Académique Documents
Professionnel Documents
Culture Documents
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CHAPTER
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cost fluctuation. Whether it is to be left raw and whole or Minimum purchases required for delivery
stewed with other ingredients are examples of considerations Delivery schedule
that aid the buyer in the selection process. The goal is to iden- Sanitation/condition of suppliers warehouse or
tify and select the most appropriate product that best meets processing facility
the needs of the enterprise. Dependability
Once a product has been selected, the buyer must find
the best source for procurement. Procurement is the system- For example, even though beef tenderloin is readily
atic exchange of payment for goods or services between the available on the market, it is not the optimal product for
buyer and the seller. A buyer should identify all available chicken-fried steak sold at a truck-stop diner. The most
sellers that might carry the ingredient and then conduct fur- expensive, or highest quality product is not always appro-
ther research to determine the best supplier to use. The buyer priate for the needs of the business. On the other hand,
and seller must then agree to the terms for the sale and deliv- customer expectations at an haute cuisine restaurant where
ery before procurement can take place. ticket averages exceed $100 per customer require premium-
quality foodstuffs. This is an example of product use: the
buyers match the product attributes as dictated by the recipe
AN OPTIMAL GOAL to the available products in the market.
Manager
Head Working
Host/Hostess
Bartender Chef/Buyer
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General
Manager
Resident
Manager
Sous Receiving
Chef Clerks
Storeroom
Cooks
Clerks
involved, a dedicated, full-time buyer can bring effective and moneyitems desired by most mortal men and women.
procurement processes and greater efficiency to a company, Purchasing agents are required to maintain high moral and
which translates into product cost savings. The benefits ethical standards that place them, and the company, beyond
gained by having such a position must be weighed against reproach. Opportunities will arise where these standards will
the personnel costs in employing one. These positions are be tested, and the ethical buyer must resist them. Clear guide-
considered staff positions, as they work in support of others lines for behavior can aid the buyer in maintaining profes-
who are directly involved in food production or sales. sionalism, which is paramount to job success.
Many professional organizations, such as the Pennsylva-
nia Restaurant Association, have developed codes of ethics
REQUIRED ATTRIBUTES for their memberships. As members of these organizations,
AND KNOWLEDGE the operators seek to elevate themselves and their businesses
through proper and responsible practices. A code of ethics
Buyers come from varying backgrounds. Some have been is based on the belief that principles should govern an orga-
successful in other enterprises. Others have recently come nizations employees. All goals of the organization, and the
into money and wish to invest in a restaurant. Still others decisions made by management and staff, should be guided
have worked their way up through the ranks of the food by these values. A code of ethics should include statements
service industry. that affirm a commitment to:
In any case, there are certain attributes and skills that a
Fair prices and good value.
buyer must possess to be highly successful. Beyond the
obvious initiative, organizational ability, and honesty, the pur- Good food and good service.
chasing staff must also possess the following qualities: ethical Good health and welfare of employees and customers.
standards, conceptual skills, communication skills, mathe-
Fair treatment of employees.
matical skills, computer skills, market awareness, an under-
standing of the laws of commerce, and product knowledge. Honest relationships with purveyors.
Honest relationships with the community.
Ethical Standards Respect for the environment.
Ethics is the study of morality, what is right or wrong. There are many organizations for buyers and sellers that
Storeroom managers, food buyers, chefs, kitchen mangers, work to elevate the ethical and professional standards within
and food and beverage directors will always have tempta- their own industry, including restaurant associations, chef
tions placed before them. They work with food, alcohol, associations, and supply management organizations.
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Communication Skills
Buyers need to have balanced communication skills. They
must possess the ability to listen to the needs of the stake-
holders of their operation, including the preparation staff,
accounting staff, receiving and storing staff, and owners.
Additionally, they must be able to articulate these needs
succinctly to purveyors. Proper attention paid to commu-
nication will result in happier employees, fewer errors, and
more efficient operations.
Mathematical Skills
Ever since prehistoric humans made their first trade, math has
been an integral part of commerce. With the advent of calcu-
lators, and now computers, math has become easiereasier 1.5 Buyer using computerized inventory system
Randy Van Dam 2008
but no less important. Math is basic to buying, receiving,
storing, and issuingall of the primary functions of store-
room personnel.
Although machines can assist with computations,
humanswho are prone to erroroperate these machines.
An error in math directly correlates to an error in money and,
later, profit. It is vital to the operating and fiscal health of
the business that all storeroom personnel demonstrate a high
degree of competency in basic math.
Computer Skills
Computers have permeated our lives in virtually all areas of
business, and accordingly their use is widespread in store-
room operations. Primary functions of computers, since their
very onset, include data storage and computations. Such is
the heart of inventory control.
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Market Awareness potential sellers, the food service operator should develop
a policies and procedures manual for operating the store-
Contrary to the old adage, in food service, what you dont room. Although small operators might view this effort as a
know will hurt you. Successful businesses avoid threats and lot of unnecessary work, its dividends are always paid down
take advantage of opportunities. A successful buyer must the road. As Peddersen (1981) writes, The Guide to Pur-
possess a broad understanding of the marketplace, both local chasing, of the National Association of Purchasing Manage-
and national, and both domestic and foreign. Understanding ment, declares that no purchasing manager has an excuse
the market is half the battle in staying competitive. for not having at least an informal statement of purchasing
policy and a collection of purchasing procedures (p. 35).
Laws of Commerce Most failures in business are because of insufficient
research and planning. Operators often fail to realize the
Inherent in all forms of business are the rules and processes to
real costs associated with establishing or maintaining their
which all participants are expected to adhere. In food service,
business, and they fall short in anticipating problem areas.
as in other areas of commerce, there are established laws that
Storerooms are rife with opportunities for problems, so
govern the course of business. It is incumbent upon the buyer
management must organize and monitor them carefully. By
to be aware of such laws and to be vigilant to their practice.
having access to a comprehensive policies and procedures
These laws are discussed at length in Chapter 2, Food Laws
manual at the beginning, employees understand what is
and the Market and Distribution Systems.
expected of them.
