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Title MODELLING BUSINESS PROCESS: An Integrated Approach
Author Binoy P. Perumpalath
Date December 2005
Abstract
The aim of this research was to analyse the business processes of a manufacturing unit
(Thermo) of Huhtamaki (UK) Ltd. by means of process modelling as well as assist the
senior management in the appraisal and selection of strategic alternatives. The objectives
of the research were to find out, how process modelling can aid process improvement and
strategic decision-making; the benefits of process modelling and ways to realise them;
Selection of appropriate process modelling techniques required for achieving the aims of
the project.
An action research based approach was used to conduct the research. The primary data
was collected through observer as participant method, semi structured interviews and
questionnaires. Secondary data in the form of company reports, manuals, drawings,
process layouts and plant layouts were also used. The research had four main phases, such
as Process modelling; Plant layout design; Obtaining budget costs and Timescales; and
Decision analysis. A mixture of hard, soft, qualitative and quantitative modelling
techniques such as IDEF0, Soft Systems Methodology (SSM), Value stream mapping,
Workflow mapping, Activity relationship diagram, Gantt chart and Analytical Hierarchy
Process (AHP) etc. were applied.
The As-Is process information was captured via IDEF0 modelling. Then SSM and IDEF0
was used to analyse the As-Is process and develop the To-Be processes. A set of potential
process changes was formulated as a result of SSM model comparison with the As-Is
IDEF0 models. A distinctive hybrid (soft & hard) method namely Soft IDEF0 is
presented. It can be applied to any process modelling, analysis, improvement and change
initiatives. The Process charts identified processes to be automated such as packing,
palletising and pallet transportation. Workflow maps identified machine layout and
material flow problems. The activity relationship diagrams helped to develop new plant
layouts. The decision analysis using AHP, incorporating stakeholder preferences showed
that Automation was the most suitable option for the Thermo plant. The AHP analysis
was validated using sensitivity analysis. Significant reduction in decision time, ease of
achieving consensus and documentation was achieved by using AHP. The proposed
methodology is generally applicable to any strategic options/ projects selection problem.
Process modelling and the resulting process models have distinctive benefits. The former
encourages process thinking while the latter documents the process information. Together
they facilitate explicit analysis of business processes. The purpose and perspectives of the
modelling exercise is extremely important in the selection of modelling techniques. It
may be necessary to integrate different techniques, e.g. Soft IDEF0 to achieve the
modelling objectives. It is important to plan the modelling process effectively. The
participation of firm members in the modelling process is vital as it will prevent the Not
invented here problem. Further research is required to analyse the application and
benefits of process modelling in general and Soft IDEF0 approach in particular in
implementing process change. The Soft IDEF0 approach may be further developed by
using IDEF0 models as SSM concept models.
i
Table of Contents
Chapters Page
A C K N O W L E D G E M E N T S ...........................................................................................................IV
L I S T O F F I G U R E S .......................................................................................................................... V
L I S T O F T A B L E S .......................................................................................................................... VII
1. I N T R O D U C T I O N ..................................................................................................................... 1
2. L I T E R A T U R E R E V I E W ..................................................................................................... 4
3. M E T H O D O L O G Y ................................................................................................................... 26
4. S O F T - I D E F 0 A P P R O A C H .............................................................................................. 45
5. P L A N T L A Y O U T D E S I G N A N D A U T O M A T I O N ........................................... 77
ii
6. D E C I S I O N A N A L Y S I S ...................................................................................................... 92
7. C O N C L U S I O N S ...................................................................................................................... 99
8. R E C O M M E N D A T I O N S .................................................................................................... 103
R E F E R E N C E S .................................................................................................................................. 104
A P P E N D I C E S .................................................................................................................................... 111
GLOSSARY 112
WORKING PAPER 1 (ABSTRACT).............................................................................................................. 112
WORKING PAPER 2 (ABSTRACT).............................................................................................................. 113
THE SEVEN STAGES OF SOFT SYSTEM METHODOLOGY ........................................................................... 115
THEORY OF THE ANALYTIC HIERARCHY PROCESS ............................................................................... 117
SSM COMPARISON TABLES..................................................................................................................... 118
PROCESS CHARTS .................................................................................................................................... 131
WORKFLOW MAPPING.............................................................................................................................. 141
PROJECT PLAN OF THE RESEARCH ........................................................................................................... 145
BENEFITS OF DISSERTATION TO COMPANY.............................................................................................. 147
iii
Acknowledgements
dissertation. I would like specifically to thank the following for their support,
Various members of staff from Huhtamaki (UK) Ltd, who took the time and trouble to
participate in the interview sessions and provide me with valuable primary research.
iv
List of Figures
FIGURE 2.1 FOUR INTERLINKED PERSPECTIVES ON BUSINESS PROCESSES ............................................... 5
FIGURE 2.2 CLASSIFICATION OF MODELLING TECHNIQUES BASED ON FOUR BUSINESS PROCESS
PERSPECTIVES ....................................................................................................................................... 10
v
FIGURE 4.16 CONCEPT MODEL 3 CM3 ................................................................................................ 65
FIGURE 4.17 CONCEPT MODEL 4 CM4 ................................................................................................ 66
FIGURE 4.18 CONCEPT MODEL 5 CM5 ................................................................................................ 66
FIGURE 4.19 TO BE TRAINING ............................................................................................................. 74
FIGURE 4.20 TO-BE ENGINEERING STORE MANAGEMENT ................................................................... 75
FIGURE 4.21 TO-BE MAINTENANCE MANAGEMENT ............................................................................. 76
FIGURE 5.1 CURRENT LAYOUT OF THERMO .......................................................................................... 77
FIGURE 5.2 FINISHED GOODS FLOW PATH ............................................................................................. 78
FIGURE 5.3 TOOL FLOW PATH .............................................................................................................. 79
FIGURE 5.4 ACTIVITY RELATIONSHIP DIAGRAM OF THERMO................................................................ 80
FIGURE 5.5 FLOW ANALYSIS OF DIMENSIONLESS BLOCK DIAGRAM ...................................................... 82
FIGURE 5.6 THE IDEAL LAYOUT FOR THERM0 ....................................................................................... 83
FIGURE 5.7 THE THERMO LAYOUT WITH MINOR MODIFICATIONS ......................................................... 84
FIGURE 5.8 CONSOLIDATED THERMO & PAPER-CUP PLANT LAYOUT ................................................... 87
FIGURE 5.9 PROCESS CHART OF LINE 2 OPERATIONS ............................................................................ 88
FIGURE 5.10 ANNUAL PERCENTAGE LINE LOADING ................................................................................ 88
FIGURE 5.11 VOLUME-VARIETY CORRELATIONS PER LINE ..................................................................... 89
FIGURE 5.12 3-YEAR PROJECT PLAN FOR AUTOMATION ......................................................................... 90
FIGURE 6.1 PERFORMANCE SENSITIVITY OF THE STRATEGIC OPTIONS FROM BENFITS ANALYSIS ....... 97
FIGURE 6.2 PERFORMANCE SENSITIVITY OF THE STRATEGIC OPTIONS FROM COSTS ANALYSIS .......... 97
FIGURE 6.3 EFFECT OF INCREASING PRIORITY OF THE MIDDLE MANAGERS W.R.T. COSTS ..................... 98
vi
List of Tables
TABLE 2.1 CLASSIFICATION OF IDEF TECHNIQUES ............................................................................. 14
TABLE 3.1 FORMAT OF THE TABLE USED FOR COMPARING CONCEPT MODELS ..................................... 33
TABLE 3.2 ACTIVITY RELATIONSHIP WORKSHEET. ............................................................................. 36
TABLE 4.1 COMPARISON OF CONCEPT MODEL1 WITH THE REAL WORLD ACTIVITIES ........................... 71
TABLE 5.1 ACTIVITY RELATIONSHIP WORKSHEET. ............................................................................. 81
TABLE 5. 2 AREAS REQUIRED BY INDIVIDUAL DEPARTMENTS .............................................................. 82
TABLE 5.3 BUDGET COSTS & TIME SCALE FOR PROJECTS .................................................................... 91
TABLE 6.1 PAIR-WISE COMPARISON OF MAIN STAKEHOLDERS ............................................................ 92
TABLE 6.2 PAIR-WISE COMPARISON OF MIDDLE MANAGERS ................................................................ 93
TABLE 6. 3 ASSESSMENT OF COST CRITERIA FROM THE STAKEHOLDER POINT OF VIEW ........................ 93
TABLE 6.4 ASSESSMENT OF BENEFIT CRITERIA FROM THE STAKEHOLDER POINT OF VIEW ................... 94
TABLE 6.5 A SENIOR MANAGERS PRIORITIES TO OPTIONS .................................................................. 94
TABLE 6.6 A SENIOR MANAGERS PRIORITIES TO OPTIONS .................................................................. 95
TABLE 6.7 GLOBAL PRIORITIES OF STRATEGIC OPTIONS RESULTED FROM COST ANALYSIS .................. 95
TABLE 6.8 GLOBAL PRIORITIES OF STRATEGIC OPTIONS RESULTED FROM BENEFIT ANALYSIS ............. 95
TABLE 6.9 COST-BENEFIT ANALYSIS .................................................................................................. 98
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MODELLING BUSINESS PROCESS: An Integrated Approach
Chapter 1
INTRODUCTION
1.2 Background
Established in 1920, Huhtamaki is one of the worlds largest packaging companies with
expertise in paper, plastic, film and moulded fibre. It has a global network of 70
manufacturing and sales units and 15,531 employees in 36 countries. The Groups parent
company Huhtamaki oyj is domiciled and headquartered in Espoo, Finland. For the fiscal
year ended December 2004, Huthamaki reported revenues of 2,092 million, and net
income of 90 million. The company has two main divisions: The Consumer Goods
division and Foodservice division. Huhtamakis operations are organised into three
regional groups: Europe, Americas and ASIA-Oceania-Africa. (Source: Datamonitor &
company reports)
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MODELLING BUSINESS PROCESS: An Integrated Approach
Recently Huthamaki oyj has decided to reorganise its European plastics and paper
packaging plants. As part of this strategy, it is preparing to close the fresh-food and
consumer packaging facility in Leeds, England, that failed to produce any profit for the
past three years. The injection moulding machines have been transferred to Auneau,
France, while the thermoforming machinery-which represented over three-quarters of
Leeds business-, is going to Huthamaki (UK) Ltd. Gosport.
