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8 Ways To Start ImageThinking

March 13, 2017

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ImageThink co-founder Heather Willems graphic records at SXSWi

At ImageThink, were passionate about helping you

picture your big ideas.

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Whether youre setting your quarterly strategy, running a conference, or telling your
brand story at a tradeshow, were here to help your team align and make your
content shine. Read on to learn 8 ways to collaborate with our graphic recordersto
make the most of your next event.

ImageThink graphic records Hugh Forrests big ideas for SXSWi 2015.

1) Capture Your Content; And Your Audiences

Attention

You know the feeling. Its the most interesting session of the day, but after hours of
hearing people speak you just cant focus. Your mind wanders, you miss key points,
and once the sessions over, youre at a bit of a loss.

At ImageThink, were committed to helping you overcome information ennui by

engaging your audience through the power of visuals. Our graphic recorders are
skilled at distilling complex ideas into clear visual records of whats been said, and
tools to inspire action in the future. The real-time graphics help your audience engage
with your content through multiple channels: visual, auditory, and kinetic.

What does that mean for you? Not only is your content capturedyour audiences
attention is, too.

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At the Cannes Lions Festival 2016, ImageThink graphic records to contribute to the largest Creative
Thinking Lesson hosted by Guinness World Records.

2) Ditch The PowerPoint

Everyone knows the phrase death by powerpoint. So why are you still using one?

Instead of the same old stack of slides, use our graphic recording as an evolving
speaking tool. We encourage our clients to treat the boards we create as an
interactive element of the presentation, referring and reacting to the visuals that we
create.

Even better? Because its visualized in a single image rather than multiple slides, your
audience will see both the discrete details of your presentation, and the big picture,
all at once.

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Enhance speaker presentations and bring the stage to life with large-scale digital projections of
ImageThinks infographics.

3) Give Your Presentation The IMAX Treatment

Looking for a sleek, forward-thinking alternative to traditional graphic recording?

Digital graphic recording gives your words and ideas presence in a large venue,
projecting visual summaries to large audiences at a cinematic scale.

Presented on theater-sized displays or on 180 screens, digital graphic recording is the

perfect t when visibility and impact are essential.

Want to know more about what digital graphic recording can do? Learn more about
how you can Go Big and Get Immersive with Digital Graphic Recording.

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We displayed visual notes for attendees to review and share at IBMs OutThink event at the New
York Historical Society.

4) Who Said Galleries Were Just For Museums?

Whether youve spent the day in interactive breakouts or organizing keynote

presentations, you want a chance to see the concrete results of you and your teams
hard-days work.

So while you sip on a well deserved end-of-day cocktail, why not stroll through a
gallery of the days boards? Bringing them all together gives you and your team a
chance to reect on what youve accomplished, and begin setting the stage for next
steps.

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ImageThink partnered with Agency EA to create a custom outdoor display telling the visual story of
Hiltons Brands.

5) Let The Space Tell Your Story

When planning your next conference, remember that the space you create sets the
tone for the sessions. Large scale infographic murals tell your brand story and set the
stage for engaging keynotes and inspired interactive sessions.

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Attendees photograph the graphic recordings at SXSWi for instant social sharing.

6) Give Your Audience Something To Tweet About

Social media has quickly become one ofif not themost important channel of
communication between brands and their consumer base. But with a deluge of
content clogging everyones social feeds, it can be hard to stand out.

Simply branding your graphic recordings with company handles and hashtags is a
great way to let your event audience do some of the work for you. As people snap
photos of the completed boards and tweet them out, youll reach new audiences and
build a buzz for your company organically.

Tandem graphic recording ensures maximum memory retention of SXSWs content long after the
conversation concludes.

7) Capture Diverse Insights

Whether its a panel of 10 or a room of 1,000, our graphic recorders are adept at
ensuring that all the voices in the room are represented, so you leave your session
with a well-rounded view of your topic.
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ImageThink visualizes Guy Kawasakis talk on the Art of Enchantment at Kofax Transform 2015.

8) Give Keynote Speakers a Lasting Impact

The ipside of keeping your audience interested is keeping your messaging clear.
Graphic recording gives keynote presentations a chance to resonate and reverberate
long after the session concludes.

Interested in more ways to shake up the presentation status quo and engage with
your team or audience? Book a consulting call with our account manager to see how
ImageThinking ts into your project!

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