The policies and procedures manual provides a starting
Product Knowledge point for the purchasing staff (see Figure 1.6). Like all
Although most of the skills a buyer must possess are trans- operating documents, the policies and procedures manual
ferable from one profession to another, a food service buyer should be considered a living document, and it should be
must additionally possess an in-depth understanding of food revised as better procedures and common sense become
products. Storeroom managers and buyers can be trained in evident. All thriving businesses are able to adjust to new
all of the requisite skills, and that includes food knowledge. procedures and change with the times. Yet they all still
However, this requires the buyers devotion to learning, an maintain quality standards for their products and procedural
intense interest in food, and a commitment to the profession. standards for their employees. Peddersen (1981) suggests
Exposure to food products, in all their forms, is necessary some of the following questions be addressed in a storeroom
for a buyer to learn the trade. To truly comprehend the vast policies and procedures manual:
array of products available, a buyer should visit dairy farms, 1. Which signature is required on a requisition?
slaughterhouses, coffee plantations, aquaculture ponds, and 2. What are the Purchasing Departments responsibilities and
orchards. A buyer should make trips to bakeries, fish process- authority to challenge need or specications?
ing plants, butcher shops and charcuteries, cheesemongers,
3. Who may initiate or maintain contacts with suppliers or
herb gardens, and flourmills. And a buyer should spend time
potential suppliers?
at trade shows, farmers markets, and food distributors ware-
houses. In addition to learning about food, buyers should 4. What are the criteria for supplier selection?
study textbooks and attend seminars to learn about the pro- 5. When is competitive bidding required?
fession. They should join professional organizations and 6. Who takes part in negotiation?
meet others who perform similar job functions. Food buyers
should always be willing to learn more about their profession. 7. Who may commit funds for supplies and equipment? What
limits, if any, are there to this authority?
However, short of that, buyers can focus on the needs
of their businesss menu. They can interview their produc- 8. What authority or responsibilities does Purchasing share
tion staff and bookkeeper to get a sense of what they are with other departments?
looking for. They can look through the phonebook or search 9. What is the policy on cooperative purchasing
the Internet for a list of purveyors and set up meetings to arrangements?
learn about the available sellers. They can request samples 10. Are their limits on sales calls?
of products for their chefs to evaluate. Remember, purchas-
11. Who handles requests for samples or literature?
ing is all about the selection and procurement of product.
12. What are the limits on accepting gifts or entertainment
from suppliers?
STOREROOM POLICIES 13. What rules govern potential conicts of interest?
AND PROCEDURES
14. Will the Purchasing Department make personal purchases
Before the food service enterprise opens to the public, it for employees and sta members?
must find suitable purveyors with whom to conduct busi- 15. In what committees or organizations should Purchasing be
ness. But before the company holds its first meeting with the represented? (p. 37)
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1.6 Buyer reading a policies metropolis, the selection of purveyors can have a huge impact
and procedures manual on the well-being of the food service operation.
Randy Van Dam 2008
A surly attitude when dealing with purveyors is coun-
terproductive and foolish. The food service community is
like all other professions; people within the community
congregate. Reputations, both good and bad, are often
made at one place of employment and carried on to future
jobs. All too often, new working chefs anxious to earn
their title treat others unfairly and with disrespect. This
type of behavior might play well with a handful of celeb-
rity chefs, but no one else tolerates such self-indulgent
behavior. Doors are shut to those who dont respect oth-
ers; sellers select their customers as much as buyers select
their purveyors.
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B2B e-commerce has replaced business-to-consumer 1.7 Local supplier delivering products to a restaurant
Randy Van Dam 2008
e-commerce as the fastest growing area of e-business in
the economy.
E-procurement is the most important area of development
in the B2B e-commerce area.
E-procurement will fundamentally restructure the way in
which an organization purchases goods.
E-procurement is coming, but for most companies their
online procurement capabilities are still limited to occasional
and uncoordinated shopping online for office materials (p. 2).
Many smaller or boutique e-vendors have entered the
food service marketplace, bringing national or international
awareness to their specialty products. In addition, large
distributors like Gordon Food Service offer the benefits of
electronic ordering (GFS Plus) from their warehouses.
LOCAL SUPPLIERS
Local suppliers tend to be those who specialize in highly
perishable goods, such as produce and seafood. They gener-
ally purchase their goods directly from the source, or mar-
ketplaces close to the source, and act as intermediaries. They
purchase what you need and make it available to you when
you need it for a slight profit.
Other local suppliers can be the growers or producers
themselves, such as dairies, egg producers, fish farmers,
herb farmers, bakeries, and cheesemongers (Figure 1.7).
These suppliers tend to deal directly with the buyers and
exchange useful information that helps each achieve its
goals. The buyer must seek out these opportunities if her
company allows direct purchases.
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3:30 p.m. Can you guarantee to deliver within these time periods?
NATIONAL DISTRIBUTORS
On which days do you deliver in my area?
There are several very large food service distributors that ser-
Can you deliver to me every other day?
vice either particular regions of the country (Figure 1.8) or the
entire country (Figure 1.9). Broadline distributors have a wide Sales representative services, for example:
range of products: They can sell everything that a food ser- How frequently do you want to meet?
vice establishment needs. They distribute goods from centrally I can only meet in the mid-mornings; can you call on me then?
located warehouses that often service multiple state areas. Can we set up established meetings: dates and times?
My time is really tight. Can we keep our sales meetings to a
half hour?
The Introductory Meeting If I get in a bind for an important event, can you personally run
a product out to me?
There are many criteria to be considered when selecting
purveyors, not the least of which is the sales representative. Driver services, for example:
Typically, sales representatives do not attend introductory I intend to inspect, count, and weigh my deliveries each time.
Will your driver wait patiently as I do so?
meetings, which are often held with area sales managers
Will your drivers deliver the product to inside our walk-in
before a sales representative is assigned. coolers? If not, where?
