Company Profile for WNS (Holdings) Ltd

WNS (Holdings) Limited, incorporated on February 18, 2002, is a global provider of business
process management (BPM) services. The Company offers data, voice, analytical and business
transformation services. The Company's segments include WNS Global BPM and WNS Auto Claims
BPM. Its operating segments include travel, insurance, banking and financial services, healthcare,
utilities, retail and consumer products groups, auto claims and others. The WNS Global BPM
includes the Company's business activities with the exception of WNS Auto Claims BPM. WNS Auto
Claims BPM is the Company's automobile claims management business. The Company focuses on
various industry verticals, such as insurance; travel and leisure; diversified businesses, including
manufacturing, retail, consumer packaged goods (CPG), media and entertainment, and
telecommunication (telecom); utilities; consulting and professional services; banking and financial
services; healthcare, and shipping and logistics. Its portfolio of services includes industry-specific
processes that are tailored to address its clients' specific business and industry practices. It also
offers a set of shared services that are common across multiple industries, including contact center,
finance and accounting, research and analytics, technology services, legal services and human
resources (HR) outsourcing.
The Company delivers its services from approximately 40 delivery centers around the world, located
in China, Costa Rica, India, the Philippines, Poland, Romania, South Africa, Sri Lanka, the United
Kingdom and the United States. The Company's insurance services (actuarial and non-actuarial) are
structured into approximately three lines of business offerings customized for property and casualty
insurance, life and annuities and healthcare. The Company serves various industry sectors, such as
life, annuity and property and casualty insurers; insurance brokers and loss assessors, property and
casualty insurance providers, re-insurance brokers and motor insurance companies; self-insured
auto fleet owners; commercial and retail banks; mortgage banks and loan servicers; asset managers
and financial advisory service providers, and healthcare payers, providers and device manufacturers.
The Company offers Broker Connect, a mobility solution that is designed to provide a solution to
meet the requirements of insurance brokers and financial advisors. It has features, such as real-time
status update/push notifications on new policy set-up, as well as policy amendments. Its eAdjudicator
tool automates the end-to-end adjudication process of various types of claims. It also offers
InsurACE, an insurance policy administration system integrator that offers a unified view of
operations spread across multiple geographies with real-time distribution of work.
The Company's research and analytics offerings include commercial intelligence, flight operations,
pricing and revenue management, and scheduling and network. The Company's technology
platforms include VERIFARE Plus, an automated Web-based fare audit solution; JADE, a passenger
revenue accounting platform for airlines; SmartPro, a proration engine that helps airlines prorate,
arrest revenue leakage, take informed revenue management decisions and manage total cost of
operation; Booking information data tapes (BIDT) audit and analytics, designed to help airlines
understand their indirect distribution pattern and identify opportunities to reduce the cost of sale;
Qbay, an automated queue distribution and workflow management solution, and RePAX, an
automated flight disruption management solution. The Company serves various manufacturing
sectors, such as electronics manufacturers; metal and mining companies; medical equipment
manufacturers; surgical equipment and vision care product manufacturers; building and
construction product manufacturers, and automobile manufacturers.
The Company's service offerings to the retail and CPG sector include strategy solutions, such as
market entry strategy, balancing portfolio investments, consumer and market insights, innovation

