MarketLine Industry Profile

Dairy in Colombia
March 2012
Reference Code: 0078-0711

Publication Date: March 2012

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EXECUTIVE SUMMARY
Market value
The Colombian dairy market grew by 5.9% in 2010 to reach a value of $3,381.2 million.

Market value forecast

In 2015, the Colombian dairy market is forecast to have a value of $4,490.9 million, an increase of 32.8% since 2010.

Category segmentation
Milk is the largest segment of the dairy market in Colombia, accounting for 33.8% of the market's total value.

Geography segmentation
Colombia accounts for 3% of the Americas dairy market value.

Market share
Colanta Ltda. is the leading player in the Colombian dairy market, generating a 18.2% share of the market's value.

Market rivalry
The Colombian dairy market is fairly fragmented, with the top three players holding 40.1% of the total market value.

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TABLE OF CONTENTS
Executive Summary..........................................................................................................................................................................2
Market value ..................................................................................................................................................................................2
Market value forecast...................................................................................................................................................................2
Category segmentation................................................................................................................................................................2
Geography segmentation ............................................................................................................................................................2
Market share..................................................................................................................................................................................2
Market ri valry .................................................................................................................................................................................2
Market Overview ...............................................................................................................................................................................7
Market definition............................................................................................................................................................................7
Market analysis .............................................................................................................................................................................7
Market Data........................................................................................................................................................................................8
Market value ..................................................................................................................................................................................8
Market Segmentation .......................................................................................................................................................................9
Category segmentation................................................................................................................................................................9
Geography segmentation ..........................................................................................................................................................10
Market share................................................................................................................................................................................11
Market distribution ......................................................................................................................................................................12
Market Outlook ................................................................................................................................................................................13
Market value forecast.................................................................................................................................................................13
Five Forces Analysis ......................................................................................................................................................................14
Summary......................................................................................................................................................................................14
Buyer power.................................................................................................................................................................................15
Supplier power ............................................................................................................................................................................16
New entrants ...............................................................................................................................................................................17
Threat of substitutes...................................................................................................................................................................18
Degree of rivalry..........................................................................................................................................................................19
Leading Companies........................................................................................................................................................................20
Colanta Ltda. ...............................................................................................................................................................................20
Alpina Productos Alimenticios S.A...........................................................................................................................................21
Parmalat Finanziaria S.p.A. ......................................................................................................................................................22
Macroeconomic Indicators.............................................................................................................................................................25

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Country Data ...............................................................................................................................................................................25

Appendix...........................................................................................................................................................................................27
Methodology................................................................................................................................................................................27
Industry associations..................................................................................................................................................................28
Related MarketLine research....................................................................................................................................................28

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LIST OF TABLES
Table 1: Colombia dairy market value: $ million, 200610 ........................................................................................................8
Table 2: Colombia dairy market category segmentation: $ million, 2010 ................................................................................9
Table 3: Colombia dairy market geography segmentation: $million, 2010............................................................................10
Table 4: Colombia dairy market share: % share, by value, 2010 ...........................................................................................11
Table 5: Colombia dairy market distribution: % share, by value, 2010 ..................................................................................12
Table 6: Colombia dairy market value forecast: $ million, 201015.......................................................................................13
Table 7: Colanta Ltda.: key facts ..................................................................................................................................................20
Table 8: Alpina Productos Alimenticios S.A.: key facts ............................................................................................................21
Table 9: Parmalat Finanziaria S.p.A.: key facts .........................................................................................................................22
Table 10: Parmalat Finanziaria S.p.A.: ke y financials ($).........................................................................................................23
Table 11: Parmalat Finanziaria S.p.A.: ke y financials ().........................................................................................................23
Table 12: Parmalat Finanziaria S.p.A.: ke y financial ratios......................................................................................................23
Table 13: Colombia size of population (million), 200610 .......................................................................................................25
Table 14: Colombia gdp (constant 2000 prices, $ billion), 200610.......................................................................................25
Table 15: Colombia gdp (current prices, $ billion), 200610 ...................................................................................................25
Table 16: Colombia inflation, 200610........................................................................................................................................26
Table 17: Colombia consumer price index (absolute), 200610.............................................................................................26
Table 18: Colombia exchange rate, 200610 ............................................................................................................................26

