Académique Documents
Professionnel Documents
Culture Documents
MUTUAL FUND
FOR THE PARTIAL FULLEMENT OF THE DEGREE OF BECHLOR OF
BUSINESS ADMINISTRATION
SUBMITTED TO:
Mr.CHADRA SHEKHAR
LECTURER (GUIDE)
SUBMITTED BY:
Miss. ASHIKAAHIRWAR
BBA Vth SEM
PREFACE
The successful completion of this project was a unique
experience for me because by visiting many place and
interacting various person ,I achieved a better
knowledge about sales . The experience which I gained
by doing this project was essential at this turning point
of my carrer this project is being submitted which
content detailed analysis of the research under taken by
me.
ACKNOWLEDGEMENT
I would like to express my appreciation and gratitude to
various people who have shared their valuable time and
made possible this project ,through their direct indirect
cooperation .
Mr.chandra shekhar (Faculty)govt, autoomus girls
p.g collage for allowing me to work on this project and
provide necessary help.
I thank my respected faculties ,dear friend &
colleagues ,who help me in every possible ways , support
me and encouraged me to explore new dimensions.
Ashikha ahirwar
BBA Vth Sem
CERTIFICATE
The project report titled A PROJECT REPORT ON THE COMPARITIVE
ANALYSIS OF MUTUAL FUNDis prepared by ASHIKA AHIRWAR under
the guidance and supervision of Mr. CHANDRA SHEKHAR , for
partial fulfilment of the Degree B.B.A.
Signature of supervisor
Signature of Examiner
..
Signature of H.O.D.
DECLARATION
I declare that Project report titled A REPORT ON THE COMPARITIVE
ANALYSIS OF MUTUAL FUND my own work conducted under the
supervision of Mr. CHANDRA SHEKHAR Faculty of Govt.
Autonomous Girls PG College of Excellence, Sagar M.P. to the best
of my knowledge the report does not contain any work, which has
been submitted for the award of any Degree any where.
ASHIKA AHIRWAR
BBA Vth SEM
DECLARATION
I declare that Project report titled A PROJECT REPORT ON THE
COMPARITIVE ANALYSIS OF MUTUAL FUND my own work conducted
under the supervision of Mr. Chaitanya Kaushakiya Faculty of Govt.
Autonomous Girls PG College of Excellence, Sagar M.P. to the best
of my knowledge the report does not contain any work, which has
been submitted for the award of any Degree any where.
ASHIKA AHIRWAR
BBA Vth SEM
CONTENTS
1. INTRODUCTION
2. COMPANY PROFILE
3. COMPETITORS OF RELIANCE MONEY
4. NEED FOR THE STUDY
5. OBJECTIVES OF THE STUDY
6. RESEARCH METHDOLOGY
7. DATA ANALYSIS AND INTERPRETATION
8. OBSERVATION
9. FINDINGS AND SUGGESTION
10.CONCLUSION
11.LIMITATION
12.BIBLIOGRAPHY
8
15
37
39
42
43
45
51
52
54
55
56
INTRODUCTION
There are a lot of investment avenues available today in the
financial market for an investor with an invest able surplus.
He can invest in Bank Deposits, Corporate Debentures, and
Bonds where there is low risk but low return. He may
invest in Stock of companies where the risk is high and the
returns are also proportionately high. The recent trends in
the Stock Market have shown that an average retail investor
always lost with periodic bearish tends. People began
opting for portfolio managers with expertise in stock
markets who would invest on their behalf. Thus we had
wealth management services provided by many institutions.
However they proved too costly for a small investor. These
investors have found a good shelter with the mutual funds.
Like most developed
and developing countries the mutual fund cult has been
catching on in India. The reasons for this interesting
occurrence are:
1.
Mutual funds make it easy and less costly for
investors to satisfy their need for capital growth, income
and/or income preservation.
2. Mutual fund brings the benefits of diversification and
money management to the individual investor, providing a
Opportunity for financial success that was once available
only to a select few.
8
HISTORY
Unit Trust of India is the first Mutual Fund set up under
a separate act, UTI Act in 1963, and started its operations in
1964 with the issue of units under the scheme US-641. In
1978 UTI was delinked from the RBI and Industrial
Development Bank of India (IDBI) took over the
Regulatory and administrative control in place of RBI.
In the year 1987 Public Sector banks like State Bank of
India, Punjab National Bank, Indian Bank, Bank of India,
and Bank of Baroda have set up mutual funds.
10
By Structure
o Open - Ended Schemes
o Close - Ended Schemes
o Interval Schemes
By Investment Objective
o Growth Schemes
o Income Schemes
o Balanced Schemes
o Money Market Schemes
Other Schemes
o Tax Saving Schemes
o Special Schemes
Index Schemes
Sector Specfic
11
Diversification
The nuclear weapon in your arsenal for your fight
against Risk. It simply means that you must spread your
investment across different securities (stocks, bonds,
money market instruments, real estate, fixed deposits etc.)
and different sectors (auto, textile, information technology
etc.).
Tax Benefits
Any income distributed after March 31, 2002 will be
subject to tax in the assessment of all Unit holders.
However, as a measure of concession to Unit holders of
open-ended equity-oriented funds, income distributions for
the year ending March 31, 2003, will be taxed at a
concessional rate of 10.5%.
12
Regulations
Securities Exchange Board of India (SEBI), the
mutual funds regulator has clearly defined rules, which
govern mutual funds. These rules relate to the formation,
administration and management of mutual funds and also
prescribe disclosure and accounting requirements. Such a
high level of regulation seeks to protect the interest of
investors
Affordability
A mutual fund invests in a portfolio of assets, i.e. bonds,
shares, etc. depending upon the investment objective of the
scheme. Azn investor can buy in to a portfolio of equities,
which would otherwise be extremely expensive.
