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USES:
All organizations plan their future conditions, which is not known for sure, forecasts used in
its different functional areas. Some use cases forecasts the company are:
In the marketing area is forecast how the market will grow, what will be the
competitors own participation, which will be the trend of prices, what are the new products
that will shake the market will be
In the area of production forecasts on the cost and availability of raw materials, the
cost and availability of labor are made, when maintenance is required for equipment, what
the plant capacity needed to meet demand
In the financial area are forecast what the benchmark interest rate will be for the
credits, what the level of bad debts, how much capital will be required to expand the own
capacity
At the strategic level is forecast on economic factors, price changes, costs, growing
product lines
ITEMS:
TIME HORIZON:
Short-range forecast:
In the company we used this method for scheduling and good production levels.
Long-range forecast:
We could implement this forecast planning to launch new chocolate cookies which would
take us at least two years of study.
MODEL:
Micro forecasts, Involve small details and interest to the media and frontline levels.
DATA GATHERING:
Programming a company and serve as inputs for financial, marketing and planning staff.
MAKING:
In our company we are dedicated to producing gourmet cookies, with the highest
standards of quality, biscuits sold all year especially on special occasions like Mother's
Day, Easter and Christmas, so our product has a seasonal demand.
VALIDATION AND IMPLEMENTATION:
Iso 22000
150000
100000 demand
simple moving everage
n=3
50000
error
weighted moving average
0 error2
1 2 3 4 5 6 7 8 9 10 11 12
-50000
-100000
LARGE-TERM TRENDS