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22/05/2010 00:01
Biodiversity threat will eclipse climate change economic impacts but still misses CEO and valuations radar – PwC study

l International Day for Biological Diversity - 22 May

l Only two of the world’s largest 100 companies see biodiversity as a strategic risk
l Biodiversity concerns hit African and Latin American CEOs three times harder than UK and North America
l Five emerging scenarios for business and biodiversity over the next decade

Only two of the world’s largest 100 companies have identified biodiversity and ecosystem loss as a strategic issue according to analysis from PricewaterhouseCoopers
LLP into corporate reporting on biodiversity and ecosystem impact and dependency.

The analysis, undertaken as part of the UN report on the Economics of Ecosystems and Biodiversity for business to be released in summer, shows few of the world’s
largest companies are currently communicating about biodiversity risks or opportunities with mainstream investors. This is despite the estimated $2 - $4.5 trillion annual
economic cost of biodiversity loss and ecosystem degradation.

Only 18 companies made any mention of biodiversity or ecosystems in their full annual report, of these six have measures in place to reduce their impacts, and only two
identified it as a strategic issue.

In sectors identified with a high dependency or impact, including food producers and primary industrial sectors, 89 companies producing sustainability reports with 23%
disclosing some detail on biodiversity and nine identifying it as a key sustainability issue.

Jon Williams, partner, sustainability and climate change, PricewaterhouseCoopers LLP said:

“Environmental destruction is not in most cases as a result of headline-grabbing man made disasters, but the steady erosion of biodiversity as a cost of economic
development.  But these costs to the productive capacity of the economy are not valued and not felt by any one company, so it’s easy to see why at this stage, the
threat is less visible to business leaders.

“The reality is that biodiversity loss and ecosystem degradation are underlying factors in other trends and risks such as energy and food security and pricing.  In short, 
our current consumption of natural resources in unsustainable and we are eating into the planets capital rather than living off its interest.
 
“Corporates need to start thinking about ecosystems as an extension of their asset base, part of their plant and machinery, and appreciating the value they deliver.
Ecosystem protection, or the impact of ecosystem loss, needs to be factored into investment appraisal and capital allocation decision making.”

Analysing the business risks by sector, PwC found that risks related to declining biodiversity and loss of ecosystem services are already impacting business. Primary
industries such as extractives, forestry, farming and fishing are affected most broadly but no sector escapes untouched.

Reduced productivity, scarcity or increased cost of resources, disruption of operations, reputation and financing risks, litigation, changing consumer and purchaser
requirements were just some of the risks identified by the firm as affecting industries including mining, farming, utilities, FMCG, healthcare, financial services and
technology companies.

Despite this, when asked to rate levels of concern about a range of threats to their business growth prospects only 27% of 1100 global CEOs said they were
concerned or extremely concerned about the impact of biodiversity loss in a recent PwC survey.

Hidden within the headline figures, are stark regional variations. African and Latin American CEOs are three times more concerned about the threat to business from
the loss of biodiversity than UK and North American business leaders. 44% of CEOs feel that governments need to take a stronger role in protecting biodiversity and
ecosystems with only a quarter feeling their current policies are sufficient.

Over the next decade, PwC’s analysis identified five interrelated scenarios for business

l Significant growth in regulatory controls on businesses and projects with high impacts
l Consumer preference trends and choice editing by retailers will undermine the market for high biodiversity impact products and services
l Expansion of habitat banking, biodiversity offset and other ecosystem markets 
l Significant tax and subsidy reforms to better reflect biodiversity values
l Control of bio-carbon related GHG emissions results in a global financing mechanisms, such as REDD.

Existing loss of biodiversity and degradation of ecosystems has already had dramatic consequences for business. Soil erosion in Europe is estimated to cost EUR53 per
hectare per annum. Annual economic losses caused by introduced agricultural pests in the US, UK, Australian, South Africa, India and Brazil exceed US $100bn.

However business opportunities have emerged from biodiversity and ecosystem services protection including the global market for certified organic food which exceeds
US$30bn. Valuable new biodiversity related asset classes have also emerged; in the USA for example, wetland banking credits range in value from US$7k – 850k per
hectare and have attracted substantial entrepreneurial investment.

Malcolm Preston, partner, sustainability and climate change, PricewaterhouseCoopers LLP said:

“Business needs to begin to draw the dots between natural resources, their supply chain, consumer demand and the future value of their business. Like the impact of the
recession, there is simply no sector that will be immune to biodiversity and ecosystem loss. The level of financial, reputational and business risk it poses is of a scale that
would not be ignored in any other area of business and the economy.”

2010 is widely seen as a make or break year for biodiversity preservation, with the United Nations marking 2010 as the ‘International Year of Biodiversity’, the
planned release of the ‘The Economics of Ecosystems and Biodiversity’ in the summer, and the 10th Conference of the Parties to the Convention on Biological
Diversity in Nagoya towards the end of the year.

About PricewaterhouseCoopers
PricewaterhouseCoopers (www.pwc.com) provides industry-focused assurance, tax and advisory services to build public trust and enhance value for our clients and
their stakeholders. More than 163,000 people in 151 countries across our network share their thinking, experience and solutions to develop fresh perspectives and
practical advice.
About PricewaterhouseCoopers
PricewaterhouseCoopers (www.pwc.com) provides industry-focused assurance, tax and advisory services to build public trust and enhance value for our clients and
their stakeholders. More than 163,000 people in 151 countries across our network share their thinking, experience and solutions to develop fresh perspectives and
practical advice.

"PricewaterhouseCoopers" refers to PricewaterhouseCoopers LLP (a limited liability partnership in the United Kingdom) or, as the context requires, the
PricewaterhouseCoopers global network or other member firms in the network, each of which is a separate and independent legal entity.

For more information contact

Rowena Mearley
Corporate PR Manager, PricewaterhouseCoopers LLP
Tel: 020 7213 4727
Email: rowena.mearley@uk.pwc.com

Emma Thorogood
UK Head of Media Relations, PricewaterhouseCoopers LLP
Tel: 020 7213 8593
Email: emma.thorogood@uk.pwc.com