meet needs of

customers at a poor planning

profit

meet needs of lack of

stakeholders working capital

combine factors of nature of business poor

production business activity failure management skills

add value inaccurate records

utilise business changes in the

resources external environment

takes financial
risks of starting
business outlines of the
role of the business idea,
entrepreneur
ENTERPRISE business plan objectives, strategies
has entrepreneurial and financial forecasts
qualities

recognise
create jobs
competition

identify contribute to
opportunities economic growth
key challenges of business role
a new enterprise in the economy
secure financial generate export
backing earnings

determine drive innovation and

suitable location technological change

Chapter 1 Revision mind map Cambridge University Press 2010