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9/11/2016

ConsumerStudyGoogleForms

nishat15.22@mdim.ac.in

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100responses
Publishanalytics

Summary
Age
1218

1%

1835

93

96.9%

35andabove

2.1%

96.9%

Occupation
46.8%

Student

47

50%

Service

44

46.8%

Business

2.1%

others

1.1%

50%

Gender

29.8%

Male

66

70.2%

Female

28

29.8%

70.2%

Howoftendoyoubuyonline?
21.3%

26.6%

40.4%

https://docs.google.com/a/mdim.ac.in/forms/d/198cdbRg33wZE9AjNmRoK4wufv_fGPDvB2umkDRP2J0/viewanalytics#start=publishanalytics

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9/11/2016

ConsumerStudyGoogleForms

Atleastoncein3month

38

40.4%

Onceinamonth

25

26.6%

Twiceinamonth

20

21.3%

Cannotsay

11

11.7%

Whatmakesyoubuyonline?
Discountsoffered

32
24
16
8
0
1

lowestpriority:1

4.3%

2.1%

9.6%

25

26.6%

32

34%

9.6%

highestpriority:7

13

13.8%

Varietyofproductchoices

25
20
15
10
5
0
1

lowestpriority:1

0%

0%

4.3%

12

12.9%

25

26.9%

https://docs.google.com/a/mdim.ac.in/forms/d/198cdbRg33wZE9AjNmRoK4wufv_fGPDvB2umkDRP2J0/viewanalytics#start=publishanalytics

2/11

9/11/2016

ConsumerStudyGoogleForms

29

31.2%

highestpriority:7

23

24.7%

Varietyofbrandsforspecificproducts

32
24
16
8
0
1

lowestpriority:1

1.1%

3.2%

6.5%

9.7%

20

21.5%

32

34.4%

highestpriority:7

22

23.7%

Easeofshopping

30
25
20
15
10
5
0
1

lowestpriority:1

0%

4.3%

10

10.9%

8.7%

15

16.3%

25

27.2%

highestpriority:7

30

32.6%

Privacy
https://docs.google.com/a/mdim.ac.in/forms/d/198cdbRg33wZE9AjNmRoK4wufv_fGPDvB2umkDRP2J0/viewanalytics#start=publishanalytics

3/11

9/11/2016

ConsumerStudyGoogleForms

25
20
15
10
5
0
1

lowestpriority:1

4.3%

9.7%

13

14%

12

12.9%

15

16.1%

12

12.9%

highestpriority:7

28

30.1%

Availabilityofexclusiveproduct

30
25
20
15
10
5
0
1

lowestpriority:1

2.2%

3.2%

10

10.8%

15

16.1%

16

17.2%

30

32.3%

highestpriority:7

17

18.3%

Whatdoyoubuyonline?

https://docs.google.com/a/mdim.ac.in/forms/d/198cdbRg33wZE9AjNmRoK4wufv_fGPDvB2umkDRP2J0/viewanalytics#start=publishanalytics

4/11

9/11/2016

ConsumerStudyGoogleForms

Books
Garments
Tickets(trai
Accessories
Jewellery
Healthcare
Cosmeticpr
Mobile/Gad
HeavyElect
Furniture
Grocery
Luggage/B
Sports/Fitn
Shoes
0

Books
15

Garments
30

57

59.4%

6245 64.6% 60

Tickets(train,flight,hotels,moviesetc.)

66

68.8%

Accessories

48

50%

Jewellery

14

14.6%

Healthcareproducts

14

14.6%

Cosmeticproducts

27

28.1%

Mobile/Gadgets

77

80.2%

HeavyElectronics

11

11.5%

Furniture

4.2%

Grocery

12

12.5%

Luggage/Bags

34

35.4%

Sports/Fitness/Outdoors

23

24%

Shoes

62

64.6%

75

Whatdoyoudislikeaboutbuyingonline?
Theyshowsomethingonlineanddelievertheproductofnotthatqualityshownonline
nothing
qualityissues
Delayindeliveryandproductswithdispute
Sometimestheproductsarenotuptothemark
Ittakesaweektimetodelivertheproduct
Differencebetweenactualproductanddisplayedproductinsomeofthecasesand
advetisements
everythingthatcostsmorethantheshopbesideme
https://docs.google.com/a/mdim.ac.in/forms/d/198cdbRg33wZE9AjNmRoK4wufv_fGPDvB2umkDRP2J0/viewanalytics#start=publishanalytics

5/11

9/11/2016

ConsumerStudyGoogleForms

Deliverytimeshouldbeless.
Theproductsarenot100%accurate,sometimesitfeelstheproductsareoutoftheFactory
outletsofdifferentbrands.
Failureontimedelivery
ClothesandApparels
attimeswhencertainproductsaremarkedupasnotavailableorcannotbeshippedtoa
certainpincode
.
Moneyyoupayisnotrefundedtoyourbankaccount,incaseofreturnoftheproduct
Thereisalwaysauncertaintyweathertheproductwillbeasperourexpectationornot.
latedelivery
No.
Deliveryandshippingcharges
multiplepricesforthesameproduct
Productdescriptionisnotalwaysthorough...andsometimesthemethodofpayment
Originalityoftheproductsisabigquestion
onlinemoneytranjuction
WhenIdon'tgetsametosameproduct
Sizeconfusion
Exactsizeisnotgiven
Canttrytheproduct,udontgettotouchithenceucantmakeoutaboutthequalityof
garments,shoes,etc
Lookandfeeliscompromisedbutistakencareofbyreturnfeaturethattheyoffer
Timetakenfordelivery
sometimesproductswerenotasgoodasitshows.
Themeasurementproblem...Andtheproblemofgettingapropershoesize,sinceevery
brandoffersdifferentsizes.Thereisnostandardsize.
Cannotfeelthequalityofproduct
sometimestheyarefakeinfakesites.
ReturnPolicies
choicedproductsbecomeunavailableandoutofstockquiteoftenandincaseofgarments
specially
misleadingreviews
theproductdoesnotreachedtospecificpincode.
Cloths,furnitures
Nothingassuch
latedelivery
Clothing
Fakeproduct
browsedproductspopsineverypageIopen
intangibility
Vevtables,medicines
https://docs.google.com/a/mdim.ac.in/forms/d/198cdbRg33wZE9AjNmRoK4wufv_fGPDvB2umkDRP2J0/viewanalytics#start=publishanalytics

6/11

9/11/2016

ConsumerStudyGoogleForms

notallsitesprovideCODandnonavailabilityatsomeareas
Originalproductslikegarmentsvaryfromtheproductswhichareshownonthewebsite
Productsnotmatchingexpectations.
Noresponsibilityaftersell
returningorexchangeofthewrongorillmadeproducts
Doesnotmatchtheactualcolourandshape
Nothing
Patternofdiscount
Sometimeproductqualityisnotgoodandsecondlytaketoomuchtymondeliveringitmes
Qualityoftheproduct
Qualityissue
Touchandfeel
Doesntmatchwhatshows
Nonavailabilityoftrial
Inconsistencyinproductatdisplayandtheonereceived
Cloth
Someonlinesitesdoesn'tprovideeasyquerysolvingandeasycustomerservice.That's
verydisappointing.TheotherthingIdislikeiswecan'ttrytheproductsphysically,soit
oftenhappensthattheproductweseeinpicturesdiffersfromtheoriginalproductwhen
delivered.That'sall.
Comeslate
AUTHENTICORNOT
Anykindofmedicine
Sometimespaymentgetsdisrupted,itsannoying
Ucantfeelthematerial.Sometimesthesizedoesntfit.Andtheproductshownisntthe
sameastheonetheysendu
Delivarytimevariestoomuchandreturnsaresometimehardtofollowthroughinsomesites
Thatitisalvirtual
fakeordefectiveproducts
Delayindelivery
Paymentbycard
cheap
Thepossibilityofnotbeingagenuineproduct
Abittimeconsuming
Deliverytimeismore
sometimesnotsureaboutqualityofproducts
returnpolicy
changingthequality
Wecannotbe100percentsureaboutthedisplayedproduct
Productquality

