Académique Documents
Professionnel Documents
Culture Documents
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EUROSPHERE, 2009
http://www.eurosphere.uib.no
Christoph Brenreuter
Austrian Academy of Sciences, EIF
christoph.baerenreuter@univie.ac.at
Cornelia Brll
Austrian Academy of Sciences, EIF
Cornelia.Brll@oeaw.ac.at
Monika Mokre
Austrian Academy of Sciences, EIF
Monika.Mokre@oeaw.ac.at
Karin Wahl-Jorgensen
Cardiff University
School of Journalism, Media&Cultural Studies
wahl-jorgensenk@Cardiff.ac.uk
1. Introduction
Since the mid-1990s, there has been increasing research on the European
Public Sphere (EPS). The interest in this question has to be understood within
the context of discussions on the EUropean democratic deficit. It is broadly
agreed that the problematic democratic quality of the EU has become an issue
of concern in the aftermath of the Treaty of Maastricht. However, there are
two differing explanations for this phenomenon, one focussing on the
important institutional changes of the EUropean polity due to the Treaty of
Maastricht, the other one on the growing scepticism of EUropean citizens.
According to the first understanding, the EU has gained crucial state-like
features by the institutional innovations of Maastricht; thus, the democratic
set-up of the Member States does not longer suffice to legitimize EUropean
integration (Cf. e.g. Andersen/Burns 1996; Rommetsch/Wessels 1996; Van
der Ejik/Franklin 1996; Wincott 1998; Brzinski/Lancaster/ Tuschhoff 1999;
ONeill 1999; Schmitt/Thomassen 1999). The second understanding rather
emphasizes the viability of EUropean integration that has been endangered by
the dissatisfaction of citizens and democratisation has been understood as a
way to improve this situation (Cf. e.g. Beetham und Lord 1998; Scharpf
1999).
The two arguments are related to each other but, nevertheless, point
towards different understandings of democratic legitimacy. Due to both
conceptualizations, the question for a EUropean demos has come more to the
fore, and it is with regard to the question of (existing or emerging)
commonalities of EUropean citizens that debates on the EPS have started (cf.
e.g. Kirchhof 1994, Weiler 1995, Habermas 1995 and 1996).
With this normative understanding of the EPS, as a means of increasing
the legitimacy of EU-policymaking and democratizing the EU-polity,
empirical research has revolved around the important questions of (1) whether,
to which extent, and in what arenas/sectors a EPS exists, (2) whether, to which
extent, and in what areas/sectors European and national policymaking reflects
the public debates (the EPSs democratizing/legitimizing function), and (3)
*
The authors would like to thank Hakan G Sicakkan and Riza Acar Kutay for our intense discussions of this
paper and their valuable comments and recommendations.
BRENREUTER ET AL.
which social and political actors inhabit the EPS. In addition to technical
questions and contributions about how to design empirical EPS research and
how to operationalize concepts, important ingredients in these research efforts
were European integration in different fields, existence/viability/compatibility
of a European identity and a European public/demos (as participants and
audience in the EPS), communication across national borders, emergence of
pan-European communication structures, Europeanization of national public
spheres, domestication of Europe, similarities and differences in national
discourses/narratives/ framings of issues in public debates, etc.
The valuable contributions to the study of EPS, some of which will be
mentioned in this report, have increased our understanding of the EU
integration and democratization processes. However, within the body of
existing empirical research on the EPS, there are still some important gaps to
fill. Firstly, the assumption that a common European public sphere will
increase the legitimacy of the EU polity and democratize the EU needs to be
substantiated more, not only on the normative level but also empirically.
Secondly, focusing primarily on certain arenas (like the mass media) and
methods/contents/procedures of deliberation and communication in the public
sphere, the present research has paid relatively less attention to the concerns
about inclusion and exclusion of diversity groups in the EPS.
In this sense, the Eurosphere project takes a different but complementary
normative starting point with a focus on inclusion/exclusion in the public
sphere. Eurosphere emphasizes that the existing focus on democratic
legitimacy in empirical EPS studies may inadvertently have led to emergence
of criteria to define who the legitimate participants of the public sphere are or
should be first, by developing definitions of the demos, and, secondly, by
presupposing certain procedural rules, based on a certain understanding of
rationality on which rules of the game and the principles of public deliberation
and communication are to be founded. However, it has been empirically
shown in numerous sociological and social anthropological studies that, in
contexts of diversity such standards of public deliberation and discourse can
be discriminatory and excluding.1 As a supplement to the premises laid down
by the democratic legitimacy debate in empirical EPS studies, Eurosphere
conceptualizes the European Public Sphere as a means of inclusion, which
bridges the two approaches to the EPS. Thereby, the project both contests and
complements hitherto academic work on the EPS.