Huhtamaki (UK) ltd. Gosport is one of the four Huhtamaki SBUs in United Kingdom.
The company employs 420 staff and has a total turnover of 46 million per annum.
Launched in 1970s it has two main packaging production facilities: The Paper-Cup
plant producing paper products and the Thermo plant producing thermoformed plastic
items. The ten production lines from Leeds plant are being relocated to the Thermo plant,
which had eight production lines of its own. The installation of the new lines needed to be
quick to reduce the disruptions to production from existing lines that ran 24 hours, 7 days
a week. Hence, the management decided to install or squeeze the new lines in the
available space. The above project was titled Leeds Integration Project. The
management had not planned the integration and its implications in detail. Their plan was
to install the machines first and plan the rest later.
The Operations manager appointed the author to conduct a process mapping exercise to
analyse the current business and manufacturing operations of Thermo and suggest any
recommendations for improvement. The author was also required to analyse the viability
of the three strategic options and recommend the best option. The options were, redesign
of Thermo plant; Automation of Thermo production processes; and relocation and
consolidation of Paper-Cup plant with Thermo.
The rationales to consider the above options are as follows. In the past, visitors from
Huhtamaki Head Quarters had complained that there are too many staff and raw materials
in the Thermo shop floor than necessary. Installing ten more production lines meant more
people and materials in the shop floor. The Operations manager wondered whether
automating the production processes would solve the problem. For that decisions about
the activities to automate, costs, benefits and timescales were necessary. In fact, the
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MODELLING BUSINESS PROCESS: An Integrated Approach
operations manager had a vision of totally automated operations. In his words Its a Big
bang modelThis means automated production, packing and shipping. The operators
themselves will carry out all the repair and maintenance activities avoiding specialist
maintenance personnel. The operators are better at diagnosing his lines problems than a
maintenance person, just as you know whats wrong with your own car. All they will
need is some training and extra pay. It would be possible to operate three lines by one
operator whereas now it requires one operator and two to three packers per line. It is
possible, one of the Huhtamaki SBU in Germany has done it, but they dont have as many
product variations as us. The Operations manager also had reservations about the
efficiency of the current plant layout. Does it need to be redesigned? How much does it
cost? Are there real benefits? Recently the senior management have decided to outsource
the companys warehouse function. The current warehouse is part of the paper-cup plant.
This decision made the operations manager to consider relocating the Paper-Cup plant to
the Thermo site, and sell or lease the Paper-cup site. Here again, he was not sure about the
costs, benefits and timescales involved. The result of the feasibility analysis will help the
senior management (Including the Operations Manager) in the strategic decision-making
as well as to obtain funds from the Head Quarters to implement one or more of the above
options. The company management think the automation is the ideal way ahead for
Thermo.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Chapter 2
LITERATURE REVIEW
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MODELLING BUSINESS PROCESS: An Integrated Approach
processes and to understand them fully. The four perspectives are Business processes as
deterministic machines; Business processes as complex dynamic systems; Business
processes as interacting feedback loops; Business processes as social constructs.
However, these perspectives are inter-related and it is difficult to identify their
boundaries. This concept is presented in Figure 2.1.
Figure 2.1 Four interlinked perspectives on business processes (Melao & Pidd, 2000)
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
of performance, such as cost, quality service and speed. Davenport and Short (1990)
have explained BPR as the analysis and design of workflows and processes within and
between organisations. The modelling and analysis of business process along with
business strategies and organisational structures are essential to study the implications of
BPR (Gunasekaran & Kobu, 2002).
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MODELLING BUSINESS PROCESS: An Integrated Approach
obtain results within cost and time targets. Monfared, West, Harrison and Weston (2002)
illustrate the application of business process simulation in automotive industry. Melao
and Pidd (2004) argue that proprietary software used for business process simulation are
inflexible and proposes an easy to use and flexible approach using BPSim++.
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MODELLING BUSINESS PROCESS: An Integrated Approach
9
MODELLING BUSINESS PROCESS: An Integrated Approach
Aguilar-Savn (2004) analysed various process modelling tools including the generic
ones, and asserts, It is important to understand the uses or purposes of models when
undertaking modelling of any kind. According to them, there are two dimensions to
modelling techniques or methodologies. These dimensions are Purpose of the model and
Change model permissiveness. The uses or purposes of business process models was
further divided into four main categories as follows: Descriptive models for learning;
Descriptive and analytical models for decision support to process development and
design; Enactable or analytical models for decision support during process execution, and
control; and Enactment support models to Information Technology. Some process models
are Active as they allow users to make changes, or are dynamic themselves, whereas
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MODELLING BUSINESS PROCESS: An Integrated Approach
some models are passive as the user could not change them without remodelling the
process. This characteristic between active and passive models is the change model
permissiveness. The framework for selection of modelling techniques is shown in figure
2.3.
Shen et al. (2004) reviewed several BPM techniques (See Figure 2.4) prior to developing
an enterprise information system. According to them, the choice of suitable technique
depends on the project requirements, as well as the implementation scenario. As the
scenario changes, the technique should also be changed correspondingly. They stress the
importance of a language that is understandable and unambiguous by both the end user
and the developer. The combination of IDEF0, IDEF3 and DFD
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MODELLING BUSINESS PROCESS: An Integrated Approach
Figure 2.4 A classification of modelling methods and techniques ( Shen et al., 2004)
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MODELLING BUSINESS PROCESS: An Integrated Approach
Inspection
Activity
(a check of some sort )
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MODELLING BUSINESS PROCESS: An Integrated Approach
family mainly classified into modelling and descriptive categories as shown in Table
2.1. The description tells what a system is supposed to do whereas a model predicts what
a system will do (Plaia and Carrie, 1995).
Method Name Descriptive Modelling
IDEF0 Function modelling 9
IDEF1 Information requirements modelling 9
IDEF1X Database design 9
IDEF2 Simulation modelling 9
IDEF3 Process description capture 9
IDEF4 Object oriented design 9
IDEF5 Concept/ ontology description 9
IDEF6 Design rationale capture 9
Table 2.1 Classification of IDEF techniques (Plaia & Carrie, 1995)
The IDEF methods can be further classified: Methods for describing existing or proposed
systems and methods for designing proposed systems. IDEF0 and IDEF3 belong to the
first category. Plaia and Carrie (1995), concludes that when the objective is to consider
the sequencing of activities in a process with simultaneous activities, IDEF3 is more
suitable. However, when the objective is to highlight the objects (inputs, outputs, controls
& mechanisms) that participate in the process, then the use of IDEF0 is suggested. The
activities modelled in IDEF0 can be used as a basis for the definition of IDEF3 processes.