Howdidyoucometoknowaboutbuyingonline?
https://docs.google.com/a/mdim.ac.in/forms/d/198cdbRg33wZE9AjNmRoK4wufv_fGPDvB2umkDRP2J0/viewanalytics#start=publishanalytics

7/11

9/11/2016

ConsumerStudyGoogleForms

Internet
Friends
Friend
Advertisement
tv,frnz
Advertisementandsocialnetworks
Internetads
throughonlineadvertisement
Adsandinternet
dudeseriously!!!!
Throughadvertisements(Tv,Newspapersetc.)
Throughpromotionsandfriends
Throughwebsites
Internet!
frompromos,advts.,friends
.
viafriends
netsurfing
Fromafriend
Internetbrowsing
ad
Fromarelative
Surfing
website
FromInternet
NewspaperAds
Onlinebrowsing
Advertising
frommyfriends
Throughadvertisementsininternet.
Advertisements,friends,family
ourfriends
Websites
frommyfriends.
ad,socialcircle
online
Fromfriends,internet.
Fromnewspaper(electronicversion)atthebeginningin2009
TVads
television
Throughfriends
https://docs.google.com/a/mdim.ac.in/forms/d/198cdbRg33wZE9AjNmRoK4wufv_fGPDvB2umkDRP2J0/viewanalytics#start=publishanalytics

8/11

9/11/2016

ConsumerStudyGoogleForms

browsing
newspaperads
TV
onlineadvertisement
Tv
can'tsay
Google,AdvertisementsonTV,Newspaper
Newspaper
friends...internet
fromgoogle
Onlineadd
Advertisment
Throughadvertisement
Advertisements
Ads
Netsurfing
It'sobvious
Paper
Comeon!Thisisnotevenanappropriatequestiontoask.Everyonenowadaysknowabout
onlineshoppingjustlikethat!Duh!
INTERNET
Throughprintmedia
Ocommon!
Online
Intrnet
fromTVnInternet
internet
searches
Internetandadvertisement
Fromvarioussources
fromfriends
advertising
fromfriend
FromNEWSPAPER

Doyourateyourshoppingexperienceonline?
Yes

32

43.8%

No

13

17.8%

Sometimes

28

38.4%

https://docs.google.com/a/mdim.ac.in/forms/d/198cdbRg33wZE9AjNmRoK4wufv_fGPDvB2umkDRP2J0/viewanalytics#start=publishanalytics

9/11

9/11/2016

ConsumerStudyGoogleForms

38.4%
17.8%

Iamusuallythefirstoneinmycircletoknowaboutnewproductsonline
43.8%

40
30
20
10
0
1

StronglyAgree:1

2.1%

13

13.8%

40

42.6%

25

26.6%

StronglyDisagree:5

14

14.9%

Myopinionsaboutexclusiveproductsonlinecountwithpeople

40
30
20
10
0
1

StronglyAgree:1

6.6%

15

16.5%

41

45.1%

22

24.2%

StronglyDisagree:5

7.7%

Iofteninfluencepeopletobuythetechnologicalproductsthatilike

https://docs.google.com/a/mdim.ac.in/forms/d/198cdbRg33wZE9AjNmRoK4wufv_fGPDvB2umkDRP2J0/viewanalytics#start=publishanalytics

10/11

9/11/2016

ConsumerStudyGoogleForms

25
20
15
10
5

StronglyAgree:1
0

11

12.1%

16

17.6%

22

24.2%

25

27.5%

StronglyDisagree:5

17

18.7%

Numberofdailyresponses
60
45
30
15
0

https://docs.google.com/a/mdim.ac.in/forms/d/198cdbRg33wZE9AjNmRoK4wufv_fGPDvB2umkDRP2J0/viewanalytics#start=publishanalytics

11/11

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