Yet the buyer should request that the sales representa-
Truck sanitation, for example:
tive attend the introductory meeting. As most sales associ-
Are all of your delivery trucks refrigerated?
ates are paid largely on the commission of their sales, it
How frequently do you clean the inside of your delivery trucks?
is in their own best interest to develop mutually beneficial
relationships with their customers. It is important that the Rejection of product and credit memos, for example:
sales representative fully understand the needs and values How do you handle product refusals or returns?
of the buyer. Hearing that information secondhand from a Does your driver issue credit memos?
sales manager can taint the message. If interested in a purveyors services, request a tour
The following questions and strategies should be of its facilities.
considered when first meeting with a potential suppliers Obtain a credit application from the seller so you can
representative: order on credit.
When setting up the meeting, establish the length of time
for the meeting. It generally should not exceed 1 hour for
Remember, the purveyor is in sales and is interested in
the benefit of both parties.
putting the best foot forward at the introductory meeting.
It is wise to remind the purveyor that your discussion has
Hold the first meeting at the buyers food service operation. implications for many months, and potentially years, ahead.
If warranted, a second meeting to inspect the purveyors Honesty and integrity are principal to a healthy relationship,
facilities should be held at its location. and the buyer should expect the quality level of both prod-
Ask the potential purveyor to bring a printout of its uct and service to remain high long into the relationship.
product listing. Purveyors usually can comply, but rarely
do they include pricing for their products. Pricing levels are
Be wary of shifts in product quality or price increases
generally negotiable based on volume and other factors after several months of service by a purveyor. Although
and are closely guarded by the sellers. not common, some unscrupulous purveyors attract
Ask purveyors if they can provide samples. This is common, new business by quoting lowball prices for premium
particularly when the product is both fresh and narrow products. After several months, when they believe the
relationship is well established, they increase prices or
in scope. Meat purveyors, cheesemongers, bakeries, egg
reduce the quality of the product to make a better prot.
farmers, fish farmers, and produce and herb farmers often
bring samples.
Discuss the following: Inspecting the Purveyors Facilities
The buyers philosophy of business, relative to honesty,
quality, service, consistency, and dependability
The failure of a supplier to maintain adequate sanitary standards
can irrevocably damage the hard-earned reputation of a food
The sellers philosophy of the same issues
service establishment. In other words, bad news travels fast
Pricing structures and methods of payment including when someone gets food poisoning. Although the fault may not
extension of credit and C.O.D. discounts lie primarily with the food service operator, the public rarely
Where the sellers get their products, for example: knows or cares when the damage originates with a supplier.
Who are your suppliers? To protect the alimentary health of their clients,
How do you get your products that you sell? concerned buyers should take it upon themselves to
Potential delivery days and times, for example: inspect the purveyors production and warehouse facili-
I need deliveries between 7 a.m. and 9 a.m., or between 2 p.m. and ties when possible. This inspection can help the buyer
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British
Columbia Labrador Newfoundland
Edmonton Bay
Roberts
Alberta
Calgary
Vancouver Saskatchewan
Manitoba PEI
Quebec NS
Winnipeg Quebec NB Amherst
Ontario city
Montral
Gordon Food Service
Distal WY
Shepherdsville VA
MO KY
M&S Food Service
NC
TN
Atlantic Grocery Distributors (strategic alliance) AR Greenville
GA SC
MS
GFS Marketplace (currently 119 stores in IL, IN, MI, OH, KY, PA, and FL) AL
Distribution Centers FL
Miami
Broadline Companies
Custom Meat-Cutting Locations
Hotel Operating Supplies Locations
Specialty Produce Distributors
SYGMA Systems Distribution Facilities
Fold-Outs in Progress
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decide between two potential suppliers, particularly warrants extra effort by both parties. A third scenario
when product pricing seems unrealistically low from includes (c) cooperative buying, where people form a
one of the sellers. Buyers should never gamble with the democratically controlled business organization to achieve
health and reputation of the business, particularly to save a common economic end. Cooperative members realize
a few cents. hefty savings by buying directly from the source in massive
quantities.
As Spears (1999) writes, Purchasing negotiation is
the art of arriving at mutual agreement with suppliers
by means of bargaining on the essentials of a purchas-
Establishing Purchasing ing contract, such as specifications, quality assurance,
Options and Contracts price, payment terms, and delivery schedules. As such,
the effectiveness of purchasing negotiation depends
largely on a buyers ability to establish bargaining
Before selecting a purveyor, buyers should inquire about
strength (p. 485).
the variety of purchasing options available. Some sell-
Above all, knowledge is king. Understanding the options
ers will allow, or even encourage, a less formal method
available is the best means of achieving optimal purchasing.
of purchasing while other purveyors prefer a formal
Those arrangements that are flexible can benefit either the
arrangement, clearly identifying all pricing structures
buyer or seller, as is also the case with inflexible arrange-
and services in a negotiated contract. This difference
ments. Oftentimes, the decision comes down to how much
might lie in the nature of the buyers business, whether
risk the operator is willing to bear, and how much effort the
it is a midsized independent restaurant or a large state-
operator is willing to expend.