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LIST OF FIGURES
Figure 1: Colombia dairy market value: $ million, 200610 .......................................................................................................8
Figure 2: Colombia dairy market category segmentation: % share, by value, 2010..............................................................9
Figure 3: Colombia dairy market geography segmentation: % share, by value, 2010 ........................................................10
Figure 4: Colombia dairy market share: % share, by value, 2010 ..........................................................................................11
Figure 5: Colombia dairy market distribution: % share, by value, 2010.................................................................................12
Figure 6: Colombia dairy market value forecast: $ million, 201015......................................................................................13
Figure 7: Forces driving competition in the dairy market in Colombia, 2010 ........................................................................14
Figure 8: Drivers of buyer power in the dairy market in Colombia, 2010...............................................................................15
Figure 9: Drivers of supplier power in the dairy market in Colombia, 2010...........................................................................16
Figure 10: Factors influencing the likelihood of new entrants in the dairy market in Co lombia, 2010 ..............................17
Figure 11: Factors influencing the threat of substitutes in the dairy market in Colombia, 2010.........................................18
Figure 12: Drivers of degree of rivalry in the dairy market in Colombia, 2010 ......................................................................19
Figure 13: Parmalat Finanziaria S.p.A.: re venues & profitability.............................................................................................24
Figure 14: Parmalat Finanziaria S.p.A.: assets & liabilities......................................................................................................24

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MARKET OVERVIEW
Market definition
The dairy market consists of retail sales of cheese, chilled desserts, cream, fromage frais, milk, spreadable fats and
yogurt. An y currency conversions used in the creation of this report have been calculated using 2010 annual average
exchange rates.
For the purpose of this report the Americas comprises Argentina, Brazil, Canada, Chile, Colombia, Mexico, Venezue la,
Peru, Uruguay and the US.

Market analysis

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MARKET DATA
Market value
The Colombian dairy market grew by 5.9% in 2010 to reach a value of $3,381.2 million.
The compound annual growth rate of the market in the period 200610 was 6.4%.

Table 1: Colombia dairy market value: $ million, 2006 10

Year

$ million

COP million

million

2006

2,634.0

5,060,762.4

1,983.6

2007

2,826.7

5,430,971.9

2,128.7

7.3%

2008

3,030.2

5,822,050.6

2,282.0

7.2%

2009

3,193.0

6,134,870.1

2,404.6

5.4%

2010

3,381.2

6,496,384.2

2,546.3

5.9%

CAGR: 200610
SOURCE: MARKETLINE

% Growth

6.4%
M AR KE TL IN E

Figure 1: Colombia dairy market value: $ million, 200610

SOURCE: MARKETLINE

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MARKET SEGMENTATION
Category segmentation
Milk is the largest segment of the dairy market in Colombia, accounting for 33.8% of the market's total value.
The Spreadable fats segment accounts for a further 31.4% of the market.

Table 2: Colombia dairy market category segmentation: $ million, 2010

Category

2010

Milk

1,143.0

33.8%

Spreadable fats

1,060.7

31.4%

Cheese

529.1

15.6%

Yogurt & Fromage frais

398.2

11.8%

Cream

188.7

5.6%

61.6

1.8%

3,381.3

100%

Chilled desserts
Total
SOURCE: MARKETLINE

M AR KE TL IN E

Figure 2: Colombia dairy market category segmentation: % share, by value, 2010

SOURCE: MARKETLINE

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Geography segmentation
Colombia accounts for 3% of the Americas dairy market value.
Brazil accounts for a further 24.6% of the Americas market.

