APPLE

Apple is an American multinational technology company headquartered in the middle of Silicon Valley,
at 16 Infinite Loop, Cupertino, California that designs, develops, and sells consumer electronics,
computer software, and online services. The company's hardware products include the I Phone smart
phone, the I Pad tablet computer, the Mac personal computer, the iPod portable media player, the Apple
smart watch, and the Apple TV digital media player. Apple's consumer software includes the Mac OS and
I OS operating systems, the iTunes media player, the Safari web browser, and the I Life and I Work
creativity and productivity suites. Its online services include the iTunes Store, the I OS App Store and
Mac App Store, Apple Music, and I Cloud.

Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in April 1976 to develop and sell
personal computers. It was incorporated as Apple Computer, Inc. in January 1977, and was renamed as
Apple Inc. in January 2007 to reflect its shifted focus toward consumer electronics. Apple (NASDAQ:
AAPL) joined the Dow Jones Industrial Average in March 2015.

Apple is the world's largest information technology company by revenue, the world's largest technology
company by total assets, and the world's second-largest mobile phone manufacturer, by volume, after
Samsung. In November 2014, Apple became the first U.S. company to be valued at over US$700 billion
in addition to being the largest publicly traded corporation in the world by market capitalization. The
company employs 115,000 full-time employees as of July 2015 and maintains 478 retail stores in
seventeen countries as of March 2016. It operates the online Apple Store and iTunes Store, the latter of
which is the world's largest music retailer. Consumers use more than one billion Apple products
worldwide as of March 2016.

Apple's worldwide annual revenue totaled $233 billion for the fiscal year ending in September 2015. This
revenue accounts for approximately 1.25% of the total United States GDP. The company enjoys a high
level of brand loyalty and, according to Interbrand's annual Best Global Brands report, has been the
world's most valuable brand for 4 years in a row, with a valuation in 2016 of $178.1 billion. The
corporation receives significant criticism regarding the labor practices of its contractors and its
environmental and business practices, including the origins of source materials.
 APPLE

Founded April 1, 1976; 41 years

ago in Cupertino, California, United States

Founders Steve Jobs

Steve Wozniak
Ronald Wayne

Headquarters Apple
Campus, Cupertino, California, United
States

Number of 478 Apple retail stores in 17 countries (as of

locations March 2016)[1]

CEO Tim cook

Revenue US$215.639 billion (2016)[3]

Operating US$60.024 billion (2016)[3]

income

Net income US$45.687 billion (2016)[3]

Total assets US$321.686 billion (2016)[3]

Total equity US$128.249 billion (2016)[3]

Number of 115,000 (as of July 2016)[4]

employees