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Corporate Responsibility
S1
PRASETIYA MULYA BUSINESS SCHOOL
26 March 2014
AGENDA
Corporate Responsibility Pyramid
Corporate Social Responsibility Perspectives
CSR Initiatives
ETHICAL RESPONSIBILITIES
Fulfill legal and ethical obligations
LEGAL RESPONSIBILITIES
Carry out its work in accordance with the law and
government regulation
ECONOMIC RESPONSIBILITIES
(making acceptable profit)
Trevino, p.29
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depletion
Ground contamination
No pricing mechanism exists for these public goods,
therefore no means exists to ensure that these goods
get allocated to those who most value them
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additives
Vehicles that use too much gasoline and pollute the air
Exposure to workplace chemicals
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CSR PHILOSOPHY
Social Expectation
Business Expectation
Achieving Balance
Copyright 2014 by McGraw-Hill Education. All rights reserved.
interests
Problems deciding what course of action follows
from the imperative to balance stakeholder interests
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Customers satisfaction
Good products & services
Mutually beneficial relationship
employees
communities
Treat them
appropriately
Fair Operating
Practices
Consumers
issues
Organizational
Governance
Community involve.
& development
Social
Responsibility
Human Rights
Social Issues
Social issues:
Good corporate Governance
Supplier:
Fair competition
Bribery
Collusion
Environmental:
Global warming
Pollution
Lack of energy
Environmental conservation
Hazardous waste
Ecosystem
Sustainable resources use
Customer:
Customer protection
Product design
Customer complaint handling
Mechanism for product recall
Education & Awareness
Employees:
Child labor
Discrimination
People development
Social life
Health & safety at work
Disable person
Labor union
Community:
Unemployment
Poverty
Contribution to economic empowerment
Community involvement
No
Initiatives
Description
Cause promotion
Corporate philanthropy
Community Volunteering
Socially Responsible
Business Practices
CONCLUSION
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