Table 3: Colombia dairy market geography segmentation: $million, 2010

Geography

2010

27,304.3

24.6

Colombia

3,381.2

3.0

Argentina

2,817.4

2.5

Brazil

Chile
Rest of Americas
Total

1,484.0

1.3

75,939.2

68.5

110,926.1

100%

SOURCE: MARKETLINE

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Figure 3: Colombia dairy market geography segmentation: % share, by value, 2010

SOURCE: MARKETLINE

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Market share
Colanta Ltda. is the leading player in the Colombian dairy market, generating a 18.2% share of the market's value.
Alpina Productos Alimenticios S.A. accounts for a further 14.5% of the market.

Table 4: Colombia dairy market share: % share, by value, 2010

Company

% Share

Colanta Ltda.

18.2%

Alpina Productos Alimenticios S.A.

14.5%

Parmalat Finanziaria S.p.A.

7.3%

Others

59.9%

Total

100%

SOURCE: MARKETLINE

M AR KE TL IN E

Figure 4: Colombia dairy market share: % share, by value, 2010

SOURCE: MARKETLINE

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Market distribution
Independent Retailers form the leading distribution channel in the Colombian dairy market, accounting for a 41.4% share
of the total market's value.
Supermarkets / hypermarkets accounts for a further 33.3% of the market.

Table 5: Colombia dairy market distribution: % share, by value, 2010

Channel

% Share

Independent Retailers

41.4%

Supermarkets / hypermarkets

33.3%

Specialist retailers

19.1%

Others
Total
SOURCE: MARKETLINE

6.2%
100%
M AR KE TL IN E

Figure 5: Colombia dairy market distribution: % share, by value, 2010

SOURCE: MARKETLINE

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MARKET OUTLOOK
Market value forecast
In 2015, the Colombian dairy market is forecast to have a value of $4,490.9 million, an increase of 32.8% since 2010.
The compound annual growth rate of the market in the period 201015 is predicted to be 5.8%.

Table 6: Colombia dairy market value forecast: $ million, 201015

Year

$ million

COP million

million

% Growth

2010

3,381.2

6,496,384.2

2,546.3

5.9%

2011

3,582.0

6,882,245.6

2,697.6

5.9%

2012

3,796.4

7,294,193.4

2,859.0

6.0%

2013

4,025.3

7,733,966.6

3,031.4

6.0%

2014

4,269.2

8,202,652.4

3,215.1

6.1%

2015

4,490.9

8,628,512.9

3,382.0

5.2%

CAGR: 201015
SOURCE: MARKETLINE

5.8%
M AR KE TL IN E

Figure 6: Colombia dairy market value forecast: $ million, 201015

SOURCE: MARKETLINE

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FIVE FORCES ANALYSIS

The dairy market will be analyzed taking manufacturers/packagers of dairy products as players. The key buyers will be
taken as food retailers, and dairy farmers as the key suppliers.

Summary
Figure 7: Force s driving competition in the dairy market in Colombia, 2010

SOURCE: MARKETLINE

M AR KE TL IN E

The Colombian dairy market is fairly fragmented, with the top three players holding 40.1% of the total market value.
Suppliers commonly integrate forward, as dairy co-operatives offer farmers the opportunity to access larger markets and
use capital items, such as packaging and processing plants. The dairy market is fairly easy to enter as a small
enterprise, however in order to supply to the mass market consumer companies must be large and have some level of
integration, if successful market entry is to be secured. A wide range of food and drink products can be used in similar
ways to dairy products and therefore it becomes easy for consumers to replace dairy products with such alternatives, if
dairy prices rise too high. Rivalry, however, is strong as there are numerous players present that are generally similar to
one another despite most operating diverse dairy portfolios.

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Buyer power
Figure 8: Drivers of buyer power in the dairy market in Colombia, 2010

SOURCE: MARKETLINE

M AR KE TL IN E

In Colombia, the main distribution channels for the dairy market are independent retailers, which a ccount for 41.4% of
the market value. Buyer power is weakened in this market, where market players can sell to a large number of buyers. It
is difficult to differentiate staple foods, such as milk and butter; however, cheese and yogurt products are more
differentiated, with a number of niche cheese markets in operation. The dairy market is highly price sensitive, as buyers
will tend to choose the cheaper option, especially in the milk market, subsequently enhancing buyer power.
Manufacturers can target end-users with their branding strategies, or develop more individual, premium products, such
as organic yoghurt, to counter balance the power of buyer to make purchasing decisions on price alone. Dairy products
are an important part of most consumers' food and beverage purchasing in many countries, and food retailers are
therefore strongly motivated to stock them, weakening their buying power. Overall, buyer power is assessed as strong.

