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RESEARCH METHODOLOGY
COURSEWORK II
PROPOSAL
PROGRAMME
AP224
SEMESTER
2016/2017
PART
THREE (3)
NAME
2014729241
ADDRESS
017-6958093
_________________________________________________________________________
TITLE
A study on types of swiftlet bird house building system in Malaysia.
INTRODUCTION
Swiftlet is a type of birds similar to swallows,sparrows,and house swifts but they are not
closely related to each other (Ibrahim S.H et.al 2009). Swiftlet hotels have become
increasingly popular in the real estate industry today due to its high return on investment
(ROI) (Alias,et al 2013). In Malaysia, a lot of swiftlet hotels can be found in Sitiawan,
Seberang Perai, Teluk Intan, Nibong Tebal,Pekan, Kota Bahru, Rompin, Mentakab, Endau,
Mersing,Kota Tinggi, Muar, Johor Bahru, Klang and Rawang (Alias,et al 2013).The swiftlet
farming industry in Malaysia only started to gather momentum after the Asian Economic
Crisis of 1997-1998.During that period,many businesses,especially small to medium sized
business experienced hard times and a great number of the closed down throughout the
country.
Although the business can be highly profitable, there are many uncertainties and
uncontrollable factors that may contribute to the demise of a swiftlet farm business(Alias A.
et al 2013).The edible birds nest industry has been growing rapidly since 2008 with
Malaysia has been the second highest exporter after Indonesia with contribution of 20% in
the total market for EBN (Edible Bird Nest).As a new business that only step in to
Malaysia,therea are still shallow information about swiflet house in this country.
To build and manage swiflet bird house,many aspect have to be observed before the
construction of swiftlet bird house.Feedback from informant showed that the locations and
routes of birds are very important in determining the the success of swiftlet bird house
(Ibrahim et al 2015).In order to encourage these swiftlets to nest away from caves,people
have been building structures to create a caveliek atmosphere,conducive for the swiftlets to
breed(Mardiastuti et al 1997).The selection of location for manmade habitat for the siwftlet
houses is one of the very important factors for successful EBN industry(Idris et al 2013).
The important knowledge that contribute to the success of the industry is the right structure
of the building of swiftlet bird house (Ibrahim et al 2015).According to (Mulia,2008),the ideal
swiftlet bird house size is 20x40 and 30 feet tall.The available local swiftle population,their
feeding areas (garden,paddy field and garbage disposa areas),swiftlet track and areas that
are easy to control swiftlet house are the most important factors ( Idris,2013).
LITERATURE REVIEW
For
this
study,literature
review
have
been
collected
from
previous
esculent
(White
Belly
Swifts),Cypsiurus
balasiensis
(Asian
Plam
AIM
To provide a whole point of view of contemporary research in building system of swiftlet
house in Malaysia.
OBJECTIVES
To determine the most efficient building system to be constructed for swiftlet house in
Malaysia.
To examine the new building system technology for swiftlet bird house.
To identified and compared between types of building system of swiftlet bird house in
Malaysia.
RESEARCH QUESTION
How the efficiency of swiftlet bird house building system will help to generate income
PROBLEM STATEMENT
The challenges in determine the best method of constructing swiftlet bird house
building system.
The hazard problem will be on how to ensure that the swiflet bird house can generate
money to the entrepreneur and ensure the bird house can be sustain for a very long
time.
Its a very important matter to ensure the building system of swiftlet house can be
constructed in a short time.It;s a very crucial matter to be solved in Malaysia on how
to shorten the period construction time for swiftlet bird house.
SCOPE OF STUDY
The scope of research of this topic will be focusing on the best type of swiftlet bird house
building system to be constructed in Malaysia.The study also will be focusing the variety
types of swiftlet bird house building system in Malaysia.The scope will highlighted the
advantages of the efficiency swiftlet bird house building system in generating profit to the
enterpreneur.The study of this research will be concentrating on the area of swiftlet bird
house building house that is constructed in Malaysia
METHODOLOGY
For research methodology that involve in this topic consist of 6 stages overall.The first step
is to review literature for information communication and technology topic or findings.The
approach followed for the purpose of research could be titled as an exhaustive literature
review (Randolph,2009).Firstly,literature review that is being provided must be focusing on
the approach of that specific topic.Hence,our literature review will focus on outcomes of the
previous researches and studies and will not comment on the methodologies of the
researches reviewed.(Hosseini,R.M et al.2012).Secondly,data analysis were being applied in
the research methodology for the topic.Data collected will be analysed in three steps.First
steps,we will use demographic of the respondent for analyzation.We will use basic
descriptive statistic as for example frequency count and precentages.The next step,we will
analyse the frequeny of use of ICT applications by respondent,the approach used by
(Jacobsson and Linderoth 2012) was adopted.The last step will be using the relative
importance index of items.Thirdly,data collection has being used for the methodology of the
research.For the study of information communication and technology,they collected the data
through questionnaire.The process of questionnaire development and administration
involved three steps.First,a draft copy of the questionnairecwas developed,pilot-tested
through interviews with select group of of experts and senior practitioners in the construction
industry before it was revised based on the outcome of the content validity process (Yang,et
al 2012).Secondly,indicate the person that are willing to do the survey.Lastly,we will
nominate a respondent with requisite knowledge about the use of ICT,and capable providing
useful and reliable information.The fourth steps will be preparing the 1st draft for the report of
the study on impact and challenges of information communication and technology in
construction industry. (Winkler and McCueen,1984) stated that the paper must be written in
rough draft and the thesis argued,proved or supported with the information uncovered from
the sources.Lastly,researchers must make their procedures,findings,and conclusion for the
topics available in form of intelligible to others who may be interested.This involve clearly
andconcisely presenting the steps in the study in sufficient detail so that another person can
replicate it (Ary et.al 2007)
Review literature
Data collection
Preparing detail
outline
Research design
Analyse and
plan the data
(1st draft)
Preparing report
and limitation of the study as well as the brief explainations on definition of terms which are
related to the research
REFERENCES
Umflint.edu. (2016). How to Select a Research Topic | University of Michigan-Flint.
[online]
Available
at:
https://www.umflint.edu/library/how-select-research-topic
Ma, Fucui and Daicheng Liu. "Sketch Of The Edible Bird's Nest And Its Important
Bioactivities". Food Research International 48.2 (2012): 559-567. Web.
Merica,H.S.,2007.The 2007 Malaysian swiftlet farming industry
report.SMI
Association of Penang,Malaysia.
Morelli, John. "Environmental Sustainability: A Definition For Environmental
Professionals". Journal of Environmental Sustainability 1.1 (2011): 1-10. Web.
Kembangkan Industri Sarang Burung Walet". Utusan Online. N.p., 2016. Web. 12
Oct. 2016.