creative HRM

Best Recruitment
Sources
for start-up companies
How to sta the newly setup start-up company?
How to recruit employees without a strong brand name?
What are the recruitment goals for the start-up?
Visit creativeHRM to find out more.

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The Start-Up Recruitment is dierent from the one used by

the mature organization. The start up has no brand name
and it has no time to wait. It has to act now. It has to fill the
recruitment pool of candidates quickly.

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Content
(1) About cHR
(2) Stang Challenge of Start-Up
(3) Recruitment Strategy: At least some ...
(4) Traditional Start-Up Recruitment Sources
(5) Creative Recruitment Sources

creative HRM
ter, 24. z 13

About
creative HRM is a website covering many HR related
topics... HR Management, HR Management Practices,
HR Strategy, HR Models, HR Business Partnering Model,
HR Processes, HR Development, Organizational
Design ...
The website is new and fresh, a lot of new content will
be added during 2013. Please, follow creative HRM as
you do not miss any news... cHRM Twitter

Please, feel free to visit creative HRM

creative HRM
ter, 24. z 13

Stang Challenge
of a Start-Up
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Challenge:
How to hire without a
name?
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Start-Up Stang Challenge

Quickly evolving idea behind the business requires to be elaborated and executed
quickly... but the start-up misses employees and has a lack of skills; it has to
attract new employees quickly without a deep knowledge of the local job market

The pool of employees willing to accept risks and start working for the start-up is
limited; they usually work for the start-up or develop products on themselves

The start-up has the idea, but it has no skills to hire new employees. It has no
name on the job market, no one knows that the new company hires and has
interesting job openings

Most start-up founders have no clear idea what jobs they need to run the
company successfully ... they look for universal soldiers, which are a scarce
resource on the job market

The start-up company oers a lot of adventures, but it oers a lot of the
uncertainty, as well

Start-up company cannot use the benets of the internal recruitment, it has to
hire all new employees externally

Finally, it has no the recruitment strategy and it has no knowledge of the best
performing recruitment sources for the company

creative HRM
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Recruitment Sources
General Info

The recruitment sources are all channels used to advertise job

vacancies, which deliver candidates to the company - as the
only recruitment goal for the start-up company is ecient and
instant hiring of new employees

The recruitment process design and the recruitment sources

inuences the ability of the company to hire new employees
most

The right selection of the recruitment source is the key

recruitment process step, which inuences the speed and
success rate of the hiring procedure

The powerful and unique recruitment sources are a huge cost

savers to the organization and HR can focus on other areas

The in-depth knowledge of the ecient recruitment sources is

the essential know-how in the recruitment and stang area

creative HRM
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How to sta the new

start-up company?

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Recruitment Strategy for

the new Start-Up
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Recruitment Strategy
What is it?

The recruitment strategy has a simple goal: To hire

employees by the dierentiation of the company on
the job market, identifying the best recruitment
sources and setting the basic recruitment processes

The company with an excellent recruitment strategy

does hire quickly and picks the best talents from the
job market

The strategy helps to choose the right recruitment

source and the right communication style for such a
source

The innovative recruitment strategy helps to build the

unique pool of candidates the company can set its
growth on

creative HRM
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Recruitment Strategy
for the start-up company

The start-up has no time to dene the state-ofthe-art recruitment strategy, it has to act
quickly... it has its own style and way to
announce vacancies

The start-up has to use the direct recruitment

channels and sources, which impact and
inuence thousands of people to nd those few
exceptional, who are not worried to accept risks

Humor ... it is the best recruitment strategy for

the new company; it has to spread info about
the relaxed culture inside the company

creative HRM
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Traditional Recruitment
Sources for start-up
companies
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Start-Up:
Traditional Recruitment Sources
1.An advert in a local bar
2.Discussion forums
3.Twitter announcement
4.Referrals
5.An advert at the university campus
6.Facebook Page

creative HRM
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Creative Recruitment
Sources for start-up
companies
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Start-Up:
Innovative Recruitment Sources
1. Guerilla Job Marketing: using other Facebook Pages
and Twitter accounts to spread information (the
power of the right comment)
2. YouTube Video: funny video about job openings and
how to apply (viral spreading)
3. Experts Comment: The respected social media
expert making a small note about your new company
(Twitter is cheap and it costs nothing)
4. Paid Referrals: Paying to people for the
recommendation of their friends; pay for the
successful placement
5. Friends, friends, friends

creative HRM
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Want to know more?

ter, 24. z 13

Follow creative HRM on Google Plus

Follow creative HRM on Facebook
Follow creative HRM on Twitter
Please, feel free to visit creative HRM

ter, 24. z 13

About
creative HRM is a website covering many HR related
topics... HR Management, HR Management Practices,
HR Strategy, HR Models, HR Business Partnering Model,
HR Processes, HR Development, Organizational
Design ...
The website is new and fresh, a lot of new content will
be added during 2013. Please, follow creative HRM as
you do not miss any news... cHRM Twitter

Please, feel free to visit creative HRM

creative HRM
ter, 24. z 13