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Supplier power
Figure 9: Drivers of supplier power in the dairy market in Colombia, 2010

SOURCE: MARKETLINE

M AR KE TL IN E

Key suppliers to this market are dairy farmers. Dairy products are by definition made of milk, and there are therefore no
real alternatives to raw materials. Typically, a large-scale dairy processing and packaging company has many individual
or cooperative farms supplying it with milk. However, even the largest players are not immune to the impact of rising milk
prices. Hedging is often used by the larger players, due to the commodity nature of the market, with prices fluctuating on
a daily basis. Key players buy supplies on the futures market, with an agreed price for future supplies, in order to not be
caught out by unexpected price jumps. Suppliers are fairly limited in the ir ability to differentiate their raw materials,
although products, such as organic milk, do attract a premium from dairy market players. Overall, supplier power is
assessed as moderate.

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New entrants
Figure 10: Factors influencing the likelihood of new entrants in the dairy market in Colombia, 2010

SOURCE: MARKETLINE

M AR KE TL IN E

In the Colombian dairy market, small-scale entry, perhaps as an artisanal producer of premium dairy products, does not
require very large amounts of capital. However, for new entrants aiming to challenge the major players in the mass consumer market, entry barriers are higher. Scale economies in production are important, especially in countries where a
consolidated food retail sector means that players are forced to compete intensely on price. Most dairy products are
perishable, which means that reliable supply and distribution cold chains are vital to avoid the costs of wastage. Leading
dairy product manufacturers may have strong brands, aimed at retaining end-user loyalty, which means that new players
will have a more difficult task to differentiate their own brands. Government regulations include laws on food safety,
which increase compliance costs. New entrants are likely to be attracted to the very strong growth levels which the
Colombian market has been experiencing over the past few years. Overall, there is a moderate likelihood of new players
in the dairy market.

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Threat of substitutes
Figure 11: Factors influencing the threat of substitute s in the dairy market in Colombia, 2010

SOURCE: MARKETLINE

M AR KE TL IN E

From the consumer's point of view, dairy products may be used directly as food or beverages, but also ingredients for
other home-made foods. There is a wide range of food and drink that can be used in similar ways to dairy products, so if
dairy prices raise too high, it is possible for consumers to replace them with alternatives. This reduces the pricing
freedom of retailers and market players. Some of the alternatives may have advantages for retailers, such as cheaper
storage or higher margins. Dairy products are important parts of most peoples' diet, with the benefits of calcium highly
publicized, therefore are unlikely to be completely replaced. Overal l, the threat of substitutes is assessed as moderate.

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Degree of rivalry
Figure 12: Drivers of degree of rivalry in the dairy market in Colombia, 2010

SOURCE: MARKETLINE

M AR KE TL IN E

The Colombian dairy market is fairly fragmented, with the top three players holding 40.1% of the total market value. This
indicates the presence of large number of competitors, which boosts rivalry. Switching costs for buyers are not
particularly high, although some retailers may allocate contracts to single suppliers of dairy products. The larger
multinational players tend to operate in a number of fast moving consumer goods markets, therefore may not be as
reliant on sales on dairy products, which decreases rivalry. As dairy products are usually perishable, storage costs are
high. Industrial production of dairy products requires substantial, specialized assets, and the need to sell these off when
leaving the market translates into high exit costs. The strong growth in the Colombian dairy produ cts market in recent
years eases rivalry to a certain extent. Overall, rivalry is assessed as strong.

