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LinnetteChavez
HonorsEnglish115
ProfessorLawson
16November2016
Argument Proposal
WordCount:965
Gender Roles: Modeling
Gender roles of the fashion community has not changed to represent the more accepting
gender roles between women or men that are currently displayed in America. In this society, a
womans role is to be caring, motherly, and most of all submissive to their counterpart. While a
mans role is being dominate, powerful, and independent in the eyes of the public. Although, in
the 21st century, the gender roles are changing sides, the modeling industry has yet to
acknowledge the change. Their ideals of gender roles from the 1950s, a time when there were
specific roles given to either sex, is still being use in the modern age. These agencies have yet to
reform their views on the gender roles in the New World.
In the modeling world, especially the women models take a role as the less powerful, or
submissive role to showcase what a real female is in this Patriarchy in America. Female models
are exceptive to be role models to the female community. The ads from marketing a business
product with female models posing with the item the models pose is very submissive in the
photo. The ads with the female models have a weak image, which portray them being on the
ground and has her neck tilted to show her neck which is sign of weakness. The photos that are
token of the models they portray a sense of defenseless and in need of being be dominated.
Taking a second look on ads in marketing the selling of products has either a woman that is

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looking week because it a sign to being Feminine, which society want women to be or
surrounded with men because she needs to follow the men. (Jabeen) While for male models their
photos are of many of designer named brands like Calvin Klein and Michael Kors that have their
male models fit the ideal of what society wants the average men to be like tall, muscular, and
most of all seem very powerful. These are poses that male models take on making the
expectations high on social standards.
Gender roles that Patriarchy places upon us as human beings are there for a reason to tell
each other apart from one another being a Girl or a Boy. Plus, the roles placed upon us have
a meaning behind the reasoning, from an article of the Fatherhood organization, it clearly states
that biochemistry, physical appearance, brain size, and hormones are different from one
another base on gender. The importance of the roles is to maintain and held in place within
society to keep the order of peace within the government. Images of the models within many of
the magazines or ads, are harmless, or the saying goes It just a picture. The fashion models are
doing their profession of posing for the picture with to advertise the product they were hire for.
(Mears)
The issue of its questionable could be that a vary of people wouldnt be aware of a
problem of the images, and might look at it as being an average advertisements, but an image
or picture has many words behind the meaning. While it can lead to become problematic with
many social groups such as the Women Movement, or LGBT communities because the fashion
models act a role that is based on stereotypes, instead of real solid facts on the gender they are
misleading on the advertisements.
Gender roles have change from 1950s, with women and man are switching roles. In the
1950s, women were supposed to be very docile, but now women are taking on powerful roles in

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the country that were meant for man, while man who are supposed to be powerful, are now stay
at home dads managing house work. Gender roles shouldnt be place upon either gender because
if there are a Girl or Boy because the either gender can like something from the side of the
opposite side of Gender. (Eccles) Although society has a two-based gender role system that
based upon the sex that you were biologically were born of being a Girl or Boy, the
standards are either roles has change over time with each past generation after generation of
ideas of Gender roles. Why does gender play a huge role on who we are as person, must we
follow the roles that society assign us with or should we chose the roles that were like to follow
based of our own free will.
The roles arent change yet in society because there is an array of people that still
following the typical gender role from the old world, for instance the 1950s. Plus, there is
statements made from certain type of people that state that the roles of man and women should
be followed. Unfortunately, the individuals that dont follow the roles they would be negative
consequences for the individuals that dont go along with the gender roles. Roles are an
importance to get the balance within the society because without it the balance of the gender
roles there would be chaos without the government, such as determining who would get which
profession of traits. Keeping the gender roles is a necessary to maintain the order of being a
Girl or Boy.

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WorksCited
1. Eccles, Jacquelynne S. "Gender roles and women's achievement-related decisions."
Psychology of women Quarterly 11.2 (1987): 135-172.
2. FatherhoodOrganization.21ReasonsWhyGenderMatters.PDF
3. Jabeen,s.,&Ilyas,a.(2012).GenderRoleModellingInTextbooks:casestudyofurdu
textbooksofsindhprovince.pakistanjournalofwomen'sstudies,19(1),7593.
4. Mears,Ashley."DisciplineoftheCatwalk:Gender,PowerandUncertaintyinFashion
Modeling."Ethnography,9.4(2008):429456.