How To Grow Customer Value by Creating Personalized AD Campaigns Through Retargeting With AdRoll - Kev Chavez - Your Keen & Crisp VP

HOW TO GROW CUSTOMER
VALUE BY CREATING
PERSONALIZED AD CAMPAIGNS
THROUGH RETARGETING WITH
Do you want to attract

new prospects,
Your Keen & Crisp VP | KevChavez.com | All Rights Reserved
convert customers, &

grow customer value?
With AdRoll, you can

reach customers wisely
through multiple devices

on various social media
and millions of
websites.
What is
?
6
AdRoll is a retargeting
prospective platform
that provides advertisers

retargeting products for
cross-platform, crossdevice display advertising.
It enables businesses
to use their own
10
website data on
consumer behavior
11
to create personalized
ad campaigns.
12
Whether big or small,

AdRoll helps
13
every business turn

their customer data
14
into high performance

marketing.
15
Lets BEGIN!
16
First, open a browser by clicking it.
17
For this tutorial, let's

choose Google
Chrome
18
Double-click
this icon
19
A new window will pop-up
20
Click the URL
21
Type https://www.adroll.com/ then hit

Enter on your keyboard
22
You will be redirected to
AdRolls site
23
Click SIGN UP TODAY
24
Type your First Name
25
Type your Last Name
26
Type Your Business Email
27
Type Your Website URL
28
Type your Password
29
Click SIGN UP
30
This is your AdRoll
Dashboard
31
Launching your first

campaign is stress-free.
32
with this brief guide

to
33
Grow Customer Value

by creating personalized
34
ad campaigns through
Retargeting in less than
35
10 minutes.
36
THINGS TO
KEEP IN MIND
37
To confirm that your

campaign is permitted
38
by our partners,
please make sure you:
39
Place your Privacy

Policy on every page
40
of your site and
41
Review Site Requirements

& Creative Guidelines
42
to ensure your website

and ads are
43
in compliance. Build a
user list with
44
approximately 500 to
1000 users.
45
GETTING
STARTED IN 4
EASY STEPS
46
47
To get up-and-running
youll first
48
need to place
SmartPixel on your site.
49
SmartPixel is a snippet
of JavaScript that
50
allows you to cookie

visitors who have
51
browsed your site in

order to later
52
serve them your

precisely-targeted ads.
53
Click COPY THIS
54
or click More Options
55
To connect your Shopify account, click here
56
To connect your Shopify
account, click here
57
To send to your developer, click here
58
Verify if the SmartPixel is functioning by
59
checking Total Visitors in your Visitor Segments
60
table after 24 hours. Total Visitors represents
61
the number of unique visitors that arrived
62
to your site since the SmartPixel was placed.
63
When your Smart Pixel is active, the
64
button on the right sidebar of your
65
dashboard will read "SmartPixel Active"

with a
66
67
Segmentation is a way
of organizing
68
user intent for

advertising targeting.
69
By making segments,
an advertiser can show
70
high-tailored ads to
leads who visited a
71
specific page on their

site such as:
72
Homepage
About page
Contact page
FAQ page
Shopping Cart
73
Click SEGMENT VISITORS
74
Type your segment name here
75
Type your unique URL here
76
Set a duration here
77
To Count this as a conversion , check this
78
then click SAVE.
79
80
Click TRACK CONVERSIONS
81
Type your segment name here
82
Type your unique URL here
83
Set a duration here
84
To Count this as a conversion , check this
85
Type your conversion value here
86
then click SAVE.
87
88
When starting your

retargeting, youll have the
89
option to launch
campaigns on the web,
90
in Facebooks News
Feed,
91
in Facebooks RightHand Column,
92
or on Facebook
Mobile.
93
Click CREATE NEW CAMPAIGN
94
Type your Campaign Name here
95
Input your Weekly Budget here
96
Set your Minimum Budget here
97
Select your Start date here
98
Select your Start time here
99
Select your End date here
100
Select your End time here
101
Select your Location here
102
then click NEXT STEP
103
To select segments to target,
104
click ADD SEGMENTS
105
106
Select segments to target
107
Add your ads be clicking ADD ADS
108
109
Review your premade campaign
110
Make sure that campaign settings are right
111
then click LAUNCH CAMPAIGN
112
Once launched, AdRoll

will review your campaign
113
for compliance before

submitting in to partner
114
networks for final

review and activation.
115
It's now your turn to grow

customer value by creating
personalized ad campaigns
through retargeting with
116
REFERENCE:
https://help.adroll.com/hc/enus/articles/201959120Getting-Started-In4-Easy-Steps
117
There you have it

118
Thank you for investing

on yourself
119
Apply what
you have
learned
120
and
121
122

How To Grow Customer Value by Creating Personalized AD Campaigns Through Retargeting With AdRoll - Kev Chavez - Your Keen & Crisp VP

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How To Grow Customer Value by Creating Personalized AD Campaigns Through Retargeting With AdRoll - Kev Chavez - Your Keen & Crisp VP

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HOW TO GROW CUSTOMER

Do you want to attract

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

convert customers, &

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

With AdRoll, you can

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

through multiple devices

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

that provides advertisers

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

cross-platform, crossdevice display advertising.

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Whether big or small,

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

every business turn

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

into high performance

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

First, open a browser by clicking it.

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

For this tutorial, let's

A new window will pop-up

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Click the URL

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Type https://www.adroll.com/ then hit

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

You will be redirected to

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Click SIGN UP TODAY

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Type your First Name

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Type your Last Name

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Type Your Business Email

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Type Your Website URL

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Type your Password

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

This is your AdRoll

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Launching your first

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

with this brief guide

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Grow Customer Value

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

To confirm that your

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved

Place your Privacy

Your Keen & Crisp VP | KevChavez.com | All Rights Reserved