Hence, IEDF3 is a good option to use as a method after an IDEF0 model has been
developed (Dorador & Young 2000). Aguilar-Savn (2004) and Shen et al. (2004)
recommend both IDEF0 and IDEF3 techniques for Business Process Modelling, so they
are explored further.
The basic concept of the IDEF0 modelling is the IDEF0 activity box shown in Figure 2.7.
The IDEF0 principle is that, all activities have four attributes such as Inputs, Outputs,
Controls and Mechanisms. The inputs show what is required before an activity can occur,
e.g., shop orders, managers signature, etc. The outputs show what is produced by an
activity, e.g., reports, products, etc. The controls are the constraints on an activity, e.g.,
procedures, budgets, etc. The mechanisms show what enables an activity, e.g., equipment,
staffing, etc.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Controls
Process/Activity /
Inputs Outputs
subset
Mechanisms
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MODELLING BUSINESS PROCESS: An Integrated Approach
The IDEF0 diagrams (Darnton & Darnton, 1997; Bal 1998; Hunt, 1996) display a top-
down multiple layered view of a process, starting at highest- level A0 and drill down to
expose greater levels of detail. The decomposition of IDEF0 system is shown in Figure
2.8. The diagram consists of rectangular boxes and arrows (boxes numbered from A0
down to A6 or further) with title and identification information. The rule is that each
diagram has no fewer than three and no more than six boxes. There are strict syntax and
semantic rules (Feldmann, 1998). IDEF0 is adopted as a standard process modelling
technique within a variety of service industry companies, including ICL, IBM, Natwest,
TSB, Portman and Scottish Power, and is the modelling base for the BPR offerings of
most of the main consultancy firms (Maull & Childe, 1993). A survey conducted by
Defence Information Systems Agency in 1995 (Bal, 1998) over 37.4 percent of
organisations with experience in reengineering, has chosen to use this technique. It is
suited for detailed level mapping and particularly useful for understanding existing
processes (As- Is) and restructuring or designing a new functional structure (To-Be)
structure. One disadvantage is that only readers familiar with the technique can interpret
them. Another problem with IDEF0 is that it can have embedded sequences, which could
result in misinterpretation. Plaia and Carrie (1995) states that IDEF0 can describe what an
organization does, but it does not consider the specific logic or timing associated with
activities. IDEF0 has been widely used to assist BPR (Kim & Jang, 2002; Jang, 2003).
Lo, Humphreys and Sculli (2001) report a novel application of IDEF0 to produce an ISO
9001 quality manual for a manufacturing enterprise. The authors survey showed that
users found the IDEF0 approach very clear and less ambiguous. The paper claims that
IDEF0 format meets ISO 9001 documentation requirements, and forms a good alternative
to the conventional type of quality manual. Feldmann (1998, p41-42) claims that there are
several benefits of using IDEF0. It helps to identify needs and opportunities for
improvement; Through the reader/author review methods, can establish consensus
between entire staff; Enhances vision; The model structure may be used to define an
Open Architecture; Broadens automation and commonality potential; Supports
management control through metrics; Defines variants for broader support system use.
According to (Huang & Kusiak, 1998; Cho & Lee 1999), IDEF3 methodology has
extensive uses for modelling manufacturing processes. The important characteristics for
analysis include stage description that specifies each activity; structure of underlying
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MODELLING BUSINESS PROCESS: An Integrated Approach
stages; flow of objects and their relationship. The graphical syntax consists of boxes,
labels, arrows and connections symbols. Three types of relationship links exist between
boxes as precedence, relational and object flow. Another distinguishing feature compared
to IDEF0 is the branching through junctions classified as And (&), Or (O), and Exclusive
Or (X). An example of IDEF3 process flow diagram is shown in Figure 2.9. The junctions
can be used to split the stream into several branches (fan-out), or join branches into a
single stream (fan-in). In IDEF3 unlike IDEF0, there is no constraint on the number of
boxes per page (Plaia & Carrie, 1995). The deficiency of IDEF3 models is that they are
not sufficiently powerful to show clearly the information flow among different activities,
but this can be overcome by using Data Flow Diagrams (DFD).
Receive and
Activate
Contract
3
Organise
Activate Plan
Team &
3.1.7 3.1.11
Receive Set Up
Contract & Subcontracts
3.1.10
Construct Plan
3.1.9
Figure 2.9 Example IDEF3 process flow diagram (Yang and El-Haik, 2003)
Plaia and Carrie (1995) had indicated the scope for simulations using IDEF. The system
description using IDEF can be used for modelling simulations in industrial engineering
projects. The duplication of effort in developing a simulation models can be avoided by
using the IDEF descriptions, which require consideration of same factors. IDEF maps
developed with AI3 or Prosim software packages can produce automatically a
WITNESS (a simulation software) model for detail simulations.
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MODELLING BUSINESS PROCESS: An Integrated Approach
7.
Actions to improve
1. the problem
Problem situation situation 6.
considered Changes:
problematic Systemically
desirable, culturally
feasible
2.
5.
Problem situation
Comparison of
expressed Real world activities models and real
world
Systems Thinking
3. about Real world
Root definitions of 4.
relevant purposeful Conceptual models of the
activity systems systems ( holons) named
in the root definitions
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MODELLING BUSINESS PROCESS: An Integrated Approach
Checklands Soft Systems Methodology consists of seven interrelated stages (see Figure
2.10). Brief descriptions of the stages are given in the Appendix. Readers are directed to
the publications cited above for a wider appreciation of the SSM. Stages (1), (2), (5), (6)
and (7) can be regarded as working in the real world, while stages (3) and (4) can be
considered as systems thinking about the real world.
SSM is often used as a front end to a hard methodology, such as the structured systems
analysis and design method (SSADM) (Platt & Warwick, 1995). It has been useful at
deriving recommendations for improvement, reorganization and role analysis and the
only limitations are the capability, and adaptability to new situations, of the consultant
(Rose & Haynes, 1999). SSM could function well in multinational/ multicultural projects
(Bell, Coleman, Guo, & Sewell, 2000).) The epistemological principles of SSM
facililitate organisational learning (Rose & Haynes, 1999). SSM may be used as a
medium for developing competence profiles in human resource management (Brocklesby,
1995). The paper notes the benefits of learning, insight and systems thinking while points
out the shortcomings due to the time consuming process and the level of commitment
required from users. (Nidumolu, Bie, Keulen, Skidmore & Harmsen, 2004) have applied
SSM in analysing land use planning and found SSMs capability of integrating the socio-
economic factors useful. Presley & Meade (2002) discusses the possible role of SSM in
sustainable production planning and argue that SSM is just another tool available to the
decision maker and benefits can be gained combining SSM with other strategic planning
tools such as forsighting and backcasting. Green and Simister (1997) found that SSM
can be used as an aid to strategic briefing along with established quantitative methods.
They argue that a social constructivist approach to BPR can be subsumed within the
framework of SSM. However, they note the danger of practitioners adopting techniques
of SSM without necessarily buying in at the methodology level. The terminology of SSM
is identified as a potential barrier for understanding the methodology. Molineux and
Haslett (2003) in their work, propose SSM as a methodology to enhance creativity in
organisational design contexts. Presley, Sarkis, Liles, & Barnett (N.D.) report the
application of SSM in the participative design of organisational systems. They have used
SSM in combination with other modelling methodologies such as QFD (Qulity Function
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MODELLING BUSINESS PROCESS: An Integrated Approach
Deployment), IDEF0 and AHP (Analytic Hierarchy Process). QFD for the identification,
categorization, and prioritization of requirements for both the justification process and
tools, IDEF0 for the stage 3 and 4 of the SSM and AHP for the prioritisation of
requirements.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Figure 2.11 General guidelines for constructing a hierarchy (Chan & Chan, 2004).
There are numerous examples of AHP application in academia and industry. They can be
broadly classified into stand-alone and hybrid applications.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Following are some examples of hybrid AHP applications. Kengpol and O'Brien (2000)
outlines a decision support tool that include a data structure to monitor the effectiveness
of a decision, and a decision model which consolidates quantitative and qualitative
variables through the use of the Analytic Hierarchy Process (AHP), Cost/Benefit and
statistical analyses. Yurdakul (2004) illustrates the application of AHP and ANP
(Analytic Network Process) in the Machine tool selection problem. Davidson and Labib
(2003) illustrate the application of AHP in design improvement decisions by integrating
with a modified form of Failure Mode Effect Analysis (FMEA) for problem analysis.
