CST351 Ex08

Client/ User Survey Results

Central Coast Cycling Club

Alexis Estrada

Survey Results
The cycling club survey we conducted had a total of 19 questions which asked
cyclists about their age, gender, cycling skill level, preferred terrain, apps or website
features that would be useful while cycling, activity, etc. We received 86 survey
responses which will be used to analyze trends that would be useful when building a
cycling website.

Gender

Age

The survey had 86 respondents, of which 81.4% were males and 18.6% were female.
There was a wide range of respondent ages which ranged from under 18 to older
than 50. Most of the respondents were in the 18-29 age range (36% of respondents),
with 30-39 coming in at a close second (31.4% of respondents).

How often do you go cycling?

As the chart above illustrates, 50% of survey takers indicated that they go cycling a
couple times a week. 26% indicated that they go cycling every day. The next graph
will indicate the reasonings that people cycle.

Do you bike for competitive reasons or just for fun?

As this chart indicates, the main reason people choose to go cycling is for fun. There
was a survey error that created 2 options for the same question choice. In actuality,
the results indicate that 69.1%, instead of 67.9%, of respondents cycle for fun.

How would you categorize your skill level?

This chart analyzes the self-reported skill level of the survey respondents. When given
the choices of casual, intermediate, and expert, 65.1% of respondents categorize
themselves as an intermediately skilled cyclist.

Favorite terrain?

This graph indicates the various types of terrain that are favoritted by survey
respondents. The terrain type that was the most popular with survey respondents
was hills with 60.2%. Mountainous terrain was the second most popular with 50.6%.
The respondents could indicate more than one favorite terrain.

Are you part of a cycling club?

With a result of 72.9%, the majority of survey respondents indicated that they were
not part of a cycling club. Whether they cycle independently or with a group of friends
is unclear.

Have you ever visited a cycling club website?

Despite the fact that the chart above this one indicates that over 70% of respondents
are not part of a cycling club, 63.5% of respondents have visited a cycling club
website.
When asked in a following survey question about what cycling sites people visit,
respondents responded with a wide range of websites. The results that came up
most frequently were: reddit.com/r/bicycling, Strava, Bikerumor, Bikesnob,
bicycling.com, cycling Facebook groups, bicycle retailers, and cyclingnews.com.

Do you ever look at your phone while cycling?

This chart indicates that, with a result of 48.2%, most respondents do not look at their
phone while cycling.

Colors Associated with Monterey Bay/ the Coast

Survey respondents were asked to provide colors that they associated with Monterey
Bay, CA. If they didnt know where that was, they were told to provide colors that they
associated with the coast/ beach. The colors that respondents answered with most

frequently were blue, yellow, green, grey, brown, and orange. Blue and yellow came up
the most often in the text responses.

Preferred method of cycling club communication

(if applicable)

Of the respondents that are part of a cycling club, most indicated that they preferred
to be contacted by email or social media.

Preferred communication topics of cycling club members

Survey respondents were asked about what kinds of subjects that they preferred to
talk about in their cycling club. The results were a wide range of topics. The most
frequent topics that came up were ride schedules/locations, good trails to cycle on,
news/ race results, and sales of bikes/ bike parts.

What do you need to know before you go on a ride?

Survey respondents were asked to input what they thought was import to know
before going cycling. Of the responses, the things that came up the most frequently
were: weather, how to ride a bike, location, traffic, routes, tire pressure, route terrain,
and route length.

What is the most important feature you think a cycling club

website should have?
Survey respondents were asked to input what they thought is the most important
feature on a cycling website. Of the responses, the answers that came up the most
frequently were: ride schedules, safety information, information on routes, group
meet-up information, forums, and leaderboards.

What feature on an mobile app would be most useful while

riding?
Survey respondents were asked to input what they thought would be useful for a
cycling mobile app to have. Of the responses, the answers that came up the most
frequently were: directions, GPS tracking, ride details, weather, traffic conditions,
distance traveled, hazard alerts, voice navigation, and 911/ emergency button if
injured on a route.

What feature on an existing cycling club website or apps do

you use most frequently?
Of the existing website/ mobile app features cyclists use, respondents indicated that
they use GPS/ maps the most frequently. Other answers included: distance tracker,
route databases, recordings, message boards, route planning, calendar, and
upcoming events.

Summary of Results
From conducting this survey of cyclists and analyzing the charts and answers
input by respondents, we can clearly see the kinds of things that are important to
cyclists and the types of features that should be included in a cycling club website.
Asking general questions about respondent age, gender, skill level, reasons for
cycling, cycling frequency, and the terrain they enjoy give us a general idea about who

the website audience will be and what sort of information they might want to see on a
website. The respondents varied greatly in their responses to these questions, which
indicate that they would want to see a variety of information, not just information
pertaining to one particular skill level or terrain type. By asking about what web/
mobile features respondents currently use for cycling and features they would like to
see, it indicates what sort of features they would find useful on a website. The results
indicate that respondents are highly interested in interactive features, especially
those that would allow them to plan, keep track of, and upload their rides. Website
features that show information about particular routes will be essential. The route
information should include: distance, elevation, terrain type, length, and possibly skill
level. Other interactive web features that should be included are: weather forecast,
calendar of events, user blog/ forum, links to social media groups, photo/ video
sharing, and possibly a route leaderboard. The survey indicates that most
respondents would also like to see more general bicycling information on a website.
Information that should be included are: safety information, information about the
local area, and a beginners guide. The website should focus on interactive features
that will be useful for ride planning and the social aspects of cycling. This survey was
a valuable way of finding out what features are the most important to cyclists and
their thoughts on various cycling topics.