A Concept for Depicting Organizational Interdependence

1
Pain Chain Example: Manufacturing Industry

Job Title: President

Pain: Declining margins
Reason A: Missing revenue targets
Increasing operating costs associated with maintaining
Reason B:
multiple sales and marketing systems

Job Title: VP Sales

Pain: Missing revenue targets
Reason A: Inaccuracy of critical sales data
Reason B: Not enough leads
Reason C: Lack of collaboration throughout the organization

Job Title: Sales Operations Manager Job Title: Chief Marketing Officer
Pain: Inaccuracy of critical sales data Pain: Not enough leads
Reason A: Sales not updating the CRM Reason A: Lack of data to identify good prospects
Too many different CRM platforms No connection between marketing
Reason B: Reason B:
being used applications and CRM

Sales Performance International, LLC For help in identifying pain, contact SPI at +1(704) 227-6500,
or visit our website www.spisales.com
Pain Chain 2

Job Title:
Pain:
Reason A:
Reason B:
Reason C:

Job Title:
Pain:
Reason A:
Reason B:
Reason C:

Job Title:
Pain:
Reason A:
Reason B:
Reason C:

Job Title:
Pain:
Reason A:
Reason B:
Reason C:

Sales Performance International, LLC