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LEADING COMPANIES
Colanta Ltda.
Table 7: Colanta Ltda.: key facts
Head office:

Calle 74 64a-51, Medellin, Antioquia, COL

Telephone:

57 4441 4141

Fax:

57 4257 0576

Website:

www.colanta.com.co

SOURCE: COMPANY WEBSITE

M AR KE TL IN E

Cooperativa Colanta (Colanta) is engaged in the production and marketing of milk and other dairy products such as
cheese, cream and butter. It also manufactures and markets spreads and drink products such as smoothies and sweet
yogurt. In addition, the company exports products such as cheese, arequipe, smoothies, powdered milk and UHT (ultra
high temperature) milk to Venezuela, the United States, Guatemala, Curacao and Saint Martin.
The company operates nine factories in the country for milk processing, pulverization, processing of milk and meat
derivatives and food concentrate, and one sacrifice plant.
In the milk products category, the company offers UHT milk which includes whole UHT milk added with vitamins; and
lactose free, semi-skimmed UHT milk. It also offers powdered milk which includes skimmed powdered milk and lactose
free powdered milk. These products are marketed under the flagship bran d Colanta.
The cheese products category includes white cheese and melted cheese which are marketed under Colanta brand.
Cream and butter products include milk cream, and pasteurized butter with salt and butter without salt. These are also
marketed under the flagship brand Colanta.
The drink products are marketed under the brands Colanta Smoothie (smoothies), Super Boom (sweet yogurt with
cereal) and Colanta Avena (oatmeal drink). Desserts brand include Colanta Kipe (caramel spread).
In October 2009, Colanta opened a new UHT milk plant in Medellin, Colombia. The new facility has a production capacity
of 200,000 liters daily.
In Ma y 2010, Colanta introduced Colanta Funciona Fibra Digesty's range of yogurt in the Colombian market. Further, in
July 2010, company launched spreadable cheese under the brand name Colanta in the Colombian market.

Key Metrics
As a privately owned company, no recent financial data is available for Colanta.

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Alpina Productos Alimenticios S.A.

Table 8: Alpina Productos Alimenticios S.A.: key facts
Head office:

15-61 Carrera 63, Bogota, Cundinamarca, COL

Telephone:

57 1 4238 600

Fax:

57 1 4238 630

Website:

www.alpina.com.co

SOURCE: COMPANY WEBSITE

M AR KE TL IN E

Alpina Productos Alimenticios (Alpina) operates in the food and beverage industry of the Latin American region. It is
engaged in the manufacturing and marketing of milk, dairy products, baby food and fruit drinks. The companys product
portfolio includes products such as milk, fruit drinks, baby food, fro zen fruit pulps, jams, caramel spread, long life yogurts,
cheeses, and oatmeal. Alpina markets milk and yogurts under the Alpina and Yogo Yogo brands.
Alpina currently exports its products to 20 different countries around the world, and has production plants in three
different countries including Colombia, Ecuador and Venezuela.
In March 2010, the company introduced a new granadilla durazno variety to its yogurt line of products in the Colombian
market under the brand name Alpina Regeneris Cuchareable.
Further in August 2010, the company introduced a new yogurt con corn flakes product under the brand name Alpina Bon
Yurt in Colombian market.

Key Metrics
As a privately owned company, no recent financial data is available for Alpina Productos Alimentic ios.

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Parmalat Finanziaria S.p.A.

Table 9: Parmalat Finanziaria S.p.A.: key facts
Head office:

4 Via delle Nazioni Unite, 43044 Collecchio (Parma), ITA

Telephone:

39 521 8081

Fax:

39 521 808542

Website:

www.parmalat.net

Financial year-end:

December

Ticker:

PLT

Stock exchange:

