QUESTIONNAIRE

I am Jitha A.A, a student of School of Management Studies Cusat, doing a project on

Customer satisfaction towards brands promoted by Decathlon . I assure that the
responses given by you will be kept confidential.

NAME:

GENDER:

AGE:

1) How did you come to know about the DECATHLON INDIA, KALAMASSERY,
ERNAKULAM?

Word of mouth Online add

2) How long you have been purchasing products and services from DECATHLON INDIA

1 Year 6 Month

3 Month Less than 3 month

3) How often do you shop?

Once in a month Twice in a month

Thrice in a month More than thrice in a month

4) What are the different problems that you face at the time of purchase?
 High price Lack of choice

Inadequate product choice Service

5) Why do you prefer to shop in DECATHLON INDIA?

Convenient location Low price

SUPERIOR Quality Good Service

6) Which Brand will first come into your mind when thinking about sports equipments?

Reebok Decathlon

Cosmos Nike

7) What is the opinion about offers and discounts in DECATHLON INDIA

Excellent Very Good

Good Satisfactory

8) Are you satisfied with the quality of DECATHLON INDIA products?

Yes No

9) Rate your overall satisfaction with DECATHLON INDIA?

Excellent Very Good

Satisfactory Poor

10) Which factor influence you to come for repeat purchase in DECATHLON INDIA?

Product choice Quality

Customer Service Price

11) How do you rate the design and layout of the products in Decathlon?
Excellent Good

Average Poor
12) Have you participated for any trainings and events, which are conducting by Decathlon
India, Ernakulam?
Yes No

13) Do experience zone helps you to take the purchase decision

Yes No

14) Do flash sales helps you to increase the product knowledge?

Yes No

15) Did you get any gift vouchers or any other discount offers while purchasing at
Decathlon India?

Yes No

16) Are you aware about the TGs (yellow zone) in Decathlon store?

Yes No

Suggestion if Any: