F Block

Connor Sims LO2 Feedback. 4/1/17

Current Grade for LO2: Pass

LO2 Part
The current grade is calculated on the work that is present on your blog. You
A. Initial
may have missing items, or vastly incomplete sections of work. Please
Ideas
improve this. If you require help with any of this work, or need to show me
Note: This work before re-submitting to check the quality, please do so.
work is
technically Remember, the highest grade you can achieve on this learning
for LO3 (as outcome is a Merit Grade, even if you have achieved this, if there are
it is in the any minor corrections or additions, can you please ensure these are
LO3 made.
criteria)
Please ensure all of the work is uploaded on the blog.
However,
Remember Dont overwrite the blog posts, make new blog posts that are
you cannot
clearly labelled with the words Re-Submission.
do the
subsequent work without this document. Hence why it has been moved.
Some good ideas. But try to add more depth, its a bit bullet pointy, write in
paragraphs. Consider adding more terminology to the ideas; mise en scene,
lighting type, particular shots you would require. Dont forget, you also need to
explain the accompanying advert for each idea also (print, radio or viral).

LO2 Part B. Treatment Proposal

Good start here. Use the subject terminology for audience (demographics,
psychographics and socio economic groupings) and explain in more detail. Make
sure you explain these in relation to what you want to produce.
You also need to explain how you will try and avoid the regulatory issues (BCAP)
in your advert. What could you do to ensure that these codes are not breached?
If you dont feel that there are any codes that do get breached, look up Sections
2 and 3, these are rules all advertisements are required to follow.
You are also required to explain the accompanying advertisement (Print, radio or
viral). Make sure for the regulation section of this, you look at the CAP codes on
the ASA website, (Not BCAP), these relate to magazine adverts. This is a
requirement for a merit grade.
Id revisit the representation part Consider how the advert shows road safety?
Does it promote safe practice, or dangerous driving? How would you ensure that
you make the advert promote road safety positively so people take it seriously?
LO2 Part C. Campaign Schedule
Some good work here Connor, you have contributed well to the schedule, it
shows the development and evolution of the campaign. Well done.

The resubmission deadline is: 27/01/17