strategies, power brand strategy and marketing spending optimization; customer service solutions,
such as omni-channel (phone, e-mail, fax, Website, live chat and social media) customer relationship
management; supply chain solutions, such as retailer-supplier collaboration for demand-driven
supply chain and retail execution management, supply intelligence, supplier performance and risk
monitoring, contract management, supply chain orchestration-global trade shared services, trading
partner helpdesks and logistics; revenue management solutions, such as planning and execution of
transaction and interaction-based campaign strategies, loyalty management, and credit control and
collections, and global back-office solution. The Company serves various media and entertainment
sectors, such as music; publishing; television; radio; filmed entertainment; gaming and animation;
sports entertainment, and Internet and outdoor advertising firms.
The Company's service offerings for the media and entertainment sector include strategy solutions;
digital operations and royalty management http://www.digitaljournal.com/pr/3198071 solutions;
sales, marketing and distribution solutions, such as integration of traditional and digital product
sales, marketing and distribution to enable client to roll out pricing/packaging strategies; customer
service solutions, and global back-office solutions. The Company's service offerings for the telecom
industry include customer acquisition, such as lead generation, outbound sales, sales analytics,
cross-selling and up-selling analytics, and contract administration; order provisioning and order
management, such as new products and services, service delivery process creation, order
provisioning, technical validation and support, rejected order tracking, multi-vendor tracking, order
tracking, order management, billing and data management; operations and customer relationship
management (CRM), such as inbound contact center, logging and monitoring service requests,
directory publishing, churn analysis and support, usage analytics, CRM analytics, collection
analytics and Web correspondence, and global back-office solutions.
The Company offers health information management (HIM), coding, Medicare and medical claim
processing, revenue management related processes and Health Insurance Portability and
Accountability Act (HIPAA) compliance support. The Company serves various healthcare industry
segments, such as durable medical equipment manufacturers; health insurance companies;
healthcare provider practices and hospitals; pharmaceutical and biotech companies, and third-party
administrators. The Company offers various services for providers, such as revenue cycle
management, medical coding, bill preparation, receivables management, payment posting and debt
analysis; for payer, such as claims administration, member and provider services, clinical support,
overpayment recovery, fraud detection and investigation; for durable medical equipment
manufacturers, such as billing and submissions, fulfillment support, collections, patient services and
collection analytics; enterprise shared services, such as finance and accounting, workflow/platforms,
research and analytics (knowledge process outsourcing), technology solutions, front-end/mailroom,
and contact center, and for pharmaceutical and consumer health, such as competitive intelligence,
pipeline analysis, product profiling, key performance indicators (KPI) reporting, epidemiology
analysis, market opportunity assessment and social media analysis.
The Company's services for the capital markets sector include front office, such as financial and
business research, investment strategy and modeling, order entry, and allocation/rebalancing;
middle office, such as reference data management, cash flow forecasting, risk management,
amendments/maintenance of existing data, manual trade allocations, manual trade booking, trade
exception/rejection management, trade amendment, trade confirmation and queries handling; back
office-accounting, such as expense and income processing, securities lending, corporate actions
processing, fund accounting/net asset value calculations, financial reporting and settlement followup with clients; back office-asset servicing, such as clearing and settlement, custody/record keeping,
stock transfer, collateral management, transfer agency and claims management, and back officetreasury, such as cash management, cash forecasting, payment processing, and invoicing/billing

processing.

The Company serves various energy and utilities industry sectors, such as oil and gas; electricity;
water, and renewable energy. The Company's services include meter to cash revenue cycle
operations, such as customer billing, dispute resolution, exception handling, prepaid account
management, billing of unmetered services, credit and collections, and payment services; customer
management, such as customer acquisitions, customer retention, customer enhancement, cross
sell/up sell, customer care-queries, correspondence and asset management; supply chain
management and procurement, such as e-Sourcing, vendor rationalization, supplier management,
procurement optimization, sourcing, support, procure-to-pay (P2P) transaction and supply chain
analytics; information technology (IT) solutions, such as document control and digitization, master
data management, enterprise resource planning (ERP) implementation and support, meter-to-cash business-process-as-a-service, and robotics - automation; research and analytics, such as data
mining, decision support services, collections optimizations, customer analytics-segmentation,
lifetime value analysis and net promoter score (NPS) analysis; finance and accounting, such as
order-to-cash, financial analysis, P2P, and accounts receivable/payable; shared services, and HR
management.