Italian

SOURCE: COMPANY WEBSITE

M AR KE TL IN E

Parmalat Finanziaria, an Italy-based company operates through Parmalat. Parmalat is engaged in the production and
distribution of foods which includes milk, dairy products (yogurt, cream based sauces, desserts and cheese) and fruit
beverage. The group is present in 16 countries with 69 factories and in nine countries through licensing agreements. The
groups facilities are present in Europe, the Americas, Africa and Australia. It is headquartered in Parma, Italy and
employs 14,000 people.
The group operates through four product divisions: milk, fruit based drinks, milk derivatives and other.
The milk division produces milk and cream including pasteurized milk, UHT milk, flavored milk, condensed milk, milk
powder, bulk milk, pasteurized cream, UHT cream and bechamel.
The milk derivative division produces yogurt, desserts and cheese.
Parmalat's fruit based drinks division mainly includes fruit juices, s oy drinks, tea (liquid) and concentrated fruit juices.
The other products division offers products such as ice cream, ingredients and other minor product categories.
The groups portfolio includes global brands such as Parmalat (milk and functional dairy p roducts) and Santal (fruit drinks
market); international brands such as Zymil, Fibresse, Physical, Omega3 and Vaalia; and popular local brands such as
Lactantia and Black Diamond (Canada), Pauls and Ice Break (Australia), Bonnita, Everfresh and Melrose (So uth Africa),
Berna, Blu Premium, Centrale del Latte di Roma, Lactis and Latte Sole (Italy).

Key Metrics
The company recorded revenues of $5.7 billion in the financial year (FY) ended December 2010, an increase of 8.5%
over FY2009. The net profit of the com pany was $377.7 million in FY2010, a decrease of 45.3% over FY2009.
During FY2010, the ,milk division recorded revenues of $3.4 billion, an increase of 11.1% over 2009.

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Table 10: Parmalat Finanziaria S.p.A.: key financials ($)

$ million

2006

2007

2008

2009

2010

4,861.6

5,159.8

5,219.4

5,252.2

5,697.6

242.0

892.9

889.7

690.8

377.7

Total assets

5,296.2

6,054.6

5,789.0

6,085.6

6,152.2

Total liabilities

2,626.9

2,532.9

2,056.8

1,803.7

1,508.7

Employees

16,095

14,721

14,168

13,788

13,930

Revenues
Net income (loss)

SOURCE: COMPANY FILINGS

M AR KE TL IN E

Table 11: Parmalat Finanziaria S.p.A.: key financials ()

million

2006

2007

2008

2009

2010

3,669.9

3,895.0

3,940.0

3,964.8

4,301.0

182.7

674.0

671.6

521.5

285.1

Total assets

3,998.0

4,570.5

4,370.0

4,593.9

4,644.2

Total liabilities

1,983.0

1,912.0

1,552.6

1,361.6

1,138.9

Revenues
Net income (loss)

SOURCE: COMPANY FILINGS

M AR KE TL IN E

Table 12: Parmalat Finanziaria S.p.A.: key financial ratios

Ratio

2006

2007

2008

2009

2010

Profit margin

5.0%

17.3%

17.0%

13.2%

6.6%

242.8%

6.1%

1.2%

0.6%

8.5%

(2.8%)

14.3%

(4.4%)

5.1%

1.1%

Revenue growth
Asset growth
Liabilities growth

(10.8%)

(3.6%)

(18.8%)

(12.3%)

(16.4%)

Debt/asset ratio

49.6%

41.8%

35.5%

29.6%

24.5%

Return on assets

4.5%

15.7%

15.0%

11.6%

6.2%

$302,055

$350,503

$368,392

$380,927

$409,016

$15,037

$60,652

$62,795

$50,104

$27,112

Revenue per employee

Profit per employee
SOURCE: COMPANY FILINGS

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Figure 13: Parmalat Finanziaria S.p.A.: revenues & profi tability

SOURCE: COMPANY FILINGS

M AR KE TL IN E

Figure 14: Parmalat Finanziaria S.p.A.: assets & liabilities

SOURCE: COMPANY FILINGS

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MACROECONOMIC INDICATORS
Country Data
Table 13: Colombia size of population (million), 2006 10
Year

Population (million)

% Growth

2006

43.4

1.2%

2007

43.9

1.2%

2008

44.5

1.2%

2009

45.0

1.2%

2010

45.5

1.2%

SOURCE: MARKETLINE

M AR KE TL IN E

Table 14: Colombia gdp (constant 2000 price s, $ billion), 200610

Year

Constant 2000 Prices, $ billion

% Growth

2006

127.3

6.7%

2007

136.1

6.9%

2008

140.9

3.5%

2009

143.3

1.7%

2010

149.0

4.0%

SOURCE: MARKETLINE

M AR KE TL IN E

Table 15: Colombia gdp (current price s, $ billion), 200610

Year

Current Prices, $ billion

2006

160.7

9.6%

2007

210.6

31.0%

2008

235.5

11.8%

2009

232.5

(1.3%)

