DISTRIBUTION SYSTEMS

EFREN CARDONA CASTAEDA

GESTION LOGISTICA
BOGOTA
2016

Distribution Systems
It is a business structure and interdependent organizations ranging from the point of origin of the product to the
consumer. A distribution channel consists of individuals and companies involved in the transfer of ownership of a
product as it passes from the manufacturer to the end consumer or industrial user.
General Structure Distribution channels

CONSUMERS
END

The above is the general structure of distribution channels present in all distribution networks and used by different
companies to make available to the final consumer products and services. Furthermore, the distribution channels
require updates evolve and processes as a result of the changes occurring in the environment.

1. Functions flows distribution channels

Physicist
Production Control
Promotin
Negotiation
Financing
RETAIL
Risk
Order
Payent

Physicist
Production Control
Promotin
Negotiation

Physicist

MAYORIST

Financing

Production Control

Order

Promotin

Payent

Negotiation
Financing

The following graph shows the different functions

Risk performed channel members shown sequentially.
Order
2. Characteristics that identify distribution channels
Payent

PRODUCER

FUNCTIONSOFDISTRIBUTIONCHANNELS

DIRECT

INVESTIGATE

LENGTH

FUNCTIONS

PROMOTE

FEATURES
INDIRECT

SHORT

DISTRIBUTIONCHANNELS

DISTRIBUTIONCHANNELS

Estructure of
Distribution Channels

NEGOTIATE

FINANCE

LONG
AGENT

INTENSITY

TYPE

RETAIL

EXCLUSIVE

CRITERIAOFSELECTION
PRODUCTCONTROL

EXTENSIVE

WHOLESALER
SELECTIVE

INTENSIVE

COSTS
MARKETCOVERAGE

3. Escheme Financial, service and distribution channels of goods