This paper delivers a short discussion of different normative
understandings of public spheres. It then describes (1) definitions of a
EUropean public sphere in different academic disciplines as well as (2)
different ways of empirically grasping the EPS (3). Underway, it also points
out the (expected) contributions that Eurosphere aims to make to the presently
accumulated knowledge on the EPS.
In general, a huge body of contemporary minority and migrant integration research, gender and gay
studies, research on the disabled, and on other marginalized groups strengthen the view that universalistic
discourses and rules of participation/communication in public debates result in exclusion of some groups.
For examples of theoretical discussions about these, see, among many others: Bader (1995), Fraser
(1992, 2007), Sandel (1998), Sicakkan (2004, 2005, 2008), Taylor (2001, et al 1994), Walzer (1983),
Young (1990, 1995, 1998).
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national public spheres disregard this problem as they equate the people with
national citizens. While such an understanding has been problematic for a long
time even within nation states, it becomes unfeasible with regard to the
European public sphere. The inclusiveness of democratic politics and of
democratic public spheres and the accommodation of diversity stand, thus, at
the normative core of Eurosphere.
The ideal of the liberal-democratic public sphere was developed as civic
critique of absolutist traditions. It was part of the claim for political change,
for new power holders and new forms of exerting and legitimizing power. This
claim was understood as a universal one, based on the modern understanding
of man as a rational, self-transparent subject and bearer of political rights that
can be summarized as the right to self-government (Cf. Hohendahl et. al.
2000, 39).
As long as the normative assumptions of the early civic public sphere are
taken on face-value the ideal concept remains largely incompatible with
empirical evidence on public spheres. This discrepancy becomes obvious in
Habermas understanding of the early civic public sphere as a never fully
realized ideal and has been frequently criticized. When Habermas (1961/1989)
told his tale of the emergence of the public sphere in seventeenth and
eighteenth centuries in England, Germany and France, he was simultaneously
providing empirical evidence of an actual historical formation, and sketching
out a counter-factual normative ideal of public deliberation. Habermas
original work on the concept of the public sphere, then, was at least in part an
empirical investigation based on a selective reading of history. From early on,
other scholars have picked up on Habermas empirical work, and questioned
the details of its historical account (e.g. Baker 1992, Schudson 1992). Critique
on the exclusionary character of the public sphere (e.g. Negt/Kluge 1972 with
regard to the proletariat, or feminist authors on the exclusion of women, see
e.g. Fraser 1992) as well as descriptions of the manipulative character of mass
publics (e.g. Lippman 1922, Adorno/Horkheimer 1947) make a complete
realization of the early civic ideal of the public sphere difficult to envisage.
The ideal of the civic public sphere is based on commonality, on a
universal form of rationality which makes it possible to decide unequivocally
which issues have to be dealt with in the public sphere and which processes
can lead to rational decisions. Universal concepts have been deconstructed by
many influential contemporary political theories , e.g. Chantal Mouffe has
pointed out that democratic societies cannot be conceived of without a
common ethical understanding that she sees - in accordance with Wittgenstein
- as derived out of a common way of life.
Procedures always imply substantial ethical requirements. Thus, they cannot
work adequately if they are not based on a specific ethos. (Mouffe 2000, 69)
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As Simon Hix (2003) has shown, even this very limited understanding of
citizens participation claims for a certain amount of competence and interest
and, thus, for a public sphere:
Democracy is also about the ability of voters to choose between rival groups of
elites, with rival candidates for political leadership and rival programmes for
public policy. This competition not only allows voters to reward or punish leaders
for their action, but also promotes policy debate, deliberation, innovation and
change. (Hix 2003, 2)
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that diversity especially with regard to national cultures and political systems
as well as languages is an impediment of a EPS and vice versa. Still, the
overall solution for this problem is seen in overcoming diversity, i.e. in
creating (to a certain extent) a common public sphere enabling either
aggregation or exchange of opinions.