run university, for example. It might also be determined
by the nature of the buyers position within the company
(see Table 1.1). PURCHASING SERVICE AND
Should the buyer be (a) a purchasing agent involved
in centralized purchasing for multiple food service units,
MAINTENANCE CONTRACTS
there is a greater likelihood for formal arrangements, com- Know thyself is a good premise when considering ser-
pared with the (b) buyer working for a smaller, indepen- vice and maintenance contracts. Most businesses, no mat-
dent operation. The chance for error of a greater magnitude ter their size or resources, recognize the need for outside
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Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
Primary Business
Method of Purchasing Structures Required Information Advantages Disadvantages
Business 2 Business Smaller to larger Product Specs Wider access to boutique Online procurement
businesses vendors capabilities are still
limited
Competitive Quotes Smaller clubs, Detailed product specs Vendors must compete; Poorly written specs may
restaurants, caterers best/lowest purchase result in inferior products
price
Daily Quotes Smaller to larger Minimum information Good for ordering highly Time consuming
businesses perishable products;
exible
Sealed Bid Buying Institutional, hotels, Detailed product specs; Guaranteed lowest bids; No price uctuations
large properties estimate of annual needs time savings with sales
Cost-Plus and Prime Clubs, hotels General knowledge of Generally lowest Generally limited
Vendor Purchasing total product needs available price selection; no
competition
Standing Order Institutional food service, Good forecasting of Maintains par stock No exibility
bakeries, coee shops future needs levels; time saving;
favorable service
Informal Buying Small independents General knowledge of More exible; requires Goods are not
products less eort to purchase competitively priced
Volume Buying Large chains, hotels General knowledge of Stockless inventory Possible storage fees;
product needs; product must take deliveries
specs
Drop Shipment Smaller to larger Minimum information Does not require product Delivery charges can be
businesses storage; good for high
Internet purchases
Hedge Buying Large chains, hotels Product specs; estimate Possibility for signicant Very riskypossibility for
of total needs lower prices paying higher prices or
getting unwanted stock
help. In addition to contracting for food and supplies, food knowledge of the individual servicing the account, the
service operators must also enter into contracts with other quality of time spent and commitment to servicing
service providers, whether because of a lack of technical the account, and the strength and quality of chemical
expertise, a lack of equipment, a lack of time, or a lack of agents used. Whichever company is used, it is absolutely
interest. Thus, the need to know thyself becomes essential. critical to have a professional pest control company
Unfortunately, in todays modern and litigious soci- under monthly contract.
ety, the days of the handshake sealing the deal are all Waste removal and recycling. Modern food service
but gone. It might still exist among the owners of their operators can reduce their need for garbage removal
own enterprise, but rarely does it exist among corporate- by using garbage grinders and garbage disposals. They
owned companies. also can be environmentally conscious by separating
Food service operators often enter into contracts for the their recyclables, such as nonfood cardboard, glass, and
following services: metals, from other trash. Trash removal companies will
Pest control. Pest control is mandatory in food service. supply closed Dumpsters of various sizes, depending on
It is a highly specialized service, and it is unlikely the needs of the operation. Most food service operators
that the typical food service manager would have wish to contract for daily removal to minimize pests and
the requisite knowledge to perform the tasks. Food unwanted odors. Operators should request that their
service operators are required to be proactive with pest Dumpsters be rotated on a regular basis and replaced
control. There are nationally recognized companies with clean and sanitized units with working lid closures
(often franchised by a local owner), corporate-owned when necessary.
companies, and independents all competing for the Cleaning. In addition to cleaning the windows,
buyers contract. Each must be considered on its restrooms, bars, dining areas, entrance ways, and kitchens
own merits. Considerations include the training and daily, food service establishments also have specialty
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cleaning needs, such as exhaust hoods, tile and vinyl for lost or damaged goods, length of service contract, ability
floor waxing, deep cleaning and degreasing, carpets to cancel the contract, scheduled delivery times, and variety
and upholstery, and concrete or blacktop cleaning. The and quality of options.
operator should assess its own willingness and ability
Bookkeeping, auditing, and check writing. Most
to perform each of these duties. In reality, when these
companies need the services of an outside auditing
services are not contracted, they are also often placed on
company, even if they can maintain their own books.
the back burner, and the facility quickly shows the wear
Small and midsized companies usually also need
and tear of use.
bookkeeping services to print employee paychecks,
Facility maintenance and remodeling. Maintenance is bill the accounts receivables, and pay the accounts
typically an ongoing need of most operations. Whether payable. Auditing companies also help to prepare the
painting the kitchen, recarpeting the dining room, monthly financial statements, when given sales and
changing locks, or installing alarm systems, the list seems to inventory figures.
go on and on. Many operators employ a handyman, often
Legal. Most businesses need a lawyer from time to time
a retired individual who has a broad range of skills and the
to advise them on legal matters relative to the business.
interest in part-time employment. Other times, operators
Lawyers charge by the hour, so companies should have
must use the services of professionals who are contracted
their paperwork in order and their needs specific when
for specific tasks in which they are trained.
meeting with lawyers. Most operators can save themselves
Groundskeeping and plowing. Before the public ever a lot of money by being organized and efficient and
enters a business, they evaluate the facility from the by asking good questions about the laws expectations
outside. It is paramount, with the vast competition that of business.
exists in the marketplace today, to be proactive about the
Insurance. Liability, property, hazard, and commodity
facilitys appearance. If operators are unable to maintain
insurance are a commodity, as much as any other
their own landscaping and parking lots, they must contract
product on the market. Operators should require
out the services to a dependable provider.
insurance companies to submit quotes for contracts, and
Equipment maintenance. Equipment maintenance management should review the contracts annually.
can be arranged in either of two ways. The traditional
Utilities. Utilities such as electric and natural gas are also
way is to call an equipment repair company, as needed,
a commodity, and savvy owners and buyers can negotiate
when something breaks. The other way is to enter into
contracts for utilities in advance with brokers.
service contracts with companies that agree to perform
preventative maintenance on the equipment, as well as Advertising and promotion. Most companies
fix it whenever it breaks for an agreed-upon period of advertise, whether in newspapers, in the Yellow Pages,
time. This is often expensive for the buyer, but it provides on billboards, in trade magazines, or on the Internet.
peace of mind for important equipment, such as Food service operators should find a means to measure
point-of-sales machines. the return on their investment. With the high cost of
Yellow Pages ads and the many companies that provide
Equipment rental. Oftentimes it is necessary, or more cost
competing services, it is important to consider the target
effective, to rent equipment rather than to buy it. When
market for the ads and how much flexibility one has to
caterers are starting out, they tend to rent vans, chafing
change the content.
dishes, complete table settings, and even warming carts.
