prospectus

K
[ Kirk ]
introducing

j kirk davis
 Zero-gravity thinker... Creative catalyst...Design advocate.
Building brands and making strategy visible
[and clients happy] for over 30 years in and for Corporate America.
Strategic Design Leadership

Kraft
Playtex
Mattel
Hallmark

... making strategy visible

through creative excellence
Creating New Product Platforms

[ Kraft Foods ]
Re-launching Businesses with Style

[ Playtex Apparel ]
Extending Mega-brands

[ Mattel ]
Extreme Makeovers

[ Mattel ]
Updating Brand Equity

[ Mattel ]
Creating Co-Branding Identities

[ Hallmark ]
 Marketing to
The Consumer Experience
[ Hallmark ]
 Consulting
Sara Lee Austin, Nichols
J & J Seagram’s
Ocean Spray Godiva
Estee Lauder Elizabeth Arden
Heublein New York Life
Intel Masterfoods
Nestle USA

... Innovating with visionary design

Corporate Identity

[ Elizabeth Arden ]
Seasonal Merchandising Concepts

[ Estee Lauder ]
Strategic Brand Integration

[ Sara Lee ]
Premium Product Development

[ Austin, Nichols ]
Consumer Insight & Product Re-launches

[J&J]
Consumer Insight & New Product Positioning

[ Seagram’s ]
Developing New Product Platforms

[ Godiva ]
Rapid Product Innovation

[ Intel/Mattel ]
 [Disruptive] Innovation
Creative Thought Leadership
Ideation/Concept Development
Rapid Prototyping

[ Nestle USA / Strategic Innovation Unit ]

“Teamwork at Light Speed”

 Creating New Product Platforms

[ Nestle USA / Confections & Snacks /Seasonal ]

 New Product Development

[ Nestle USA / Beverages Strategic Innovation Unit ]

Re-Imagining a Classic Brand

[ TWDC / Disney Consumer Products ]

 New Venture Marketing
Defining the Brand Vision & Experience
[InVaco Mgt LLC]
 New Venture Marketing
Defining the Brand Vision & Experience
[InVaco Mgt LLC]
 Visual Design Research
Rapid Development of “Brandcepts” Visual Stimuli
[E&J Gallo Winery]

Sorry! Still under wraps

“This is great thinking! thank you so much for the work.

I like where you are heading... an intriguing conceptual area... fabulous!”
Gallo Brand Design & Strategy Manager
 What people are saying about J. Kirk Davis:

[ clients ]
“... we would not be anywhere near this point
without your vision and creative mind pushing this forward
into worlds we could never have imagined.”

“Thanks again for all your tremendous work and especially

your creative energy. You have exceeded all our expectations…”

[ designers ]
“...thanks for being such a great boss and for mentoring me
to be a better designer and for caring so much about the studio.”

“Thank you for your continued support. Having you as a manager

has truly made a “big” difference in this department.”

[ management ]
“Thanks for your leadership. Your passion for creative excellence,
advocacy for your designers and nurturing of relationships
is paving the way for your team’s success.”

[ my planner ]
“Where in the heck did you write this from?
This department is like an engine with no sparkplug.
Hurry back soon!”
If you are going to achieve excellence in big things, you develop the habit in little matters.
Excellence is not an exception, it is a prevailing attitude.” - Charles R. Swindoll
prospectus
K
[ Kirk ]

j kir k dav is
kir k@j kir kdav is .com
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