Rong, Takahashi and Wang (2003) report the application of AHP in union with fuzzy set
theory for the enterprise waste evaluation problem. Chan and Chan (2004) illustrate the
application of AHP and quality management system principles such as PDCA in a
supplier selection problem. They argue that AHP is a good candidate where both
qualitative and quantitative objectives have to be considered and can significantly reduce
the time and effort in decision-making. Yang and Kuo (2002) propose a methodology
using algorithmic layout methods, AHP, and DEA (Data Envelopment Analysis), in a
hierarchical scheme, to solve a layout design problem. Algorithmic layout methods for
quantitative data generation and analysis, AHP for qualitative analysis and DEA for final
design. Searcy (2004) investigate the use of AHP at the performance category level of the
balanced scorecard hierarchy with data from six firms and describe a systematic process
for using Excel in AHP applications.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Though widely used, AHP has its critics. Bititci, Suwignjo and Carrie (2001) argue that to
gain valid results, managers using AHP should be aware of the rank reversal'
phenomenon; managers' reluctance in completing the pair-wise comparison
questionnaires; and problems in achieving consensus in pair-wise comparison with
multiple decision makers. Cheng et al. (2002) argue that AHP can be a defective tool if
used improperly and illustrate using an example how defective methodology of AHP can
contaminate the findings and subsequent analysis and discussions. Tolga, Demircan and
Kahraman (2005) propose a framework for operating system selection using
fuzzyAHP. They argue that conventional crisp AHP cannot reflect the human
thinking style in capturing the experts knowledge and fuzzy AHP and fuzzy extensions
of AHP are required to solve hierarchical fuzzy problems. Milleta and Schoner (2005)
argue that the current AHP methods are incapable of dealing with positive and negative
preference (aversion). To tackle the problem they propose a Bipolar Analytic Hierarchy
Process (BAHP) approach. According to Abdul-Hamid, Kochhar and Khan (1999), the
main problem with AHP is the need for very tedious calculations, which can be made
much easier by using personal computer software. Perez (1995) tries to clarify the
concerns regarding suitability, correctness of the way AHP handles criteria weights and
occurrence of rank reversal problem and concludes that the application of AHP is not
suitable to all situations.
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MODELLING BUSINESS PROCESS: An Integrated Approach
An organisation is a complex whole, which include soft and hard entities. Many of the
techniques reviewed only consider the hard aspects and ignore the human aspects. On the
contrary, Soft Systems Methodology takes the social constructivist view to organisation
and its processes. Several characteristics make it unique compared to others. It can be
used as a front end to a hard methodology; SSM could function well in multinational/
multicultural projects; SSMs epistemological principles facililitate organisational
learning; it has the capability of integrating the socio-economic factors; It can be
combined with other strategic planning tools.
The Multi Criteria Decision Making (MCDM) tools are gaining popularity among
researchers and organisations. The methodology, applications and limitations of
Analytical Hierarchy Process (AHP) has been reviewed. The application of AHP ranges
from machine tool selection to land use planning. It was found to be particularly useful at
analysing problems involving qualitative and quantitative objectives. Many practitioners
have applied it in combination with other techniques such as QFD, FMEA etc. There are
drawbacks to AHP, but the review shows that many of them are due to facilitator/
analysts improper use of the technique. As any technique the application, need to be
thought through.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Firstly, whilst there is much literature about business process modelling in general and
process modelling techniques, little is reported on the empirical assessment of these
techniques. Secondly, very little has been reported that integrate hard and soft approaches
and qualitative and quantitative approaches to business process modelling. Thirdly, the
majority of research was carried out in SMEs and public sector organisations and the
author was not able to locate any research in this subject specific to the packaging
industry. Therefore, it is expected that the proposed research would benefit not only the
client organisation, but also other large organisations and especially those in the
packaging industry. The author was also not able to find much literature on the benefits
that can be attained through business process modelling. It was also noted that modelling
tools and techniques were applied blindly by many practitioners rather than being
pragmatic. Research should focus on reducing the shortcomings, e.g. complexity, time
consumption etc. of contemporary techniques and improve the advantages, e.g.
transparency, participation, ease of use.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Chapter 3
METHODOLOGY
The Action Research (AR) approach was adopted throughout the project. AR involves
helping an organization to improve some of its key attributes such as productivity, the
quality of their products and/or services, and working conditions as well as collecting,
analyzing, and drawing conceptual and theoretical conclusions from organizational
research data (Kock, 2004). AR has three common themes. First is the emphasis on the
purpose of research, second relates to the involvement of practitioners and third, the
results could inform other contexts (Saunders, Lewis, & Thornhill, 2000). The primary
data was collected through observer as participant method and semi structured
interviews and questionnaires. Secondary data from company reports, manuals, drawings,
process layouts, plant layouts and other relevant sources were extensively used. The
research had three main phases:
1. Process modelling
2. Plant layout design & Automation
3. Decision analysis
A schematic of all activities involved in the above phases is presented in Figure 3.1.
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MODELLING BUSINESS PROCESS: An Integrated Approach
START
Obtain budget
Develop Block
Review with No costs/ Timescales
Develop Concept layout of Plant
experts- Map from vendors
models using SSM complete?
Allocate floor
Develop Project
Yes space for
plans
functions
Finalise
As-Is map
Develop Ideal
layout with
Comparison: Does Calculate Payback
concept activity exist Yes necessary trade-
in real world? offs
No Review with
experts- Activities Model AHP
Desirable? Structure
Compare with
No existing layout :
High
Yes Disruption to
production?
Collect Data for
Recommend AHP analyis
Keep the activities
Process changes Low
Review layouts
with experts
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MODELLING BUSINESS PROCESS: An Integrated Approach
Real world
activities
Comparison
Comparison
Systems Thinking
about Real world
Know how to run the production
Know the strategic lines efficiently and effectively Co
plans of the company ntr o
l
Develop training Decide criteria for acti
Monitor development Procedures assessment on
of training Assess the trained
procedures employees
Recognise individual
employees attitudes , skill/ Take control action so that
knowledge retention levels employees can run the lines
efficiently and effectively
Train the Monitor trained
Con l
ac ti
Employees employees
o
tr
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
The micro models generated through interviews were digitised and consolidated using
IDEF0 software (AI WIN -Version 7.2, http:// www.kbsi.com). The consolidated
micro models were used to structure the macro IDEF0 model. An example of the macro
IDEF0 model is shown in Figure 3.3. Some activities were decomposed further to
understand them in detail. The IDEF0 software indicates parent activities with shaded
boarder around their activity boxes. These macro models were elaborated with sufficient
detail and coupled to produce the As-Is model of the organisation (See Results chapter).
To avoid unnecessary decomposition mapping, setting the context, purpose and
viewpoints of mapping usually preceded the mapping exercises.
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
Table 3.1 Format of the Table used for comparing concept models
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MODELLING BUSINESS PROCESS: An Integrated Approach
As the name suggests, the activity relationship diagram shows the relationship of every
department, office, or service area with every other department. First, the departments to
be included in the plant were identified, second their interrelationships were determined.
The interviews and the As-Is maps helped in this process. Finally, closeness codes were
assigned to reflect each relationship. The closeness codes are as follows:
A Absolutely necessary that these departments be next to each other.
E Especially important
I Important
O Ordinary importance
U Closeness undesirable
The department names and closeness codes were arranged in a matrix format (See Figure
3.7). The experts in the organisation were consulted to check the closeness factors. Thus,
it was an iterative process.
3.7.2 Worksheet
The worksheet is the stage between the activity relationship diagram and the
dimensionless block diagram and shows the same relationships as the activity relationship
diagram. It was developed by listing the activity/ department number(s) under the
appropriate relationship in a table format (See Table 3.2).
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MODELLING BUSINESS PROCESS: An Integrated Approach
I O
These squares are then arranged next to each other in a way to satisfy as many activity
codes as possible. Meyers & Stephens, (1999, p143-144) explains the procedure in detail.
The basic idea is all As should have full side touching and all E should have at least a
corner touching. No X relationship should be touching. The shape of the resulting
layout is not important; the importance is on satisfying the relationships.
