes in dealing with a customer and 15% customers have opinion that
they take usually thirty minutes and ten percent said that they take 40 minutes time. Most of
the employees are happy with its way of dealing with customers but it should always be
careful in this area because lots of other banks are also providing good services to their
customers in dealing with them.

5. Does it give good return to its investors on their investment-?

Response
Customers
Percent

Yes
50
50%

No
40
40%

Average
10
10%

Analysis and Interpretation

About this particular question 50% customers said that it gives good return to its investors whereas
40% customers said that they do not give good return to its investors in comparison to other foreign
banks and 10% said that it gives average return to its customers. Many customers are happy with its
return but there are also few who said that it is not providing good return in comparison to other banks
so it should fix its rate of return in such a way so that the customers become more interested in
investing their money in it.

6. In which way its employees behave with its customers or they respond to
them-

Response
Customers
Percent

Good
35
35%

Normal
40
40%

Bad
25
25%

Analysis and Interpretation

Among hundred customers 35% customers said that its employees behave in good way with
its customers and 40% customers said that it is normal means ok whereas 25% customers said
that it is not good and they should behave in more friendly way with its customers. Many
customers are happy with it but there are also others who said that its employees should be
more friendly with its customers. So the bank should improve its employees in more
professional in dealing with the customers.

7. Whether its number of its branches and ATM centre should be increased or
not
Response
Customers
Percent

Yes
40
40%

No
30
30%

Ok
30
30%

Analysis and Interpretation

About this the customers responded differently.40% customers said that its branches as well as its
ATM should be increased and 30% customers said that it is sufficient whereas

another 30%

customers said that it is ok in numbers. Many customers have opinion that its branches as well as its
ATM are not sufficient so it should be improved and more no. of branches as well as ATM should be
established so that customers would not have any problem whenever they need it.

8. Whether the bank provides good environment inside the bank or not-

Response

Yes

No

Ok

Customers
Percent

40
40%

35
35%

25
25%

Analysis and Interpretation

About this question 40% of its customers said that yes it provide good environment inside the bank
and 35% of its customers are not satisfied with its environment whereas 25% of its customers said
that it is ok. Most of the customers said that it provides good environment bit there are also some
other customers who said that it should be improved in comparison to other foreign banks.

9. Whether its credit cards and other cards are convenient enough
to be used and be handled

Response

Yes

No

Ok

Customers
Percent

45
45%

25
25%

30
30%

Analysis and Interpretation

About 45% of its customers said that yes it provides good services and is also convenient enough to
handle where as another 25% customers said that it is not completely useful and 30% another
customers said that it is ok. Many customers have given their consent but there are some other
customers according to them it should be better, So the bank should improve itself in these areas so
that some other customers will also be satisfied. And they could not move to other banks.

10. Does it give loan at reasonable rate of interest to the customers

whenever they need -

Response
Customers
Percent

Yes
58
58%

No
22
22%

Ok
20
20%

Analysis and Interpretation

About this question 58% customers say that Yes they provide loan at reasonable rate of interest to the
customers and 22% customers said that it is not convenient and they should charge some lower rate of
interest and 20% other customers said that it is ok. Many customers are satisfied with it and few
customers said that it should be provide more return to its investors.

11. Should it bring down its Minimum cash requirement for opening an
account in it Response
Customers
Percent

Yes
60
60%

No
5
5%

Ok
35
35%