However, other strands of political theory deal precisely with the impact of
diversity on society and develop different normatively desirable models for
diverse societies. According to Sicakkan (2008) three principal perspectives
on diversity and society can be discerned:
() individualism, communalism, and pluralism. Giving ethical priority to
individual identities and persons' dignity, individualists founded their models of
political rights on the atomist ontology of autonomous individuals. With groups'
collective identities in their moral focus, communalists cemented their models of
political rights on the holistic ontology of embedded persons. Whereas the former
suggested models of political rights to accommodate individual differences, the
latter delineated forms of political rights to accommodate group differences.
Rejecting both for their singular recipes for the good life, pluralists advocated the
midway perspective of accommodating both individual and group differences.
The commonality of these three citizenship paradigms individualism,
communalism, and pluralism as well as their different unfoldings along the lines
of liberalism, republicanism, communitarianism, multiculturalism and
nationalism is their embedded perspective of difference and their focus on
accommodation of differences. Difference thinking conceives either individuals
or groups, or both, as indivisible wholes and blinds us to what is common or
shared between people and between communities. (Sicakkan 2008, 6)
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Some recent studies indicate that an academic elite public sphere is developing due to the research
programmes of the European Commission (Schlesinger 2005, van der Meulen 2002, Wickham 2004,
quoted after Fossum/Schlesinger 2007, 36).
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Field studies were carried out to analyse the performance of EUcorrespondents and
the agenda-setting and control function of the Brussels corps de presse (Meyer
2002; Siapera 2004; AIM research consortium 2007).
c) The scope of public reception and resonance. This includes research on the
changing attitudes and preferences of the publics as the receivers of political
communication on the EU (Bruter 2004; Hooghe 2003). Attentive structures and
the knowledge of European citizens are regularly surveyed through the
Eurobarometer, which becomes the common reference point for institutional actors
as well as for the European research community to observe European publics.
(Trenz 2007, 5-6)
Most empirical work on the EPS has focused on mediated deliberation about
European issues, whether in national or transnational media (e.g. Schlesinger,
1997; Schlesinger & Kevin, 2000, Kunelius & Sparks, 2001, Pfetsch, 2004,
Krzyzanowski and Wodak, 2006; Wodak & Wright, 2006). This approach is
based on the premise, evident in Habermas original work, that citizens in
mass societies cannot rely solely on face-to-face interaction, but rather
participate in political deliberation and gain the vast majority of their political
information from the media (Kunelius and Sparks, 2001; Peter, 2003). Much
of this empirical research on media and the European public sphere has used
methods focusing on the analysis of media texts, including content analysis
(e.g. Schlesinger & Kevin, 2000; Kevin, 2001; Kevin, 2003; Peter, 2003) and
discourse analysis (e.g. Anderson and Weymouth, 1999; Krzyzanowski and
Wodak, 2006). Few have looked at citizens or institutions Peters (2003)
research on the effects of European television news is an exception to this rule,
alongside Slaattas work (2001) on Norwegian EU-correspondents in Brussels.
Eurosphere aims at including these possible empirical approaches by
interviewing initiators and mediators of the EPS (politicians on national, subnational, and European level, representatives of civil society, think tanks, and
media), carrying out a media content analysis and making secondary use of
data from Eurobarometer and the European Social Survey.
Research on the EPS has been carried out in different disciplines:
Communication research asks for the formation of public opinion by media
communication, political science is rather oriented on institutional and
systemic questions as well as on a normative perspective while sociology
focuses on the interdependence of different sub-systems, especially the media
system and the political system, as well as on the historical development of
social systems (Saxer 2006, 64) and, above all, of (national) societies (Trenz
2002, 20). The historical dimension of social systems as well as of myths,
concepts, and ideas of Europe are also dealt with in historical analyses3.
There are authors coming from further disciplines dealing with the EPS (see e.g. Poeschke 2004 from the
perspective of legal studies and Suchanek 2004 using institutional economics); however, these
contributions have remained singular and rarely influenced more general debates on the EPS.
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the kinds of structural change to which they are subject and which might affect
media performance, tend to be issues that are bracketed for the purposes of
assessing whether or not they are acting as conduits of
Europeanization.(Schlesinger/Fossum 2007, 10)
Also, the question if mass media communication delivers, in fact, input into
the political system, is usually not empirically dealt with (although it is
mentioned as an important part of the public sphere, e.g. by Kantner (2004)
and Tobler (2006).