As they grow, caterers can afford to purchase some of their Flowers and plants. Although not a requirement for
own equipment but continue to rent as larger parties or doing business, plants and flowers help to transform stark
busy months require. Restaurants, clubs, and hotels also environments into friendly places of commerce. Some
rent equipment for enormous or unusual events. Some businesses contract with plant rental services to maintain
companies used to rent computer equipment because it plants, often rotating them out due to limited sunlight in
was so costly and changed so rapidly. But as the cost of some spaces.
computers has dropped significantly, and their capacity has Vending machines. Vending machines have
grown exponentially, it has become standard for companies modernized over the decades, although their purpose
to purchase, rather than rent, computers. remains essentially the same: to provide food service in
Laundry and linen supply. Virtually every food service locations or at times when other forms of food service
company, except hotels that operate their own laundry are impractical. Some operators choose to own or rent
facilities, needs the services of a linen company. Depending the machines and stock them personally while most
on the location of the food service establishment, there are others use vending companies that pay a commission on
usually only a limited number of linen suppliers in the area. the sales of the machine. There are national vendors like
If the business decides to rent from a linen service, it should Service America Corporation, Canteen, and ARAMARK,
consider the following: overall cost of the service, charges which provide full-service vending, as well as privately
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Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
owned vending companies in most metropolitan areas. In contrast to competitive buying is single-source
Some suggest that a formal bid process be used for buying, where the buyer simply orders from one source
these services. with the hope that the price and quality are good. This
method is obviously not preferred and generally under-
serves the needs of the operation, unless it is done by
INFORMAL BUYING PRACTICES negotiated contract. Unless the product is unique and only
available from a single source, or a contact has been nego-
Informal buying is often practiced by smaller operations tiated that guarantees lower prices, it reflects a lazy and
where the chef or owner also does the buying. Although the careless attitude on the part of the buyer, and management
practice is quite common, it rarely yields the savings that are should not tolerate it.
realized through more formal systems of purchase. In effect,
the buyers ride the market and wait until they need the goods
before they order. That being said, operators practice infor- FORMAL BUYING PRACTICES
mal buying because: Larger food service operations that are able to justify
It takes little time away from the production needs of the payroll costs of storeroom staff uniformly engage in
the operation. formal buying practices. Tax-supported, publicly held
institutions such as prisons and universities usually are
Sales are volatile, and the quantities needed for a product
required to use competitive bidding processes. Hotels and
vary daily.
restaurant chains, though not mandated by state laws, also
Purchasing seasonally available goods is important to engage in the bidding process. There are several methods
the buyer. of formal purchasing; they include bid buying, cost plus
There are only one or two sources available for the items. fixed-fee buying, volume buying and warehousing, prime
vendor contracts, long-term contracts, and hedging.
The market is unstable, and prices fluctuate.
The negative and positive aspects of these methods are
The need is urgent, and the immediate receipt of goods depicted in Table 1.1.
is important.
The size of the business is too small to warrant a formal Bid Buying
process of purchasing.
Bid buying is used in competitive buying to compare the
The business struggles with cash flow and must limit
price quotations from several vendors seeking the buyers
its purchases.
business. Buyers can take bids by telephone, by fax, by
The purveyor has placed the business on a C.O.D.-only e-mail, by sealed bid, or in person. Moreover, bids are
arrangement because of late bill payments. either fixed, where the seller and buyer agree to a price for
To maintain the best cost advantage possible, the buyer a set period of time, or daily, where the prices can vary on
should still perform competitive buying practices. Compet- a daily basis.
itive buying is when the buyer solicits quotes, either orally or Fixed bids are often used by larger organizations, such
written, from various sellers and compares them to find the as universities, hospitals, and restaurant chains, which buy
lowest price. By contacting at least two suppliers to request large quantities of perishable and nonperishable items over a
daily pricing of perishable goods, such as produce, fish, and long period of time. The buyers prepare bid request forms,
meats, the buyer is still able to practice competitive buying. as illustrated in Figure 1.10, which contain product specifi-
If it is a large order, it might make economic sense to split cations, estimated quantities, and a specified period of time.
the order between two purveyors. However, if it is a small Purveyors are invited to complete the request forms and
order, it likely makes the most sense to purchase the prod- submit them to the buyer. Sealed bids are submitted to the
ucts from the one purveyor whose total price is the lowest. company by a specified deadline and then publicly opened
Oftentimes, purveyors have minimum order requirements to by the buyer. Contracts are then awarded, generally to the
cover delivery costs, so in those instances the buyer cannot lowest bidders.
split the order among multiple vendors. A daily bid, also known as daily quotation, is often
used for perishable items that have only a few days shelf
life. Daily bids are often made over the phone, by fax, or
As a matter of practice, chefs and food service by e-mail. The chef arranges a system with her supplier to
managers will often alternate purchases among obtain the daily quotes and places orders accordingly.
multiple vendors to maintain good working Whether using daily or fixed bids, buyers select ven-
relationships with their sellers. Failure to buy from one dors by either line-item bidding or bottom-line bidding.
vendor could result in the loss of that source as well as Line-item bidding involves selecting the vendor that
the ability to keep the other vendors prices competitive.
quotes the lowest price for a single product. (Sometimes
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Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
The name of business will receive bid quotations for our annual purchase of name of product category, until time and date.
Interested vendors must review the attached list of Vendor Requirements, and address these requirements, as needed, as part
of their bid submission.
Master Bid Document
General and Special Bid Conditions
Payment and Delivery Structure
Vendor Warranty
Required Product Specications
All bidders must sign and date this cover letter receipt, acknowledging their understanding of the terms as outlined in the
Vendor Requirements documentation. This signed certicate must be included with all other required bid documents. Failure
to sign and submit this form may be considered grounds for disqualication.