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
Senior Middle
Shareholders
Managers Managers
The first or uppermost level identifies the stakeholders, i.e. shareholders, senior managers
and middle managers those who have the most influence in organisations decision-
making process. The second level is an extension of first level and shows the decision
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MODELLING BUSINESS PROCESS: An Integrated Approach
makers in middle management. The third level is concerned with the main criteria or
objectives that affect the project selection and the last level shows the three strategic
options. Both cost and benefit hierarchies share the same elements in all levels except the
third level. The number of elements in each level was limited to plus or minus seven the
magic number (Saaty & Ozdemir, 2003). The elements of the various levels are explained
in detail below:
Senior Middle
Shareholders
Managers Managers
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MODELLING BUSINESS PROCESS: An Integrated Approach
stakes was essential for a high-quality decision. This is achieved by adding a separate
level in the hierarchy as shown. Other stakeholders can be included in the hierarchy if
necessary. In this case, those stakeholders were included who had the most say in the
decision making process as perceived by the author.
Criteria (Level 3)
This level shows the cost and benefit criteria. As many criteria can be added, but here
only the key criteria were listed. They were identified based on authors knowledge of the
three options and comments from stakeholders in the company. The logic of traditional
cost-benefit analysis was applied here. Cost criteria are those, which required direct or
indirect spending from the company. Four kinds of costs were considered: Capital,
Depreciation, Disruption and Timeframe. Naturally Capital and depreciation costs need to
be considered as all the three options requires profound capital investment. Disruption
costs are important as all thee projects causes varying amounts of disruption to the
existing production process. Various other costs will be incurred based on the estimated
duration of the options.
The benefit criteria are those, which could attain quantitative or qualitative benefits to the
company such as work environment, time saving, labour saving, material saving,
improved quality and flexibility. The choice of criteria needs further explanation.
Potential benefits are expected due to improved ergonomics and workflow; time saving is
possible through reduction in packing time, palletising time and shipping time; Labour
saving can be gained by reduction in the number of packers, operators or other workers;
Material saving is possible by reduction in start-up losses or scrap; Benefits are gained by
improving quality which could be consistent production output and reduction in scrap;
Flexibility can be achieved through the ability to expand the production facility and
sharing of resources.
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MODELLING BUSINESS PROCESS: An Integrated Approach
global priority computations were carried out using Expert Choice 2005 software
(http//: www.expertchoice.com). The relative importance of criteria , alternatives with
respect to stake holders were collected using 1- 9 scale questionnires. An example of the
questionnaire is shown in Figure 3.11. First, Pair-wise comparisons were conducted based
on hypothesised weights and relative importance of the members of the stakeholders.
Second, priorities of the criteria/ objectives were obtained in a similar fashion followed
by the final assessment of the relative importance with respect to the three strategic
options with respect to the criteria.
Figure 3.11 Example of 1-9 scale Questionnaire used to record relative importance
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
cars (Volvo and Benz) are most suitable. The sensitivity of this decision can be checked
by altering the criteria weights (Sliding the vertical bars). For example, increasing the
priority of the initial cost showed that best cars to buy are either Ford Fiesta or Fiat Uno
(See Figure 3.13). This proves the strength of the model, and it makes logical sense.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Chapter 4
SOFT-IDEF0 APPROACH
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
C : Customers
A : Huhtamaki employees
T : Manufacture of plastic packaging products
W : Plastic packaging products can be manufactured using thermoforming
technology and satisfy the requirements of customers
O : Huhtamaki Share holders
E : Competition from other suppliers
C : Customers
A : Huhtamaki employees
T : A system to covert raw materials into finished products with minimum labour,
minimum time but not compromising the product quality
W : It is possible to convert raw materials into finished products with minimum
Labour and minimum time without compromising the product quality
O : Huhtamaki Share holders
E : Competition from other suppliers, customer requirements
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MODELLING BUSINESS PROCESS: An Integrated Approach
C : Production personnel
A : Maintenance Personnel
T : To maintain the production lines always in good working condition
W : A maintenance system is necessary to ensure that production lines are kept in
good working condition
O : Operations Manager
E : Fluctuating production demands from customers
C : Maintenance personnel
A : Engineering store staff
T : Provide replacement parts as and when required
W : An engineering store can provide replacement parts as and when required
O : Operations Manager
E : Delays caused by suppliers, Price of the items
C : Production personnel
A : Training Officer
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
Co
Decide how to assess the
nt
ro
products to satisfy customers
la
ct i
Activity information requirements
o
Assess the products
n
Appraise available
Determine the skills / employees
capabilities required for
manufacturing and related Define competition Assess the impact of
activities
competition
Assess their respective
capabilities
Know own strengths
Develop employee and weaknesses Decide how to react
skills / capabilities
C
Inform activity
controllers Formulate goals and
Match capabilities Allocate activities to objectives
and requirements
Co
employees
nt
ro
la
conformanace
n
Performance information C
from all activities
Determine performance
measures
Monitor system performance
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MODELLING BUSINESS PROCESS: An Integrated Approach
Define competition
Take actions not to
compromise product Define quality Assess the impact of
Decide how to react
quality competition
Inform activity
Performance information controllers
from all activities Determine performance Formulate goals and
Co
measures nt r objectives
ol a
c t io
n Take control action
Monitor system performance to ensure
conformanace Know own strengths
Monitor
and weaknesses
conformanace
action
Contr ol
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MODELLING BUSINESS PROCESS: An Integrated Approach
Con
Determine replacement trol
a cti
parts required on
Take control action to
Decide how to maintain the
ensure development of
production lines always in Monitor development
maintenance procedures
good working condition of maintenance
procedures
n
tio
Production Lines procedures of the company
ac
ol
ntr
Co
Maintain production
lines Monitor maintenance Take control action to
Determine the priority of of production lines ensure production lines
production lines to be
are kept in good working
maintained
condition
Performance information
from all activities Define performance measures
appropriate to the maintenance
requirements
Assemble information about total
performance
Report on performance to
Take control action to Operations manager
ensure that performance is
as required by the
on Operations manager
ct i
tro la
Con
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MODELLING BUSINESS PROCESS: An Integrated Approach
ion
Appreciate act
replacement parts
Know delivery lead-
ntrol
times of suppliers Co
required
Provide replacement
parts
Performance information
from all activities
Recognise individual
employees attitudes, skill / Take control action so that
knowledge retention levels employees can run the lines
Con
Monitor trained
Train the Employees
employees
tion
Performance information
Co
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MODELLING BUSINESS PROCESS: An Integrated Approach
4.2.5 Comparison of concept models with the real world: The Soft-IDEF0 approach
The results of comparing concept model1 with the real world activities are given in Table
4.1. The comparison tables for the remaining concept models are given in the Appendix.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Accumu yes Specific Developin Staff Very rarely Need to have Informed
late ations g standard could used. Bulky user friendly decision
knowled staff, operating easily use files. Many a system that making
ge about Training procedures them for does not allows easy rather than
manufac officer , training know they storage and an
turing production and exist retrieval individual's
databases reference judgement
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MODELLING BUSINESS PROCESS: An Integrated Approach
Assess Yes Human colour Pass the Tests are Strict right people
their resource vision and tests inadequate assessment for the right
respecti s Manual criteria and jobs' can be
ve producti dexterity tests, include ensured,
capabilit on and tests simple reduction in
ies shift psychometri labour
manager c tests, let turnover,
s candidates more work
know whats for HR
expected of
them
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MODELLING BUSINESS PROCESS: An Integrated Approach
Develop Yes Training Induction Ability to Only couple Provide Will generate
employe officer training to operate of expert continuous more expert
e skills/ new some of operators as training and operators,
capabilit operators the there is no assessment less machine
ies machines continuous downtimes,
provision of may need to
training. No sort out
motivation issues of
for operators grading
to learn new
skills
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MODELLING BUSINESS PROCESS: An Integrated Approach
Table 4.1 Comparison of Concept model1 with the real world activities
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MODELLING BUSINESS PROCESS: An Integrated Approach
There is no central point of contact for customer complaints. The customer service
is responsible for the invoice related queries and the Quality systems are
responsible for all other queries and complaints. Often some customers contact the
wrong team to report an issue.
Production plan is set for 7 days. However, this plan rarely stays fixed due to
machine downs and material shortages etc.
The Quality assurance function was mainly conducting the inspection of variation
in production. This inspection was carried out 3 times in a shift. The inspection
sheets are filed, but it was not clear that this data is analysed for long-term
purposes. A computerised system could help the operators to make real time
decisions and the auditing team for Historical data analysis.
The Shift managers were found to be very busy with daily paperwork. The
production manager was engaged in micro issues such as repairing rapping
machines and fault finding of production lines etc.
Production inefficiencies due to lack of skills. There were only two expert
operators available per shift. This meant that some of the less skilled operators
could not maintain continuous production. They stopped the line if they came
across a problem that they could not fix causing losses. It was physically not
possible for the experts to assist the other line operators.
