FEASIBILITY EXPORTATION REPORT

AUTORES:

ERIKA GARCIA VILLAMIZAR

LADY YOHANA GUZMAN MONSALVE
SANDRA JOHANA JARAMILLO CADENA

TUTOR:
FABIAN HORACIO GARCES

SERVICIO NACIONAL DE APRENDIZAJE - SENA

TECNOLOGA EN NEGOCIACIN INERNACIONAL
REGIONAL CAUCA
2017
 FEASIBILITY EXPORTATION REPORT

PRODUCT

Culonas ants

THE TREATY

United Estates

TYPE OF USER

Men, women, students and professionals.

The most viable country to carry out the export after conducting a market research
is: UNITED STATES.

The product to be offered is of perishable consumption; Is defined as a seasonal

product because it does not have a massive exploitation and consumption in the
market, it can be consumed by the human being as a pasaboca, as a delicacy or
exotic product.

The project belongs to the food sector of the regional economy, what is required
with this project is to study the feasibility of creating a marketing company of
culonas ants

The opportunities are great considering that the ants culonas are a unique product
of Colombia, very attractive for the foreigners by its aphrodisiac properties and
many people consider a delicacy.

The product has a special quality and is unique in the region. It has a high amount
of nutrients, even above beef and chicken. In effect, it has a high degree of protein,
fiber and other components as noted below. It enjoys a high reputation in the
region, since the tradition in its consumption is millenarian. - It has been possible to
identify an exclusive geographical area from which the product comes, as well as
other factors that affect the quality or reputation of the same.

The marketing of culonas ants has brought to English tables this unusual food so
appreciated by entomfagos. The English company Edible, which seeks to offer
tastes little explored by European palates, includes in its menu of insects along
with crickets, scorpions and other chocolate covered ants. Thanks to some
Santander entrepreneurs, this insect has also been tested by Canadian
consumers.

According to experts in nutrition, the food potential of ants 'culonas' amounts to 75

percent, equating to chicken or fish

According to proexport, the positioning of the ants in this market contributes to

Colombian producers conquer the market of the United States, where there are
already several requests to know and market the product.