__________________________________________________ ___________________________________________
Vendors Company Name Vendor Street Address
___________________________________________
City State Zip Code
__________________________________________________ ___________________________________________
Submitted by Title Date
bidders will choose to bid only on part of the request the seller is guaranteed a large sale on a regular basis,
form.) Each item on the buyers list is compared line by and the buyer gets rock-bottom pricing without having
line, and the contract is awarded for only those items with to engage in daily competitive buying. With the spiraling
the lowest quoted prices (see Figure 1.11). However, as costs of transportation, it is very advantageous for purvey-
mentioned earlier, oftentimes purchase minimums must be ors to maximize their deliveries to buyers. Similarly, with
met to receive free delivery from the vendor. According to escalating labor costs and staff shortages, it is also often
Gunn (1992), the typical wholesaler needs a guarantee advantageous for food service operators to consolidate
of a $600.00 minimum-order to realize a return on invest- their time spent on buying and receiving.
ment (p. 32).
Bottom-line bidding, nicknamed the all-or-nothing Volume Buying and Warehousing
approach, requires the bidders to bid on all items on the
request form. The prices from each potential vendor are Volume buying and warehousing, sometimes referred to
totaled, and the supplier with the lowest combined total is as stockless purchasing, involves contracting for large
awarded the entire contract. This process is practical for quantities of singular products over an extended period
both parties: the buyer saves time, and the seller saves on of time. It requires the buyer to purchase a product in
delivery costs. advance and then take multiple deliveries of the product
over a negotiated length of time. The seller may charge
the buyer a storage fee, which must be weighed against
Cost Plus Fixed-Fee Buying
the savings incurred. However, storage charges are not
When a company negotiates a contract for cost plus always applied, particularly if the entire product is deliv-
xed-fee, as shown in Figure 1.12, it agrees to purchase ered within 30 days.
most of its products from one broadline or full-line food Oftentimes food distributors promote show specials
service distributor for a fixed markup beyond the sellers during their fall or spring food shows. Buyers can negoti-
actual costs. The markup can be a set monetary amount or ate the minimum quantity required for purchase and take
a percentage of the purchase price. The benefit is mutual: delivery over several weeks after the show. This practice
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is quite common, and it benefits the buyer who knows her product and then having it available as needed. The buyer
own volume needs. For example, if the buyer has tracked must forecast her companys needs, and if the quantity is suf-
her companys usage of 6-ounce chicken breasts per month, ficient to gain the sellers interest, the two will enter into a
she might purchase 100 cases as a show special at $8 off long-term contract. In this scenario, the buyer needs to make
per case. The buyer has saved her company $800 with this payment only upon receipt of each delivery, and the seller
single-volume purchase. bears all storage costs.
Prime Vendor
Hedging (Forward Buying)
A prime vendor contract, as illustrated in Figure 1.13, is
similar to a cost plus fixed-fee contract. Rather than be con- Hedging is a method of purchasing that often entails con-
tractually restricted to only one vendor, an establishment siderable risk to the buyer. Also known as forward con-
can make prime vendor arrangements with several pur- tracting or forward buying, hedging is the practice of
veyors. Sellers achieve prime vendor status by agreeing to investing in products that are forecasted to increase in price.
sell their products at a set price, often based on cost plus However, if the price falls, the buyer is committed to pur-
fixed-fee. Prime vendor arrangements can be made with full- chasing products at above-average prices.
service or specialty suppliers. This practice is beyond the sensibilities of most busi-
nesses and is only practiced by large-volume operators that
Long-Term Contract have sophisticated purchasing systems and the expertise to
study the futures market. However, any operator can read
Long-term contracts are based on fixed or accelerated prices. the Wall Street Journal and Produce Green Sheets to learn
Similar to the volume buying and warehousing method, this about whats happening in the marketplace and its effect on
contract makes the supplier responsible for purchasing the the future prices of their products.
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XYZ Food service Company will offer (your business) competitive pricing through a Cost Plus Program.
XYZ Food service Company will maintain the overall markup of the product category.
Grocery
Frozen
Protein
Meat
Poultry
Seafood
Disposables
Dairy
Produce
Tabletop
Ready-to-Drink Beverages
The above markup structure has been based on the following information: average order size ( ),
number of proprietary items ( ), terms ( ), commitment level (%), and number of deliveries per week
per unit ( ).
When (your business) contracts with vendors for individual pricing, documentation verifying this infor-
mation should be forwarded to the Contract Administration Team for implementation. XYZ Food service
Company requests that a reasonable amount of time, seven to ten (7-10) business days, be allotted to
execute new pricing. The XYZ Food service Company cannot back-date pricing contracts if they are received
after the date they go into eect.
Pricing for the Cost Plus Program is rm for one (1) scal month. Exceptions include meat, poultry,
seafood, produce, dairy, and some oils. These items will be quoted on a weekly basis. Uncontrollable
market conditions may necessitate price adjustments mid-week. You will be notied of those occasions
when they occur.
Pricing on cleaning products and dispensed beverages will be based upon mutual agreement. This
pricing is locked in for a period of one (1) year. Please see your Chain Manager for information regarding
dispensed beverage and cleaning product programs.
All pricing programs are contingent upon (your business) agreement to purchase X% of total goods
from XYZ Food service Company in the categories we have the ability to service. Prices are applicable to
full cases.
This pricing excludes all additional costs that may be incurred by XYZ Food service Company in the
course of our relationship with (your business). This includes any sponsorship or donations XYZ Food ser-
vice Company may provide to (your business) as outlined in this contract.
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Thank you for allowing XYZ Food service Company the opportunity to act as the preferred vendor for (your business). We
are confident that the service and support we have to offer will meet and exceed your needs throughout the duration
of our relationship.
Recognizing (your business) need for cost-eective pricing coupled with outstanding service, XYZ Food service Company
has developed this proposal with the purpose of meeting these needs. Our desire to providing a competitively priced product
teamed with superior service is unsurpassed.
As you consider XYZ Food service Company as your primary vendor, please take into account the followingthese are just
a few of the benets we oer our customers.
Easy access to various business reports
Internet-based ordering
A nutrition resource center to provide nutrition and ingredient information staed by eight registered dieticians
Our on-site quality assurance lab is a rarity in the food service distribution industry
Electronically track product shipping and delivery
Marketing consultants to help you improve your business
Annual food shows
XYZ Food service Company will oer the following ordering and delivery schedules.