13
14
16
17
my vision.
Only when you can dream it, you can do it."
Dhirubhai Ambani founded Reliance as a textile company
and led its evolution as a global leader in the materials and
energy value chain businesses.
He is credited to have brought about the equity cult in India
in the late seventies and is regarded as an icon for
enterprise in India. He epitomized the spirit 'dare to dream
and learn to excel'.
The Reliance Group is a living testimony to his indomitable
will, single-minded dedication and an unrelenting
commitment to his goals.
RELIANCE MUTUAL FUND
This groupdominates this key areain the financial
sector..This megabusiness houses
show that it has
assetsunder management ofRs. 90,938 crore(US$ 22.73
billion) andan investor base of over6.6 million
(Source:www.amfiindia.com).Reliances
mutual
18
fundschemes
are
managed
byReliance
Capital
AssetManagement LimitedRCAM), a subsidiary of
Reliance Capital Limited,which holds 93.37% ofthe paidup capitalof RCAM.
The company notchedup a healthy
growth ofRs. 16,354 crore(US$ 4.09 billion)in assets under
management in February2008 and helped propelthe total
industry-wideAUM to Rs. 565,459 crore (US$ 141.36
billion)(Source: indiainvestments.com). A sharp rise infixed
maturity plans (FMPs) and collection ofRs. 7000 crore
(US$ 1.75 billion) through newfund offers (NFOs) created
this surge. In AUrankings, Reliance continues to be in
thenumber one spot.
Vision
And
Mission
Schemes
To make their packages more attractive, Reliance Mutual
Fund created proposals called The Equity/ Growth scheme,
20
21
22
HEALTH:23
25
Energy Excellence:
26
Quality:
Six-Sigma:
28
Information Technology:
29
30
February2008 and helped propelthe total industrywideAUM to Rs. 565,459 crore(US$ 141.36 billion)
(Source: indiainvestments.com). A sharp rise infixed
maturity plans (FMPs)andcollection of Rs. 7000 crore (US$
1.75 billion) through new fund offers (NFOs) created this
surge. InAUMrankings, Reliance continues to be in
thenumber one spot.
Reliance was the first fund house to launch sector funds
with flexibility to invest in a range of 0% to 100% in either
equity or debt instruments Mutual fund investments linked
to anATM/debit card are a Reliance innovationIndias first
long-short fund comes from Reliance Mutual Fund As at
31st May 2008, more than 6.6 million people had invested
in Reliance Mutual Fund;the investments comprised 16%
of the countrys entire mutual fund asset base.
33
Achievements
In two successive joint surveys by The Economic Times
Brand Equity andACNielsen, Reliance was recognised as
Indias Most Trusted Mutual Fund.Thecompanyalsowalked
away with seven other scheme prizes five of them being
outright winners in the Gulf 2007 Lipper Awards.These
included the Fund House of the Year by Lipper GCC as
well asICRA Online and the Most Improved FundHouse
by Asia Asset Management.It also received the NDTV
Business Leadership Award 2007 in the mutual fund
category and runners up recognition as the Best Fund
House in theOutlook Money-NDTV Profit Awards. In
addition,the company received thecoveted CNBC Web18
Genius of the Web distinction for the Best Mutual Fund
Website inthe country. RCAM was awarded the India
Onshore Fund House 2008 instituted by theAsian Investor
magazine.The company also won the India Equities award
in the 5-yearPerformance category.
34
Reliance Money
Tax Saving funds Reliance Money:
Tax-saving funds (due to their equity-oriented
nature) are capable of clocking far superior returns their
assured return counterparts like National Savings
37
39
OBJECTIVE
To give a brief idea about the benefits available from
mutual Fund investment.
To give an idea of the types of schemes available.
Explore the recent developments in the mutual funds in
India
To give an idea about the regulations of mutual funds.
To analyze reliance mutual fund strategy against its
competitor.
40
RESEARCH METHODOLOGY
Research as a care full investigation or enquiry specially
through search for a new facts in any branch of knowledge
Research is an academic activity and such as the term
should be used in technical sense.The manipulation of
things , concepts or symbols for the purpose of
generalizing to extend ,correct or verify knowledge
,whether that knowledge through objective.
TYPES OF RESEARCH
ANALYTICAL RESERCH
In this project work, analytical research is used. In this
project has to use facts or information .Already used
available ,and analyze these to make a critical evolution of
the material.
41
TOOLS OF ANALYSIS
For the proper analysis of data Quantitative Technique
such as percentage method was used.
42
OBSERVATION
50% of respondent have Reliance Money , 30% of
respondent says that other%.
44% respondent for Reliance,32 %forHdfc,14% for
ICICI.
43
SUGGESTION
Reliance Money have to add some extra features in it
with aggressive marketing promotional strategy.
Advertisement on television is the main source of
attraction so the company must advertise its products
heavily.
Product must be improved .
There should be provision of complain suggestion
boxes at each branch.
45
CONCLUSION
Mutual Fund investment is better than other raising fund .
Reliance Mutual Fund have good returns in investment .
A good brand is always welcomed over here people are
more aware and conscious for the brand so they go for they
are ready to spend some extra bucks for the quality .
46
Limitations
47
BIBLIOGRAPHY
Websites:
www.reliancemoney.com
www.hdfc.com
www.icicidirect.com
Referencebooks:
FINANCIAL INSTITUTIONS AND MARKETS 48
L.M.BHOLE
INVESTMENT MANAGEMENT - V.K.BHALLA
Research Methodology - Kothari
49