Lack of continuous training and assessment. Production operators are selected
based only on manual dexterity and colour vision tests etc. In some cases, packers
were promoted as operators. The training is given only at the beginning. The
grading system and performance assessment was not communicated well to the
operators.
Material handling issues. The material handlers set the blend ratios, but the
operators regularly change the setting to avoid any possible quality issues and
subsequent problems. They try to avoid using regrind material. The material
handlers also have to face occasional shortage of raw materials.
Production control had to prepare daily production overview reports for the
production managers using Excel. In fact, the production management staff
themselves could generate these reports from the ERP system. The shop floor
staffs often help themselves to low cost items such as sealing tapes and poly-bags
without using the necessary request forms.
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MODELLING BUSINESS PROCESS: An Integrated Approach
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Chapter 5
PLANT LAYOUT DESIGN AND
AUTOMATION
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5.1.3 Worksheet
The worksheet developed from the activity relationship diagram is shown in Table 5.4.
Any errors are avoided by checking that every activity number appear somewhere on
each row.
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for this expansion move is the additional spares inventory to be kept for the new
production lines. An extension was added for the raw material and reel stock storage.
The rationale for this was that the current raw material store area would be used in future
as a central palletising area. The workflow mapping exercise also proved that very little
space was available for reel stock in the existing layout.
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
The active observation caused discomfort to some subjects in the activity being mapped.
It was necessary to explain to the curious members that, it was the process the author was
interested and it was not a faultfinding exercise. They became accustomed to the authors
presence after the first few days. Another problem was the high noise levels at the shop
floor. This made communication to the members difficult. One of the process charts
developed is presented below (See Figure 5.9). Refer Appendix for more process charts.
In general, it was noted that most of the time a packer had to wait for the products to
collate. Therefore, output speed of the machine had a direct impact on the packing time.
The packer used the waiting time to erect and line the cartons. Therefore, buffer stocks of
lined cartons were found near all production lines. The major wastes identified in the
mapping are the distance moved by the packer to stack the pallet and the time for
transporting the finished pallet to a stretch-rapping machine. Considering these factors, it
was decided to explore automation of packing, palletising and the transportation of
finished goods to shipping.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Volume-Variety Correlation
8
e
lin
800,000 30
2
e
lin
700,000
25
600,000
3 20
14
e
500,000
lin
18
ne
Li
ne
5
Volume
Variety
Li
e
6
lin
400,000 15
9
lin
15
16
e
lin
ne
ne
5
e
Li
Li
lin
300,000
12
8
ne
13
10
e
lin
Li
ne
Li
4
200,000
9
e
e
77
lin
lin
ee
linlin
3
14
5
4
18
12
2
15
16
e
1177
e
lin
lin
e
13
lin
ne
ne
ne
100,000
lin
ne
ne
nnee
ne
Li
Li
Li
Li
Li
LLii
Li
0 0
The payback for the total automation is calculated as 4.1 years. To calculate the payback
the total cost of the automation was divided by the projected cost savings. The projected
cost saving was obtained by multiplying the annual salary to the number of labour saved.
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
Chapter 6
DECISION ANALYSIS
The relative importance of the members of the middle managers was assessed in a similar
fashion. The Production manager had the most influence in the company, while the
quality, maintenance and facilities mangers had lesser degrees of influence in an
ascending order. So the weights were assigned in that order. The result of the pair-wise
comparison matrix is shown in Table 6.2.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Relative
Sub-group of Stakeholders
Sub-group of importance
stakeholders
Production Quality Maintenance Facilities
Production 1 3 5 5 0.538
Quality 1/3 1 5 5 0.305
Maintenance 1/5 1/5 1 1 0.078
Facilities 1/5 1/5 1/1 1 0.078
Consistency ratio (CR) 0.06
Table 6.2 Pair-wise comparison of middle managers
The priorities of the criteria/ objectives were obtained in a similar fashion as the priorities
of the stakeholders. The weights of the criteria from the stakeholders point of view are
presented in Table 6.3 & Table 6.4.
Cost criteria
Stakeholder group
Capital Depreciation Disruption Time-frame
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MODELLING BUSINESS PROCESS: An Integrated Approach
Benefit criteria
Labour saving
environment
Time saving
Flexibility
Improved
Company
Stakeholder group
Material
quality
saving
Image
Work
Shareholders 0.310 0.111 0.044 0.262 0.071 0.033 0.169
Senior managers 0.161 0.055 0.044 0.392 0.044 0.191 0.113
Middle managers
Production manager 0.052 0.231 0.231 0.231 0.091 0.054 0.111
Quality manager 0.069 0.093 0.136 0.073 0.420 0.067 0.142
Maintenance
0.137 0.137 0.137 0.119 0.199 0.104 0.166
manager
Facilities manager 0.254 0.073 0.073 0.064 0.064 0.236 0.236
Table 6.4 Assessment of benefit criteria from the stakeholder point of view
For each criterion, the relative importance (local priority) with respect to the three
strategic options was entered from the viewpoint of each stakeholder. To illustrate this,
the option priorities of the senior manager are shown in Table 6.5 & Table 6.6.
Cost criteria
Options
Capital Depreciation Disruption Time-frame
Plant Redesign 0.202 0.143 0.618 0.258
Plant Automation 0.097 0.714 0.086 0.105
Plant Consolidation 0.701 0.143 0.297 0.637
Table 6.5 A senior managers priorities to options
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MODELLING BUSINESS PROCESS: An Integrated Approach
Benefit criteria
Labour saving
environment
Time saving
Flexibility
Improved
Company
Options
Material
quality
saving
Image
Work
Plant Redesign 0.429 0.143 0.200 0.143 0.143 0.143 0.200
Plant Automation 0.429 0.714 0.600 0.714 0.714 0.714 0.200
Plant Consolidation 0.143 0.143 0.200 0.143 0.143 0.143 0.600
Table 6.6 A senior managers priorities to options
Finally, the global priorities can be calculated based on weighting schema for the
stakeholder groups, the importance of criteria from the point of view of the stakeholder
groups and the relative priorities of decision alternatives with respect to the criteria (See
Table 7 & Table 8).
From the table it can be concluded that, the lowest cost option is Plant Automation since
it scored the least and the option with the most benefits is also Plant automation as it
scored the highest in the benefit analysis. Next step is to synthesise the results of the cost
and benefit analysis. Prior to that, the subject of inconsistencies in pair-wise judgements
and application of sensitivity analysis will be explained.
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Figure 6.1 Performance sensitivity of the strategic options from Benfits analysis
Figure 6.2 Performance sensitivity of the strategic options from Costs analysis
What-if analyses were performed to see the effects on alternatives by changing the
weights of objective criteria. Giving higher preference to senior mangers did not result
any variations in alternative priorities in both cost and benefit model. However,
increasing the priority of middle managers resulted in a change in the overall alternative
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MODELLING BUSINESS PROCESS: An Integrated Approach
priorities (See Figure 6.3) resulting the plant redesign as the option that incur the highest
cost. This meant a different perception of costs on the part of middle managers compared
to the shareholders and senior mangers. Further investigation is required to analyse this
phenomena.
Figure 6.3 Effect of increasing priority of the middle managers w.r.t. costs
The above analysis showed the effect on alternative preferences with respect to changes
on stakeholder priorities. It is possible to carry out what-if analysis in a similar fashion of
the effect on alternative priorities by altering the priorities of specific benefit criteria (e.g.
work environment, company image etc) and cost criteria (e.g. capital, disruption).
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MODELLING BUSINESS PROCESS: An Integrated Approach
Chapter 7
CONCLUSIONS
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MODELLING BUSINESS PROCESS: An Integrated Approach
models is useful in mapping the details of many activities. The decomposition levels for
processes were cannot be predefined, and they evolve as the modelling progress. The soft
system methodology cultivates holistic thinking in participants. This is necessary for the
radical changes to current processes, whereas IDEF0 focuses on subsystem or micro
thinking, which is sufficient to record current processes and efficiency improvements.
Once more, these factors stress the need for a hybrid approach such as Soft-IDEF0.
While other techniques concentrate on the hard aspect of the processes, soft systems
methodology can be used to model both hard and soft elements of an organisation. The
futuristic worldviews of the key stakeholders of the process can be effectively used to
develop issue based and primary task based concept models. This way an explicit
analysis of the problem or system is possible. The model comparison process
facilitated further investigation of the As-Is processes captured and documented using
IDEF0. It helped to identify mismatches, define potential changes and predict the
implications of those changes. Moreover, it considers the effect of change on people in
the system. This feature allows the problem owners to take preventive measures to
eliminate or reduce any adverse impact on the people and other systems. This
demonstrates the significance of soft systems methodology in change management.