As you review and evaluate this proposal, please feel free to direct all inquiries to:
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Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
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Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
Hotel La Bocana
Commodity List of Perishables
Date: ___________
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Hotel La Bocana
Commodity List of Non-Perishables
Date: ___________
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Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
her business uses. Unfortunately, someone elses lack Purchase orders are legal documents that communicate
of planning can become the buyers emergency. Buy- the buyers intention. Because a purchase order clearly
ers have a variety of methods and sources for obtaining spells out the conditions for the sale, it protects both the
goods. These include the purchase order and blanket seller and the buyer. If the buyer refuses to pay, the seller
purchase order, standing order, daily order, drop ship- can sue for the moneys using the P.O. as evidence. If it is
ments, ordering C.O.D., cash and carry, farmers mar- a large or complicated purchase, a seller may request that
kets and retail grocers, and bartering. a buyer create a P.O. so that both parties understand the
Regardless of the method the buyer chooses to order transaction. An invoice, which is the receipt for the items
the supplies, the buyer should create an order record and delivered, is another legal document that will reinforce the
make it available to the receiving personnel. Oftentimes, terms of the purchase order. The buyer can match the pur-
buyers work from custom-made buyers order forms. chase order to the invoice to make sure that all of the items
These forms are created and separated by the nature of were delivered.
their contents, such as by seafood, meats, dairy, produce,
and dry goods. As demonstrated in Figure 1.16, buyers
often work with several vendors that supply the same types BLANKET PURCHASE ORDERS
of product, so there will be a column for each vendor on the A standard purchase order is usually used for companies
form. These completed order forms, indicating the vendor with whom the buyer does infrequent business. If buyers
and expected delivery date and time, should be placed in a plan to frequently purchase products or services from a
secure location, such as in an Orders Placed binder or on seller over time, they often establish a blanket purchase
a clipboard in the buyers office, for easy reference by the order. This type of purchase order allows the buyer to pur-
receiving staff. chase a certain amount of goods, usually indicated by a dol-
lar amount, within a given time period. This speeds up the
purchasing process as a separate P.O. is not needed for each
The Purchase Order
transaction. The buyer merely needs to call her purveyor
A purchase order (P.O.) (see Figure 1.17) is a form issued on the phone, send an electronic order, or submit a formal
by the buyer and sent to the purveyor. The P.O. includes the bid request to place an order with the company. As items
names of the items, the quantities, and the prices for the items are purchased, the seller will invoice the buyer for goods
that will be purchased. The buyer will include a P.O. number received. If needed, a not-to-exceed dollar amount can be
and the shipping and billing address. added to the blanket P.O. to control the amount of spending.
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1.17 Order Guide for Gordon Food Service: GRCC Tech Center
Purchase Order
Additive Rinse Aid 3x-RA 2/77oz 4677912 1.000 4/1gal $116.15 $116.15
Ecolab
Additive Rinse Aid 3x-RA 2/77oz 7746183 1.000 CS2CT $115.90 $115.90
Ecolab
Ecolab-Apex Detergent Hand Pot & 4527487 1.000 CS2CT $ 78.28 $ 78.28
Pan
Total: $658.81
Blanket purchase orders are very common among food and does not represent a free license to buy goods or ser-
service operators and allow for the immediate request and vices not specified on the requisition.
delivery of goods or services. A common practice for coffee shops, universities, con-
venience stores, and other food retailers is to maintain
standing orders with dairies and bakeries. These businesses
Standing Orders can usually forecast their usage with enough accuracy
relative to the sales of soft drinks, doughnuts, bagels, and
If the buyer needs to purchase repetitive, specified services milkto establish an S.O. for daily delivery.
or items from a single supplier, the buyer can initiate a
standing order (S.O.) to obtain more favorable pricing or
Daily Orders
service through volume commitments. This allows a busi-
ness to quickly request delivery of goods and services, and The daily order is quite common among smaller, indepen-
it avoids the nuisance and cost of multiple purchase orders. dent operators, as well as businesses that employ full-time
The S.O. is limited to a certain amount for the entire year buyers. In most cases, buyers ask purveyors to submit price
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Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
quotations in advance, oftentimes weekly, so buyers can do the war. Only one side was meant to be victorious: the buyer.
comparative buying. Some purveyors are reluctant to quote That was wrong then, and it remains wrong today.
prices more than 24 hours in advance, and it might be for Relationships between buyers and sellers should be
good reasons such as market volatility. mutually beneficial. As the adage goes, It is much easier
In any case, the chef, owner, or designated buyer will to conduct business with someone who is running toward
review her commodity lists and contact the seller by the you, rather than running away from you. With a win
established means (online, by fax, by phone, and so on). win approach, both parties consider their relationship to
Daily orders are placed and debited from the blanket be advantageous, and future relations are both sought after
purchase order that has been established. The goods are and encouraged. The buyer who believes she received
generally delivered within 24 hours, and the invoice is value from the seller will seek further trade with that
mailed later. seller, and similarly the seller will seek business with that
buyer if she received both respect and due profit from the
last deal.
Drop Shipments The lesson is simple. Buyers need sellers; sellers need
A drop shipment is a slightly different method of purchas- buyers. Both deserve the opportunity to conduct business in
ing goods. In this instance, the seller does not have the a professional, courteous, and profitable manner. Otherwise,
item, or enough of the item, in stock. The seller arranges move on. If both parties dont walk away from a negotiation
with the wholesaler or the manufacturer of the item to as winners, then the process has failed.
deliver it directly to the buyer. The wholesaler invoices the
seller, who then in turn invoices the buyer. The seller will
increase the price on the second invoice to cover the costs CONDUCTING SALES MEETINGS
of the transaction. Essential to maintaining a winwin relationship is the abil-
Drop shipping can occur when the order quantity is more ity to conduct regularly scheduled sales meetings that satisfy
than what the seller normally carries in its store or when a both the buyer and the seller (Figure 1.18). As the personal
buyer purchases items from a smaller store or website. productivity of both the buyer and the seller is crucial to
her own success, neither party should unfairly monopolize
the others time. These meetings should be established in
Bartering advance, allowing both parties to set sufficient time aside,
Bartering is not limited to the remote areas of the country; it with the least amount of interruption permitted. Most meet-
can be practiced by the most upscale of eateries. Magazines ings can be productive if scheduled to last between a half
publishers, advertisers, and graphic designers commonly bar- hour and an hour. Beyond that, time is often spent on non-
ter their services for dining privileges at a fine-dining restau- work-related discussions. That is fine if both parties agree,
rant. Because both businesses trade in marked-up labor, with but often it can drain on one or the others patience.
a fraction of supply costs involved, meals can be exchanged
for ad space or artwork. This is a particularly useful strategy
1.18 Buyer holding sales meeting with seller in
for new businesses that are cash strapped and looking to fill
storeroom ofce
their dining rooms. Randy Van Dam 2008.