The attention of National Media for EU Politics
This issue is mainly dealt with by quantitative approaches. Purely quantitative
studies are, however, rare, and criticized as insufficient for the question at
hand:
A Europeanised communication system is not to be confounded with increased
coverage of European subjects in national media. This coverage is aimed towards
a national public and, thus, linked to national perspectives. (Grimm, quoted after
Kantner 2004, 85)
Quantitative studies were carried out by Gerhards (2000, 2002) comparing the
percentage of reports on EUropean issues with the overall share of political
reports in German newspapers, by Kevin, counting articles on EUropean
issues in eight Member States (Kevin 2003, quoted after Wimmel 2006, 41)
and by Peter/Lauf/Semetko (2003, 2004, quoted after Wimmel 2006, 44) with
regard to TV coverage of EP elections. Peters et al. (2006) use quantitative
indicators based on a more differentiated scheme of dimensions. They are
interested in (1) the monitoring of EUropean politics and (2) the discursive
integration of EUrope. Within the first dimension, attention towards
institutions and policies is measured by counting the mentioning of EU
institutions in the media as well as articles where EU policy making is the
main subject. The second dimension is operationalized by counting quotations
by foreign actors and we-references.
Most studies use quantitative criteria besides qualitative ones, e.g. Trenz
(2004) measures the visibility of communication, respectively the absolute
degree of resonance, a purely quantitative indicator which measures the
percentage of European political communication in relation to other forms of
political communication in the newspaper. (Trenz 2004, 294-295). Also
Eilders/Voltmer (2003) use quantitative as well as qualitative dimensions. In
general, most studies come to the result that coverage of EUropean affairs is
rather limited but continuously increasing and that, in fact, national media in
most countries are quite open to discussion of European issues and also
positive towards the idea of Europe, the European Union and European
integration (Pfetzsch, 2004). For instance, the Europub integrated project
report on a frame analysis of a large sample of newspaper editorials reflected
the positions of national elites, displaying an openness to European scopes and
ideas of European integration (Pfetzsch, 2004, p. 60). Peter et al., however,
maintain, that it is rather a general increased interest in geopolitical affairs
than a genuine EUropean interest that has enlarged the percentage of articles
dealing with EUrope.
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Renfordt (2007) has empirically tested this dimension with regard to the Iraq
war and found, indeed, a European community of communication that relates
to the legal dimension of the Iraq-debate.
Various authors see similarities between national framings of EUropean
questions as a precondition of a EPS. Out of this perspective, e.g. Trenz (2000,
quoted after Kantner 2004, 156) found nationally different frames when
analysing coverage of corruption in the EU. Similar findings are reported by
Grundmann/Smith/Wright in a case study on the Kosovo crisis (Kantner 2004,
157). Van de Steeg (2002, quoted after Wimmel 2006, 62) sees broad
similarities and concrete differences in her analysis of the coverage of Eastern
enlargement4. Eder/ Kantners studies on BSE, the Schengen process and
corruption in the EU come, in general, to rather optimistic results5: According
to them EUropean communication already takes place in the EU6 in the sense
that a listening audience has developed. Similarly, Deirdre Kevin (e.g. 2004),
who conducted cross-national comparative content analysis of European
media coverage, found that even if the British press remains stringently
Eurosceptic, French and German media generally provided a fairly wide range
of information and some positive coverage. However, the emerging EUropean
audience is not a democratic political agent but only a potential part of
collective opinion formation. Conditions for collective opinion and will
4
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to which foreign European media are represented in the national public space
and treated as legitimate voices in ones home debate (Risse 2003, 7). A
similar criterion is defined by Trenz (2004, 294-295) as connectivity of
communication or degree of reciprocal resonance, i.e. the degree of
convergence and synchronicity of communication between different media.