The value stream mapping can identify the non-value added and the processes to be
automated. The modeller/ analyst need to be diplomatic to deal with the suspicion of
people involved in the process being mapped. This problem can be reduced by informing
the subjects in advance about the purpose of the mapping exercise possibly through the
subjects superiors. The workflow mapping can be useful in evaluating current flow paths
of objects or people as well as a reference tool for the new layout design. Again, this kind
of modelling can be equally suitable to an office workflow analysis and layout design.
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MODELLING BUSINESS PROCESS: An Integrated Approach
benefit analysis used for appraisal and selection process. The methodology considers the
preferences of the stakeholders as well as many quantitative and qualitative criteria. The
result of the cost-benefit analysis matched the decision taken by the company
management prior to the analysis. This proves the capability and robustness of the
methodology used. The proposed AHP methodology is generally applicable to any
strategic options/ projects selection problem. By applying the methodology as a cost-
benefit analysis, three main benefits have been achieved:
1. Significant reduction of the time and effort in decision-making.
2. Easiness for the decision makers to arrive at a consensus decision.
3. Documentation and justification of the decision made.
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MODELLING BUSINESS PROCESS: An Integrated Approach
5. Further applications process models. E.g. simulations, integration with other tools
etc.
6. Facilitators/researchers ability to understand and use the tool
Limitations of research
There are some limitations to the proposed methodology. First the methodology applied
do not allow for the behaviour of the system over time, dynamic simulations may be
required for further analysis. Second, due to time constraints the Activity Based Costing
(ABC) of IDEF0 has not been applied. The IDEF0 software used for modelling was not
flexible enough to represent models in a readable format. Some additional features would
be beneficial to users of AIWIN IDEF0 software.
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Chapter 8
RECOMMENDATIONS
Further research is required to analyse the application and benefits of process modelling
in general and Soft IDEF0 in particular, in implementing process change.
The Soft IDEF0 approach can be further developed to use IDEF0 models to represent
SSM concept models. This may require incorporating the CATWOE elements to the
ICOM components of IDEF0.
The IDEF0 models developed can be converted into IDEF3 format, which in turn can be
used to conduct dynamic simulations. Through simulations the strength of the current
processes and the sensitivity of the To-Be processes can be analysed.
Further research can be carried out to analyse the scope of applying IDEF0 in Layered
business modelling (Briffaut & Saccone, 2002) .
The Following features are recommended to improve the IDEF0 modelling software, AI
WIN- R7:
1. Provision to control the display of (hide & unhide) the elements in a model by the
users.
2. Provision to move and place the elements in user defined positions. The existing
features only allow the elements to be placed at fixed distances apart as dictated
by the software.
3. Provision to view the entire hierarchy structure within a diagram view.
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References
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Daidson, G.G. & Labib, A.W. (2003). Learning from failures: design improvements using
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of Mechanical Engineers, 217(G), 207-216.
Darnton, G. & Darnton, M. (1997). Business Process Analysis. Kent: Gray Publishing.
Davenport, T.H., Short, J.E., (1990). The new industrial engineering: Information
technology and business process redesign [Electronic version]. Sloan Management
Review, 31 (4), 1127.
Dorador, M.J. & Young, M.I.R. (2000). Application of IDEF0, IDEF3 and UML
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Appendices
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MODELLING BUSINESS PROCESS: An Integrated Approach
Appendix 1 Glossary
ABC: Activity Based Costing
AHP: Analytic Hierarchy Process
ANP: Analytic Network Process
BPI: Business Process Improvement
BPM: Business Process Modelling, Business Process Mapping, Business Process
Management
BPR: Business Process Reengineering, Business Process Redesign
ICOM: Input, Control, Output, Mechanism
IDEF: Inegrated DEFintion modelling, ICAM DEFinition Modelling
MCDM: Multi-Criteria Decision Making
SSM: Soft Systems Methodology
Title:
Authors
Binoy P. Perumpalath, Colin Pardoe, Ashraf W. Labib, David Smith
Keywords
Multi-Criteria Decision Making, Analytic Hierarchy Process, Stakeholders, Cost/ Benefit
Analysis, Sensitivity Analysis
Structured Abstract:
Purpose:
To develop a methodology that could assist decision making process to satisfy all
stakeholders while achieving company objectives.
Approach:
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MODELLING BUSINESS PROCESS: An Integrated Approach
A cost/ benefit analysis method using Analytic Hierarchy Process (AHP) is presented.
The paper is based on a real exercise in a leading packaging company. The result of the
AHP analysis matched the decision taken by the company management prior to the
analysis proving the capability and robustness of the methodology used.
Findings:
By applying the methodology as a cost-benefit analysis, three main benefits have been
achieved: Significant reduction of the time and effort in decision-making; Easiness for the
decision makers to reach a consensus decision; Documentation and justification of the
decisions made. The proposed AHP methodology is generally applicable to any strategic
options/ projects selection problem.
Research limitations/implications: This work does not provide an exhaustive list of all the
factors that need to be considered apart from those identified by one UK company which
perhaps limits its usefulness elsewhere. Nevertheless, it offers a methodology where
different companies could follow.
Practical implications:
Appraisal and selection of strategic capital-intensive projects is required by many
companies. Often these projects will have several interested parties or stakeholders with
multiple objectives. Companies rarely succeed in selecting a project that satisfies all
interested parties. Frequently these decisions are made at the top levels of the
organisational hierarchy and later imposed on to the lower levels. The proposed
methodology assists the decision making process to satisfy all stakeholders while
achieving company objectives.
Originality / value:
This work fulfils an identified need and offers practical help to a company in their
strategic decision making process.
Title:
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MODELLING BUSINESS PROCESS: An Integrated Approach
Authors
Binoy P. Perumpalath, Colin Pardoe, Ashraf W. Labib, David Smith
Keywords
Business Process Modelling, IDEF0, Soft Systems Methodology, Business Process
Improvement, Process view
Structured Abstract:
Purpose:
To assess the role and benefits of modelling business process in Business process
improvement.
Approach:
A Soft IDEF0 method using IDEF0 and Soft Systems Methodology is presented. The
paper is based on a real exercise in a leading packaging company. The staff at different
levels of the organisation participated in the modelling, analysis of current processes and
design of improved processes.
Findings:
Process modelling and the resulting process models have distinctive benefits. The former
encourages process thinking while the latter documents the process information. Together
they facilitate explicit analysis of business processes. Process modelling using soft system
methodology cultivates holistic process thinking in participants, required for radical
process improvement. The IDEF0 process activity modelling facilitates subsystem or
micro thinking, required for efficiency improvement. The IDEF0 process maps captured
the existing process information that can be used as a reference for process improvement.
The concept models of SSM capture the worldview of participants about ideal processes
while the model comparison tables and IDEF0 To-Be maps document the means of
achieving those visions. Again, these factors stress the need for a hybrid approach such as
Soft-IDEF0 for process modelling and analysis. The proposed methodology is generally
applicable to any process modelling, analysis, improvement and change initiatives.
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MODELLING BUSINESS PROCESS: An Integrated Approach
Research limitations/implications: This work does not provide an exhaustive list of all the
factors that need to be considered apart from those identified by one UK company which
perhaps limits its usefulness elsewhere. The proposed framework is static and do not
allow for the behavior of the processes over time. Nevertheless, it offers a methodology
that different companies could follow.
Practical implications:
Today, organisations take the process view of their operations and process modelling is
considered by many as essential for process management and improvement activities.
There are several techniques available for modelling business process. Many popular
techniques e.g. IDEF0 and IDEF3 take the hard mechanistic view of processes. These
methods are excellent for systematic documentation of current processes and their
efficiency improvement. However, they do not allow for systemic thinking about the
processes. Soft Systems Methodology does just that. The proposed methodology
incorporates both hard and soft process modelling techniques to aid modelling and
analysis of business processes.
Originality / value:
This work fulfils an identified need and offers practical help to a company in their
business process improvement initiatives.
Appendix 4
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MODELLING BUSINESS PROCESS: An Integrated Approach
encompass the emergent properties of the system in question. To define the emergent
properties one needs to consider the mnemonic CATWOE:
C: customer (people affected by the system, beneficiaries or victims); A: actor (people
participating in the system); T: transformation (the core of the root definition the
transformation carried out by the system); W: Weltanschauung (world view); O:
ownership (the person(s) with the authority to decide on the future of the system); E:
environment (the wider system).
