Académique Documents
Professionnel Documents
Culture Documents
Examination Part 1
1. Article 6 of the Treaty on European Union, called the Maastricht Treaty,
states the EU is founded on:
Specific performance
stare decisis
Private markets
Rule of law
2. Which of the following is the path through which contractionary monetary
policy works?
Money down implies interest rate up implies investment up implies income down
Money down implies interest rate up implies investment down implies income
down
Money down implies interest rate down implies investment down implies income
down
Money down implies interest rate down implies investment up implies income
down
3. Marketing research refers to__________
The use of information technology to find objective solutions to a marketing
problem
The process of systematically collecting and analyzing information in order to
define a marketing problem
The process of defining a marketing problem and opportunity, systematically
collecting and analyzing information, and recommending actions
The science of using observable human behavior in order to identify and solve
marketing problems.
10. Lori is using secondary research to develop a business report. How can she
write her report in a way that demonstrates originality in thought?
Cite all her research sources
Use the most current documentation guidelines
Generate her own conclusions and recommendations
Adopt a methodical approach to decision making
11. Annie, an employee who often attributes her team failures to bad luck,
attributes other teams failures to personal shortcomings. Which of the
following cognitive biases do Annies attributions exemplify?
Self-deception bias
Belief bias
In-group bias
Hindsight bias
12. When does the straw man fallacy occur?
When a person tries to disprove a claim based on its source.
When a person falsifies or overstates an adversarys position.
When a person considers only 2 alternatives even when other options are
available.
When a decision maker dismisses an alternative that fails to solve the issue
completely.
13. Which of the following types of unemployment is considered to be the most
controllable through demand-side macroeconomic policy?
Cyclical unemployment
Natural unemployment
Structural unemployment
Frictional unemployment
17. Alex is playing his music at full volume in his dorm room. The other people
living on his floor found this to be a nuisance, but Alex doesnt care. Alexs
music playing is an example of:
Positive externality
Normative externality
Negative externality
Pareto externality
18. According to the Ajzen model, the strongest predictor of an employees
behavior is/are__________.
Social norms
The employees values
The employees attitudes
The employees intentions
19. The interdisciplinary field dedicated to understanding and managing
people at work is called:
Management dynamics
Management theory
Organizational behavior
Organizational dynamics
20. Regarding using personality testing as part of the hiring process, experts
have concluded that:
There are many valid instruments available to managers to test for personality
types.
Only the Big Five should be used as predictors of job performance.
The typical personality test is not a valid predictor of job performance.
The effects of personality on job performance are so large it cannot be ignored by managers.
24. Joyce finds that the members of the project team to which she has been
assignment in her management class are all athletes on the colleges football
and basketball teams. She immediately considers dropping the class because
she thinks her experience with that team will be negative. Joyce is likely
reacting to a__________.
Semantic memory
Negativity bias
Stereotype
Self-serving bias
25. According to the Classical growth model, an economy that increases its
saving will grow:
Quickly since the increase in saving will permit more rapid technological
progress.
Slowly because interest rates will fall, causing investment to decline.
Slowly because consumption and aggregate demand will be reduced.
Quickly since the increase in saving will permit greater investment.
26. A 911 emergency response service needs operators who are bilingual in
English and Spanish. A few applicants of Spanish origin are rejected due to
poor English-speaking skills. They file a complaint on the grounds of
discrimination based on nationality. Their complaint is squashed. Here, the
defense of the federal government is on the grounds of:
Circumstantial evidence
Inculpatory evidence
Exclusionary rule
Bona fide occupational qualifications.
between
flexible
and
fixed
individual
is that managers should hire people based on their attitudes and emotions
is that managers have little or no impact on fixed differences
has no practical value for managers
is that managers have little or no impact on flexible differences
28. Advertising, personal selling, sales promotion, public relations, and direct
marketing are marketing communications alternatives that make up a firms
__________
Promotional mix
Communication source
Marketing mix
Media strategy
29. What is the main drawback to the Negotiation & Agreement strategy for
overcoming resistance to change?
Ineffective
Too expensive if others decide to also negotiation for compliance
leads to future problems if people feel manipulated
Time-consuming
30. In order to focus your presentation on people, you should______. Avoid
using presentation software or other technology
use a lot of "I" statements
make individuals and groups the subject of your sentences
include as many photographs as possible in your slides
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