2010

286.1

23.0%

SOURCE: MARKETLINE

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% Growth

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Table 16: Colombia inflation, 200610

Year

Inflation Rate (%)

2006

4.3%

2007

5.6%

2008

7.0%

2009

4.2%

2010

2.3%

SOURCE: MARKETLINE

M AR KE TL IN E

Table 17: Colombia consumer price index (absolute), 2006 10

Year

Consumer Price Index (2000 = 100)

2006

143.0

2007

151.0

2008

161.7

2009

168.5

2010

172.4

SOURCE: MARKETLINE

M AR KE TL IN E

Table 18: Colombia exchange rate, 200610

Year

Exchange rate ($/COP)

Exchange rate (/COP)

2006

2,424.1449

3,041.4726

2007

2,119.6188

2,900.3295

2008

1,990.6381

2,912.8021

2009

2,179.9423

3,031.2342

2010

1,921.3456

2,551.2762

SOURCE: MARKETLINE

Colombia - Dair y
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APPENDIX
Methodology
MarketLine Industry Profiles draw on extensive primary and secondary research, all aggregated, analyzed, cross checked and presented in a consistent and accessible style.
Review of in-house databases Created using 250,000+ industry interviews and consumer surveys and supported by
analysis from industry experts using highly complex modeling & forecasting tools, MarketLines in -house databases
provide the foundation for all related industry profiles
Preparatory research We also maintain extensive in-house databases of news, analyst commentary, company
profiles and macroeconomic & demographic information, which enable our researchers to build an accurate market
overview
Definitions Market definitions are standardized to allow comparison from country to country. The parameters of each
definition are carefully reviewed at the start of the research process to ensure they match the requirements of both the
market and our clients
Extensive secondary research activities ensure we are always fully up-to-date with the latest industry events and
trends
MarketLine aggregates and analyzes a number of secondary information sources, including:
-

National/Governmental statistics

International data (official international sources)

National and International trade associations

Broker and analyst reports

Company Annual Reports

Business information libraries and databases

Modeling & forecasting tools MarketLine has developed powerful tools that allow quantitative and qualitative data to
be combined with related macroeconomic and demographic drivers to create market models and forecasts, which can
then be refined according to specific competitive, regulatory and demand -related factors
Continuous quality control ensures that our processes and profiles remain focused, accurate and up-to-date

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Industry associations
International Dairy Foods Association (IDFA)
1250 H Street, NW, Suite 900, Washington, DC 20005, USA
Tel.: 1 202 737 4332
Fax: 1 202 331 7820
www.idfa.org

International Dairy Federation

Diamant Building, Boulevard Auguste Reyers 80, 1030 Brussels, Belgium
Tel.: 32 2 733 9888
Fax: 32 2 733 0413
www.fil-idf.org

Related MarketLine research

Industry profiles
Dairy in Europe
Dairy in Italy
Dairy in Denmark
Dairy in Ireland
Dairy in Me xico
Global Dairy
Dairy in the United Kingdom
Dairy in the Netherlands
Dairy in Venezuela
Dairy in the Czech Republic
Dairy in Sweden
Dairy in India
Dairy in South Korea
Dairy in Japan
Dairy in Taiwan
Dairy in Norway
Dairy in Hungary
Dairy in Portugal
Dairy in Russia
Dairy in Peru
Dairy in France
Dairy in Poland
Dairy in Spain

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Dairy in the United States

Dairy in Germany
Dairy in Singapore
Dairy in Chile
Dairy in Brazil
Dairy in Australia
Dairy in China
Dairy in Belgium
Dairy in Asia-Pacific
Dairy in Canada
Dairy in South Africa
Dairy in Saudi Arabia
Dairy in Egypt
Dairy in Israel
Dairy in United Arab Emirates
Dairy in Switzerland

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