Communications between elite publics lead to a EPS if they find resonance in
a transnational broad public (Trenz 2002, 43). For Tobler (2002), it is
precisely this communicative exchange that stands at the core of an EPS which
can only be perceived of
if, as a consequence of a communicative exchange between actors of different
national spheres (Geltungsrume) as well as involved multinational
organizations, a transnational arena of communication can be discerned. (Tobler
2002, 68)
Koopmans/Erbe (2003) use a claim analysis that allows for two possibilities
for communicative exchange on EUropean matters, vertical Europeanisation
consisting of communicative exchanges between the national and the
European level, either in a bottom-up variant (national actors addressing
actors at the European level) or in a top-down variant (European actors
addressing actors at the national level. (Koopmans/Erbe 2003, 6; Koopmans
2004, 6). Horizontal Europeanisation, on the other hand, consists of
communicative linkages between different member states. They define a
weak and a strong variant of this second form - in the weak form, media cover
debates in other Member States while, in the strong one, actors from one
country explicitly address, or refer to actors or policies in another member
state (Koopmans/Erbe 2003, 7; Koopmans 2004, 6). In order to analyse
vertical and horizontal Europeanisation, the authors investigate patterns of
communicative flow and assess the relative density of public communication
within and between different political spaces. (Koopmans/Erbe 2003, 7).
These qualities of media communication are researched by reporting on
different claims in national media whereby a claim is
a unit of strategic action in the public sphere. It consists of the expression of a
political opinion or demand by way of physical or verbal action, regardless of the
form this expression takes (statement, violence, repression, decision, demonstration,
court ruling etc.) and regardless of the nature of the actor (governments, social
movements, NGOs, individuals, anonymous actors, etc.) (Koopmans 2004, 13)
For Wimmel (2004), only the strong variant of the Koopmans/Erbe definition,
i.e. direct references to actors from other countries count for the EPS
(Wimmel 2004, 11):
The existence of discursive references can only be stated if a speaker in his
expression of opinion first refers to the position held by another discourse
participant and directly afterwards or in the further course of the article refers to his
position in an approving, rejecting or assessing way. (Wimmel 2004, 16)
These references have, furthermore, to lead to a collective discourse of selfunderstanding, i.e. a discourse of EUropeans on the future direction of the
EUropean integration project (Wimmel 2004, 49). Thus, the existence of a
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4. Summary
Little surprisingly, the differing understandings of the EPS outlined in this
chapter lead to equally differing empirical evaluations of the existence or
emergence of an EPS. Early attempts at finding a European public sphere,
conceptualized in terms of transnational forms of public deliberation, often
came up empty-handed. However, more recent efforts at reconceptualizing the
European public sphere towards a view of a pro-European orientation within
national contexts have been somewhat more optimistic, however, their
assessment is also in no way unequivocal. In general, one can state that studies
dealing with specific public spheres see more transnational networks than
those dealing with mass media in general and that specific subject matters find
broader public attention than every day EUropean politics. Both results come
hardly as a surprise and probably apply to national public spheres as well7.
Furthermore, and equally expectably, media coverage of EUropean matters
follows political power distribution, i.e. more influential Member States gain
more attention than less important ones and policies within EU competence
are rather dealt with in a EUropean dimension than those that are nationally
decided on (Latzer/Saurwein 2006, 22). In general, national points of view
dominate even in articles dealing with EUropean matters. However, if innerEUropean exchange is compared to transnational exchange beyond EUropean
borders, the public sphere seems mostly Europeanized as e.g. Erbes research
on press reviews has shown (Erbe 2006, 172).
As a general result, it can be stated that the development of the EPS is seen
as insufficient (Latzer/Saurwein 2006, 23). Reasons for this fact are seen in
socio-cultural factors (languages, differing cultural identities), politicalinstitutional factors (intransparency and low news worthiness of EUropean
politics as well as lacking possibilities of participation for the citizens in EU
politics), media specific factors (fragmentation of the media system, demand
orientation,
commercialisation,
national
fixation
of
journalism)
(Latzer/Saurwein 2006, 23).
Mostly, literature on the EPS lacks a self-critical evaluation of its own
theoretical presuppositions or, in an opposite move, tries to neglect all
normative differences by calling e.g.
for the end of one-sided fixations and extreme requirements in favour of multidimensional profiles of requirements covering the continuum from minimal
claims (transparency) to optimal conditions (transnational interdiscursivity)
(Latzer/Saurwein 2006, 19)
7
While overview literature on the EPS usually deplores the lack of longitudinal studies as well as the
negligence of electronic media and, above all, the Internet (cf. Langenbucher/Latzer 20), interestingly,
the lack of studies on national public spheres or, e.g., other very differentiated public spheres like the US
public sphere is rarely mentioned.
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