BuyerSeller Relations:
A WinWin Approach
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Upon the selection of the approved sellers, the buyer Recognize that good deals lead to more good deals
should identify how frequently she wishes to meet with the (and vice versa).
sales representative and agree on specific days and times for Know the terms.
the meetings. Additionally, the buyer should indicate what
information she will be seeking from the sales representa- Keep written notes.
tive and query what type of additional information might Understand performance issues. (2004, p. 149)
be available, should she desire it. Generally, this includes
product searches and substitutions, plus information on new
developments that may be of interest to the buyer. SUPPLIER PERFORMANCE
Under no circumstances should buyers allow sellers EVALUATION
(more often, potential sellers) to drop in without an appoint-
ment expecting to have the buyers full attention for more Evaluations should be designed to provide information to
than 1 or 2 minutes. It is advisable for buyers to post a sign management that will aid in their decision-making abilities.
outside their office indicating that all salespeople must have Although all information can be useful, supplier performance
appointments. evaluations should seek specific information. Both the prod-
uct and the process should be evaluated. Consider the follow-
ing criteria for your own evaluation instrument:
The Negotiation Process Identify the short- and long-term goals for
One of the greatest attributes a buyer can possess is the abil- your organization.
ity to negotiate a purchase with skill and diplomacy. Some Identify the specifications for your needed products.
consider it the single most important measure to being a suc-
Look at which suppliers and products you want to evaluate.
cessful buyer. As Shapiro et al. write in their book, The Power
of Nice: How to Negotiate So Everyone Wins-Especially Develop a cross-functional team (such as including the
You, The best way to get what you want is to help the owner, chef, accounting staff, receiving staff, and sales
other side get what they want (2001, p. 249). Paquette rep) with various suppliers and managements assistance
writes in The Sourcing Solution, The ability to negotiate to identify the functional priorities of the storeroom that
is a skill set requiring training and experience, and it is one should be evaluated.
that a good buyer must use effectively on a daily basis Define the most important factors to evaluate: price,
(2004, p. 141). To create a winwin strategy to negotiations, quality, delivery time, consistency, sales representative,
the buyer should consider the following elements: and other services.
Create partnerships. Future business negotiations are Weigh each criterion (in relation to the others).
about building long-term relationships. Determine a rating scale.
Know the needs of all parties. Your job as a successful Review the instructions for completing the evaluation for
buyer and negotiator is to understand the needs of the clarity and effectiveness.
person across the table from you.
Have other buyers, outside the team, evaluate the system
Know thyself. Your needs may be different from those of and criteria.
the seller. The sellers greater need might be to gain, or
increase, market penetration by landing your account, while Review completed evaluations with management.
you seek favorable pricing.
By understanding the needs of both parties, you are
much more likely to create a strategy of success for both ETHICAL AND PROFESSIONAL
businesses. The skill lies in trading something of value to STANDARDS AND PRACTICES
obtain something of value. Paquette also suggests using the
following strategies in the negotiation process: It is up to management to establish and articulate the ethical
and professional standards of the organization. Additionally,
Never make the first concession. management must clearly lead by example when it comes to
Make your first concession a reasonable one. ethical and professional behavior. They must also insist upon
Make each subsequent concession smaller, this behavior from those with whom they conduct their busi-
less reasonable. ness activities.
Both buyers and sellers must pledge to conduct their
Dont be afraid to ask the question. It may get answered. business honestly and ethically, whenever or wherever their
Find creative solutions. business is conducted. It is vital that both parties be honest,
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Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
responsible, trustworthy, and respectable. Neither side ally from the financial gains of the company. No conflict
should sacrifice its reputation or sound business judgment. of interest can be permitted, including bribes, kickbacks,
Sellers and buyers should not engage in illegal or unethical or other unauthorized benefits that affect purchasing deci-
behaviors. Any short-term advantage or profit gained uneth- sions. All company officers including buyers, chefs, food
ically will result in a long-term failure for the company and and beverage managers, dining room managers, and bar
its agent. managers should avoid tips or bonuses. They should also
Company management, such as the food and bever- avoid presents, trips, or entertainment tickets that would
age director and executive chef, may not benefit person- influence their purchasing decisions.
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Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
30 P
PARTRO
1 |FChapter
ESSIO 1 N
PROCUREMENT APurchasing
The L Dynamics
RO Function:
F IofLFoodP
E AnService
Overview
Purchasingg
Educational Background
and Work Experience
Van Atkins is one of the countrys pre-
eminent chefs, having led the kitchens in
some of Americas largest and most cele-
FPO
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Editorial review has deemed that any suppressed content does not materially affect the overall learning experience. Cengage Learning reserves the right to remove additional content at any time if subsequent rights restrictions require it.
Chapter in Review
The following exercises are provided to help the reader understand and apply the contents of this chapter. They may be completed
individually or in a classroom environment.
REVIEW QUESTIONS
a. Identify at least ve attributes required to be a modern buyer.
b. Identify at least ve important product characteristics to consider when buying.
c. Identify the various forms of formal and informal buying, and describe when each method would be appropriate to use.
d. Identify at least eight attributes that would be desirable in potential vendors.
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