Questionnaire for the house hold (comparative study of dish washing soaps in Kanpur)

Name:
1. Which soap you use for washing dishes?
2. What is good about this soap? Address:
3. From how long you are using this soap?
4. How do you come to know about this soap? Mobile:
5. Which soap you were using before this?
6. Why you left that soap? Age:
7. Do you see any drawback in current soap?
8. Are those drawback covered in this soap? Income:
9. Do you get value of your money while you buy this soap?
10. Who is the decision maker in your family?
11. Do you tell decision maker to bring this particular soap?
12. How much quantity do you buy in a month?
13. Is the soap you are using currently easily available in the shop?
14. How much important is packing of the soap for you?
15. How many other brands are you aware of dish washing?

Questionnaire for the shopkeepers (comparative study of dish washing soaps in Kanpur)

Shop Name:
1. Which are the brands available in your shop for dish washing?
2. How much is the demand for various brands? Address:
3. Are you aware of xpert dish washing soap/gel?
4. Do you keep xpert dish washing soap?(if 3 is yes) Mobile:
5. Why you do not keep xpert? (If 4 is NO)
6. How much is the demand for xpert?
7. How much quantity do you buy of xpert every month?
8. Do you as a retailer face any problem in xpert?