The CATWOE elements can be used as a checklist to ensure that the root definition is
complete. The root definition must have all of the words or phrases that appear as
elements of the CATWOE. To add richness a root definition may contain other words or
phrases other than the CATWOE elements. Several root definitions can be constructed for
each of the relevant HAS identified. Each root definition will encompass a different
Weltanschauung.
Stage four
A conceptual model is developed from each root definition. The conceptual model
represents the minimum necessary activities and their relationships for that HAS. It is a
representation of root definition not a representation of the real world. To be complete,
the concept model should be defensible against the Formal Systems Model (FSM). This
means there should be adequate connectivity, purpose, measures of performance, control
process, boundary, resources and hierarchy subsystems within the concept model.
Stages five and six
The conceptual model identifies which activities need to be included to achieve the
emergent property of a particular HAS. It is not concerned with how these activities will
be carried out. Removal of activities from the conceptual model would result in those
emergent properties being lost. The conceptual model will be compared with the real
world to highlight possible changes in the real world. It may be that activities in the
conceptual model do not exist in the real world. This would then be a recommendation for
change. Conversely, it may be the case that activities appear in the real world that do not
fit into the conceptual model. These activities are either unnecessary, or are included in
the conceptual model in a different form.
Stage seven
Recommendations for change will be implemented. It is important to appreciate that once
these changes have been implemented, the problem situation will be modified. In other
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MODELLING BUSINESS PROCESS: An Integrated Approach
words, the process is cyclical. It is recognized that nothing remains static and that mere
intervention by the consultant will affect the organization.
Appendix 4
The hierarchy normally consists of a top node the goal then the second layer is the
criteria level, and finally the third layer is the alternatives level. The basis of the AHP is
the completion of an i x j matrix at each level of the decision hierarchy.
This matrix A is of the form aij = 1/aji, aij >0; i.e. A is a positive, reciprocal matrix. The
basic theory is based on the fact that aij is an approximation to the relative weights ( i/j)
of the n alternatives under consideration; the value assigned to aij is typically in the
interval [1/9,9].
The estimated weight vector w is found by solving the following eigen vector problem:
Aw = lmax (1)
where lmax is the principle eigenvalue of A.
Therefore,
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MODELLING BUSINESS PROCESS: An Integrated Approach
As an example, assume that one is given three machines of different criticality according
to their downtime failures. These machines are a, b, and c of criticality 3, 5, and 7 hours
respectively, taking downtime as a criteria. Suppose that a matrix of pair-wise ratios is
formed whose rows give the ratios of the downtime of each machine with respect to all
others. Thus one has the equation of :
a b c
3/3 3/5 3/7 3 3
A = 5/3 5/5 5/7 5 =3 5 - n (3)
7/3 7/5 7/7 7 7
Where A has been multiplied on the right by the vector of weights . The result of this
multiplication is n. Thus, to recover the scale from the matrix of ratios, it is necessary
solve the problem Aw = n. This is a system of homogeneous linear equations. It has a
nontrivial solution if and only if the determinant of A-nI vanishes, that is, n is an
eigenvalue of A.
Appendix 6
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
Define No
performance
measures
appropriate
to the
maintenance
requirement
s
Assemble No
information
about total
performance
Report on Yes Maintena Daily
performance nce meetings
to leaders
Operations
manager
Take control Yes Producti
action to on
ensure that managers
performance and
is as maintena
required by nce
the leaders
Operations
manager
There has
not been an
assessment
Store Parts are of For all
manager identified replacment machines,
& based on the parts the Reducti
Appreciate Mainten judgement required for replaceme on in
replaceme ance of New nt parts machine
nt parts yes, personne maintenance production should be downti
required partially l personnel. lines identified mes
Efficien
Know the follow the t use of
cost of Engg. pareto rule money
replaceme Store Quotes from in spare and
nt parts Yes manager suppliers inventory space
Know
delivery
lead-times Engg.
of Store
suppliers Yes manager
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MODELLING BUSINESS PROCESS: An Integrated Approach
Obtain Engg,
replaceme Store
nt parts yes manager
Know
storage Engg.
area Store
available Yes manager
The area
required for
the spares of
existing
machines
are known,
but no idea
In about the
Determine consultation spares
storage Engg, with needed for
area Yes, store Maintenance new
required partially manager personnel machines
Ergonomi
cs and
user
friendly May
arrangeme have to
nt, convinc
provision e the
for easy need to
storage store
on racks and and staff
Engg. cardboard retreival, and
Store Store boxes, They cluttered and e.g. others
replaceme personne are marked rusty racks barcodes concern
nt parts Yes l with codes not judged and boxes on boxes ed
Monitor
storage of Engg.
replaceme Store
nt parts Yes manager
Take
control mismatch
action to between
ensure inventroy in
parts are database and
stored in actual Occasiona
order to Engg check of inventory l audit of
provide on Store stoke levels was parts
time Yes manager maintained not judged observed stored
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MODELLING BUSINESS PROCESS: An Integrated Approach
Monitor
provision
of
replaceme
nt parts No
Take
control
action to
ensure By ordering
parts are new parts,
provided Store maintaining
on time Yes manager inventory
Define
performan
ce
measures
appropriat
e to the
provision
of
replaceme
nt parts No
Assemble
informatio
n about
total
performan
ce Yes
Report on
performan
ce to
Operations Store Daily group
manager Yes manager meeting
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MODELLING BUSINESS PROCESS: An Integrated Approach
Take
control
action to
ensure that
performan
ce is as
required
by the
Operations Store
manager Yes manager
124
MODELLING BUSINESS PROCESS: An Integrated Approach
Take No Dedicated
control personnel
action so
that to
develop
training
procedures
to operate
lines
efficiently
and
effectively
Consider yes Trainin Consultatio Completi
the time g officer n with HR on of
available training
on time
Train the Yes Trainin Classroom Training is Continoue Reducti
Employee g officer training, on limited to s training on in
s the job the should be machine
training induction given downti
training for mes,
new Confide
operators, nt and
after that self
they learn as reliant
they work operator
on new s
machines
125
MODELLING BUSINESS PROCESS: An Integrated Approach
Assemble No Computeri
informatio sed
n about system
total
performan
ce
Report on No
performan
ce to
Operations
manager
Take No
control
action to
ensure that
performan
ce is as
required
by the
Operations
manager
126
MODELLING BUSINESS PROCESS: An Integrated Approach
127
MODELLING BUSINESS PROCESS: An Integrated Approach
Take
action to
ensure
only
minimum
labour is
allocated
Retain and No
develop
Minimum
labour
Determine Yes Operatio Based on Need to Can achieve consensus
minimum ns expereinc consult and avoid "not
labour manager e the key invesnted here" issue
required productio
for n
conversion personnel
without to
compromis understan
ing quality d the
requireme
nts
Know No Assess All employees should
about their be assessed, work
available skills and expereince alone
employees capabilitie should not be the
s criteria
Decide Yes Operatio Meetings
how to ns
achieve manager
conversion , Quality
with Manager
minimum , and
labour and Producti
resources on
without manager
compromis
ing quality
Know how Yes Few Many Assessme Tests Impartial Dispersion of
to convert Producti years of nt tests are for Assessme knowledge to many,
raw on experienc namesa nt of rather than few -
materials personn e ke, knowledg bottleneck,operators
into el e who are self sufficient
finished
products
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MODELLING BUSINESS PROCESS: An Integrated Approach
process
Take No
action to
ensure
only
minimum
time is
allocated
Allocate No
minimum
labour to
conversion
process
Provide Yes Operatio Respond
resources ns to request
manager from shop
floor
Obtain Yes Producti
resources on/
quality
manager
&
Process
engineer
s
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MODELLING BUSINESS PROCESS: An Integrated Approach
Take No
control
action to
ensure
provision
of
materials
to achieve
conversion
with
minimum
labour and
time
Determine
performanc
e measures
130
MODELLING BUSINESS PROCESS: An Integrated Approach
Monitor
system
performanc
e
Take
control
action to
achieve
expectation
s
Appendix 6
Process Charts
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
136
MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
Appendix 7
Workflow mapping
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
Figure 4.38 Plastic raw material (C-PET) flow path from silos
Figure 4.39 Plastic raw material (APET) flow path from Silos
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MODELLING BUSINESS PROCESS: An Integrated Approach
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MODELLING BUSINESS PROCESS: An Integrated Approach
Appendix 8
Project Plan of the Research
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MODELLING BUSINESS PROCESS: An Integrated Approach
146
MODELLING BUSINESS PROCESS: An Integrated Approach
147