Running Head: SOCIAL STRATIFICATION

Social Stratification

Name
Institution
Date

Advertising, Promotions, and Marketing Management

Advertising, promotions, and marketing management represents one of the highest

paying occupations in the United States. In 2014, a third of advertising and promotions manager

were employed by advertising agencies while 17 percent of marketing managers were employed

by companies and other enterprises around the United States. The occupation entails advertising,

promoting, and designing marketing programs aimed at generating interests in products or

services.
This occupation has been gaining a lot of popularity because of the high rate of business

start-ups as well as companies globalizing their activities. In addition, there is high competition

as a result of increased advertising and promotion activities by the existing companies as well as

from the new emerging companies. As a result, the demand for this occupation continues to rise

because each of these companies intends to engage in advertising and promotion, as well as

management activities that will enable it stay ahead of its competitors. The demand for this
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occupation was projected to grow by 9 percent in a period of ten years (2014-2024) (BLS, 2015).

This represents the fastest growth among all occupations.

In most companies around the United States, a minimum of a bachelors degree is

required to be employed as advertising, promotions, or marketing manager. However, companies

require that these managers possess a work experience to occupy this position. In 2015, the

median pay for this occupation was $124,850 per year translating into $60.03 per hour (BLS,

2015). By 2015, advertising, promotions, and marketing management ranked as one of the

highest paying occupations.

Nurse Anesthetics, Nurse Midwives, and Nurse Practitioners
This occupation is commonly referred as advanced practice registered nurses (APRNs).

This occupation entails the work of coordinating patient care as well as provision of primary and

specialty healthcare. However, there is variance in scope of practice from state to state. Different

people in this occupation work as nurse practitioners, nurse midwives, and nurse anesthetics. The

places in which people in this occupation are employed include hospitals, clinics, schools, and

physicians offices.
Due to the ever increasing burden of disease, this occupation is projected to be one of the

occupations that will continue gaining popularity. In 2014, the total number of people employed

in this position was 170,400 (BLS, 2015). This occupation requires that people possess at least a

masters degree in one of the APRN roles. In addition, these people must have a license from

their state of residence as well as have passed a national certification exam.

In 2015, the median pay for people in this occupation was $104,740 per year translating

into $50.36 per hour (BLS, 2015). Like advertising, promotions, and marketing management,

nurse anesthetics, nurse midwife, or nurse practitioner occupation is projected to growth much

faster compared to other occupations because its growth is above average for all occupations.

This growth will be motivated by the effects of healthcare legislation, increased demand for
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healthcare services, the increasing number of aging population as people seek to live longer

compared to previous generations.

References
Bureau of Labor Statistics (2015). Occupation Outlook Handbook. Retrieved from

https://www.bls.gov/ooh/