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Overgeneralizing

(Hasty Generalization)

By Diliet Kubrom and Abby Jones


Too few
instances are
presented to
reach an
accurate
conclusion
Overgeneralizing

All generalizations are false, including this one. -- Mark Twain


File:Stick Figure.Svg. File:Stick Figure.Svg - Wikimedia Commons, commons.wikimedia.org/wiki/File:Stick_Figure.svg.

Clipart group of people. ClipartFest, clipartfest.com/categories/view/3f87f8f0ae6df7d64661245f6b818b982947fce3/clipart-group-of-people.html. .


Lustre-Creme Shampoo
Analysis
Through the use of persuasive language and overgeneralization, the designer and/or editor of the
magazine advertisement advocates that because hollywood stars love the shampoo, you should also buy
and use the product. The creator displays their enticement of the product by using multiple visual elements,
for example a young and beautiful women, which targets their audience to young women who feel vulnerable
or lack confidence. The use of verbal elements, such as when Betty Grable states that she uses the shampoo
identifies to most of the audience as a permission from Betty. The consumers feel a sense of need for the
product because it has been approved. Finally, the creators concluded that young, self-conscience women
would be a target for the product. This is a use of the Aristotelian appeal Logos because this was not the
first ad targeting women and from inference of past advertisements we can conclude that they looked at
statistics observations. All these elements are very powerful tools that can do more than persuade someone
to buy a product.
People who say Nike is 'Glorifying obesity' are getting schooled by their own dumb logic. Revelist.com,
www.revelist.com/us-news/nike-plus-size-backlash/7079.
Analysis
Through use of manipulative language and overgeneralization, the author of this tweet suggests
that all plus size people are unhealthy, and in turn, must lose weight. The author displays their
newfound negative opinion of the brand Nike by using verbal elements, such as a relaxed tone, common
for social media platforms. This will grab his target audiences attention while reassuring them that he
is educated and willing to share his insight. He bashes Nike for promoting unhealthy lifestyles, thus
implying that those who wear above a size 10 are unhealthy and need to change their eating habits.
This observation is based off of no research, preventing it from reaching an accurate conclusion. If
research on this topic was made before speculation, one would have come to alternate reports, and could
have used data to confirm an intellectual and well-informed observation.
.

Clipart Kid. Quotes Like , www.clipartkid.com/germ-cliparts/.


Bandaid Clipart. ClipartAll, clipartall.com/clipart/1784-bandaid-clipart.html.
Our Product

Why wait for infection to set in? Might as well get ahead of the game with
Infect-Aids! Our product is virtually an anti-bandaid. Instead of protecting wounds,
scrapes and bruises, it infects them. To sell this product, we shaped our add to appeal to
children. To do so, we made sure our space was densely filled with several shapes and
vivid, primary colors. For topography, we chose a bold font to quickly grab the
attention of easily distracted children. We left our ad free of borders to steer clear of an
overly-structured look. In addition, we also added a date to the bottom right hand
corner of our ad. This date, stating Since 1904 instills a timeless and well-trusted
feel, one that will one day make this brand a lovemark. Many of the images within
our ad are equipped with large eyes and cartoon-like features, elements that are sure to
appeal to young audiences. Along with visual rhetoric we also included three fallacies,
those being, self-evident truths, hasty generalization, and dicto simpliciter. These
elements were all used with the intention of appealing to a target audience and selling
our product.

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