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SARA NEUMANN

COMMUNICATIONS PUBLIC RELATIONS PROMOTIONAL EVENTS


Edgerton, WI 608-449-9638 saraneumann20@gmail.com
linkedin.com/in/saraneumann20

PROFILE
Enthusiastic and results-driven non-profit development professional with innovative passion,
drive and vision. Experience generating revenue and increasing support and awareness for
the non-profit sector thriving on a face-paced environment. Naturally adept with connecting
to diverse audiences while keeping stakeholders needs in mind.
SPECIALIZED AREAS
Donor Development |Strategic Planning |Direct Mail Marketing |Recruitment & Retention |
Event Planning Major Gift Solicitation |Budget Management |PR Communications |
Professional Networking

SELECTED ACHIEVEMENTS
Fundraising - Manage 5 separate fundraisers including our largest event, The Walk
to End Alzheimers, increasing the revenue for that event specifically from 2015 to
2016 by 25%.
Partnership Building - Cultivate partnerships with companies, community based
organizations, government agencies and educational partners to help secure funds
for the organization.
Recruitment - Recruited 25% more teams for the Walk to End Alzheimers from
2015 to 2016. Increased volunteer committee involvement and restructured the
outline of volunteer involvement resulting in development growth.

EDUCATION
B.A. Degree, Communications with an emphasis in Public Relations, Minor in Psychology
University of Wisconsin - Whitewater|Whitewater, WI|2015

PROFESSIONAL EXPERIENCE
DEVELOPMENT COORDINATOR
Alzheimers Association South Central Wisconsin Chapter|Madison, WI |JAN 2015 - CURRENT
Manage fundraising efforts and community building to further the mission of the Alzheimers
Association.
Responsible for the planning and execution of 5 major fundraising events within the
Chapter.
Recruit and manage volunteers to achieve leadership and outreach strategies to
assist the internal planning of each fundraising event.
Prepare and distribute marketing collateral pieces including: fundraiser event
information, programs and services, mission and vision, and proposals to increase
funding resources.

PROJECT LEADER
TJ Maxx|Janesville, WI | OCT 2014 - DEC 2016
Led a team to markdown sale prices, remerchandise clearance areas and developed a plan
for weekly goal achievement.
Lead team members in corporate projects to execute goal achievement.
Monitor progress and conduct daily reports regarding project productivity.
Provide team with specific daily objectives and resources to ensure quality results.
SARA NEUMANN
COMMUNICATIONS PUBLIC RELATIONS PROMOTIONAL EVENTS
Edgerton, WI 608-449-9638 saraneumann20@gmail.com
linkedin.com/in/saraneumann20

SALES CONSULTANT
Developed strong sales skills by working under commission.
Sunset Tan Salon|Janesville, WI | APRIL 2015 - JAN 2016
Responsible for providing a high level of customer service and sales representation.
Promote products according to individual client needs.
Analytical and problem solving skills to make quick and precise decisions.

INTERNSHIP & VOLUNTEER EXPERIENCE


ASSISTANT DEVELOPMENT COORDINATOR
Alzheimers Association, South Central Wisconsin Chapter|Janesville,WI|JUNE 2015 - SEP
2015
Assist Development Director and Executive Director in executing the Alzheimers
Associations signature fundraising event, Rock County Walk to End Alzheimers.
Collectively rose over $33,000 for the Walk fundraiser breaking last years record by
$4,000.
Generated press materials and collaborated marketing communication tactics.

JUNIOR HOCKEY PUBLIC RELATIONS INTERNSHIP


Janesville Jets Hockey|Janesville, WI | OCT 2013 - APRIL 2014
Created custom highlights through weekly e-newsletters showcasing hockey
coverage, exclusive interviews, and upcoming events.
Coordinated events such as: Skate with the Jets Night, Culvers Kids Night and Teddy
Bear Toss Night to increase attendance and revenue at home games.
Prepare press and marketing materials including: press releases and event collateral.

NETWORKING & PERSONAL DEVELOPMENT

Member of the Middleton Chamber: Get Moving Middleton for 1 year.


Member of The Business Forum for 1 year.
Member of Association of Fundraising Professionals for 1 year.
Member of the Dementia Friendly Initiative of Rock County for 1 year.

REFERENCES UPON REQUEST

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