The Company's finance and accounting service offerings include standardization of finance and
accounting processes, and transformation of finance operations. The Company's finance and
accounting services include P2P, such as sourcing services, procurement and administration,
invoice/expense processing and payment, and accounts payables; order-to-cash, such as accounts
receivables, billing and cash application, order management, credit control and collections; recordto-report, such as general accounting, fixed assets, reconciliations, month-end reporting and
consolidation, tax filing and reporting, cost accounting, inter-company accounting and statutory
reporting; decision support, such as budgeting, forecasting, variance analysis and management
reporting; corporate functions, such as treasury, cash management, financial planning and analysis,
tax and compliance, decision support and management accounting; supply chain finance, such as
product costing, inventory accounting and manufacturing accounting; industry-specific accounting,
such as passenger revenue accounting, revenue audit and recovery, claims management, loan
account maintenance, royalty accounting, fiduciary accounting, trip records, freight and fuel charges
accounting, cost accounting, franchise accounting, meter reading and pre-payment billing;
technology solutions, such as ERP, bolt-on tools and enablers, and governance, risk, compliance and
audit services, such as governance consulting, risk analytics services, and compliance services and
audit services.
The Company's research and analytics services include analytics consulting, such as analytics
maturity consulting, data maturity consulting and visualization needs assessment; marketing
analytics, such as customer analytics, campaign management and loyalty analytics, sales analytics,

market/media mix modeling, market research analytics and pricing analytics; domain-based
analytics, such as insurance analytics (claims/fraud/distribution), banking analytics (retail and
capital markets), retail and CPG analytics, pharmaceutical analytics, hotel revenue analytics and
airline analytics; digital analytics, such as social media analytics, Web analytics and text mining;
data and visualization services, such as data stitching and analysis, reports and dashboards,
visualization tools, and data cleansing and aggregation; research, such as business research,
financial research and market research; HR analytics, such as employee satisfaction analytics,
resourcing and workforce analytics, compensation and benefits analysis, human resources
information system and payroll analytics; operations analytics, such as customer satisfaction score
(CSAT)/NPS analytics, spend analytics, demand and inventory analytics, sales and operations
planning, sourcing and procurement analytics, and supplier capability profiling, and financial
analytics, such as actuarial analytics, collections analytics, budgeting and forecasting, balance sheet
analytics and working capital analytics. The Company also offers customized new age analytics
solutions in big data, and social media analytics.
The Company's technology services include BPM and robotic process automation, such as mailroom
management and digitization, scanning and imaging solutions, Optical Character Recognition (OCR)
solutions, customized workflow solutions, case management and document management solutions,
and robotic process automation consulting and implementation, including rule-based automation and
knowledge-based processing solutions; ERP and BizAps, such as consulting, implementation and
optimization of ERP solutions, solution selection, functional and technical consulting, process design
and re-engineering, configuration, customization and implementation, ERP training and ERP
upgrades; application development and maintenance, and testing, such as custom applications
development and maintenance for diverse technology platforms and testing services, including agile
testing, user acceptance testing, regression testing, integration testing and mobile testing;
analytics/digital, such as analytical model definition and implementation, configuration,
customization and implementation, predictive analytics and insights generation across social, mobile
and digital channels, tools and interface development, extraction, transformation, loading, data
cleansing and mining, visualization solutions on multiple products, and digital and mobility solutions
for customer interactions, and infrastructure, such as IT infrastructure and process design and reengineering, network and remote infrastructure management, managed services and hosting, and IT
support and helpdesk. Technology services are offered across all its vertical business units.
The Company's legal services include property law, such as freehold and leasehold conveyancing,
mortgage re-financing, legal processing, title checking services, conveyancing back-office and post
completion services; law firm support, such as legal support, legal and business research, digital
dictation transcription, pitch support, accounts payables and general ledger, employee data
management and payroll; corporate legal support, such as contract management, regulatory
compliance support, legal secretarial support and document management, and personal injury
claims, such as new claims processing, legal research, medical evidence evaluation, liability
assessment and quantum, claims settlement and litigation support.
The Company competes with EXL Service Holdings, Inc., Firstsource Solutions Limited, Genpact
Limited, Cognizant Technology Solutions, Infosys Technologies Limited, Tata Consultancy Services
Limited, Wipro Technologies Limited, Accenture Limited., Affiliated Computer Services Inc.,
Hewlett-Packard and International Business Machines Corporation.

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