B

T D
F
I T D F !
Allyssa Suarez
Patricia Eusantos
 P f B
Bows purchased in other stores lack quality.

Certain types of products lack fashion sense.

Most teens are unsure of what to wear each day.

2
 S B

Solution to our problems:

longer lasting accessory

time saving

3
 M S I

Our mission is to create bows and tie-dye shirts as a

fashion for customers. Interacting with people such as teens
in high school can greatly influence others as well. We not
only want to provide a new fashion trend, but we also use
our products in a positive way such as recycling. We want
the customers to have fun wearing articles of clothing
whether it is a bow or tie-dye shirt.

4
 D fP
Handmade with reusable items.
Bows are made of denim material and can be
made by cutting out a rectangle, folding the sides,
and tying it in the middle.
The tie-dye shirts are created by dying old white
shirts with multiple bright colors with a design that
brings it back to life!

5
B M Description of Expenses
Variable Material Total: $8.20
Definition of One Unit Expenses
~TIE DYE SHIRTS~
one unit of sale is one tie dye shirt and one bow
white shirt $0.75

tie dye kit $0.67

Economics of One Unit ziplock bags $0.02

package of transfer $0.5

Selling Price $20.00 paper

Cost of var. materials exp. $8.20 ~BOWS~

Cost of labor 7 jeans $2

scissors $.50
Other variable costs $0
glue guns $2.77
Total COGS/ COSS $15.5
Fixed Expenses Total: $282
Contribution Margin $4.5
Insurance $42
Salary $144
Monthly Break Even Units
$282 Advertising $36
= 62.6% 62 units
$4.5 Depreciation $20
Utilities $40

6
 M A
Market Statistics
Cut & Sew Apparel
Industry Name: Annual Industry Sales: $1 million
Contractors

Description of Target Consumer Target Market Size

Demographics Geographics
Total Population
One objective and economic The business will be located
facts that we have found is in San Leandro. This will be 84,966
that there is about 84,966 the location due to the
individuals living in San customers and where they Target Market
Leandro alone. With women live. Population
ages 12-30 18,947
Psychographics Buying Patterns Market Size
The characteristics of a Asking and showing people (based on
survey)
customer is being able to pictures and asking them
wear bright colors with about our products. 9,473
having a positive attitude. Especially during the
seasons.
7
 M S
Our potential target market is teens ages 13-19, children
ages 8-12, and even adults. The industry belongs to Cut &
Sew Apparel Contractors which our business fits in because
we cut up old denim jeans to form it into a shape of a bow
to wear. The tie-dye shirt as well because we are taking a
plain white shirt and adding a colorful spiral effect on it.
Our company belongs in accessories and trends to wear,
also the data we used was Youtube.com and make it better
with Pinterest.com.

8

What our product and
business provides that
competitors do not.
C
Bows Tie Dye For Custom Ink Forever21
use recycled jeans makes Does not sell bows smaller bows
it sturdy and long lasting.
the tie dye adds style to it.

Unique ways our business
meets customers wants
or needs.
add designs to the bow
whether it is lace, pearls, or
pins
design on the middle of
the tie dye shirts
.. So it saddens me to much more affordable and
think this is the end of our the price is worth it.
business relationship.
-Keith M., custom ink buyer

Specialized selling or more friendlier to I was iffy on the tie-dye attached to a paper
delivery method that our customers. design
-Guyyee S., custom ink
company a competitive
buyer
edge.
Your Competitive Advantages
1. reasonable price for our product
2. having a design in the middle of the tie dye shirt
3.the bows material can be reusable.

9
 Q f
Know the procedures of creating the products,
tie-dye shirts or bows.
Measure and properly cut denim.
Follow directions in creating the products.
Being in the Business Academy
Having a positive attitude.

10
 S P
Total Units Gross Revenue Net Profit
460 $4,600 $69632.05

11
 S - F
Item Why Needed Cost
scissors to cut denim into rectangles $2.99
tie-dye to give the denim some color $0.79
glue gun to glue the folds of the bow $3.99
denim it is the material of the bow $2
washing machine to wash excess tie-dye $18
dryer to dry tie-dye shirts $261
iron/ironing board to add design on shirt $11.75
Total Startup Expenditures $300.51

Emergency Fund $150.26

Reserve for Fixed Expenses $901.56

Total Startup Investment $1051.79

ROI: Return on Investment
$11974.8
$1051.79 = 11.3% $11.30

ROS: Return on Sales

$11974.8
= 0.9% $.90 12
$12000
 F P
Our Future Plans with Bows Tie-Dye For include
expanding to cities near San Leandro and
around the Bay Area. With hopes of the T-shirts
and bows becoming a trend or fashion and
well known
What do you think of tie dye shirts and bows? How much would you buy both bows and tie dye
shirts?

13
B T D F
T ,
IT'S TIE- DYE FOR!

14